The World's Oldest Skateboard Company

Today we celebrate the world's longest running skateboard company Santa Cruz! There's no skateboard company out with a richer history.
www.shredzshop.com

[@ShredzShop]

What's your favourite Santa Cruz graphic of all time?! Also, who is your favourite Santa Cruz rider of all time? Subscribe: kzbin.info

[@WolverineX23]

Shout out to Tom Asta! He's gotten into streaming on twitch and is super responsive. Pros felt so distant growing up. it's a trip to be able to talk directly to them nowadays

[@noelthreet2887]

Tell ya who it ain’t, that nazi with two first names 😂

[@2minstomidnight]

Jason Jessee Poseidon over all!

[@samuraikaoss1455]

My first board was the Kendall pumpkin.

[@NYRAD02]

May be lame but I've always just loved the screaming Hand ❤

[@hofx666]

My board setup is only nhs. Creature board, Indy trucks, mob grip, Bronson bearings, Indy hardware, and oj wheels, and I buy everything from Bills Wheels skate shop in Santa Cruz. Nothing beats that home grown local vibe.

[@ShredzShop]

Amazing!! 🙌🙏 Shoutout Bills wheels and respect to you for shopping local!! ❤️

[@61936]

Can we please get a video on Krooked next

[@ShredzShop]

It's on our list! Might not be till fall tho... ;)

[@61936]

@@ShredzShopbetter then nothing

[@ShredzShop]

@@61936 The brands I love are the hardest brands to do. Because I want the episode to be amazing and then I just keep stalling on putting them out cause they're not perfect.

[@mariomeza2759]

@@ShredzShopW I’ve been waiting for the Krooked video and now seeing this I hope it’s fire 😭

[@buffetline2605]

Has there been a 411VM history done? That would be awesome.

[@CRASSsk8s]

From a skateboarder for life. Thanks Shredz Shop. Very good content.

[@waynek7953]

No river long enough doesn't contain a bend. Just sayin.

[@filipeserrao]

Henry was my fav rider, went too soon. We lost a very talented skater. E ♾️💜💜

[@mccleandazza4618]

Was gutted when he went I watch his profile video all the time , the one with his parents in it

[@jonnydodo7555]

Corey O'brien. Classic

[@FAYAFEL]

Punk Hardcore band Drain have a cool santa cruz vibe to them, even one their first poster promo has the screaming hand

[@pauliewalnuts5241]

Yoooo! I know the ad your talking about. My Barber has it hanging up in the shop

[@ShredzShop]

Thats rad, Jim Philips did a ton of band posters over the years.

[@porkpie8667]

Tom Knox is very underrated . Also he's a hard bastard

[@antoniodal]

Best thing ever from Santa Cruz is Corey o'brian's skull-fireball graphic

[@later_skateboards]

... I still want 14 things about shredz shop. C'mon Levi and the gang.

[@ShredzShop]

It's coming! We're going to do it once we hit 100k Subs maybe ;)

[@tbarnesarc]

Levi, FYI Rob Roskopp started Santa Cruz bikes but he sold it a couple of years ago. I forget who the parent company is now but he stayed on in some capacity I believe. They're one of the best mountain bike companies in the industry. Their world cup downhill team has been legendary as well with the likes of Steve Peat (former rider and current TM) and Greg Minnaar (the current goat). Robskopp has done a lot for MTB world as well which I think is pretty awesome and commendable. 🤘

[@coffeecuprobot2802]

They unceremoniously dumped Roskopp. Unfortunately they’re going very corporate. There’s an episode of the pinkbike podcast where he talks about it.

[@tbarnesarc]

@@coffeecuprobot2802 Oh yeah thanks for the memory refresher! His contract expired and then just radio silence from the parent company? Didn't he actually tell the story on that PB Podcast episode or something? Seem to vaguely remember that.

[@coffeecuprobot2802]

@@tbarnesarc yeah he goes through it, from his side anyways. Doesn’t paint Santa Cruz in a good light. SC Skateboards is still golden though

[@nickmaatjes5611]

got the screaming hand tattooed on my ribs, love Santa cruz, thnx for the rad video!!!!

