The Positives & Negatives of Swatch X Omega MoonSwatch

[@ID-Guy]

Some corrections to this video: 1) "Omega First & Swatch Second" I should've emphasised "with regards to Design Contribution". This is a Swatch watch but all the design groundwork was done by Omega, that's what I was trying to put across. 2) The watch case is Injection Moulded. 3) It doesn't have a 12-hour totaliser on the dial, it's a 1/10th of a second counter. 4) I'm sure there will be more to add 😉

[@japd7897]

There is no 12 hour readout on the dial.

[@Ex.zed.]

Let's just pretend that you tried to sell us this crappy plastic quartz Swatch as an Omega! When in fact the only thing that makes this watch tick is the 'Omega' printed on the dial.

[@dougscully4941]

Omega was a brand I was interested in until they did this. This is not fun or clever. It's a cheap and crappy grab for cash that also tarnishes the Omega name.

[@XxXHardcoreshredderxXXxxxxxxxx]

@@dougscully4941 yeah a res people think this but they decided to quit trying to be like Rolex and actually have more inclusivity lol

[@brennanbyers1377]

U

[@BenjaminChapman1978]

Agreed! Excellent take. We should take these for what they are. A fun, colorful, cheaper, rendition of a watch we all love. I'll be collecting the entire bunch eventually. Swatch is cheap, Omega is not. If anything, this will increase the amount of Omega lovers out there, and bring more into the hobby. A good thing.

[@ID-Guy]

I will definitely be buying one too for the fun of it (those pop colours are awesome) Thanks for this Benjamin! 🥃

[@samuelburton5576]

Omega is cheap now. Too close to the original

[@thomasnam9460]

Till 3 days ago I wasn’t even considering an Omega but I will be picking up a nice speedy on the used market including buying a few of these swatches when available. It will be a fun added story to my collection.

[@ID-Guy]

@@thomasnam9460 You can never go wrong with a Speedmaster. I was so close to picking up a 3861 a month ago (out of spite) 😆 As for these MoonSwatches, they're fun, they're kinda hip and make for that good "try before you buy" experience 🥃

[@anthonysmith2982]

Well said @Benjamin Chapman. I was wondering how many 'enthusiasts to be' will buy this watch only to swing back around in 10-15 yrs and buy a Speedmaster as a first luxury piece as a result. Many of us in the hobby end up swinging back around ourselves to re-buy our first watch and even though the Speedie seems to have lost its first 'real' watch appeal, I agree that this release will keep the watch relevant. This exercise will pay off for both brands.

[@ieatfood]

As a plastics engineer, who is also currently holding a Moonswatch, this is definitely injection molded. I've also analyzed the bioceramic material of another Swatch - it's a simply compounded polyamide material with ceramic filler. The PA material is partially derived from castor oil feedstocks and it's not biodegradable. It feels and looks like any other plastic; I wouldn't say it's very special, but it is a unique custom compound. Another Swatch I've looked at also had a case that appeared spun welded or ultrasonic welded top and bottom case, along with the plastic window. Very well thought out construction. I'm curious about the construction of my Mission to Neptune, but I'm just going to wear it. :)

[@ID-Guy]

Thank you for clearing this up brother! I saw that horizontal line in one of the close-ups at 2:36 while editing and thought "yup, injection". Funny how we get caught up in the jargon, right? Thermoplastics...😉

[@BestKiteboardingOfficial]

Moulding sprues are on the inside of the case.

[@STEVEARABIA1]

Is it much tougher than any other regular plastic?

[@ГеоргиБъчваров-с1и]

Well do you think it can last for a long time, I mean a couple of years if you take care of it?

[@Andrei-Marian]

So, they wanted to appear GREEN claiming their new plastic is biodegradable, and they wanted to ask more money for it, making it feel like it's ceramic. Well done to the marketing department people yet again😊.

[@ID-Guy]

IDGuy Store: teespring.com/stores/the-idguy-store Channel Support - Patreon: www.patreon.com/idguy Latest Releases: kzbin.info/door/zf6rqsEBni5G2TSevD6F4Afeatured Follow me on Instagram: instagram.com/id.guy/

[@Jaysun1]

I thinking there is a growing misconception that these watches are for people that can't afford a Speedmaster but desire one. I'm now the owner of a "Mars" Moonswatch. With that being said, I have a nice collection of high end watches and wanted the Moonswatch to add to it. While waiting in line I was actually surprised by the amount of fellow watch enthusiasts who were there for the same reason as myself. I saw many Rolex's on wrists as well as a few AP's. I think that we all understood that we were buying a plastic Swatch watch and just thought it would be cool to have. It was a memorable experience to say the least.

[@XxXHardcoreshredderxXXxxxxxxxx]

How do you like the mars? Do the hands line up.ok?

[@XxXHardcoreshredderxXXxxxxxxxx]

Also do the other two beaker/rocket hands have applied lume too?

[@nickdebenedetto2087]

“Gateway drugs into the hobby.” Bingo! My thoughts exactly. It’s fun and will bring more people into the hobby and to Omega specifically! I don’t own a speedy (but I plan to eventually) and a Moonswatch will give me a little taste of a speedy until then. The subtle references to Speedy history are also fun and it enables more people to get into some speedy history they never would have been able to otherwise.

