The end of Apple Silicon’s reign

[@AZisk]

JOIN: youtube.com/@azisk/join

[@benpower9051]

Could this be considered an ARM wrestle? 😜

[@AZisk]

muahiahuahua. i might use this in the next video

[@christophriess5274]

Okay, that was a good one. =D

[@ShanerTheGrey]

Nice

[@Tech-geeky]

Not in your life...

[@MrGamelover23]

I love you for this. Hopefully Intel and AMD hop on board eventually, because that would be amazing.

[@jpdemer5]

95% of consumers don't even push an M1 Mac to its limits. Computer makers are increasingly peddling Corvettes and Porsches to people who need nothing more than a Honda Civic. At some point, somebody will bring the computer equivalent of a Civic to market - probably the equivalent of an M1 - for under $500.

[@DavidAlsh]

If the Qualcomm laptops support Linux and have a build quality that rivals MacBooks - I'll buy two. It'll be a game changer for software engineers

[@allepiccondor1166]

Unfortunately that requires the Linux distros to support it

[@AnesuC]

​@@allepiccondor1166They would especiallyif this is the direction the market ends up going. I am working on one (Linux based OS) and I would instantly get on this since mine is supposed to be a futuristic OS haha

[@fruitoverflow]

But Linux for ARM has existed for a long time now, it's about having driver support, which is the same as any other laptops, if I understand correctly

[@te0nani]

Qualcomm and Linux support is a sad story. Qualcomm doesn't care about Linux Support, Microsoft doesn't care about ARM so my guess is, that a good chip will fail due to lack of software support.

[@stoched]

Unfortunately I don't think any company will ever have a build quality that rivals a macbook. I'm not even an apple fanboy or anything, but it's just fact. Like I've never seen a laptop that has the same hinge quality, same trackpad quality, same feel as a macbook. Even the surface isn't as good and that's probably the closest non-mac laptop in terms of build quality. It would be nice for sure though I would love alternative laptop options with macbook build quality.

[@PopStrikers]

It's really gonna come down to software. Apple's vertical integration and, let's be honest, fanatical core developer community meant that tons of core apps made the transition quickly. Rosetta 2 was also fantastic at plugging the holes in the interim. Windows will need something as good, if not better, than Rosetta 2 right from the get go, because their market is much more diverse. It'll take a lot longer to get a much larger sea of software ported over, and there will almost certainly be tons of pockets of niche software that will never make it over at all. I'm definitely pulling for an XPS 13 that can go toe to toe with an M3 MacBook Air though, or a gaming/workstation laptop that's finally useful away from the wall. It'd be great to have choice again.

[@jollyJedi]

Software is the absolute key to this. Especially as efficiency matters more and more.

[@douganderson-me]

I'm so tired of hearing the straight up performance numbers, it's like rating a car on how fast it can beat another car, while ignoring price, maintenance, insurance, resale, etc. For me, my "aging" M1 still outperforms my Windows i9 gaming rig in office activities, plain every day things that get me paid. That's not even the important thing, the important thing is I can seamlessly move to my iPad, answer texts from my MacBook, and apps link through iCloud flawlessly. I have a digital rolodex hitting close to 1200 people. Apple contacts handles this flawlessly, and I depend on this heavily to not get screwed up or I lose money. Don't' get me wrong, I tried to make windows + Samsung Android work, and still, to this day, it's a patched up mess. My workflow with MacBook, iPad/iPhone cannot be touched even with the excellent windows office suite on a PC. Outlook for Mac has come a long way (but don't do what I did and expect it to work with your contacts without completely screwing them up.) If everyone would stop with the "omgzors this non mainstream, lack of apps hardware will possibly run %20 faster than Apple's best, it's time to forget Apple," that would be great. Thanks.

[@MostafaAhmedAhmed81]

I don’t think games are going to transition if ARM-based Windows laptops are not popular.

[@PopStrikers]

@@MostafaAhmedAhmed81 It would be pretty hilarious if after consoles have transitioned mostly to x86 and essentially become PCs, the PC market transitions to ARM.

[@Magnifico963]

I guess ist more about the mobile market.. Like a steamdeck on arm and Gaming Notebook with longer battery time. The Home PC or the consoles which have very good cooling will stay as they are i think.

[@yaska-76]

it is great to have competition. Yet I am a bit sceptical of Qualcomm. Nevertheless its great that apple has to try hard again. M2 was like you pointed out a stopgap.

[@Get_yotted]

A bit skeptical? Qualcomm has been lagging for so long I don’t believe them at all

[@agprime]

QUalcomm Mobile chips have been doing great, i cannot say the same on thier new chips but we will see how this turns out, they have to start somewhere though.

