Irish pub creates 'John Lewis-style' Christmas advert

An Irish pub has given John Lewis a run for their money after imitating a Christmas advert in the style of the popular retailer.
Charlies Bar, a pub in Enniskillen in Northern Ireland, created an advert which shows an elderly gentleman going about his day before enjoying a pint of Guinness with friends and strangers.
The pub posted the video on TikTok with the advert viewed more than a quarter of a million times on the platform.
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[@lornasealynichols4477]

A reflection of what human kindness can and should be

[@darrenfrost2191]

This is not a John Lewis Style advert. This is far superior to any advert a retail outfit has produced. This is in a class of its own A truly triumphant and heartwarming advert which intentionally hits hard Well done to those involved

[@danculbert6349]

It's also shot vertically and edited horribly, but hey

[@mauriceleahy7914]

Better than all of the Christmas ads out there. Wonderful.

[@sharonglynn9020]

Lost my father 2 years ago , a lovely irish man , this video reminded me so much of him , loved a pint in the pub and good company ...i must admit i cryed so much when i saw this 😭...so simple but very heartfelt and to the point .well done charlies bar ❤

[@itsbrilliant-bt8sv]

Beautiful. If only people looked around and saw how many lonely people there are longing for a little human kindness.

[@landang7906]

The little cute doggie looked first. But it was kind of the couple to let the old man enter the pub first - the doggie let the way, no doubt.❤

[@derekmills5394]

This pub will now be a 'must do' for visitors to Northern Ireland. Very well done - lovely story

[@jakeornot6306]

As long as it is privately owned and they do get the business needed to stay open. Pubs have all but disappeared. Pub Heritage, for example, reported this yesterday - though not in Ireland, the importance of a welcoming local remains: Greater Manchester, ROYAL OAK HOTEL, Oldham. The Royal Oak sadly closed on the 24th November after landlord Dave Sweeney, who has run the pub for 15 years, was given short notice by owners Inglenook Inns - who have sold to an undisclosed party. This is very concerning and was shocking news for both Mr Sweeney and the local community - who are now preparing an Asset of Community Value application. We do not yet know who the new owners are or of their intentions for the pub. It is grade II listed and has strong community support, so any application for change of use should not be straightforward.

[@martincrawford930]

A must to do when visiting IRELAND

[@carol-anneturner7863]

For gawds sake, this had the tears flowing from the first minute.. spirit of Christmas personified.

[@daynerpotter9514]

The commercial advert market SHOULD be opened up to self produced/made ads as seasonal contenders, its NOT all about making millions. A truly remarkable advert with true meaning ❤️

[@markballantyne3876]

I am my wife's full time carer, the only time I really get out the house is a few hours in the pub at the weekend, I usually just sit in the corner and read but random talk with the regulars or the bar staff asking how my days been is the only real human conversation I get in my week, plus I like to go to my wife's favourite pub, lots of good times and memories, pubs are special places

[@misottovoce]

Brought tears to my eye! Better than a John Lewis advert.

[@princessofthecape2078]

My little sister died a few weeks ago at 31. This stabbed me in the heart. Beautiful ad.

[@helengunter378]

My favourite Xmas ad so far. It’s pushed me into inviting my elderly neighbours for Xmas lunch. 🥂🥂 So thank you Ireland for setting a standard of care. ❤

[@leemiller9246]

Yep this is a tear jerker with a real Christmas message. Well done to you for highlighting a problem which is only exacerbated at Christmas for those alone in a world too busy to notice. X

[@TheJocelynewalker]

Well done Charlie's Bar ❤ absolutely beautiful, heart warming and just what a Christmas advert should be 🌲

[@myg2257]

I can relate to the old man, I got divorced and spent 4 Christmases alone, but their are good people like in the video, I am remarried now, and try to pick lonely people up whenever I can, I know what it's like. Merry Xmas to all

[@katemaguire-gamet9828]

And to you too ❤

[@AliG-pm9zz]

What a lovely advert, it captures the true meaning of Christmas. It made me shed a few tears.

[@THX11382]

Bought tears to my eyes...laughing at John Lewis spending nearly £1m on their crappy advert.

[@realityuk2277]

I can’t lie .. This brought me to tears ❤

[@janflewelling6277]

OMG - that little dog is so much like my own little Maggie. She too is utterly irresistible and will make friends with anyone. The world is a better place with dogs and people who are open to them. 🐕🐶💖

[@martincourtney8114]

#1 ad this Christmas, nothing is beating that! bravo Charlie’s Bar!

[@lizmorris3700]

Great ad, Charlie's Bar. Absolutely love it.

[@EL-gu8fv]

England take note. Nobody can hold eye contact on the street, or acknowledge the presence of another human being. As a Scot, I'm horrified at how few social skills there are now. Well done to Enniskillen. I'll raise a glass in this pub next time I'm over there.

[@joephillips2248]

Depends on where you are in England. Outside of London I find people are lovely and want to chat.