[@nickdebenedetto2087]

Relatedly, I probably have a special fondness for this release because of what ultimate benefits “fashion watches” I believe have had on the hobby as a whole. I knew nothing about watches from a technical or collectible standpoint years ago. But I always appreciated the look of a gentleman wearing an attractive looking watch (pure aesthetics), so I started with fashion watches. Over time, I came to learn more about proper watches and my tastes and interests changed. What’s clear is that but-for the existence of mass-marketed fashion watches, I likely wouldn’t be enjoying the hobby today.

[@ID-Guy]

The whole "try before you buy" experience is brilliant. Imagine how many people can now get to experience the watch before (maybe) committing to the big boy? Nicely said Nick 🥃

[@ID-Guy]

@@nickdebenedetto2087 Everyone gets into this hobby differently and this is definitely the Swatch Groups take on how they can grab this market. Actually such a great approach to see pieces like these on peoples wrists...

[@nickdebenedetto2087]

@@ID-Guy Are you aware of any empirical evidence that supports the idea that fashion watch brands like MVMT and Daniel Wellington have actually brought more people into the hobby over time? I am not personally aware of any data that supports this, but I am hard pressed to believe that this isn’t the case. It seems like mechanical watches have only gotten more popular over recent years as evidenced by the explosion of micro brands and watch Instagram and KZbin . There was obviously an existing market of enthusiasts, but it would make sense that there has also been an influx of new customers into the market in recent years to fuel the boom.

[@ID-Guy]

@@nickdebenedetto2087 The more I've been reading the comments the more its woken me up to the fact more and more. This is their way of dominating that "fashion watch" market space. It's crazy right? There's always another Gateway to get someone into this hobby.

[@barryvercueil2346]

These are awesome watches and brilliant marketing from Omega and Swatch. My Swatch Irony Chronograph has been running for close to 20years and I'd recommend it to anyone.

[@ID-Guy]

Incredible Barry! Thank you for this! 🥃

[@davidb9531]

As is genuinely the way of things - your review is the best and most thoughtful look at these pieces, you never bring any snobbery or nonsensical drivel about “business class” because you look at things from a design perspective. For Omega there is no point trying to be Rolex, this is exactly what they should be doing, disrupting things, revolutionising and democratising

[@abdulah3178]

Fantastic review! First video I’ve watched on your channel and very impressed :)

[@underachievingwatchcollect1878]

Like in the Mafia, Omega owed Swatch a favor-not to be refused 😎!

[@ID-Guy]

Absolutely 😆 The "Swatch Wars" going on at the moment is documentary worthy!

[@Bonpu]

I don't understand at all how the MoonSwatch would devalue Omega. Quite the opposite. One may regard the Swatches ingenious pieces of Pop Art (as I do) or dismiss them as mere fan merchandise. Either proves the immortality and desirability of the original. I have to say I was bored to death by Omega but the Swatch got me interested.

[@ID-Guy]

I think that if you view it another way, a release like this could also quintuple interest in Omega as a brand too (creating more loyal customers in years to come). No doubt this launch was SUPER refreshing to say the least! Great insight here brotther 🥃

[@aovermont]

Agreed. "POP ART ....genius way of explaining the way this release makes me feel. It's fun, unpretentious and at the same time - high society, elevated, coloful simplicity

[@thomasont]

Make that two in agreement to your points, @@ID-Guy.

[@thomasont]

Make that three in agreement to your points, @@aovermont.

[@Lichen-o4m]

Do not worry. No one thinks they are the same(MoonSwatch, Omega).

[@davidr2802]

For all the "this will ruin Omega" naysayers It is important to remember that it was Swatch that saved the mainstream Swiss watchmaking industry from the Quartz crisis and if there had been no Swatch in the 80s there probably would be no Omega nor Speedmaster today so perhaps Swatch is now trying to save the mainstream Swiss watch industry once again this time from the "Smartwatch Crisis."

[@shahlegno5890]

yes agree, Swatch will be the main Hero again.

[@katherinep708]

Well said!!

[@UnboxingTVofficial]

I do love normal watches as well as smartwatches but for me, a smartwatch will never be a real watch. Real watches are mechanic moving parts.

[@mantisshadow8990]

Swatch really needs to get these watches online pretty soon otherwise if they take too long I think people will gradually loose a lot of their interest. In my opinion though, this is a fantastic release from Swatch & Omega. I cant wait till I can get my hands on one.

[@TransistorBased]

Can confirm, I'm nowhere near a Swatch store and since they won't be sold online my interest is quickly fading

[@TerminusVox]

"Affordable" compared to the prices Omegas usually command. $260 is a huge first step. This is "affordable" as defined by the Swiss watchmaking industry, not actually affordable.

[@robertsullivan4773]

Stop have you filled up your car lately gone to the theater and have had dinner lately, $250 is cheap fun that will give you the time for a few years and some fun this summer

[@stylishlyrugged3372]

Thank you for having a positive outlook on this collaboration. So many collectors seem to be up in arms that this actually happened. I for one love Omega and will definitely be grabbing one of these, at retail, when they become available.

