The Bulletproof Pre-Listing Presentation Plan |

There aren't many things in real estate more painful than investing time and resources in a seller and then finding out that they decided to list with another agent.
Did you know that a Google Survey revealed that when asked, "Whats important to you when selecting an agent?" that the top answer from sellers was trust at 49.1%.
This episode of the TomFerryShow will show you how you can produce more trust so that you can take more listings.
"In the absence of trust there is room for tension and objections"- Todd Duncan
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You are advised that any Information provided on this podcast is not legal advice. Ferry International assumes no responsibility for consequences resulting from the use of the Information. Some of the Information may be outdated or not consistent with current law.

[@jimhays2840]

Love the videos We will start this right away and I will start training all my agents as well

[@MandyGazelka]

My favorite show so far! Thanks for the great tips!

[@TomFerry]

+Mandy Gazelka Thanks :)

[@EvanDuby]

Way loving that idea, all-in!

[@tsetse2945]

Watching this video after a new one with I Chen 4-2019 Love it!

[@ginaarignaandamitsingh-ari293]

great concept. love it!!

[@stevebelluomini]

Great stuff Tom. We are always trying to add to our value proposition so our agents can win the listing. Your info on this video has sparked some great ideas for us to implement. Thank you !!

[@TomFerry]

+Steve Belluomini Here's to #2016BYE

[@BruceClark]

Fantastic tips - thanks.

[@KamalZouak]

Dear Tom, You cannot imagine how thankful I am for finding your videos , I found the inspiration to get things done that i've been lacking lately. I've written down a list of 23 things i'm commiting to do (short, medium range) . I've been 10 years in the industry for the past 10 years but I've created my agency only 2 years ago, so you're like a jump start for my career. Thanks a million times for Marrakech (Morroco)

[@DevilishlyDashing]

ending had me laughing. If scottie can do it you can to! that's good my name is Scott as well so I feel 10x more confident :D

[@BenBarredo]

Tom you're videos are great. I can't wait to be at a point where i can afford your coaching

[@urockstarcityrealtyteam]

Fantastic ideas! Definitely will be implemented in my 2016 Real Estate strategy plan for success. I look forward in my weekly Tom Ferry videos. Thank you so much for posting. I am a new agent & with every video I always learn something new.

[@TomFerry]

+Veronica Delgado Thanks for watching. It's agents like you that allow me to do what I do.

[@rickpreisinger1887]

I personally think building trust and rapport is higher than 49 percent. I ask my potential sellers: "What's important to you about selling your house," rather than what they are looking for in an agent. Building trust begins with asking intelligent questions, deep listening and understanding what's important to people, once they reveal what their goals are building trust becomes easy because they know you have their best interest in mind not just a commission cheque.

[@TomFerry]

+Rick Preisinger Building trust and rapport is most important!

[@jaydoran1321]

tom great video! I have been licensed for little over 60 days , had my first settlement last week and I'm hiring on assistant this week , so I'm most definitely going to be working with them to implement these methods for pre listing presentation marketing . thank you!

[@TomFerry]

+Jason Luongo Keep up the great work!

[@Fausto.Realtor.Houston]

Love the video Tom. Fausto Andrade - Realtor® - Houston

[@thatgirlkenzie5264]

Great stuff, Tom! Do you have an example of video that has been created by yourself or other agents that you're willing to share?

[@mdinjurylawyer]

I am a new agent with no reviews, no experience, no reviews. I have signed up for BombBomb and will do a video confirmation with a link to my marketing and a picture of me at a white board. I will also send a day of video. Thank you Mr. Ferry, these videos are extremely helpful.

[@TomFerry]

+Sun Goddess Welcome to this great industry! #2016BYE

[@daliamichail1893]

Hi Tom, I benefit a lot from your videos, but as a new agent I struggle to demonstrate trust & expertise (the top 2 attributes for agent selection) to total strangers... how do I do that?

[@kaitlingately3785]

The photo of the team working on the marketing plan - 💥

[@keithbryan4re]

Biggest takeaway - 1) Google survey - #1 reason clients choose a realtor TRUST 49%, #2 Experience 15%, #3 Negotiate 13%, #4 Personal Reference 11%, #5 Work Fast 8%, #6 Branding 2%

[@lutonyajohnsontv6069]

Wow. This is so... brilliant. Thank you! Thank you! I am a new agent still waiting for my license to be mailed. This information Is priceless. Bless you.

[@TomFerry]

+Lutonya Johnson Welcome to this great industry! Thanks for watching!

