The Key to Standing Out in Business w/ Blair Enns

In this enlightening video, Blair Enns shares crucial strategies for distinguishing yourself in the business world. He emphasizes the importance of specialization and making bold claims of expertise even before fully achieving them. This approach not only sets you apart but also accelerates skill acquisition and focuses your efforts. Blair explains that making an aspirational claim forces a business to develop necessary capabilities rapidly, transforming how they're perceived in the marketplace.
He argues against the comfort of generalism, pushing for a sharp focus that demands differentiation and expertise. This focus leads to repeated practice and refinement, ultimately developing a codified methodology that assures potential clients of reliability and reduced risk. Enns challenges viewers to confront whether they are willing to undertake the hard work required for success, differentiating themselves from those who choose easier, less effective paths.
This video is a must-watch for entrepreneurs and businesses eager to stand out and elevate their operations through strategic specialization and commitment to excellence.
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Host: Chris Do (Bald Asian Guy Talks About Business)

[@ricflomusic]

I like this guy, need to hear more of Enns

[@raymondtendau2749]

Most people will live with the undesirable circumstances rather than do the undesirable work. I love that.👌🏾

[@TheEboquansah]

Who is that guy in the intro?

[@NonstopWorship]

Yeah, that’s bars

[@JamesFlux]

Invaluable information here

[@oyinwilliams]

Just read his book. Simply brilliant. Priceless and super practical advice

[@leadgenjay]

Blair's emphasis on specialization is spot on for standing out in today's market.

[@Opulence64]

This is not enough. I want at least 2 hour of Blair Enns.

[@eladbari]

Will they share the full interview with him?

[@Opulence64]

@@eladbari don't know, hope they will

[@ThisDesignLife]

If you search the archives I think there's a full interview with Blair Enns

[@josevargas686]

@@ThisDesignLife thanks! found it

[@ThisDesignLife]

@@josevargas686 no problem. Enjoy.

[@INAVACL]

Read this book, it’s on another level!

[@thefutur]

It's a game changer for sure!

[@iunderstanphotography2780]

stopped and i need to start again!

[@meetandinspire]

"Most people will live with the undesirable circumstances rather than do the undesirable work."

[@Aestheticdesignz]

How؟

[@thefutur]

See the availiable episodes here on KZbin kzbin.info/aero/PLzKJi2GjpkEEuWFy5f5UAdDZayyTQ41HN If you want a deeper dive and access to all 12 calls, join the Futur Pro Group @ thefutur.com

[@dfd4688]

Willingness to outwork them all and outspentd them all was my advantage for quite a while . I want something greater now something more meaningful than the bones of my competitors beneath my boots. How does Chris stay looking so young…cheers

[@AMP8424]

This was a multiple part series ghat The Futur did, i recommend watching them all, aored about a year or so ago. Blairs book is top notch as well.

[@akankshapol2006]

This is so valuable. Thank you so much Chris!! Very inspiring 🙏

[@apeshitclothing]

Let's Go. Church is in session 💎

[@PrivateCommenter]

THIS. 😂❤

[@smithlock6261]

Lol The futur's Exodus. Chris is the Moses of Creatives Business leading us to the promise land.

[@theplaymakerno1]

He is correct. Many problems can be solved very easily, but people do not wish to put in the work required to solve them.

[@thefutur]

That's where you have the opportunity to shine!

[@theplaymakerno1]

@@thefutur Yes!

[@shakaadres]

Thanks!

[@thefutur]

Thank youuu

[@JenTran39]

This is super awesome

[@dimitargeorgiev829]

Awesome! Can you give us a link with whole podcast video? Thanks a lot!

[@augustoschndr]

or just by your talk, like what I do. Still working without portfolio but closing deals. Who you are is more important than what you show. Of course that showing your work helps, so lets see the next chapters of my Storie

[@miloseveggies8064]

Enns always justifies the means

[@PaulHoke]

Listen to this Weekly!!!! Find your different and find those who celebrate how you add value.

[@lemurdream]

"Can you make it stand out?"

[@CryptoGrit]

play a game to win or don't play at all ^^

[@PowerPlusNature]

Holy moly!

[@thefutur]

Guacamole!

[@PowerPlusNature]

Lol! Whoa, this was huge for me. I am not going to wait to get myself together. Time to start expressing my methodology. Not easy for me, but im not scared of making mistakes.

[@thefutur]

Best time to start is now.

[@KungFuChess]

The real product is selling people the question, not the answer.

[@JacobCenteno]

Where is the longform?

[@thefutur]

Inside The Futur Pro Group. There're a couple clips on the channel.

[@zeitakulobusta9708]

Les brown said, “Do what is easy, and your life will become hard. Do what is hard, and your life will become easy.”

[@tevmediaco]

Beanie Blair for the win

[@briankelm]

Replay!!

[@MrPelikan500]

"Make A Claim" - is "Clarity Thru Articulation" just stating /defining a claim - making a claim one has to articulate oneself damn ... tha'ts so good ... simply so obvious ... i hate / lazy to schedule tomorrow let alone next week or next month ... now i see that, as being aimless ... having a lack of clarity of what i am trying to achieve ... DUH! cos i failed to define my aim ... how to a hit, if i don't have a target ... DUH! .

[@seyademcileli]

Gold

[@rodrigo.martins]

Great content. Where can I find the full series of the chapters of the book ? Tks !

[@thefutur]

The full-series is available inside the Pro Group, there are a couple episodes on the KZbin channel. Search Blair Enns and they will pop up.

[@thedesignergamer]

Interesting concept. Making a claim to clients will force you to either make it true or look really bad. The photo lab tech at my college used to say: "minimize variables". He had a sign stating this in the dark room. If you asked him a question, he would point to the sign. PS: nice Senal headphones Blair! I work for Gradus Group, Senal's umbrella brand. Nice to see them in the wild!

[@eladbari]

What does minimizing variabilities had to do with that scene? Feels like it's the main value of that lab. But why?

[@thedesignergamer]

@eladbari if you want to reproduce a print you made, the more exact the conditions are, the closer it will be to the original print. So it's important you know what you did to be able to replicate a print. We're talking exposure time, filters, the enlarger you used (the bulb might more or less burned out), and anything else like that.

[@eladbari]

@@thedesignergamer Thanks for sharing. I think I didn't understand in what context you gave this example. I believe you meant that if you make a claim to your clients that you expertise in doing "X" - then it's the same as minimizing variabilities? Hence, (hopefully) claiming that will help you reach that exact goal, as in, the exact print result?

[@thedesignergamer]

@@eladbari okay. I'm glad i was able to clarify that for you 😌

[@Posimistic]

Sell futures, then show your repeatable process, allow them to make the final decision to work together!

[@evanbogutski2x]

🎉

[@norriswilliamsofficial]

What's the book???

[@nordyv]

winning without pitching manifesto

[@MrSzwarz]

It is a truizm. It's obvious that 90% have no particular talents, of gifts. They just 9-5 workers. Simple. Any efforts on their side would be a waste of time and energy.