[@NetvoTV]

One for me? I like the yellow one

[@eglantinefrancoisg.9243]

I'm a watch (Omega included) collector but not a Speedie owner and I must say: those pieces look real though fun, legit though accessible to own. I didn't camp in front of a Swatch boutique (silly) but I'm sure I'll get one of those when they'll pop online. Just because they're fun and enjoyable.

[@alexshtajner3253]

Even at 1,5-2 K tag price?

[@jpdemer5]

@@alexshtajner3253 Online price will be USD 240 or so. (Only a few idiots are paying thousands on eBay, and only a few flippers will be lucky enough to hook one of them.)

[@emaeder18]

That intro is pure gold!

[@ID-Guy]

I chuckled so many times putting this together and thought "this has to be in it for the laughs" 🥃

[@emaeder18]

@@ID-Guy I watched the intro at least 5 times and I am still laughing. Nice work and you have a new subscriber :)

[@ID-Guy]

@@emaeder18 Thank you Eric 😆

[@sergiofacchinetti2954]

@@emaeder18 i agree it’s so funny especially the part when she leaves hahahah

[@ID-Guy]

@@sergiofacchinetti2954 I thought the smirk from him in the end could be interpreted both ways of "yeah, don't care, I'm rocking a swatch" or heartbreak 😆

[@djdc81]

I've watched many of the batch of researchers Moonswatch videos; this is the most comprehensive and thoughtful. Well done.

[@brandonm8901]

As an astrophysicist these are exactly what I want (need) in a watch series 😍 I have the Omega Moonwatch but after its recent value increase I don't want to wear it all the time, this is just what I have been asking for - very glad these will not be a limited set

[@Max_Mustermann]

Curious that everybody is calling it an exact copy of the original Omega, even though the placement of the upper two subdials is totally different with them being pushed upward.

[@eborgesrey]

What a nuanced, well-informed, and enlightening analysis of this current release. You sir deserve a follow!

[@sellsidedream8766]

Forget the hype. I would still advise a young kid to buy a seiko SKX as a first watch. Mechanical, screw down crown , proper water resistance. Great design.

[@wesleywalker1594]

I would too but because they are discontinued they are becoming insanely expensive. I saw one on Ebay being sold for $800.

[@jonathanbracq]

Now you! are a true enthusiast! Great information about this watch. Not shocked and confused like some other KZbinrs.

[@ID-Guy]

Appreciate it Jonathan. Omega owner (and diehard) BUT the secret is to take a day or two to think / prepare a script and not clamour in with the crowd to get those high analytics ratings (if it can be avoided) 😉

[@aDocandhisWatch]

Excellent video as always.. so which one is your favorite? Mission to Mars??

[@MrPresident1878]

Instead or releasing 50 million special editions that cost as much if not more than the Moonwatch, Omega is allowing the masses to enjoy a Speedmaster. You love to see it.

[@Frofelfel]

so he says "dont expect much because these are only 250 dollars watches" as if 250 dollars is nothing for most of us viewers....

[@WatchMeEDC]

STONE COLD INTRO! Excellent take and perspective. What cracks me up about this whole launch is that it highlights how broken the entire watch scene/industry still is. Insane hype, insatiably demand and yet still NO inventory for a $260 plastic watch 🤦‍♂️ Mission to Mars and Alaska Project FTW! But will patiently wait until I can walk in and casually pick one up. One thing to think… about just wait until they release new models with the Sistem51 mechanical automatic movement. Which in itself is an engineering marvel. I mean c’mon 51 pieces! It will be double the price but again a huge hit in another 11 models bringing people another step closer to wanting a full metal mechanical watch. BTW congratulations on now owning a t-shirt in a color other than white 😳 jk 😉

[@ID-Guy]

The "Swatch Wars" going on have been mad / hilarious. To think people are actually buying these online for 5K+? Definitely with you in getting one of these machines (how would I have guessed that you'd like an Alaska?) 😉 Oh and thank you! I'm very proud of my washing-machine-shrunk red shirt hahaha! 🥃

[@_guillermo]

Not sure how you can say this watch is Omega first, Swatch second. Omega is contributing the design and concepts, but Swatch is behind the entire manufacturing and production.

[@ID-Guy]

I should've been clearer when I meant "Omega's design is there over any Swatch design involvement" Apologies 🥃

[@RJ-cq8dd]

Agreed this is way more Swatch than Omega. People who think this is an Omega are kidding themselves. When the quartz movement breaks down you can throw it away as it is not servicable. Sounds like Omega?

[@_guillermo]

@@ID-Guy ah i understand, no need to apologize, cheers

[@alwong9701]

Respectfully disagree that this is an Omega first. This is a Swatch movement, Swatch case using their Bioceramic material on a Velcro strap. They just licensed the Moonwatch from Omega. As a knife enthusiast, this happens a lot in the knife industry.

[@jpdemer5]

@@RJ-cq8dd The movement can easily be removed and replaced - it's not expensive at all - which makes the watch itself a long-term possession.