[@ShredzShop]

🙌🙏

[@christietz6661]

I switched to SC VX decks, as they are super durable, lightweight and keep their pop for a long time. Favorite skater on the team must be Justin Sommer 💪

[@AndreSjoberg]

An odd one, but my first «proper» board was the Natas Kaupas Santa Monica Airlines-board, smuggled into Norway from Sweden, since skateboarding was illegal in Norway at the time, the Natas-board was one of the first NSA made for SMA i think? Also have the Dressen Everslick first edition, that was a *sick* board I still ride around my skateshop to this day, with my mismatched Indy-trucks and original grind kings mushed so hard into the baseplate they’ll never come out :D Love Santa Cruz and all their boards and Philips graphics, so much great history and such fun times had on their gear :)

[@jimkozminski7693]

Hell yeah. Santa Cruz rules! Definitely should do Krooked and Think vids too. Keep killin' it ya'll

[@ShredzShop]

We've got one coming!

[@jimkozminski7693]

@@ShredzShop 🖤

[@joeywilson5998]

Great work as always. SC was my first complete and remains my favorite artwork of any company

[@MrJasonodonnell]

I worked In a Niche store selling Santa Cruz Bikes in their early days.....I casually motioned to someone in their company framework that I had a background in Skating and had done some small industry work....Guy had no idea what I was on about and thought I was taking the piss.

[@ShredzShop]

😝😝we always get people asking about the Bikes here

[@jebgordon6608]

Favourite board was the Tom Knox everslick with the collage of the '67 Malibu. Favourite skater is a toss up between Natas and Hosoi.

[@jamesmoore3606]

My first board was a Jeff Kendall pumpkinhead way back when, loved that deck

[@ShredzShop]

That's epic!

[@toad6922]

I love your content I can really see how you are getting more comfortable at talking to the camera, great job

[@ShredzShop]

Thank you so much! 🙌🙏

[@erichanhauser3190]

Big fan of Santa Cruz. Had a Roskopp in the 90s. One of my fav shapes. The dot. Nuff said. Jay is in the top tier of graphics ever. We can all agree on that. Great skaters too.

[@RealSkateStories]

Fave graphic The Screaming Hand because it was for my video Speed Freaks. Rider? Tom Knox.

[@ShredzShop]

🙌🙏

[@austinhalpin5282]

I have been to the Santa Cruz museum at their warehouse, and still didn't know they ever did a SpongeBob Collab. Love that SpongeBob screaming hand! Keep up the awesome videos bro

[@analogalchemy]

Jereme Knibbs impossible to find first pro model, Wooten prismatic pro for modern collectors and then the kendall graffiti, most collectible SC board because it was my first pro deck as a kid. Dressen everslick is an absolute classic.

[@ca9968]

I remember very well when Santa Cruz released the first "Everslick" models in the early 90`s...going down to my favorite skate shop in Johannesburg on that Saturday morning was epic! They had the entire series (including the Santa Monica Airlines Everslick series) all out on display...I bought an Eric Dressen "Hands" model and loved every minute of skating it...just last year I managed to find and buy a re-issue, loving every minute of skating again!

[@kevinmorrice]

can never go wrong with a screaming hand on your deck, best graphic out there

[@subieracer005]

Another super rad episode. I didn't know 1/2 that stuff about Santa Cruz.. Thanks guys for the facts!!

[@999thenewman]

I love these videos. Liked.

[@stulindenjr]

@ShredzShop I just love all the vintage companies like Santa Cruz and Vision Skateboards etc !!! I want to get a reissue of the 80s style deck from Santa Cruz

[@ShredzShop]

Some of the best graphics and shapes for sure!!

[@NYRAD02]

Amazing vid as Always guys keep up the amazing work Much Love ❤🇿🇦🤘🛹

[@AdventuresInSkateboarding]

I was, and still am, a G&S and Powell guy. Santa Cruz never connected with me. However I have setup a new Dressen for the bowl. It is beautiful board. Love Salba and Grosso. Santa Cruz is definitely legendary just not part of my skate life.

[@thinglizzy2718]

I didn’t think Tom Asta fit on SC at first but now I kinda like it

[@ShredzShop]

He’s looking good on SC these days!

[@_No_Bueno]

One of my all time favorite boards is Ronnie Bertino’s Heaven’s Gate graphic from 23 Skateboards. Wish I still had a new one to hang up

[@chadrizla496]

I wish I still had my Eric Dressen everslick deck from back in the day.

[@ca9968]

They have done a re-issue and it`s just about identical as the OG...

[@kijnek]

How about a short on street plants and pressure flips.

