The 8 Items of Clothing Every Man Should have in his Wardrobe

Tony Giallonardo is founder of luxury menswear specialist OTTO in London's Mayfair. He tells Elite Traveler about the shopping experience there and eight items of clothing every man should have.
Tony Giallonardo is known as "the Curatore" for his ability to source the finest handcrafted clothes and put together a personalised wardrobe for clients. The OTTO shop in London's Mayfair reflects his vision.
"OTTO is the ultimate shopping experience for men. We wanted the customer to come in and feel like he's at home," he says. OTTO looks after a customer's needs. Any visit begins with a consultation where staff can get to know the man. They then prepare a wardrobe for him based on what they learn.
Giallonardo describes OTTO's style as young and sophisticated with the quality of its clothes stemming from the cut. He adds that there are eight items every man should have in his wardrobe. Watch the video to find out what they are.

[@frankhopkinsjr]

A man filled with passion about his work and for his clients is rare. Thank you for what you do!!

[@xavierortiz1294]

This is a man that has dedicated a life and passion to create his own vision on how men's clothing should be, If you think he has no right to be a little more exclusive and have some self worth as a professional then i don't expect you to understand the mentality you need to have to someday be able to afford his clothes. Take pride in your talents and qualities because the people who are angry at society for not giving them a wealthy lifestyle on a silver platter are gonna be too busy criticizing those who do have it to realize they are wasting the days away..

[@THEBLACKANARCHIST]

Real shit

[@slamdunktiger]

Xavier Ortiz Respect. Finally met Tony tonight outside his store. Going tomorrow to finally try on some stuff.

[@xavierortiz1294]

***** Someday you'll find something others will see stupid but you'll see its worth putting in work and dedication to perfect it. When you do, remember my comment and then, if you manage to grow up and type like an adult, we can have a conversation.

[@led.zepper]

+Xavier Ortiz +Sheep Dog Survival There's always a boisterously vulgar idiot running around, with futile remarks . Best to ignore them.

[@scottuber1]

+Xavier Ortiz Well said, sir.

[@WarThug13]

The Otto man loves cars, loves restaurants, loves to look good, and is also filthy rich.

[@candlepeace]

+WarThug13 love to live

[@tangchiprathomo819]

Loves young girls too

Not the one you keep up your ass, that's for sure.

[@user-mp8mu5fe4f]

So be one .

[@RjBenjamin353]

If you don't buy his stuff. He'll order a hit on you

[@rmzulhilmi]

+Roy Jiminez LOLOL

[@saurabhthackeray]

+Roy Jiminez So I wasn't the only one to notice the Italian Brooklyn accent.

[@Night_Dragon11]

+Saurabh Thackeray It's a Sicilian accent actually.

[@KidLondon]

Accent is actually Brazilian.

[@RjBenjamin353]

Ah! the Brazilian mob, maniacal, yet, elegantly stylish

[@nealfrancis5083]

This guy is seriously stylish

[@Furtivo95]

I'd trust this man no question. My credit card would probably exceed its limit if I walked in his store.

[@TheBigMclargehuge]

I find it hard to take a man seriously with his shirt unbuttoned to his navel. Fortunately his words resonate with me but I really just can't get behind that look.

[@Armandos82]

This guy knows his stuff. Would love to be able to afford to go to him.

[@tahraton]

I was like damn, gotta go there. Then i visited the Otto online store, the shoes he takes out (1300£) The cardigans he shows, cost 800-1000£, jeans 300-500£, belt 300£, suit jacket 3500£, shirts 400-1500£ 8 items would cost me about 8000£ But oh, the cut is so great. I guess im not a OTTO man

[@klanny22]

£300 for a belt?! IT'S A FUCKING BELT! HOW COULD YOU SPEND £8000 ON ONE OUTFIT?!

[@bigbadnewman]

For 8000 quid I'd expect to be served by naked super models!

[@DennisTeti]

bigbadnewman Damm straight!

[@WolfKenneth]

For that money I would go bespoke.

[@jayw65]

WolfKenneth Agreed. You can get something done bespoke for less than 8000.

[@archiepennoh]

I am sold....swag is incredible

[@Paul-dz7xi]

Off the chart swag fo sho

[@solomonbandola8885]

I want his blazer! So gorgeous!

[@courtpaul9334]

That Gentleman is GQ & I agree with everything he said..... OTTO all the way......this is Coming from the Caribbean Trinidad & Tobago

[@SteffenSchellhaas]

This guy is speaking on 100% out of my soul!!!