[@Ohne_Silikone]

6:25 I believe the watch might be too cutting edge for your worries about disposability. It would be a great thing if this watch would change the mindsets about how we see plastic as a disposable fabric. In a sense normal plastics are one of the most unsuitable fabrics to regard as disposable since they degrade so terribly. We should give plastics way more credit for their attributes of shock resistance, toughness and scratch resistance, weight and so on. We should fearfully respect it’s ageing qualities as well. Let’s use this great fabric wisely, instead of dumping it everywhere.

[@adrianjanssens7116]

Since buying a mechanical watch (Seiko) with a clear back I have become a watch enthusiast. Nice looking watches are already available in department stores. If you spend $50 on a US Polo Assoc. quartz watch for example, you will have something that you be happy to wear on any occasion. In addition to lumen, it has a light that comes on at night that lights up the whole dial. Thank you for letting us know these Swatch X watches will be available at the prices they first advertised. I may buy one, but not all of them as some people suggest.

[@grahamglen4734]

Have a speedmaster and a seamaster 007, think this will bring lots of folk to Omega, once they have a moonswatch guess they'll aspire to getting the real thing....

[@albertkc2007]

Reminds me of my excitement when I bought my first Walter PPK because I wanted to be cool like James Bond. Never mind that it was just Airsoft.

[@damianosavraammisaelidis9727]

Excellent analysis. I've seen many different videos regarding the particular timepiece, but the way you used words and how you explained the whole concept, art and idea of the watch is excellent. Keep it up mate. And by the way you got me to become a new subscriber both on and for your channel. Greetings from Toronto, Canada.

[@karleintracht4958]

What a great video. I think this has been the biggest watch release ever(?) and as such it has managed to create conversations in a way like nothing before. Well done to them, pure genius.

[@Escapement24]

Great video and excellent analysis 👍. I agree wholeheartedly with your views on the MoonSwatch and also think it's refreshing for a brand like Omega to get behind such a fun take on their most iconic product.

[@stevefox8605]

Absolutely genius.....Yes, as an Omega owner & fan I'll have a few by this time next year, & no it's not a segment of the market I'd have looked at previously. Smart move..

[@sakurahanasensei]

I have the Mission to Mars and Mission To Pluto moonswatches. These watches are only available in one Swatch boutique in Jakarta, Indonesia. (Senayan City) I have been wearing them regularly for two months now. They are really fun, light and comfortable. I love them and enjoy using these watches daily. 🌻🌸❤

[@craftandtailored]

This video was so well done man!!! great work and killer points!!!

[@thomasont]

Missed my first round chance attempt in getting this after its first launch release and would rather wait for the next availability. I also don't think it's worth paying excessively on its alleged resale value.

[@ID-Guy]

Don't pay over the RRP for these. Something tells me in 6 months they'll all be available online and this madness will disappear overnight 🥃

[@underachievingwatchcollect1878]

Remember the Timex Q!

[@thomasont]

Yeah, I agree with you on that, @@ID-Guy. It's ironically reminiscent to Apple Smart Watch release launch fanfares of long overnight queues and opening rush frenzies for the first several days. Then the frenzy rush died with the following availability of new batches arrivals. 😎⌚👌

[@thomasont]

Yeap I certainly do, @@underachievingwatchcollect1878.

[@ID-Guy]

@@underachievingwatchcollect1878 Oh the Q Timex. Now there's billions of them out there!

[@andykitchen3910]

I've watched a few videos on this collaboration mostly concentrating on the hype, the huge number of disapointed customers, potential reputational damage etc. but this video is just head and shoulders above the rest, actually dealing with the important issues. Top marks.

[@JoaoGomes-ce4th]

Great take as always! A few KZbinrs out there seem to have lost the plot over this phenomenon. At the end of the day, they are fun watches for a couple of hundred watches. As someone who owns both a speedy and SMP300, I can’t wait to buy the missions to Mars and Jupiter. Love the nods to the Alaska project and Ultraman in those.

[@elgoog-the-third]

The dial is quite different from the original - look at the placement of the subdials. Also, don't forget that Omega-Tissot developed the techniques behind the Swatch in the first place.

[@TerrySteiner]

I have watched several videos on the MoonSwatch. I swear for every video where someone doesn't like a design, the next video, that design is their favorite one. I love that about this series. just looking at the crowds when this was released I think this is some of the best marketing I have seen from a big watch brand. This is the most Apple like fever I have seen in a watch event. I have owned several Omegas. I currents own a Seamaster Professional With my taste, I would probably never pick up a Speedmaster but I will be picking up one of these eventually. I'm thinking the Jupiter on a dark grey NATO will be a cool left-field field watch.

[@ID-Guy]

I feel the same as you Terrance. The Seamaster 57 was my first and its a pleasure to own. I was so, so close to picking up a 3861 last month... but the chance of being able to "experience" or have a "try before you buy" with an affordable alternative that offers you some of those aesthetics is great! 🥃

[@TerrySteiner]

@@ID-Guy I own the 2254.50 Seamaster that your made a video on a few years back. Almost 20 years old and still runs and looks like new. I also have a 110-year old (approx.) sterling silver Omega pocket watch. It's working but just sits on display.

