The Best Way To Sell A Product

Рет қаралды 89,142

Жыл бұрын

Want to SCALE your business? Go here: acquisition.com
Want to START a business? Go here: skool.com/games
If you’re new to my channel, my name is Alex Hormozi. I’m the founder and managing partner of Acquisition.com. It’s a family office, which is just a formal way of saying we invest our own money into companies. Our 10 portfolio companies bring in over $200,000,000+ per year. Our ownership stake varies between 20% and 100% of them. Given this is a YT channel, and anyone can claim anything, I’ll give you some stuff you can google to verify below.
How I got here…
21: Graduated Vanderbilt in 3 years Magna Cum Laude, and took a fancy consulting job.
23 yrs old: Left my fancy consulting job to start a business (a gym).
24 yrs old: Opened 5 gym locations.
26 yrs old: Closed down 6th gym. Lost everything.
26 yrs old: Got back to launching gyms (launched 33). Then, lost everything for a 2nd time.
26 yrs old: In desperation, started licensing model as a hail mary. It worked.
27 yrs old: "Gym Launch" does $3M profit the next 6 months. Then $17M profit next 12 months.
28 yrs old: Started Prestige Labs. $20M the first year.
29 yrs old: Launched ALAN, a software company for agencies to work leads for customers. Scaled to $1.7mmo within 6 months.
31 yrs old: Sold 75% of UseAlan to a strategic buyer in an all stock deal.
31 yrs old: Sold 66% of Gym Launch & Prestige Labs at $46.2M valuation in all-cash deal to American Pacific Group. (you can google it)
31 yrs old: Started our family office Acquisition.com. We invest and scale companies using the $42M in distributions we had taken + the cash from the $46.2M exit.
32 yrs old: Started making free content showing how we grow companies to make real business education accessible to everyone (and) to attract business owners to invest or scale their businesses.
34 yrs old: I became co-owner of Skool.com to help the many people who want to start a business online do so.
Today: Our portfolio now does $200M/yr between 10 companies. The largest doing $100M/yr the smallest doing $5M per year. Our ownership varies between 20% and 100% ownership of the companies. Many of them we invested in early and helped grow (which is how we make our money - not youtube videos).
To all the gladiators in the arena, we’re all in the middle of writing our own stories. The worse the monsters, the more epic the story.
You either get an epic outcome or an epic story. Both mean you win.
Keep crushing. May your desires be greater than your obstacles.
Never quit,
Alex
FULL DISCLOSURE
I make content to make money - just - on a longer time horizon than most. I want to build trust with business owners so we can find the best ones and help them scale. And if they’re awesome, write them a check and go all the way as partners.

Пікірлер: 27

@EmperorTime Жыл бұрын

Habit stacking, sourced from the book Atomic Habits.

@web3Terry Жыл бұрын

May need a breakdown video on this.

@luisvazquez2760 7 ай бұрын

This is actually a pretty good short video. Thank you

@Oscar_Lagrosen Жыл бұрын

Would love to see an in-depth video on this 👌

@Stefano_Narducci 10 ай бұрын

This habit hack actually works so well!

@jessicaellis1322 Жыл бұрын

Thank you!

@thebillionairemind4784 Жыл бұрын

Beautifull captions🔥🔥

@carterjfulcher Жыл бұрын

Sick video

@Larry21924 4 ай бұрын

This is unmatched. I recently enjoyed a similar book, and it was unmatched. "The Hidden Empire: Inside the Private Worlds of Elite CEOs" by Adam Skylight

@AritheCreator_ Жыл бұрын

I think it’s better to give someone the vision of when they’re experiencing the SOLUTION to the problem their looking to solve. A “benefit” may not necessarily encompass their desired solution or dream outcome they’re looking to get when working with u. I have a video in my channel somewhere where u explain this concept deeper

@Kade5251 Жыл бұрын

Can you drop the link for us here please

@mat_leo Жыл бұрын

Make more than him first.

@lucasasselmeier7825 9 ай бұрын

😂

@marissa7949 9 ай бұрын

Make more than someone before bringing a valid point to the table? Oh ya great idea. Cuz we all know rich people are always 1000% right 🤣

@Prov31Beauty-Seeinglassfull 6 ай бұрын

I just thought their SOLUTION could be their BENEFIT… just change the words? What do you all think?😀

@Peter-lr8wq 8 ай бұрын

I loved atomic habits.

@iCannaGro 10 ай бұрын

Well my passion project is involving the cannabis field... its equipment in the Midwest, YT would be the plateform... i was also going to use patreon for exclusive content like onlyfans. Only problem is i need to fix my labtop and my cameras... im at absolutely zero for funding. So i need to generate cash flow somehow without my labtop...