【THE POINT POST】ISSUE.18大人物專訪──因為夠叛逆 所以夠創意 達永建設 莊政儒

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THE POINT POST

THE POINT POST

Күн бұрын

和平青鳥成功的背後，是達永建設副董事長莊政儒 Stephen 一手打造，跳脫傳統制式樣品屋型態，以全新社區書店型態問世，不只活絡土地更完美打造社區共融的最佳模範。
Stephen 在影片中大方與我們談及接班後的創新思維，如何運用創心體驗式行銷模式，融合食衣住行，打破舊有樣品屋銷售框架創造市場創新先河！也首度提及在接班過程中所遇到的困難及心境轉變，同時也分享獨到的用人哲學
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