[@blacksquirrel4008]

Agreed. I’m a Seamaster owner who would never get a Speedmaster to use but this makes perfect sense to me.

[@johnrobertson4490]

@@TerrySteiner Same still the best by far the killer hands should not have been replace by skeleton for a dive watch.

[@johnrobertson4490]

@@blacksquirrel4008 yep same here totally agree.

[@vishalkalra2431]

Excellent analysis! Kudos to Omega to take such a daring step inspite of the risk of diluting their brand

[@LeoRomanusFilms]

I really appreciate your expertise on the materials and molding process. I hadn’t considered this aspect of the release and now that you have described it, I’m all the more impressed by the fact that these models are available. You have an amazing channel. It’s becoming one of my favorites.

[@cryptotrader2779]

I think it's a brilliant collab. Definitely buying one or probably two. Amazing watches for the day-to-day plodding about or biking. I love them. Mainly three models - moon, neptune, and mercury. I don't really do bright colours even though the light powder blue one and the yellow one are also pretty nice.

[@davidhouston8017]

Couldn’t wait to hear your take. I think this release (and timing) are genius. Gateway for new consumers, while being true to Omega fans. Omega will never beat Rolex at the high end of the market. The one card in Omega’s hand is availability, and here it is played perfectly. In a few days Rolex will release a new color bezel, or change the case size by a mil and people will go nuts. Bravo Omega! Rolex will respond eventually & we will all win!

[@ID-Guy]

It was a masterful collaboration and the result speaks for itself. Why offer less and charge more when you can charge less and offer more? 😉 I'm looking forward to the hilarity that ensues when we see yet another green / black / blue bezel 🔥

[@samuelburton5576]

If you think Rolex will ever such a vile to their brand, keep hoping. It won't happen!!

[@samuelburton5576]

Rolex would never!!!!

[@eglantinefrancoisg.9243]

Your comments are gold on this very piece @idguy I couldn't agree more. I'm a watch (Omega included) collector but not a Speedie owner and I must say: those pieces look real though fun, legit though accessible to own. I didn't camp in front of a Swatch boutique (silly) but I'm sure I'll get one of those when they'll pop online. Just because they're fun and enjoyable.

[@karl_m3013]

As I sit here wearing my blue athletic top with my blue iPhone wearing my blue dial watch, I can relate to your favourite colour....... I have been looking for a few casual/weekend watches, and three of these fit a variety of situations. Neptune, the blue dial one, is the perfect grab and go ski watch. Saturn, the brown one, is the perfect summer weekend watch. And I just like Pluto, the burgundy one. Quite playful. Thanks for taking us through some of the technical aspects.

[@porscheoscar]

I had the coax Speemaster back in 1997. I paid $1k for a limited edition dial. I passed on the Schumacher and CART variants. I never upgraded to the mechanical Moon Watch because I thought the money would be better saved towards the Submariner I picked up a couple years later. I sold the Sub nearly as fast I had it because I had high flying stocks to buy like Amazon at $100 per share (now worth $3K per share or $3 million I can't remember which). Just 10 years earlier my first watch was a Swatch Watch Pinstripe and a true watch enthusiasts I added a second the Follow Me with the LeMans inspired super luxurious rubber strap. Well I never did go back to the Moon Watch or any Omega for that matter because I frankly think they're overpiced like Rolex. These mass produced movements are not grand complications of high horology. They're just Swiss luxury totems. But at least Omega have an in-house movement heritage. Actually think about it... Swatch have more of in-house movement history than Rolex (they didn't make any of their own movements until they bought the wholly distinct Aegler entity until early 2000's. Swatch were already 2 decades into making their own movements by the time upstart Rolex tried to get in on that movement making game. LOL. But now that I can afford to buy any watch I want within reason (granted an absurd concept in the watch racket now) I can't justify the now $7K USD for a Moon Watch. Laboriously built movement that produced mediocre accuracy with a sterile dial and has to be manually wound like a pocket watch from the middle ages? Let me sleep on that Hans.... Ah...so satisfying that feeling of a $7k lighter wallet to enjoy the supple turn of gear. Or maybe I just change the dial on my Samsung Galaxy 4 Classic 46mm to Speedy dial that I donwloaded off a website that Omega tried to shut down but not before some Estonian guy copied it to all the watch dial blogs. Hats off to the marketing department at Swatch. Mega win for my home team.

[@SURF4LIFE84]

Everybody talking about Omega great marketing move,but Im serching for a swatch now... Suddenly swatch becomes (for me) a serious watch now. Look at the James Bond editions,what a gem!

[@rohanjangam511]

This is the best video on the moonswatch I've seen. Amazing and detailed breakdown. Thanks for sharing your views. Really hope they this is a huge success for these guys and it in turn facilitates omega to make cooler watches going further

[@nickchavez4037]

Great take. That intro was ***chef's kiss***!

[@ID-Guy]

Worth the price of admission alone, right? 😆 I debated if it was worth keeping in and thought "it has to stay" 🥃

[@nickchavez4037]

@@ID-Guy Without question. I come for the commentary, but I stay for voiceovers 😆 Cheers sir 🥃

[@geirarnesen6531]

Brilliant review with a thoughtful and balanced perspective. Keep going as your work is head and shoulders above almost everything else on youtube.