[@ballyogan18]

@@joephillips2248 i lived in the uk I never meet such a crowd of miserable people If you said hello to them they would think you were attacking them very unfriendly nation

[@katemaguire-gamet9828]

I'm an West Belfast Irish woman and I have to agree. My husband and I where on holiday in Greece and met so many friendly English people. A lovely Scottish couple and the friendliest of all were the Greek people. Couldn't get over how welcoming, and genuinely lovely they are. I just love nice friendly people. A smile ☺ costs nothing but can mean a lot to a sad person. ❤

[@ballyogan18]

@@katemaguire-gamet9828 Hi of coarse you wil as you are British too

[@katemaguire-gamet9828]

@@ballyogan18 WRONG! I was born in the North of Ireland 🇮🇪 that's makes me Irish and proud silly person

[@jamiepr1991]

I'll be lonely again like most Christmases, it's just like any other day unfortunately 😢

[@ravenwing8842]

Heart warming. With so much wrong in the world, it’s lovely to see something as simple, yet as important as love and compassion for those around us. Pay it forward and blessings to all of you.

[@cherylaird9148]

Lovely advert…. Everyone needs a place like Charlie’s Bar. X

[@sunilrama3653]

Brilliant ad and shows off the true Irish spirit which can be found in many of the pubs throughout the country.

[@maryegan]

had tears in my eyes that was lovely

[@sarahlamprell-jarrett989]

Absolutely beautiful. This is what Christmas should be about, this advert covers it all and not a present or gaudy decoration in sight.

[@janetmcnichol-fowler4904]

NOW THIS IS WHAT CHRISTMAS IS ALL ABOUT. THANK YOU. ❤

[@patrickc3845]

Wow, just wow. What a story and beautifully told. There is hope for us out there ❤

[@Yorkielover14]

The best Christmas advert this year by far so touching . No Michael Buble, no venus fly trap just the true meaning of Christmas .

[@danculbert6349]

buble 😂😂😂

[@zworm2]

Sadly too true! Beautiful message for all. It affects not only the elderly, so many lonely people!

[@beebaker1014]

This beats all the big store Xmas adverts by far, except amazon prime with the elderly ladies remembering their childhood sledging down the hill 😊

[@colliemummy]

Best Christmas advert ever. Manages to be both heartbreaking and heartwarming at the same time.

[@richardcahill3610]

I’m balling crying here. so beautifully shot. It covers all that is important about Christmas, think of others especially our elders ❤

[@Dr-Stu]

"Beautifully shot" 😅It's shot like a bad student film, it's very poor.

[@danculbert6349]

They shot it vertically, are you mad?

[@user-bz6hd5zp7i]

Absolutely brilliant , not about retail sales , but a message of friendliness to the old gentleman, by the young couple and their dog. Well done.

[@rongablue]

Brilliant…Charlie’s bar will be packed this Christmas!🎄 😂🎄

[@scootjohn777]

A real Christmas Ad. Well done Charlie’s bar you’ve beaten all the corporate media companies with this.

[@pigeon-uc9wo]

Absolutely brilliant fair play 😊

[@rosemaryrobson3985]

Loved this add. This is what Christmas should be about.

[@stephenguppy7882]

This could bring a tear to a glass eye. Knocks John Lewis £1m+ effort into a cocked hat.

[@leewoodley4329]

This is what Xmas is all about being kind to others and having empathy making friends with people who are lonely this advert by far is the best I’ve seen well done to you all merry Xmas ❤

[@leonardmartingeraghty5079]

So beautiful and so sad.Please take care of people who are alone this Christmas.Open your house and your ❤

[@annagoodwin7557]

How beautiful is this and my very favourite well done warmed the cockles of my heart , couldn't it be a beautiful world if we all gave a little more .Hugs from Shropshire.😂

[@annemariehenry243]

Brilliant. A reminder to all a kind word and smile does not come from AI yet!

[@giuseppecicotta5052]

Diventare vecchi è sempre una Grazia di Dio sperando sempre di stare in salute. Quello che fà sempre male è l'egoismo e la indifferenza dei piu deboli. Bellisimo video e BUON NATALE A Tutti Voi. Getting old is always a Grace from God while always hoping to stay healthy. What always hurts is the selfishness and indifference of the weakest. Great video and MERRY CHRISTMAS to all of you.

[@georgieclarkroden]

....I'm crying, the way it should be, beautiful.

[@cherryblossom7848]

This is so humbling, making us all stop and think. Thank you for this oh so poignant reminder. Such a small gesture from us all would make the world a better place.

[@_BooHoo_231]

“We not at all strangers to each other we are just friends that we haven’t met yet” a wise men once said.

[@stephenmartin2737]

It reduced an 6ft 18stone man to tears beautiful advert well done ladies great job wishing you continued success!!!

[@hayleys1260]

This is so NI. The best place on earth.

[@prowelsh56]

Made me tear up - as a senior were are often unseen....this is lovely. xxx

[@theresamckeever9642]

Lovely ! Must visit Charlie's Bar some day.