[@carollaity7771]

Welcome American Tall! As a senior 6'1" woman with a 38" inseam, I can only imagine the relief felt among the younger generation. with your arrival. It's been a struggle to find items that are long enough. Some companies claim that tall means over 5' 7"!!! WISHING YOU ALL THE SUCCESS YOU DESERVE. Thank you.

[@hungquoc217]

2:57 such a nice set especially the shoes !! Love Mr Giallonardo style in this video, awsome !!

[@rodkali2863]

lunch and dinner in store. genius s !

[@sharpshooter4063]

i love this gentlemens passion. well done! screw what everbody else says. your smashing it!

[@palmer3977]

Classic & timeless.

[@gahloot]

All you people bitching about the price. have you ever gone shopping at Versace, Gucci, Dolce? Those places make his place look like the Goodwill store. You get what you pay for in life. Some people ca afford this, and buy without hesitation. If you can't afford it, do the best you can. Just remember a thin person can make almost any suit look good, so try and stay thin. get a black suit, grey, blue, brown if you can. But everyone needs a black one. Get a couple jackets in the same color's, and mix and match shirts, tie's, jeans, dress slacks etc.. with them. Make sure your suit fits you correctly, and that the shirt sleeves aren't to long, or short. Buy the best shoe's you can afford. The first thing people that know look at is your shoe's. Don't wear shite looking watches. Match your socks to your pants or shoes, not any other part of clothing on your body. Get a couple nice belts in different color's. Now go shop at discount outlets, and buy some designer clothing for a huge discount. Trust me when I say, you get what you pay for, but you can save on what you get, if you are smart!

[@Underhills]

I beg to differ. It's mostly about the brand. The fabrics are all cut in some cheap factory in China, India, Bangladesh or some other Asian country that use children labor. I've had suits that cost me $90 last longer than $1500 ones. The whole industry is just rotten, it's mostly in the brand and the way they present these brands. Yes, there are good and bad but I don't agree in the "you get what you pay for" concept. It's simply not so. Prize is not key factor in terms of quality - the production is. To make a good quality jacket or pant is not expensive and they sure as hell don't make them in high cost countries, so they can't use that old argument saying "oh, we use only the best fabric and it takes time to make them" bla bla. It does not take longer time to produce a cheap suite versus a very expensive one. You can figure that out yourself just be doing some research. Armani for instance is selling a BRAND. It's just like any other commercial product on the market. The Oakley glasses are made of cheap plastic most of them, and the glass is very affordable and mass produced BUT it's marketed as something more than a pair of sunglasses, and so are all the high fashion brands.

[@gahloot]

glasses are bought so cheap you would cry if you knew the real price. But hell so are car tire's. My friend brought in black market Versace into the US. and he said all he did was had the stuff make in Indonesia, and have the Italy tag sewn on in Italy! And yes u are probably right about suits etc..but most suits, shirts, ties that are cheap as you said won't use fine fabric's.

[@hjkiurtdf]

quick question..... how is an average 20 year old male on a £12000 a year wage and who owns his own flat for £600 a month plus electricity and water bills and internet and the occasional "out on the town" with friends supposed to afford any of this stuff?

[@hjkiurtdf]

hjkiurtdf forgot to mention also running a car off of that 12000

[@dang8961]

Grey or Navy suit before black. These are your go to's right here for your daily wear/ occasion suits. Black is for funerals or very formal events (a black suit is appropriate at a black tie affair if for whatever reason you can't get a tux).

[@christianjeffress5312]

I wish I new about this place when I visited London some time ago, I would have loved to have a visit myself.

[@bernadettejavier8184]

Great advice for men who want to live like they mean it!

[@Paul-dz7xi]

"I'll tell you what an OTTO Man is." a low upholstered seat, or footstool, without a back or arms that typically serves also as a box, with the seat hinged to form a lid.

[@Athey2Leopards]

I have a question. I just bought two small slim fitting causal button-downs yesterday and I love them. I also got two sweaters to go over top of them but I'm not sure if they are too big or not or if I should size down to a small also.

[@noohall9213]

What a beautiful establishment.......

[@kickinbackinOC]

Really nice stuff... I'll drop by, next time I'm in London!

[@slamdunktiger]

+kickinbackinOC Definitely do it, met him last year in front of his shop. It was a pleasure to shake his hand. Homeboy is the truth and even more powerful in person.