[@sbrader97]

​​@@Get_yotted Qualcomm was using arm cortex designs for years so they was stuck with whatever improvement arm was bringing they purchased Nuvia who was designing some custom arm based cores for server chips and Nuvia just so happened to have ex apple chip engineers so there's no wonder it caught up and surpassed Apple's performance

[@TheRealMafoo]

You do realize they sell far more CPU's then Apple, Intel, or AMD, right? And their year old offering is on par with Apples A17 Pro? It's a bit slower in CPU, and faster in GPU, however I am sure the new gen 3 one this year will be faster then Apple. Not sure what you are sceptical about.

[@agprime]

@@TheRealMafoo The 8 gen 3 trashes the A17 pro. I think it's now up to Microsoft to make Windows on ARM great.

[@alexbaumgertner]

Thanks! Can't wait M3 chips in Mac laptops! And you are absolutely right about competition - more ARM-Windows machines wont let Apple relax :)

[@AZisk]

🎉 thanks a lot Alex!

[@SharedAccount-yz9zb]

Rich dude

[@benjaminandreasable]

Apple has control over the entire ecosystem A super CPU is useless if you don't have software. Even Intel has learned this painfully with Itanium. ARM is great let's be honest the normal user doesn't care about the CPU architecture he doesn't know what it is. Windows on ARM remains a niche because Windows users are used to download an EXE or MSI from somewhere the Windows Store is not yet as self-evident as it is with Apple.

[@peetiegonzalez1845]

I run Windows ARM on my mac and it is snappy. If ARM SOCs are common, windows can be way more optimized.

[@tibbydudeza]

​@@peetiegonzalez1845 How did you install it ???. Downloaded an ISO or did you have to run some weird installer script to fetch the correct ARM image from Microsoft somewhere hidden away under some folders ???.

[@mikekaylor1226]

Well said, and I agree entirely.

[@peetiegonzalez1845]

@@tibbydudeza Nothing so exotic. I'm so vanilla. I'm running Parallels, and it's easy to download Windows Arm via that channel, even when it was just in Beta. You only get to use 80% of your resources on the Windows VM, but it works flawlessly for me, and has done for over a year. I use the MacOS and Windows instances side-by-side with quite demanding apps and I've been satisfied so far. I'm running an M1 Max Macbook Pro.

[@sylviam6535]

People underestimate how much the Apple silicon has come down to Apple having complete control of CPU and OS. I feel that there’s so much Apple OS library acceleration in this chip.

[@glennsan1998]

I think Apple is going to release the M3‘s for sure and it looks like they’re going to stick them in the Mac pro laptops and I’ll admit it’s been such a long time since the iMac is been updated. It would be really nice to see if Apple could give that a little love and put an M3 in there as well.

[@nordnomad]

31st of October ;)

[@RodzVG]

Go watch today's apple event 👀

[@intothebeyond8763]

this comment has aged very well.

[@FactRzerO]

Yes, in chimes the "Scary Fast" M3 announcement to cut them off ASAP. MacBook pro and iMac as requested.

[@Tigerex966]

They did for a 10 to 20 percent increase. Not much

[@mingistech]

Cherrypicking only single threaded performance charts has made these SOCs look more impressive than they are. I mean they are a massive leap for Qualcomm sure, but their performance on multicore sits between the base M1 and M2. Not exactly performance king like so many headlines are claiming. Also, this chip is expected sometime next year with M3 expected to show up next week. I am however excited for the industry to increase the adoption ARM over X86 with hope these better chips push everyone forward. Fun times.

[@sbrader97]

? They said it's multi core is 50% faster than base M2 so about the same as M2 max

[@fidelisitor8953]

Seems like you missed the part where the say 50% faster multicore than M2. Besides snapdragon 8 gen 3 which just launched earlier this week is already showing M1 performance. It has the same single core as M1 and is just inches away on multicore and this is an 8 core smartphone chip. Now imagine how the SD X elite chip with more cores and higher clocks will perform. It'll be a true competitor to Apple silicon and you have to remember that this is just Qualcomms first try at a high performance PC chip. It only gets better from here.

[@karmatraining]

Apple's war chest is enormous, they are an absolute elephant in the silicon space right now.

[@lasue7244]

I sure love when people have absolutely no idea what they're talking about with such confidence

[@mingistech]

@@fidelisitor8953 Apple M2 Multi-core 8742 / Snapdragon 8cx Gen 4 9337. Will be interesting to see how far M3 pulls away from the lead on Monday.