[@VeronaWalk]

Reading "High Trust Selling" now. Great book. Thanks Tom!

[@TomFerry]

+Verona Walk Naples, Florida Let me know your thoughts when you finish reading.

[@VeronaWalk]

Will do.

[@2010drive]

Have you finished yet?

[@CSanderson]

Good Lord, man... Insane! #brilliant

[@TomFerry]

+Chris Sanderson Thanks!

[@gregorylarson9971]

Hi Tom, great video. I was curious, what is the best format or medium for demonstrating track record? Is there an app or website that can track and present this info neatly?

[@yvettejimenezhtx]

Would this still be able to be applied in this time in age or would a phone call work the same?

[@JKMtheviking]

What would be the situation for a brand new agent? For example in regards to track record and U. S. P. Thank you so much for all your help

[@ilianaqz1220]

Speak on your brokerage success

[@VessRusevRealEstate]

Hey Tom, your content is amazing! Thanks for sharing. I'm a getting my licence in 3 months time in Auckland, New Zealand and was wondering if you're planning to come to the Middle Earth for a conference or a training?

[@TomFerry]

+Veselin Rusev - I have some European events planned for 2016. as of now, nothing to the OZ/NZ... so stay connected here and keep me in the loop on your progress! Here's to #2016YBYE

[@heatherds6659]

What if you are a newer agent and don't have much experience?

[@glen.hopkins]

Awesome tip! Thanks! Question - what paperwork do you link to and give them prior to your meeting?

[@TomFerry]

+Glen Hopkins I have it written out here :) www.tomferry.com/blog/tomferryshow-episode-48/

[@maxencerenaudchloechapoulie]

Would that replace the pre-listing package? Or should we do both, email and hard copy? Thank you.

[@TomFerry]

+Maxence Renaud Real Estate Broker The benefit with the email is you know when they open it and when they watch it.

[@myagentdeontia]

All of

[@aoberski1]

Gold...

[@Drew039]

Tom, how would you suggest doing this if you are brand new to real estate without a lot of transactions and reviews under my belt?

[@TomFerry]

+Andrew Cray Use the numbers from the company or brokerage you work for.

[@BarbGregg303-210-2383]

My inspired action (thank you Tom Ferry) is to prepare a marketing proposal with my map, 42 point marketing plan and "Team Picture". A video of me would scare people, working on a solution for that, maybe a picture of their home with my words.

[@TomFerry]

+Barb Gregg Here's to 2016 being the best year ever! #2016BYE Keep me updated on your success.

[@mikemccown7264]

4 years ago? Still #1 strategies. Nobody is doing this... Even still? I'm going to be good at this!

[@aaronlucas436]

Curious what you have used as your subject line?

[@TomFerry]

Hey Aaron! We are constantly testing our subject lines to see what works best!

[@101mojeda1]

Tom, great video, what's your email message that causes for them to click on the links? many people that they don't know you yet are skeptical about clicking on links due to viruses

[@TomFerry]

+Michael Ojeda Make sure it's personalized, in the video be sure you explain what's in the email.

[@TomFerry]

+Coach Tom Ferry Think, "Hey Michael, here's the info i promised, take a look"

[@debbaker2816]

Hi Tom, What if we are new, without a team or many reviews yet?

[@TomFerry]

+Deb Baker Use that stats for where you work. This #TomFerryShow will help www.tomferry.com/blog/tomferryshow-episode-44/

[@mroviedo.]

If experience is #2 at %13... How does the new agent ever get a listing? Luck?

[@TomFerry]

Hey Patrick! Thanks for watching! Focus on the value you can provide your customers. Check out this vid for more info: www.tomferry.com/blog/tomferryshow-episode-44/

[@dannyproulx5109]

Hi ! can you give me the link of bombom please :-) thanks !

[@TomFerry]

+Danny Proulx Here you go :) bombbomb.com/tomferry/

[@aaronlucas436]

How do you send your paperwork as a link?

[@TomFerry]

There are several great services out there! It all depends on the features you need for your business. Most of them offer free trials so you can see which one works best for you!

[@mroviedo.]

Isnt that a little bit of information overload? All I ever hear is "HEY WHAT WILL YOU SELL MY HOUSE FOR AND WILL YOU CUT YOUR COMMISSION!?!!??"

[@MikeBowler]

#2016BYE :-)

[@TravisGraysonTV]

if you don't like the video you are a hater

[@josetorres-uu4xg]

What a bunch of rhetoric... People sell for many reasons not just because they trust the agent... The agent is irrelevant they simply do as they are told...