[@slamdunktiger]

the items he lists are: 1) jeans (Otto Jeans) 2) beautiful cashmere sport jacket 3) handmade shirt 4) handmade shoes 5) belt 6) suit

[@NikhilVetam]

7) Handmade shoe for other leg. That makes it seven ;)

[@nickwright5621]

7) Dildo

[@paolenmangkuki426]

Nikhil Vetam u sir .... hahaha u hilarious sir ... U made my day

[@paolenmangkuki426]

Nick Wright hahah... The Otto dildo

[@gastondeveaux3783]

Sensational. First class.

[@alexf3036]

I like this man.

[@nicholaschryssafis5797]

I love how you do business

[@homounsapiens1287]

Here is the order of the 8 items: 1-Money 2-Money 3-Money 4-Money 5-Money 6-Money 7-Money 8-Get WELL DRESSED

[@DanBlabbers]

and a beautiful rolex daytona ;)

[@Anti-Taxxer]

I really fit in the profile of the OTTO customer

[@1533ramsay]

I would love to shop at this store.

[@mindcrime2010]

I wanna work for this guy...so passionate!

[@claysmith4909]

just watched video yes clientele roster would be this group if any of my fans see this lets lunch at the breakers with our international fly ins!

[@derekchristopher8177]

Love the intro! Birks Works :D

[@thefrog7697]

Looks good 😚

[@smackroscoe]

I was born to be an OTTO man.

[@victory01]

Nice shoes.

[@ferreterialaestrelladeoro8412]

Cool

[@FehadBilgramiChannel1]

My kind of store

[@SineQNon]

I'm not feeling the burnished square-toed Double Monks he picked out. You can do something like this relatively cheaper with good quality items and not have to drop a few thousand or more. J.Crew Ludlow Sports Jacket - 200-300 (or less depending on sale) Bonobos Slim Fit Jeans - 80-200 (depending on sale) Tie Bar Pocket Square - 15-20 Mora 2.0 Double Monks from Allen Edmonds - 200-300 (depending on sale) MTM OCBD from Kent Wang - 100-110

[@agnieszkamaciejewska7913]

David Klein Bang on!

[@cristianlazzarini9565]

Un grande #1

[@michaelkhan]

this guy just described me so well eh?

[@gisaburou1]

Iwant to buy the jacket of 3.08 min appear . please teach me the shop .

[@caliocampo7415]

This Tony guy seems really cool. this guy, Jame Bond and the Most Interesting Man In The World Dos Equis guy would be my idea Rat Pack

[@muds1123]

Is this store still open?

[@LuisGonzalez-sb9lx]

This guy is cooler than my dad.

[@carlgunnarengelandandersen158]

Where can i find this background music??

[@yanren666]

Carl Gunnar Engeland Andersen "Birk's Works" by Dizzy Gillespie itunes

[@JosephDeAngelis318]

👍👍👍

[@ianskelly6911]

I saw this guy outside cecconi's in london 5 yrs after this video wearing red snakeskin boots. weirdly he actually didnt look a twat.fair play to him.

[@ZIZOUFICATION]

I love the blazer he is wearing! Does anybody know the name or the brand ?

[@yanren666]

Hamsa E. Daoudi OTTO dude..

[@P3trarch]

+murry murr lmao

[@P3trarch]

+murry murr lmao

[@joshuahomme1]

Ya, it's from the Douche collection, by Douchebag & Sons.👌🏽

[@ZIZOUFICATION]

+Joshua Homme a Douchebag comment from a douchebag 👌

[@mtdevine2001]

Wish I could afford to shop his store. Aside from that, this video is misrepresented. Ninety percent of it is an advertisement, 10 percent delivers on the headline's promise.

[@AwkwardThursdays]

For those counting, he lists 6 items...

[@Mike_Jones281]

Oh, thanks. Because i was ti busy learning how to be pretentious...

[@DevotedtoTruth]

Lol, Actually the suit would make eight (Coat, pants, shirt, and tie).

[@sportingwrap]

How many times did you wash your hands while watching this video?

[@leemurray9330]

Does a pair of shoes make it 7?

[@Mike_Jones281]

Lee Murray No. That makes it pretentious.

[@tanya_france59200]

I'm enjoying when my husband does this kind of shopping. It's sexy. And he has good personality. I always proud of him.

[@bludevmike]

The list of 8 things a man should own only has 7 things.

[@BetuUuUu]

I just found my perfect store

[@timcoe82]

Sorry, no foxes allowed :-)

[@NikhilVetam]

Tim Coe That fox with a CAP though

[@agnieszkamaciejewska7913]

BetuUuUu ...Says a dodgy dog with a silly hat!

[@brashearbeer]

It looks like he is trying to build another Ottoman empire...? I'll show myself out, thank you.