[@marinlicinaify]

I see this as less of an Omega release and more of a Swatch Group release. The Swatch Group is milking their best known luxury brand. Perhaps a bit like how Disney did / does with Star Wars. I wonder what the Omega people think about this move behind closed doors. I’m not hating on the concept, btw. I think this is a daring and creative release. As far as the designs go, I would have not done the black version (or the Mercury one). Doing just the colorful ones would have made the release a bit more swatch and avoid any confusion with the real Speedy. Kind of how a brand called Toy Watch used to do brightly colored plastic “Submariners” - nobody would confuse that for a Rolex, yet it’s clear what iconic watch it refers to.

[@cedarcanoe]

Well said and argumented as always. The fact of the artificial hype plus the unserviceability is holding me back on those.

[@robertsullivan4773]

Why if you don't abuse it, it probably will last a few years probably through one battery change by then at $250. It doesn't owe you anything and you will have had fun with it.

[@almac9203]

I bet you will bored of the watch long before it breaks. Quartz watches generally a tough as and will last ages. A previous Swatch chronograph owner said his watch is still going after 20 years.

[@jpdemer5]

In the unlikely event it goes wonky (or you whack it hard enough to stop it), a watchmaker should be able to pop in a whole new ETA movement for not a whole lot of money.

[@cedarcanoe]

@@jpdemer5 not possible since the case cannot be opened

[@jpdemer5]

@@cedarcanoe You have to pop out the crystal to get to the innards.

[@thetaingsto]

I have to get one or two. Those watches will be really relevant in a few years. I like the Jupiter watch the most. The saturn is would be also really nice, if they didn't put the planet on the dial.

[@canadianwatchmonkey3992]

I want the moon

[@wernerflorian4707]

You are right. The lack of a sweeping hand really throws me off. Mars Mission is amazing but I believe the quartz could be tweaked for a higher frequency even at expense of battery.

[@jim_bocho]

Was waiting on your take on this. Great analysis as always 👍 I’m still convinced that I’m going to have an „Earth“ Moonswatch as my summer watch 2022.

[@CH-yp5by]

OMG that intro is literally gold!

[@warusk2nd]

Great video and points.. however I think us as the luxury watch enthusiasts are looking at this release a little too myopically... There are Swatch collectors out there that are not horology nuts, who don't care about the FOIS, or a Red Submariner... they simply saw an incredibly different Swatch design and collab.. so they jumped at it. I'd even say that most of the people that lined up at Swatch boutiques were exactly that, Swatch collectors. I saw a comment on Reddit from a former swatch boutique manager and they stated that Swatch collectors are likely the biggest group of collectors showing up for this release. Do i want one? Yes, but my opinion could change once seeing it in the "flesh"

[@jcm4549]

Well done! Yes a fun, whimsical collaboration between giants in the watch industry. Let’s just step back, take a breath and accept it for what it is. Cheers 🍻

[@garycarr2530]

A very thoughtful video that addresses the positive and negatives of this collection of watches . I’m lucky that I own an Omega watch but I will purchase one of these watches when they become more widely available.

[@jamieopulence]

Superb as usual. I like overall what they are doing here and am excited for the next generation of Omega fans to come through the funnel.

[@ID-Guy]

Let's just hope they're not lining the streets 😆 Honestly, the madness we've been seeing over the last few days...

[@watchingfinance1234]

Great video! When will you bring back the ID Live wrist shot videos? Used to love those. Thanks.

[@marktucker8896]

I like the idea of a collaboration between Omega and Swatch, the short-term upside for Swatch is clear. The upside for Omega is not so clear. The long-term impact of the Moon Watch brand identity is unknown, they have risked damaging the reputation of one of their icons for little upside. I hope that this is not the case, but the risk is real. Hard to see how this will increase sales of the Omega Speedmaster. The one thing this exercise proves is that the Moon watch Brand was a strong brand, which is clearly why Swatch wanted to use it. I can't help but wonder what the collaboration with Swatch would look like had it been based something from the Omega catalogue that was not so iconic? For example, Globemaster, a collaboration with swatch could be used to raise the profile of that collection while still being desirable as a swatch relying on the Omega name. While it is hard to see anybody walking into an Omega boutique asking for a Speedmaster because of the Moon Swatch, people might ask "what is a Globe master?" because so many have never heard of it before. That to me could be a true win for both brands.

[@zHumanfactor]

I actually like the design of the Omega X Swatch better than the original. The spacing out of the subdials and Speedmaster text in the middle just seems very balance. I also think the design of The Mission to Mars is nicer than the Alaska project, again, better symmetry. Absolutely way more positives to this collaboration than negative.

[@cuterabina9]

Perfect answer from my perspective. Omega Watch is expensive but people still want to experience something different in less price. Something good for environment too

[@kennethroll3683]

Great review. Insightful and I believe addresses how these watches should be viewed.

[@brianlloyd4796]

I like them, it will sit nicely with my Speedy and Constellation. Can’t wait for the Snoopy!! Another great educational video, keep up the good work 👌

[@KiwiShoot]

A gateway to the addiction. Spot on, they got me !