[@magicflyinggekko8587]

It's not just the raw CPU that matters, all the specialized chiplets around like neural and media engines make the difference. In the olden days, you saw it with the Amiga with specialized chips vs higher powered Atari ST and Apple. Amiga ran circles around because the specialized chips took care of the heavy lifting and ultimately resulted in better overall performance and capabilities. On top of it, you compare an unreleased chip against a released one, the real litmus test will be how it will compare to the next gen aka M3.

[@SproutyPottedPlant]

Is that when the Acorn Archimedes came along and kicked Amiga’s butt with its ARM chip?

[@magicflyinggekko8587]

@@SproutyPottedPlant - While Archimedes was actually an awesome machine (ever played Elite on it?) it never took off outside of the UK. So yeah, same pattern here: CPU was awesome but had to do all the lifting. So wasn't really kicking anyone's butt

[@gfabasic]

Commodore cut corners and the amiga never had a bus error handler or proper memory protection. A toy at best. The Atari ST had that stuff on day one and eventually released a machine with direct color and a DSP processor. I'd say not a very good analogy as all them custom(s) chips are not an SoC anyway.

[@p3x1967]

@@SproutyPottedPlant Nah. The Commodore executives more or less made off with the cash and let Commodore Computer die.

[@p3x1967]

@@gfabasic Yeah, that must be why so many TV shows and movies used Amigas for special effects back in the day, because they were so crappy... 🙄 Okay, I'm not arguing about the bus error handler and memory protection. And yet the market spoke. The Atari ST had limited success and just wasn't used in the same roles that the Amiga owned at the time. Shrug.

[@juanurdaneta9844]

One Apples main advantage is the horizontal integration across devices. It's much harder to compete against that

[@Bjorick]

that also makes is less desirable for anyone on the outside - if i buy a mac for work, i don't get the full features unless i have an iPhone, and an iWatch and all of that crap? screw it, i'll stay with windows - it works with what i have No, apple is a minor market an average people see it as over priced and too cumbersome to get into

[@gepal7914]

The Chrome browser is becoming too dominant and should be avoided. Stick with Firefox.

[@kerningandleading]

Glad to see both windows and Mac’s with these great chips. This is going to be great for everyone

[@ohmygosh6176]

Back in 1995 if you told people that in a few years laptops can run for over 12 hours while being several times faster than any laptop they currently have on the market, people would think you are crazy. We never stop for a second and think about how far we have come. It always amazes me.

[@BrockGunterSmith]

Good video. The one oversight that all videos have made, or potentially avoided mentioning, is that the X Elite won’t ship until Apple is well on its way to likely releasing the M4 series of processors if Apple keeps on its trendline of pushing to annual updates. Also X Elite competing with a 1.5 year old architecture that has already been replaced with the M3 3nm series of SoCs. Competition is great, so I welcome Qualcomm’s efforts. They’ve got a ways to go though.

[@AZisk]

likely true. I mentioned 2024 here bc that’s what i heard, but it’s not a thing until it’s sitting on my desk

[@SolidSnake2025]

I come from the future and Apple indeed moved M3 to 3nm process….

[@joesalyers]

The problem is ARM has really good support on MacOS and Linux distros like ARCH and Debian but ARM for Windows is a total mess so this chip could be 2 times more powerful than Apple's chips and will still underdeliver simply because the software isn't there. You won't be able to install a Linux distro on those machines either since the UEFI will be locked to the Windows 11 OS and a simple install of Linux won't be possible. While Windows is pretty terrible on ARM so until Qualcomm can open up the chip to allow things like Linux or the BSD's it will be underwhelming for sure.

[@romaniev8539]

What convenience are you talking about if there is still no native Google Chrome for Arm??

[@XYZW12]

Did you ever try Windows on ARM? You sounds like someone not even having a clue what's talking about.

[@pathologicusmaximus]

​@@romaniev8539​?

[@peetiegonzalez1845]

This is not bad news. This is EXCELLENT news. The revolution is underway. Say goodbye to X86 room-heaters and hello to ultra-efficient SOCs

[@thebozzIDW]

This is pretty interesting news, I am looking forward to seeing what other manufacturers could do with this Qualcomm chip. I am not overly knowledgeable about the intricacies with ARM, as it relates to upgradeable parts, but I would hope manufacturers (besides Apple) would design their hardware so that at least the SSD can be replaced if it dies - it is the primary reason I've been holding off on getting a MacBook Air.

[@LungYang]

Apple is fine. Apple fan will stick with Apple. It is Intel that should be worried to be about to lose the whole laptop market.