[@michab4291]

My first board was a Santa Cruz board , it was Tim Brauch pro model - I still have this board hidden as a keepsake

[@ShredzShop]

Epic! RIP Tim Brauch

[@JrZ3R09]

My favorite team rider has to be Mario McCoy, he’s got SOLID kickflips

[@CollinGill7]

fav board has gotta be winkowskis dope planet deck

[@SkaterGod510]

In 1966 I was skating a Hobie but put in a lot of work skating my Santa Cruz deck on the Santa Cruz Boardwalk.😂

[@gatunosk8]

Great video as always. Did SantaCruz invented the Everslick ?? that last layer of plastic on the boards during the 90's that killed the rails forever and I remember a few SC decks with the all company name across the board and later guess Plan B got that same kind of tech too ...

[@tomf4087]

My favourite was a Jason Jesse board in 90, that I suddenly got better at skating on. I learnt to impossible on it, so that was that boards tail wearing down uneven. I was doing impossibles like they were going to go out of fashion. Which they did, 18 months later. Annoyingly. Back then though, skating was still changing and developing and evolving. Late 80s early 90s, u didn't do "last years tricks". It was just weird how it was certain tricks. In 90 91, taking foot off was dropped. No complys, boneless etc. Then by 92 impossibles, front foot impossibles, late shoves and late flips were gone. By 94 people stopped flipping out of slides and grinds. It became simple but bigger and faster.

[@joedent3323]

Nice video, as always guys. Respect 👊

[@ShredzShop]

Appreciate it! 🙏

[@kaksikymmenta3]

That art reminds me of lowbrow and Robt. Williams.

[@m_b_srf]

First Christmas complete..Santa Cruz Spidey with Indy 169’s and street oj’s

[@ShredzShop]

Epic!!

[@yotaiji012]

They made bmx…really weird

[@underrated7602]

Awesome video but you forgot to mention the foam decks they made! 🔥

[@ShredzShop]

Im not familiar!? Were they foam core?

[@micheleandrich4599]

Of course my fav rider from SC Is Eric Dressen and my fav graphic Is the Slasher ... First skate deck I've ever owned... Cheers from your mate from Italy with your logo in his hand! 😂🖖🏻

[@Positive_J88]

Its also the coolest little beach town

[@jeeshskatlitter]

Those collabs!! The Marvel ones! 🤯

[@MickyThunderV]

The Asta and the Maurio shape are dope!

[@JohnLee-ux3cq]

Fav ridr: winkowski, fav board: new shark cruzer

[@the_laybacks]

Steve Olson, Duane Peters, and Steve Alba. That's it.

[@ShredzShop]

Steve Olson is my #1 favorite 9 club guest, dude has stories for days!

[@CodyKhaoz]

Love Santa Cruz! The classic screaming hand logo is one of my favorites but my homie Jake has a really sick pro model out that I gotta get for a wall hanger!

[@himebaughchris4026]

The Rob Roskopp series though. 😁 Loved the Corey O'brien decks too.

[@jochenschnelle1124]

Actually my first proper skateboard I got was a Santa Cruz board. I was the Corey o’Brian pro model. Graphics was super cool, it was a running reaper type skeleton with a fire ball in his hand. Must have been in the late 80s I think.

[@artemface]

Fabi is my fave rider 100%, I do love watching Jake launch tho …

[@ShredzShop]

Fabi is great!!

[@erock736]

Love the vids guys, can you do 14 things about Black Label some time?

[@Pd46.2]

No mention of Ron Whaley…. tisk, tisk

[@tru_squid8641]

I remember seeing the Star Wars decks in the action figure packaging at my local skate shop and thought they were so ugly lmao they sat for a while tbh crazy that they’re worth hella now

[@ShredzShop]

We sold soooooo many of them when they dropped!!

[@c4rnas4]

this is amazing content please make more!!

[@ShredzShop]

Glad you enjoyed!! 🙌🙏

[@later_skateboards]

Word on the street is that grind king is going to bring kreper back. I'd just wait.

[@ShredzShop]

That is the rumor, but who knows when that'll happen

[@later_skateboards]

300, though? Nah.

[@ryancurfman]

I personally really miss Santa Cruz’ old logo from the early 2000s. It was so sick imo

[@jayempreem]

Video Suggestion: History of Darkstar Skateboards 🤘

[@rosbelramon3924]

rider: Dressen Board: Roskopp melting face

[@ShredzShop]

Both Solid! I love to see people repping Dressen boards n gear so much lately. He’s underrated in my opinion! Also: inventor of the salad grind!

[@jimkozminski7693]

Great vid! Definitely had a couple Santa Cruz, and am riding one now. But I had a square tail black and white cityscape one when I was a kid I still haven't seen since that hit hard. Madman Andy Roy was on Santa Cruz for a minute before he was on Antihero as well. Killer brand and a lot of great riders.