[@michaelzuccardo5414]

I basically agree with everything you said here. There are folks hating on this watch, but I definitely think that Omega and Swatch have pulled it off. But not without a hitch, referring to the in store release. I think they should have anticipated the boutique disaster, and simultaneously released it online, thereby eliminating the flipper appeal. Know that I live only 35 minutes from the Pennsylvania release site. Yet I had no desire to fight the crowd to get one, especially knowing it was not a limited edition, and would be available online in the near future. But, I'm 68 years old, and I come from a generation where everything was not instant. Hence, you learn what patience is!

[@-Jason-L]

Swatch said it is not limited edition. But they did NOT say it would be available online. In fact, they said more would be available at select stores - which sounds like the only place to get them are a still only going to be at the stores chosen for the release

[@pepeaguilarramos6700]

The most sharp review of the phenomenon in my opinion.Thanks for it.

[@a.j.e4349]

Wow what a completely different video with a different slant / take on the whole subject! 👏👏 However ppl keep talking about The Gateway to Omega purchasing one of these OmegaSmoon watches but knowbody has ever mentioned the POSSIBLE downside to it though? Let me explain my holy grail watch was once the Blue Omega Seamaster 300m so in 2019 I eventually bought one and yes approx 18 months later the novelty wore off so I sold it. I'm personally not in the market for a Speedy (if I was to get another Omega it would probably be the Planet Ocean?) But anyway I would love to get my hands on a Mission To The Moon model as for 250 bucks it's a no brainer! But my whole point is because these new OmegaSwatch watches are more or less so identical in looks and dimensions etc to the real deal Speedys especially the Moon variant would you really want to go from 250 bucks to 5K+ to basically have the same / similar styled watch on your wrist that you already own? Yes of course the bigger brother from Omega has all the top bells and whistles mechanical movements etc, etc but at the end of the day the reason I want a Moon watch is because it's the nearest looking to its original counterpart and that's my whole point.

[@a.j.e4349]

Many many thanks!!

[@a.j.e4349]

Sorry pal how do I telegram you?

[@rhgrabowski3855]

Another gem video. Whether it is 3/4 Omega and 1/4 Swatch, it remains a Swatch. I have to say though, it is the best damned looking Swatch I have ever seen. The sheer interest from the watch community in this collaboration proves it will be a success. Think of it this way maybe, did the Swatch Group release this as a means to eclipse Watches and Wonders that starts this week?

[@FlyingArmbar317]

Excellent breakdown. I’ll be buying one for myself, my brother and my Dad.

[@tantu2395]

Simple, this is a Swatch products, but with the design and famous names that everyone love to have one.

[@frederiklawaetz724]

I see the most interesting moonswatches are the colorful ones. They are a fun tribute to the professional speedmaster, where the grey ones are too similar the the Omega speedmaster.

[@daverichards1337]

Holy Batman! This intro was absolute gold!

[@matthewa6346]

Excellent critique. Many thanks.

Hello: great video: No, not "the entire world" could buy this. I am a university professor in Patagonia, Argentina and it costs is my salary of 4 months...and my last watch, an Irony similar to Speedy lasted 3 yrs and died. No more Swatch, never. I have been collecting since the 50´s...Cheers!!!

[@mmbrey4973]

as usual the best, fairest, and most informative review 👍👍👍🍀🍀🍀🙏🙏🙏

[@hrabanus]

I was surprised by the hype it generated. I think it's good news that a Swiss Quarz watch with ties to a distinguished watch model can generate all that buzz in a world where everyone just seems to wear smart watches or fashion watches! Great analysis as always, thanks for that!

[@watchound.bernardo9738]

Finally, a sensible, intelligent and balanced take on this watch. You are spot on, as usual.

[@anzevaupo]

Bahahaha that intro woke up the granny living above me 🤣🤣🤣

[@ch_boki]

TO ANYONE, This is a 250$ Swatch watch, they are often under 200$ price range. You are not buying an OMEGA watch!

[@TheeYellowDart]

As always I appreciate your assessment; especially the point of anyone can feel apart of the Moon Watch whether they are watch enthusiasts or love space exploration. This is a fun and nicely executed celebration of the beloved "Speedy".

[@JizzyNinja]

Excellent analysis - personally I love the idea of making this design accessible. That said, I have to differ slightly with your idea against creating disposable products. I believe that lifecycle and recycling need to become a more considered part of the product design process, given the state of the world and how things like plastic have really put our environment in a bad place. Making things last absolutely addresses that, but that’s not a reason for us not to consider making products safer to dispose of at lower price points. Just to note though - bioceramic, while great because it doesn’t use oil, is still not a pure material and I’m not fully aware if it is biodegradable/recyclable. Bio plastics are also not a solution with the current food shortage in the world, as at times they can cut into our food sources. Random rant over, but as always, enjoyed you sharing your thoughtful perspective on this!

