THE NORTH RACE - A Cycling Film By Restrap

How far north can you ride in 24 hours?
Restrap ambassador Josh Reid takes on the challenge to see how far north he can ride from Restrap HQ by latitude. This is The North Race.
A balancing act between careful route planning and self sufficiency, Josh planned his route through the Yorkshire Dales, Cumbria, Edinburgh and beyond with the aim of getting close to Aberdeen. You can find his route here: www.komoot.com/tour/1521954200
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We invite you to plan and execute a time-trial as far north (by latitude) as you can within 24 hours starting from the Restrap factory in Leeds. Balance marginal gains, comfort over distance, route-planning and minimal stop time to push yourself as far as possible within the timeframe.
This challenge is open to anyone, costs nothing to enter and the rules are simple.
LEARN MORE AT
thenorthrace.co.uk/
Rider: @Josh-Reid
This film was made by @FrictionCollective
This was made possible with our brand NEW Race Hydration Vest. You can learn more about this product and order yours here:
restrap.com/products/race-hyd...

[@alancrichton]

Wish we'd known. Only live 15 minutes away. You deserved a reception committee. Well done. Tremendous effort. Hope you're proud.

[@podgey65]

A nice summer's day would make a big difference. Well done JR

[@allannadobson4424]

Legendary effort 🙌 so beautifully captured. & really appreciated the time date location popup cues 🥂 kudos & ride on

[@steppings5645]

Beautifully filmed, excellent work.

[@IrmisMatuza]

Incredible achievement super smooth video and stunning scenery! Thank you I really enjoyed watching.

[@Cyberjenne]

I've seen Josh ride all over the world but somehow think he fits this landscape best.

[@ramsden35]

Outstanding! And clearly an inhuman effort because it’s managed to get at least one negative comment.

[@alexarmstrong5611]

fair play and great to see you take the scenic route through the Dales not just hug the A1 north ;-)

[@pierreviard1362]

great soundtrack!

[@krishnansrinivasan830]

Incredible & Inspiring :)

[@minimessy]

Me and my dad are the cyclists at the beginning! Fair one Josh an epic day out 🫡

[@Restrapltd]

So glad you found the video!

[@FrictionCollective]

You gave us a good laugh when we found your audio in the edit 😂 "You must be mad aren't you"

[@minimessy]

😂😂

[@robertnash2318]

I think you might just have started something pretty special! Brilliant idea and an awesome benchmark set by Josh. Well done Restrap!

[@paulcrow]

Excellent video and marketing at its best. Well done all.

[@tomhill5854]

Amazing effort, Josh and beautifully shot too!

[@Rambling_Man]

Really well shot and amazing cinematography. Fantastic effort all around, really can’t imagine the mental stamina to go that far in those conditions. How did the bag feel on the back after such a huge ride, it looks great but would like to know this detail.

[@Restrapltd]

Josh had it stacked the the seams with food from the start, by the time he finished and the food + water was gone he forgot it was there and couldn't feel it.

[@fuzzylogic1887]

A pork energy bar always helps, well done Josh superb effort 👍👍

[@FutureMark809]

Love the concept and how it can be done anywhere in the world. Superb film to capture the spirit of it too. 👍🏼👍🏼

[@Restrapltd]

hey! just to clear this up the challenge starting point is the Restrap factory :) It brings our customers closer to us and also means that everyone's effort is in an equal setting.

[@yeahboiproductions7065]

This is a really nice film. Good job all round. I'd rather be filming than riding that's for sure!

[@nickfitzpatrick5302]

Brilliant video and a superb effort. Top job!

[@lorax25]

Great video. Clever concept. Do you mind sharing a kitlist?

[@Loxias1989]

Very nice challenge and video

[@hoser7706]

Very cool. Truly epic accomplishment.

[@ohnomrugetme]

well done excellent ride and with no sleep.

[@ogshadow113]

amazing

[@jamesherd9132]

Well Done Josh Mental Effort and brilliant Video.

[@lawrencew1]

cracking video, Josh is a mad rider huge respect to him! See you at restrap HQ in the autumn for some storm surfing

[@andysmith8877]

Epic..

[@stuartvh4562]

Wow! Great effort Josh, and the film crew, such an enjoyable 15-minute watch. Subscribed! May I ask, what front light is Josh using here?

[@Restrapltd]

He's using an Exposure Strada (Y)

[@bensun432]

crazy

[@Fulviolosmilzo]

😍😍😍😍😍

[@illenemonusquam]

Great video! What are the shoes worn at 0:09?

[@C345OFR]

Superb effort, chapeau! Out of interest, what was front light was he using?

[@davidhamilton7780]

Obviously June/July/August would be a somewhat easier time to try the challenge with the extra daylight hours and less chance of cold weather and icy roads. It may not, however, be quite so inspiring. Bravo!

[@C345OFR]

I dunno ... some pretty stunning places in the North to inspire riders - usually verdant countryside bathed in peak Summer sun near a body of water of some kind. There's a reason The Lakes, Peaks and Dales are heaving with cyclists around that time!

[@andyfdo1]

👏🤛

[@lawrencehallett5669]

About 40 mins, it gets a bit soggy north of Cromer !!😅😅

[@alanthomas3236]

Good effort 👏. Am curious about the race vest - does it not put extra weight on spine and sit bones especially on such a long ride?