[@dang8961]

Would love to shop here, this man knows his clothes. Honestly I'd rather buy clothes of quality rather than label. Gucci, D&G, Versace, LV and the other aforementioned brands are mass produced and sold at absorbent prices because of brand recognition/position. Not that they are crap but to me just nothing special. I'd rather own something of quality that no one has heard of than a brand everyone knows shouted out by rappers. (Just my 2 cents.) That being said only thing wrong with this video is that the "8" wardrobe must haves are really just one outfit, but except for the jeans no other items are versatile, and the outfit ends up being one dimensional. Let's be honest how many outfits can you make out of a cashmere sport jacket or a pair of handmade brown shoes? For NECESSITY items I'd go more basic than this. The key is versatility. But then again he is selling to a different demographic.

[@MistaKasko]

Would you not say that designer clothes have connotations with quality? Sure they may not be THE best but the type of fabric used is usually high quality and the craftsmanship is bespoke. In my opinion those designers you mentioned only get to a recognised position because of the quality they provide - who knows, in 20 years we might see Otto become an international fashion house producing thousands of items a year! Not having a go at you, genuinely want to know your opinion.

[@dang8961]

Well I'll be perfectly honest, I have no designer clothing or accesories (except for a Ferragamo wallet which was given to me as a gift.) And that I must admit, I love. I cannot speak for the quality of these companies beyond what I've just been able to observe on the shelves of department stores and boutiques. So while calling them mass produced and sold at high markups might be a bit of a brazen statement, I'd bet there's at least SOME truth there. Actually, what I find off putting with designer brands is over-hyped marketing, and frequent use of logos. (Look at anything LV or Hermes). I'd just prefer a clean, quality product. I have nothing against shelling out the extra money for something so long as I am paying for its quality, rather than its marketing. Just my opinion, I have no problem with what anyone decides to wear.

[@agnieszkamaciejewska7913]

Dan Goldsmith You sir, have a way of putting your opinion(s) in a simple, concise manner...squire I salute your way with words!

[@GROZNAYA]

Yea, he forgot the zubaz pants!

[@Reignunlimited]

For these prices I hope these clothes are bespoke and not off the peg..

[@shazam1522]

otto and tom ford whats the difference?

[@Neptunian65]

did i hear well? clients may spend the whole day in the store i hope they serve clean towels and that the dressing room is clean

[@sfopera]

Great. But who can afford it?

[@grenvillegibbins3402]

A Bishop, once complemented on the cut of his suit replied,"If work for the king, you must look like a prince."

[@SmithMrCorona]

8 items? 1. Jeans 2. Custom made shirt 3. Custom made shoes 4. Belt 5. Suit 6. Cashmere jacket What am I missing? Chest hair and chain?

Shoes. Those monk boots looked great.

[@monstermichel1]

actual content starts at about 2:30 btw

[@1moredayof]

He mentions 6 items but we see two more, a handkerchief and a tie. I'm guessing those were the last two of the 8 items.

[@inside91]

It seems to be precisely it, fashion and not classic timeless style. Not my cup of tea, although I like how passionate he is.

[@APaulO96]

My type of store, my type of guy... Not my type of money as of now

[@daviddalton9214]

There is a lot of truth in this. Everybody can get a couple of nice suits and a sports coat , with a couple of shirts over a few months. I’d do more but I’m retired and live in a beach. I know. I’m breaking your heart.

[@notorioustab]

I like this man. Very smooth. Just seduced my credit card from my wallet.

[@homeraai]

1. jeans 2. jacket 3. shirt 4. shoes 5. belt 6. suit what are the last two things??

[@seraphthecreator]

7. wallet 8. watch

[@arthurwatts1680]

The store is in Mayfair - I'm not an expert on London, but I've paid a little Monopoly, and I'm not surprised that his clothes cost an arm and a leg. For the people who routinely drag out the plastic in stores like his, I doubt thats an issue, but I didnt see anything particularly startling in his recommendations. When he starts insisting on *a cravat, cufflinks and a snuff box*, I'll side with some of the haters - till then, surely Otto has the right to charge whatever he feels his customers will pay.

[@oskirules]

I counted 6 items of clothing, not 8.

[@MartinWSchumacher]

bought one of these once -- did not fit any faucet out of three - neither kitchen nor either of the two baths............called them on 'the offer' to send fittings that would work -- answered the phone, agreed accordingly..........nothing comes in the mail -- still have it waiting on a not so pure company to send something to make their stuff work...........these are standard faucets......nothing rare of fancy --

[@InspirationIsFree]

its cool and all but goddamn i just want a shirt. Do i really need to have lunch with them dudes for that?