[@Zincink]

The littlest things can make a persons day that much better.

[@user-fd8nt1bx4s]

Well done Charlies Bar, I am still crying😢! That’s Christmas!!! All the best from Cologne/Germany

[@karencrookshank4971]

Made me cry 😭 Lovely ad.

[@petergilfillan8340]

Love Love Love this. Well done to Charlies Bar.

[@prowelsh56]

Cheers to all of us who get lonely at this time of the year...we can get through it. xxx

[@jenniferwhorley6805]

Wow. Really great ad. Devastatingly lovely.

[@the_alanbond]

Made for £700.00. Better than ANY of the current Christmas adverts!!!

[@bobsmith3291]

£700

[@the_alanbond]

Corrected. Thanks for spotting that!@@bobsmith3291

[@realityuk2277]

That’s amazing , just goes to show how unimportant all the glitz and glam is and dancing fly traps 😂 well thought out lovely and wholesome..

[@the_alanbond]

It really is! Very poignant and just lovely... @@realityuk2277

[@petersmith3984]

What a wonderful soul enriching add God bless Charlie's bar.

[@MikeJones-oj7fp]

How sad 😢 Christmas is a struggle for so many elderly

[@amandaashcroft4355]

How lovley lifted my spirit it doesn't cost anything to be kind .❤️

[@pinkykeanqueen9524]

Just beautiful 😍

[@user-eh8ky7fs1q]

This is what Christmas should be about, being kind and caring not all the commercial nonsense

[@ninjacat1ify]

The little dog is a cutie!

[@pondgazer1]

This is the most beautiful Christmas Ad' I think I've ever seen. Gorgeous pub and lovely story.

[@katemaguire-gamet9828]

Best Christmas advert ever! ❤

[@MrPhilipmullen]

Wow. Beautiful

[@blanchequizno7306]

I'm not crying - YOU're crying!

[@tracyscillitoe2835]

Beautiful. Made me cry. ❤

[@margaretboylan3960]

o my god❤😢love this add tears every where.not just at Christmas time but all the time we all should be extra aware of the elderly,I remember talking to a elderly man one time and he told me I was the first person he spoke to in a week,please say hello or you ok to someone as it can mind so much to them.and fair play 😊who ever made this add it should be on main 📺 ❤

[@franceslynch8815]

That's a lovely heartwarming ad. Not just about people but the gorgeous little doggie included as well. Lump in my throat looking at it❤ Would love to sit in that pub with my pet.

[@LoraineR.AngelCake]

aaw i’m crying 😢 what a beautiful advert. def the best one this Christmas ❤

[@Seaneee2010]

Well done Charlies Bar - I want to visit your bar so badly.

[@rllewellyn5488]

Well done Charlie, I'm coming over!

[@Dee_artist]

This is the best this year. Well done guys. ❤

[@lizkilic1528]

❤❤❤ such a lovely advert

[@gracewalsh4643]

Melts my heart ❤ so true😊

[@heike3898]

A very touching video! Thanks to the young couple, to the pub owner! A little smile, a kind word helps so many people out of their loneliness, and not just at Christmas time! So more of that, it's very easy to be human, to give warmth from your heart!

[@stephengilder6355]

Wow, well done Charlies Bar.

[@patriciaoreilly8907]

Great advert & love love love the dog & bar so cosy 😊

[@alansmall8844]

How sincere. Warms my heart. Thank you.

[@mugepurvis2955]

Thank you . ❤

[@PhoneShop-dz7yd]

Best advert ever

[@Seattle9]

Way to go, Charlie’s!! Spot on.

[@delythdavies5194]

How lovely is this!

[@user-un3wp2kg5f]

Best ad this Christmas

[@kjamison5951]

Simple idea, straightforward message. Nice. Even John Lewis tipped their hat to it, apparently.

[@lindab.716]

I would absolutely be going to that pub if I lived there ❤️

[@purplepassion5907]

One of the most heartwarming, beautiful commercials I've ever seen. Well done!

[@MikeJones-oj7fp]

wonderful advert ! Best I’ve seen

[@jamesbondtraining]

I am truly shaken but not stirred after seeing this.

[@iSuRRendeReDuK]

Wonderful.

[@melt658]

When it comes to making a connection with complete strangers, there's no better ice breaker than a friendly dog. They can bridge decades worth of age gap and all kinds of socio economic divide.

[@Synchronicety]

We we'll never forget Operation Shamrock. What an honor for the Eire. Schöne Weihnachts und Jule Tage ihr irren Iren! ☘🍄

[@marcomancini1044]

Bello !Bello ! bello ! thanks Irish friends for this gift

[@angelcynn1066]

Herzerwärmend durch und durch! Feeling the true spirit of Christmas. Für ein gesegnetes Weihnachtsfest Greetings out of lower Saxony, Germany

[@richardcollins8748]

This beats that silly advert with the plant.

[@louisebeard3325]

Such a beautiful advert 😍

[@sheila_bluemanc]

I am bawling my eyes out too! ❤