[@charminbaer2323]

Apple just announced M3/Pro/Max and they're shipping next week, 3nm chips and big improvements in GPU, available starting next week. So Apple is still ahead of the competition. When will this Qualcomm chip be available??

[@TheFuxxoWorksGarage]

mid 2024 :-D 3-4 months after that, there might be an M4 already..

[@LarsRyeJeppesen]

Big improvements? really?

[@BeamerTime354]

Arms biggest problem is gpu power. They may match x86 one day but until they use dedicated gpu’s they will never match amd or intel. Now that AI is coming in big it’s going to be a bloodbath for arm.

[@premsaivittal2030]

Great video! The comparison between these two CPUs was quite insightful, especially the part about battery and performance. It's impressive to see how advancements are being made in the CPU world. I'm particularly looking forward to the emergence of Windows on ARM-based PCs. The idea of having the power efficiency of ARM combined with the versatility of Windows is exciting. It opens up new possibilities for devices that are not only powerful but also energy-efficient. Thanks for sharing this information, and I can't wait to see what the future holds for ARM-based Windows PCs!

[@AZisk]

thx for watching!

[@premsaivittal2030]

@@AZisk You're welcome! Your content is always informative and enjoyable to watch. Keep up the great work. I'm inspired by your videos, and I particularly like the way you compare different configurations of Apple machines and sometimes pit Apple devices against non-Apple devices. It's always interesting to see how they stack up against each other. Looking forward to more insightful comparisons!

[@Tech-geeky]

Intel would have to change to ARM....they would be basically cutting off all x86 and moving to emulated x86 only... which if anyone has uses x86 of Surface, sux big time Maybe i'm wrong, but the simple design of Apple getting all from one company vs a vast amount of third parties all working together would be a nightmare. I just cannot see this happening. Things break enough "as is" Linux only perhaps. but consumer use???

[@fidelisitor8953]

@@Tech-geeky Qualcomm's the only one producing ARM chips for windows as they have an exclusivity deal with microsoft and are working closely with them. That should prevent a lot of third party stuff as only qualcomm and microsoft will be working together with software vendors to make the transition.

[@romaniev8539]

What convenience are you talking about if there is still no native Google Chrome for Arm??

[@stevenpike7857]

This is nothing but great news. With four major chip players, (Qualcomm, Intel, AMD, & Apple), prices will drop, quality and power goes up. I really wish there were more than just 2 GPU vendors (serious ones). GPU's that cost up to a thousand dollars is freaking ridiculous.

[@brd5548]

Actually, Windows on ARM is already very usable today. Microsoft has been doing their own x86 compatibility layer for quite several years, and it's not bad, the software is not a problem for windows on arm nowadays. And if you've already tried Windows 11 for ARM on your M1/2 Macs, you'll get what I mean, basically all the x86 apps should be doing fine without running into major issues.

[@adrianhendy]

SHame it took them so long and missed the boat really

[@joshuachan6317]

@@adrianhendy True, and now not much companies will be producing Win ARM computers 😢 But I think an ARM computer competition has been started by Apple, it’s just who is joining and who’s not

[@romaniev8539]

What convenience are you talking about if there is still no native Google Chrome for Arm??

[@judgewest2000]

@@romaniev8539 other browsers exist

[@XYZW12]

@@romaniev8539 Chrome is not a thing by today, Edge is much better. It flies on Win ARM.

[@sirbobbyuk]

And as an extra note, they need to allow the user to upgrade the SSD, rather than nail them to the motherboard....I HOPE APPLE IS READING THIS!!

[@Bakterianek]

Apple M3 got 3nm architecture.😋

[@sirbobbyuk]

7:24 - Apple being Apple, will make sure your wallet is lighter, that is for sure.

[@nyambe]

It's about time. I get the feeling Apple has been holding back. They have been waiting for the market to react to launch their dedicated GPU capable SOC

[@zband9016]

This sounds like an ARMs war to me.

[@carimpest]

Didn't know zelensky was a tech sage

[@abdiqaniahmad]

😂😂😂

[@LukeBarousse]

As a self-proclaimed mac fanboy, this is blasphemy, Alex

[@lexveldhuis5818]

Competition is a good thing, and it's fascinating to see them pushing the boundaries. While Snapdragon X Elite impresses with its performance on there 4nm node, let's not forget that Apple's M2 is still is on TSMC's 5nm process. I'm eagerly awaiting what the future holds with Apple's M3 chips on TSMC's 3nm node.

[@eng3d]

Everything lower than 7nm is marketing.