[@TheAcad3mic]

You check out their website? Their shirts cost hundreds of pounds. Their *belts* cost hundreds of pounds. If I'm spending a weeks wages on a shirt, I want someone to give me some damn food in the bargain and make me feel like a boss!

[@diegosanchezlara4994]

Better than louis vuitton or gucci

[@gregduffy1512]

It sounds like they're super expensive.

[@alwarberigai5955]

just look at that collection and you will know this is no random suit store.

[@rojafx]

£8000 for one outfit here or you could buy 40 complete outfits at Ralph Lauren

[@r_r608]

2:35

[@donleondevillafana7615]

Marx is crying in his grave

[@559kingjh]

Sooo where's the budget friendly alternative?

[@florianb4755]

Paisleys - www.paisley-store.com/

[@claysmith4909]

excellent even mr trump would like!

[@OklahomaBoots]

CallMeWhatYouWill...but (Tony's) Sportcoat is simply too snug.

[@ronbrockway3665]

Razor blades

[@stefanlytwyn5885]

"8" items

[@lukedimech8482]

one single blazer takes a month of sallary

[@adamjohnable2264]

You may think that I am old-fashioned but a suit without a tie does not impress me.

[@swicheroo1]

+adamjohnable2 I noticed that, too. It doesn't look good on him, with his saggy skin and white chest hairs. If it's on a young man, that would be different. Call me age-ist.

[@swicheroo1]

That platitude makes no sense at all. If you are trying to make the "best of the person you are" than why should that guy have to wear a tie? Maybe he is best being a casual man in a casual suit--a tweed jacket. If you're offended by my first comment--the ageist one--then there you go: you got a piece of your own medicine and it didn't feel good, did it?

[@swicheroo1]

I'm sure you've been in incredibly terrible exchanges. You're quite boastful of this fact--something to be proud of...like criticizing people for not wearing ties. ;)

[@harryc266]

There's far better on Saville row..

[@lulolee5325]

I see everywhere almost every other man wears Rolex daytona wristwatch... that watch costs 20K €... ok second hand around 15K€... who could dedicate such a huge amount of money just to buy a wristwatch??.. I saw another sales guy wearing Rolex submariner... Are they all so rich, or they just buy 300 € Rolex replica...???

[@artemisios]

I would never ask advice from a man affected by 3 mortal sins of bad taste in his own attire.

[@dirtydiana8542]

Otto's prices are ridiculously high. I'd never bought any of this, no matter how I'm rich. I mean, 300 for jeans, 3000-4000 for jackets, 1000-2000 for shoes, come on. It is ridiculous.

[@alanjackson526]

Does he hand make the stuff or just put it all together... Which I could do lol

[@rgsxyz1105]

That's a day's bank interest statement for me.

[@swicheroo1]

Stuffy and conservative. It's the kind of clothes that upper middle class men from Argentina like...

[@WarThug13]

lol he only listed 6 things

[@florianb4755]

- the "dumb ass" was texting faster as the messenger box completed ... we count together: (1st) a jeans (2nd) a cashmere sport jackett (3rd) handmade shirt, (4th&5th) shoes (you wear it together but there are 2 shoes / I hope for you as well) (6th) + a belt (7th) a suit (7th & 8th single item) ...suit is a pant + 1 jackett = 8 Items because a suit consists of 2 items you can change and switch. Now let's see what we have to count: 1+1+1+2+1+2 = *8* / 8 items , the base of your wardrobe ... dumb ass ^^ one plus one equals two / and one of us is a dumbass , also true

[@gabrielrodriguez9835]

TL;DR: Otto jeans, cashmere sport jacket, handmade shirt, handmade shoes, belt, suit... he only mentioned 6 items

[@21gunsalute10]

socks and underwear but that's not worth mentioning

[@blakesby]

I don't think I'd entirely agree with his eight items. Seems a little too modern to me. Suppose jeans are good if you plan on doing some kind of practical exercise or chore/work.

[@gio2812872]

I agree I dont wear jeans at all not even for chores heck not even to ride my motorcycle

[@richardcarraway7082]

gio2812872 I havent worn jeans in three years xD I wear mainly jogging pants and khakis.

[@alanjackson526]

+Richard Carraway Have you given up on life lol

[@kendallevans4079]

You know this guy spends hours looking at himself naked in the mirror

[@coolhand1966]

Looks like M&S.

[@danielwhyte9160]

Lol what a joke Their on line ship wont let you browse unless you email them

[@davidcattin7006]

Who's the Otto man? Well, otto does mean 8... just sayin'...