[@chi-towncalifornia5916]

I see very few downsides to the MoonSwatch at all. This watch is going to get more young people’s feet in the door of watch ownership, and they are the life blood necessary for this hobby to survive. Even my mother wants one, and she doesn’t even wear a watch. I’ll be getting one in not-too-distant future, and one for her too if I can. These cynical investors complaining about the MoonSwatch hurting their Omega’s equity and resale value need to take their ball, go home and find another hobby, because we don’t need them. We need the new enthusiasts, otherwise owning watches just becomes a business.

[@albinf40]

exactly!! my entire family is going to get one each after they become available online and I'm the only one interested in watches. but they became so enamored with these fun speddies

[@ID-Guy]

Nicely said Chi-town. I'm also going to be grabbing one of these in the future when they come online (because why not? 😉) And the fact that these will be bringing new people to Omega as a brand is always a win in my books. To think that some of these are already selling online for 5K+ and people are buying them...

[@ID-Guy]

@@albinf40 Great to hear Albin. Everyone has their "Gateway" and these are going to be inviting A LOT of people in😉

[@albinf40]

@@ID-Guy yeah these moonswatches are going to be dangerous it starts out with a mission to Mars. Then all of a sudden you are knee deep in to the watch community and have an irrational love for mechanical watches

[@samuelburton5576]

Tell this to people who own Hermes LV, Prada, Chanel, etc.... Why are they luxury companies. Why do people pay inordinate prices for their products. Why do they have resale values????? Omega has messed up, plain and simple

[@dingodave3966]

Hmm, I’m just not sure if I’d buy one. But after viewing another channel and seeing a beautiful young girls face and hear her talk about how excited she was to get one that’s good enough for me. If it makes you happy then go for it.

[@coffeeisgood102]

I really wish the seconds ran smooth and not dead-beat. However, I realize that would likely have raised the price, and the point is to keep it low. I don’t think this watch will hurt Omega. Seiko makes everything from the super high end Grand Seiko to the everyday field watches and they do just fine. People should realize that Omega is not compromising on quality. They are simply addressing a market they have previously ignored.

[@djkoti74]

Wonderful, comprehensive insight.

[@TheRobby1971]

Truly well thought out presentation.

[@frankies.5269]

Hi IDGuy, I’ve followed your channel for several years but this time I’m not in line with your conclusions. Frankly I don’t understand where the watch industry is heading, especially Omega with their current release. As an owner of several Constellation, Seamaster and 321 Speedmaster watches I’m questioning why Omega is diluting their brand name. Frankly speaking, as a senior watch collector I respect the brand for there historical achievements but this time in collaboration with Swatch, a total disaster……I believe Rolex, PP, AP and the other reputable brands are just laughing, I’m almost sure I will never see a battery driven Daytona at my Rolex AD shop in a near future.

[@ID-Guy]

Good point here Frankie. I think at the end of it all when we boil it down, Omega didn't have much of a say in the matter. Swatch gave them the break-down and made them come up with a game plan to get to work. The best that Omega could do was justify that producing these will bring more people to their stores in the future (which I believe will be the case) - these could represent a "try before you buy experience" for many. I remember getting my first Nokia 7110 as a "dummy" before buying the phone and that was my gateway. From the feedback I've been seeing, those who've never considered owning / wearing a watch (others who've only ever bought fashion watches) are looking at these with excitement. I also just think about my generation and the younger years. This offers a somewhat "fresh" take on a model that we stuffy enthusiasts have always touted as great. It can definitely be viewed through two lenses thought and I think the discourse is the reason why there has been SUCH an influx of interest and disdain. In the case of the Swatch Group, their motto could be seen as something like: "Why restrict amounts and charge more where we can increase amounts and charge less?" 🥃

[@namelessrace9803]

@@ID-Guy imo, this had the effect of why by a Speedmaster for more when we can buy it for less--because, as mentioned, with all the other gazillion speedy variations, it is no longer an aspirational luxury watch one would want to save to buy. Just an opinion based on my understanding of how "luxury" timepieces move in the marketplace.

[@frankies.5269]

Hi IDGuy, thanks for your extensive and personal reply which I’ve really appreciated. I’ve been collecting different watch brands for decades and it will be interesting to follow this “rabbit hole “. Cheers from Sweden…..

[@samuelburton5576]

This is why the Stern family would never sell their prestigious watch company to a conglomerate like Richemont, Swatch, all those other multi brand companies. The day any of those independents sell their company to share holders is the doom for their brand!

[@samuelburton5576]

@@ID-Guy the greed of share holders!!!!!

[@radustanciu2445]

From the perspective of a “disruptive “ move, I wonder if JC BIVER didn’t have a say in this move…his ties to Omega and Mr. Hayek are old and known ! Brilliant move nevertheless!

[@davem8836]

I saw the lines at the boutiques and thought these people were nuts. Then I thought of my cousin who slept on a London sidewalk for two nights, just so she'd have a better view of Harry and Meghan going by in a carriage and walk away empty handed. I don't know whose idea this was, but it was pure genius.

[@keithlos1497]

As usual a fine constructive and balanced take on this. ...and as usual agree with everything ...

[@bingogarvin2924]

Thanks for your time ⌚, I collect 90s swatch automatics love them, if they had made these new ones mechanical I would have been very interested

[@PK-mx7nf]

50k subs! Well deserved :)