[@LarsRyeJeppesen]

Turns out the M3 performance is not much better than M2. Better battery, yes, performance no

[@daiduo6143]

I'm a bit concerned about what qualcomm said. They said "50% more performance while consuming 30% less power" perhaps it did beat the M2 because M2 only has 8cores (4P+4E) while X Elite has 12 cores (12P+0E) but the thing is how they can say 30% less power when they only tested 23W and 80W configuration. M2 only consumes 19W while X Elite let's say we use the 23W config and still it didn't totally beat the M2 at that configuration sadly it may beat the M2 not at 50% while consuming more power. Qualcomm has gotten so hyped up and got mislead about their numbers.

[@RomPereira]

As ever, freaking nice content and subject. I mean, which tech youtuber today brings so nice content to the table? Love your stuff Alex, you rock!

[@AZisk]

Wow, thanks! It looks like I missed a few comments.

[@SilverPaladin]

A real ARMs race in the making!

[@MacinMindSoftware]

The transition for Mac users was easy and fast and with no path to continue with Intel. It was practically all big upsides and no downsides to upgrade and this was clear early with the first M1s that it was going to work. For PC users, I think Intel and AMD will retain X86 options until others like Qualcomm and nVidia blaze the ARM trail and then AMD and Intel will come on board with their own ARM. Intel and AMD will be responding and competing to that competition much more than from Apple. It will take longer and it will require influencers to demonstrate advantages starting with laptops and high performance gaming small quiet Windows PCs after that. Lower prices will also be very helpful. I think the speed of adoption to ARM is going to depend on how well ARM can run X86 software for Windows users much more and it will take Intel and AMD a bit longer to make it a compelling advantage. Now let's see how well my predictions age.

[@espressomatic]

The funniest part of the whole Intel and AMD story is that they both had ARM chips of their own that they canned instead of investing in.

[@robweaver9953]

It isn’t just about power. One of Apple’s strengths is the length of time they continue to support their products. For example I have a 2017 model iPad Pro, which runs the latest version of iPadOS (17.0.1). My wife has an iMac, purchased at around the same time, which still runs well and the software is regularly updated. Compare that with some of the products that rely on other systems. The other strong point is that when Apple puts out an update, it’s available to users without having to wait for a hardware manufacturer or telco to push out an update.

[@harveysmith4424]

Finally more ARM chips, ready for more support for ARM on linux as well. Great first step for Qualcomm, seems their new chip is roughly equivalent to a M2 Pro all things considered (losing in single core and maybe NPU) and able to include dGPU's is amazing. Also interesting is the fact that it appears that the MS/QC exclusivity deal expires sometime in late 2024-2025 seeing as how AMD/NVIDIA are prepping ARM chips for then. Also hope this means we will see Windows 11 ARM running bare metal on Apple Silicon by then as well.

[@kerrydaniels8460]

We don't know jack about it until it releases well into next year. It's all just speculation until official third party benchmarks from folks not at Qualcomm. It's almost always touted to be better than third party benchmarks will show. So best to wait for actual proof. As for macs they will be on M3 by then in all liklihood. So qualcom is competing with what will be a generation behind Mac chip. Still nice, but this guy in the vid is missing that huge point if he is talking about Mac being behind on a chip that isn't even out yet vs an actual chip that has been out years with actual proof of claims.

[@fidelisitor8953]

@@kerrydaniels8460 Snapdragon 8 gen 3 stomps on apple's A17 pro iphone chip and performs more like an M1 chip. The 8 gen 3 is as fast as an M1 in CPU and faster in GPU while using less power (granted it's on 4nm vs M1 at 5nm) so I think qualcomm's claims are very believable if it has 12 all performance cores.

[@khanscombe619]

Brilliant Alex. New sub here. Look forward to more cool stuff.

[@AZisk]

Welcome aboard!

[@mariotriforce]

My biggest problem with arm is it goes against right to repair 😅

[@LarsRyeJeppesen]

how so?

[@mariotriforce]

@@LarsRyeJeppesen why do you think 😅, everything being put on board means if the board goes everything goes 😞

[@LarsRyeJeppesen]

@@mariotriforce I understand

[@IcoKirov]

is this a mandatory thing for the architecture? or it's just how manufacturers are doing it?

[@REALjackiehu]

Qualcomm being the 1 day king😂

[@bruceleggett568]

It doesnt feel like competition is a little corporate espionage is involved. We wont know until Qualcomms proves they can keep innovating here. Also, we're comparing a product they want to release middle of next year to an Apple part that was out last year. What Apple did was ground breaking, because it pushed the market. Right now, the only thing Qualcomm has done is give Apple a reason not to idle.

[@884tomato]

I will happily buy an ARM based windows laptop in about 4-5 years.