[@Restrapltd]

It is surprisingly comfortable and the weight distribution sits high up on the back to prevent issues. Also the longer you use it.. the less food and water is in it ;)

[@kberki]

Hi. What kind of jacket you are wearing the in video? The yellow one? Thx

[@cowspassage]

You won't see a haggis on the roads in the Borders. Need to head to the Trossachs or Argyle.

[@sbn351]

Amazing film. Curious to know what rain jacket he uses? 😅

[@Restrapltd]

Josh is sponsored by Café du Cycliste

[@kozmicbluescali1]

What brand tires you rode in. Thank you.

[@Restrapltd]

Hutchinson Blackbirds :) (in a 32c i believe)

[@jon_underscore]

Sounds like a good challenge, regardless of start point. With Leeds just under 400km from my house, my North race will pretty much end at your factory door. If i make it in 24 hours (brief Google check says 22 hours cycling), can i at least get a sticker? Extra context, I'm 54, overweight, and last years London to Brighton is the furthest I've ever ridden!

[@Restrapltd]

Hey Jon, it has to start from our factory!

[@jon_underscore]

@@Restrapltd I'm trying to be green and cycle from my home in Somerset to the factory. Will get train home. Otherwise, I'll have to train/drive 400km to your factory, then cycle 400k north, then drive/ train 800k home again. Plus, I was only hoping on a sticker! 😜

[@Restrapltd]

@@jon_underscore Hey Jon, We actually don't have any stickers, but if you turn up then we will give you a patch or something! :D

[@jon_underscore]

@Restrapltd I'll do my best. I'm long overdue a daft but memorable self challenge! It'll be great if you do find a patch, I promise to sew it onto my canister bag 🤜🤛👍

[@rki3316]

so dramatic 🤪nice scenery tho.

[@michaeloneill5824]

great film. Why didnt he ride for the full 24 hrs?

[@Restrapltd]

he spent too long appreciating the view at the castle and ran out of time. gives you a bit more of a chance to beat him :D

[@michaeloneill5824]

I’d love to be that fit. Next life!

[@Metal.Is.A.Adicshun]

Why on earth would you be sprinting out of corners in the very beginning of such a ride..??

[@Restrapltd]

Josh can't help it, too much fun

[@riderrunco]

I did 320 miles unsupported in 24 hours with just a saddle bag and a few bottles lol

[@Restrapltd]

That is awesome, Josh did 313 unsupported with just a top tube and a hydration vest :D

[@liamjohnny335]

311 miles sounds abit less..why is everyone changing to kms on a challenge 😬

[@Restrapltd]

We're in the UK so we use metric and imperial measurements interchangeably. It's the most logical way.

[@kstoeb]

Well … how unsupported a ride is, when it is filmed, hence accompanied by a crew in a car, is always difficult to answer, . Especially at night it makes a huge psycological difference. I wouldn't have written this comment, if he wouldn't have started to talk about how isolated you feel during the night - right after he had talked to the camera-man during a break. That is not "alone in the dark", sorry.

[@omare_biketonature]

Ask Lael Wilcox 😅

[@esteigh]

☝️🤓

[@Restrapltd]

We expected at least one comment like yours don't worry. It was important to us to film his attempt as a source of inspiration and marketing for both our challenge and new product. It was still self supported and we won't be retracting Josh's insane effort in those 24 hours :)

[@kstoeb]

@@Restrapltd Thanks for your reaction, especially for its kindness. I wasn't content with my post, because it lacks nuances. (English is not my native language.) Another try, hopefully more differentiated: 1) The whole "motivation/marketing"-reasoning is completely obvious to me - and legitimate IMHO. And i am totally aware that I am a KZbin-watcher; so part of the ecosystem. 2) This is not a race, but a very nice idea of an endeavour. 3) What bothers me is more the exaggeration in the words, wich is so common in the outdoor-movie scene. Everything is a bikepacking adventure - even if they have obviously no baggage on their bikes, are acompanied by a crew-car and sleep in hotel (everything sponsored) … This is not the case in this movie! But you couldn't withstand the temptation to babble about "the loneliness of the night-ride" and the "complete darkness" when obviously there is a car driving behind the rider, with car-headlights brightening the street, and a camera-team the rider can talk to when ever he feels to. 4) All that said, I still hope it was "selfsupported" in the sense of "no help/clothes/food/water from the car, and no sitting in it during breaks"; and even if not, I am still in awe about his feat :-)

[@Restrapltd]

@@kstoeb Hey don't worry about the language nuances, your comment is totally valid! :) The film might make it look like we just drove next to him the whole night but the bits we filmed are the only parts we saw him, the rest of the time Jack (Cinematographer), Jon (Driver) and me (Photographer) were driving along the route searching for potential good compositions for when he came past. We also had a sleep in the van in Innerleithen (where the timestamp shot was taken) and the next time we saw him was when he told us how cold he got. He was genuinely alone for most of it :) All of his kit was on him and his only resupply for food was the Gregg's in Edinburgh. Thanks for your comment! :)

[@bikegirltwo]

The music is unnecessarily creepy. You weren't producing a horror movie.

[@user-ho4rv6kg8u]

irritating music, almost unwatchable

[@Phil-qz6oc]

I quite liked it, but then I do enjoy Vangelis’ score for Blade Runner 😂

[@Restrapltd]

glad it was just *almost* unwatchable and not fully unwatchable :)

[@user-ho4rv6kg8u]

@@Restrapltd The music adds nothing, and spoils an otherwise good video.

[@Restrapltd]

@@user-ho4rv6kg8u we will kindly disagree, we really like it in fact!

[@valmorell]

Great to see you have discovered the magic of Win Wing mudguards...