[@JAWS_164]

Tom Knox Cop Beater Deck with the Black Flag Fonts was a good one another Deck is good is the Atomic Man Board which I have and skate. Roskopp Face series decks were also go My Favorite skater is Salba for sure

[@JoeKyser]

Jeff is my all time favorite

[@codyclark2780]

Santa Cruz art is so influential

[@ShredzShop]

Agreed ❤️

[@quarter_cab]

Tom Asta is the man.

[@whoadudestop]

I used to skate only Santa Cruz, since then I’ve moved on but I still use Santa Cruz board rails.

[@JaimePantojaNevarez]

A video that explains relation between Santa Cruz skateboard and mountain bikes…

[@mrsir5783]

My weed grinder is a Santa Cruz.

[@mccleandazza4618]

Have my winkowski collectionthe dope planet creature guest deck is beautiful and such fun to skate

[@tenchskate6066]

I want to try their everslick board

[@edwarddelacruz3923]

While I do love Santa Cruz skateboards and all the bring to the table, I can't help but be a little bummed out a good portion of the skaters are all goofy stanced. I myself am regular and I do tend to favor the reg stance skaters more (since for me it's easier to watch and pick up trick tips from) While I got no problem with the goofy stance (To each their own yeah?) But, it does make it a little harder for me to understand how to get my positioning on deck right for trying new tricks. Maybe when I make it on Santa Cruz, I can bring a change for the better!

[@theJACK__]

their OJ & SLIMEBALL ads were cool to look at. there'd bea pile of fish guts or trash with their wheels displayed in it... on the glossy inside cover pages too!

[@tartnation]

Love the Simpsons decks

[@autotrimmers6353]

I always get a Santa Cruz deck they have the best graphics

[@benoitdeclercq9722]

Legendary brand indeed!

[@LJSiar]

Jason Jessee Underwater God.

[@agentleekrauss]

Natas favorite skater and Jeff Kendal jagermeister logo

[@tallgremlin]

Please do Quasi

[@user-il3vm9jh7j]

my first board i bought my self was the boba fett santa cruz deck i beat that board up so bad but i learned to skateboard im destroyed to find out how much its worth now i knew i should of bought more then one like one to save as a collectors item but i didnt have that much spare cash at the time $80 was alot of money for a kid

[@AstroTVSK8]

Can do a video on creature next

[@maga_skater4207]

Just got a Mario McCoy vx twin tail I'm about to set up

[@ShredzShop]

Those VX boards are amazing! 📈

[@Mystninja]

RIP Henry Gartland. So good but left so soon.

[@hrwildem4993]

still riding my natas panther deck

[@davidtrindade1858]

Fav board: Roskopp’s face Fav legend skater; Grosso, Dressen Fav current skater; McCoy and Wooten

[@ShredzShop]

Solid list!! 🔥🙏

[@cedricjoshuapayne]

Hobie is still around, they started in 1954.

[@Bendigo555]

E-Man Guzman bro!

[@DEFYSKATEMEDIA]

14 things about Creature pls

[@aaronols2]

If you are from Santa Cruz Ca their logos are required wearing. Grew up there and I have several versions of the logo on shirts and hoodies as most others who grew up there do.

[@ShredzShop]

That’s awesome!

[@alexwest4629]

Dude, you left out Eman, he is literally Santa Cruz...

[@TheReal_DeanD]

Winchowski is my favorite, Santa Cruz skater, and his shape is dope.

[@ShredzShop]

Our #1 board in the store last year 😳

[@TheReal_DeanD]

@@ShredzShop it just feels so good and looks rad. My nephew borrowed it and I still haven’t gotten it back so I’m trying a Krooked Zig Zogger until then.

[@almostjeffrey3133]

No mention of the 1980s skate shoes they never made?

[@Corinthians-kjv]

How about 14 things you didn't know about Cowtown skateboards?

[@tomjuhasz326]

First pro deck was the Grosso demon, RIP

[@ShredzShop]

Thats a epic first board!

[@derekschoeneberg9336]

Still waiting on my order to be shipped 😔

[@ShredzShop]

With us?

[@derekschoeneberg9336]

@@ShredzShop yes, I just expected an email about my order then a few days later they showed up at my door. 😎 thanks guys!

[@ShredzShop]

@@derekschoeneberg9336 Ahhh we use Shopify and sometimes they go to people's junkmail 😅Glad it showed up! Or else I was gonna look it up for ya!

[@travisholman7696]

I didnt kmow the bike company was related to the board company

[@MUFFAFUZZA]

Also the world’s coolest skateboard company, hands down! #muffafuzza