[@mirage809]

I'm personally hoping ARM takes off in the desktop and laptop world beyond Apple. Seeing those M chips in action is a thing of beauty. So much power and performance in such an efficient package. The power draw of my AMD based machine is a bit embarrassing in comparison. Now, Qualcomm's new offering is looking impressive. However, they're talking about rivaling the M2 chip in devices that are coming soon when rumour has it that Apple will unveil M3 at the end of the month. They're playing catch up in performance and they'll probably be there in a generation or two. That's when things are gonna get exciting. Just need to get the devs on board and the hardware in people's hands.

[@Tech-geeky]

Apple can take their time now.. They have nothing to worry about when it comes to 'low power'.. Its not even a competition anymore. We've seen the same reports from Microsoft too, and look how THAT turned out.. Just because you have a story doesn't mean its a success. I'll believe it, when I see it.

[@fidelisitor8953]

@@Tech-geeky WTF are you talking about? This chip is quoted to be 50% faster than M2 which will put it at M2 max performance and snapdragon 8 gen 3 is smoking Apple's A17 pro and yet is more efficient even as it's on 4nm vs A17 at 3nm so it very much will compete in low power. The low power's an ARM thing not an Apple thing. It's definitely a competition for Apple.

[@soulofangel1990]

Whoever have an M1 or M2, you have a CPU for the next 5-10 years. you don't need to change or feel the urge that you need an update.

[@firstspar]

Delusional

[@RomPereira]

I used some qualcomm cpus before, a lenovo notebook, with linux, and they seam quite sufficient to normal day tasks. Windows for Arm is also quite good, but as you said, still behind in software availability. Macbooks, in general, are quite expensive. You can get a brand new macbook air M1, base model, for 749 plus taxes, but still, for that amount of money, you get a great pc notebook, with the new 13 series i5 CPUs, DDR5 memory, etc, cheaper.

[@RomPereira]

I mean, what will be the place for this Qualcomm CPU, which notebook line? Dell XPS? Lenovo's ThinkPads? Asus Zen? Are you going to pay premium for a medíocre windows experience? If they place in the middle tier, it will not have Apple's build quality nor screen.

[@RomPereira]

My wife has a base model MacBook air M1. I wonder when, if ever, this machine will be obsolete for her everyday use. My bet: never

[@TrevorSachko]

Toyota Corollas are cheaper that Ferraris but the average Ferrari user isn't about to purchase a Corolla.

[@RomPereira]

@@TrevorSachko I see your point. But with arm CPUs, the windows experience on mobile will be like on macs: full speed on battery. Regarding build quality, I got a Asus ZenBook 14X, it is on par with Apple's. My son has a Dell Precision Workstation, also, excellent build quality.

[@TrevorSachko]

@@RomPereira And yet everyone bags Apple while trying to make everything else like Apple.

[@KevinONeillPlus]

That aged quickly.

[@kanela1465]

Well Apple had just released M3, a 3nm chip. One year in the lead again.

[@gpezun]

Apple is milking us with mediocre updates and nasty increase in prices!

[@gtangari]

I hope to see something interesting in the Windows world, but for now, we're talking about a CPU that match more or less the same performance (ok, a bit better) of an M2, in 2024, while the M2 is on the market since when? 4-5 months or more? And as we know, Apple will introduce new CPUs in the meanwhile. And then there'll be in big question: Windows. While macOS, to use the Steve Jobs words, is CPU independent by design, I see difficult for Windows to match the efficiency of macOS. But anyway, as you said, competition is always good :)

[@B.Ch3rry]

This is GOOD… A step closer to native BootCamp on Apple M-Series!!!

[@erasmobellumat3973]

This video not aged well

[@jerry-sb1238]

why

[@haakon_b]

Qualcomm announces a lot but never delivers on the promises….

[@JonathanSwiftUK]

Consumers are demanding Windows on ARM? Seriously? Says who? Most consumers want a laptop that lasts as long as possible, is that what you mean?

[@Nalvor]

Alex, your audio kicks butt! What's your mic? Any post-processing? Thanks for the video and long-live M2, I hope!

[@shadyworld1]

If Intel and AMD didn’t join forces to create their own ARM based Architecture together and shared SOC IPs Nobody would be able to stop Nvidia!! If intel kept their ego AMD still have Qualcomm to join forces with and head nearer to their objectives.

[@MCCollet]

ARM or not. Windows is still a nagging child as it was when it was introduced. Windows is fast food computing.

[@avurhd]

This was relevant till yesterday. M3 series killed it all

[@lucaslg26]

Not even yesterday, the new SD doesnt even beat the M2 Pro even with 4 more pcores and 50W TDP(vs 40W M2 Pro). Probably is a high binned chip also, so its probably not even that cheaper

[@locobob]

Consumers aren’t demanding ARM based hardware or software. The technoratti is. Consumers just want performance, flexibility and good pricing.

[@Coral_dude]

Ohhh noooo competition. I’m not mad at all please make my next laptop cheaper or better. 😂

[@JacanaProductions]

I see a nasty lawsuit!

[@ckatheman]

Don't forget - MacOS itself is one of the biggest selling points for the Mac. Also the semi-closed ecosystem just means it's less open to viruses and enforces better development practices. Given what I do with music production and video, the M2 Max I just bought will last for many, many years.

[@fidelisitor8953]

"MacOS itself is one of the biggest selling points for the Mac" - yet over 90% of PCs are running windows. Most people prefer windows for it's versatility and compatibility so majority of individuals and businesses use windows over mac os. Your career path is a minority that better suites macos.

[@ckatheman]

@@fidelisitor8953 I think it’s more that folks just don’t have experience with it because Windows has been so dominant in business and gaming. What’s happening now though, with the advent of the M series, is people are getting MacBooks in larger numbers for general purpose use, nothing to do with career paths.

[@oh-noe]

@@fidelisitor8953 you didn’t challenge anything he said. He said that macOS is one of the biggest selling points of a Mac, hence Mac users won’t really care much about what happens on the windows side of the market, because it’s not their preferred os. Windows is also highly used not only because of choice. Apple doesn’t have any cheap entry level computers. If you want a cheap computer or laptop windows is your only option. For the massive gaming community you don’t have a choice either, as macOS is not designed for playing games

[@epi2045]

As someone who owns and uses Mac and Windows on a daily… I’m glad the competition is strong. In the 90’s I had two SGI machines (Octane and Indy). The Octane was $89K and the Indy $42K. That’s $190K and $88K in today’s money.

[@bpmotion]

Two months later… ‘Apple buys Nuvia’

[@TheGweedMan]

Unfortunately, this video is outdated. Apple is now delivering computers with M3 and M4 chips.

[@davidvilla5892]

The CPU ARMs race has begun 🥁

[@VolkerGoller]

Now you got problem. It is not intel that you want to get rid off, but Microsoft Windows. It’s the most terrible aggregation of terrible software ever made.

[@scripteaze]

I haven't been here for a minute, was sidetracked with some life stuff. Good to see you're still doing it.

[@maxvamp]

I love competition in this area. We all win!

[@hanZoul8]

Already ordered a M3 max macbook pro 16 inch with 2tb ssd and 64g ram or unified memory, whatever they wanna call it. I jsut couldn't resist that matte black chasse.

[@cbednarz02]

Yep Arm will save Windows. Thats the missing ingredient to put Windows back on top ;)

[@mikemcmike6427]

The thing is, everyone who got apple silicon is supported by apple apps. While windows arm is barely used and doesn’t have a lot of the things since it was released a decade ago that apple already has. Windows developers would not have to support x86 and a tiny group who uses arm. What was once a disadvantage, apples rigid control, has become its biggest advantage in apple silicons success. Meanwhile windows has way way way to many hardware and software suppliers who won’t move over and support a tiny market in hopes it grows

[@commentarytalk1446]

Yes. I went from Windows to Linux then needed light portable computing device with touch and Linux fell behind (flexibility became a problem). Moved to Windows On Arm (WOA) touch device and it was poor integration. Moved next device to iPad M1 / Mac M1 and it's brilliant integration and quality: * Hardware * OS * Apps * Ecosystem Windows has so many annoying issues at this time with Arm. I can run Windows on Arm or Linux inside MacOS also. Only area that now counts is Gaming on Windows so have an old Desktop PC for that. Some annoying areas with Apple: 1. Price is higher ie "It costs an Arm and a leg..." hehe... 2. Their software delivery is very prescriptive and restrictive whereas Linux is very curated by the user choice But overall the sheer quality of integration means the devices are excellent and work and that means get out of the way of using them to do useful things using them.

[@carbonatedthoughts5000]

I love how deep you go. I learned so much.

[@tc5006]

Competition breeds innovations and that's good for us consumers. Great video as always.

[@lantinian]

What this proves isn't that Apple is somehow dethroned but that their approach to solving problems is worth replicating.

[@teklife]

i've been using Linux on ARM for years, and it's nice. can't wait to have more commodity hardware coming out soon with ARM processors

[@EricBecker1982]

I don't think that Windows on ARM is going to draw from Apple's user base. It will hurt Intel more than anything.

[@Apple55330]

My macbook is 10 years old and still going. I bought a Sony laptop and it died after 2 years. I bought a Dell laptop and tbe hinges broke after 3 years. The reliability of Apple’s hardware products are unmatched in the industry.

[@mikerobin]

No bad news for Apple silicon customers. As you said, competition is good. Apple has perfected the concept of platform economy, chip competition alone won’t make a lot of difference. I hate having to use a windows laptop for work. All is slow and annoying…

[@PaperBoat.]

Whether it's from Apple or Orange houses it's definitely going to cost your ARMs and legs... 😂

[@MrSparc]

Looking just specs for X-Elite: Memory capacity 64GB , Bandwidth: 136 GB/s... looks a little underspec when compared with M2 silicon with 96GB up to 400 GB/s But is a welcome product to change the market and competition is always good for improvements and decreasing costs

[@EnbyCherry]

And after last nights event I think we can say that Tim Apple saw your video and took it personal 😂

[@amitgupta25121993]

Lol he did

[@AZisk]

😂

[@zenova9926]

Notice how M1 > M2 upgrade is not that significant since Gerald Williams only developed until the M1 series, they're clearly lacking that one superior engineer

[@anthonyharris955]

I have a 12cpu/18gpu core M3 Pro. It is stupidly fast. I am running ARM Windows in Parallels, and have loaded some incredibly heavy software onto it. It doesn’t skip a beat while staying cool and not eating through battery! I’m extremely excited to see what the competition brings to the table, because ARM is clearly the way forward.

[@JohnWallace74]

About windows for arm. I purchased Microsoft’s first computer (Surface) with an Arm processor and Arm based windows 8 in around 2012. I promised I would never purchase another computer from Microsoft (hardware) as a couple years after I purchased the surface, they stopped support for it and all the developers dropped and new software development for it like a hot rock. This Arm for windows will never amount to anything and the first time Microsoft sees a dip in sales it will become another dinosaur piece of hardware that will forever be worthless… never purchase any hardware from Microsoft!

[@ItzCalamityYT08]

I agree! in terms of software mac is just better for guarenteed support heck even linux has better optimisation for arm than windows

[@GarySchiltz]

As a non-fanboi of Apple, but still a pretty solid user, I use Macs and iPhones because they run macOS and iOS, not because of some silly performance numbers. Having a competitive chip maker with better performance would do next to nothing to my choice of sticking with Apple.

[@definingslawek4731]

I'm so excited, windows laptop scene is finally gonna be very good

[@hgbugalou]

Apple locking their chips to their platforms is going to what ultimately limits success there. I think it would be cool if they allowed other companies to use their chips inside their products, but that is highly unlikely.

[@bruxi78230]

Actually it's just the opposite. They are massively successful by being the only tech company that is integrated. All of their far less successful tech brethren are modular. Modularity means that the companies can't do anything to differentiate their products. Why would Apple spend billions of dollars on their silicon and then sell it to some other bozo company that could theoretically steal away customers? Apple will continue to develop differentiated products and control the customer experience. As recently as July Apple was a 3 trillion dollar company, it ain't broke and there is nothing to fix.

[@ChristopheLereverend]

Apple plans 'Scary Fast' event for Halloween eve, isn't about how fast would be; Its all about "Trick and Tweak" M2 Extreme or Perhaps M3 nano ship 3 MM

[@polardiscoball]

It's not just apple's soc its the combination of hardware and software like their OS final cut that keep me coming back

[@nrvinl]

Competition in the space seems like companies can put more focus on innovation hopefully instead of only pushing performance forward

[@The_Shock_and_Awe]

And there's RISC-V to end ARM's reign 😂😂😂 give it time

[@CaesarConsuloProVita]

Google and Windows really suck…and so do their laptops/desktops. It is not just about the chip.

[@EdwinFairchild]

And here I thought Risc-V was going to take over but ARM is still king.

[@MaciejMiklas]

People are buying Mac not because is faster than Windows, but because Windows is a crappy OS ;)

[@AlmorTech]

One of the best Tech KZbinrs out there! Thanks for putting so much knowledge and energy into your videos, Alex ❤️

[@Oxxygen_io]

It’s actually a good thing. Competition drives innovation. And price decreases

[@Big-Chungus21]

Itd be hilarious if Apple showed the M3 literally tonight for the Apple event, and you immediately made a video called “the return of Apple Silicons reign”.

[@AZisk]

😂

[@Big-Chungus21]

@@AZisk Well, that aged awfully

[@AZisk]

@@Big-Chungus21it all went as you predicted:)