How to run an Airline business profitably for 47 years & counting: Southwest Airlines CaseStudy

Video Introduction:
Big bull Rakesh Jhunjunwala will soon launch Akasa Airlines, but experts are skeptical of his move. Most think that the best way to be a Millionaire is to become a Billionaire and then start an airline company. But in today's video, we will bust this myth using a real-life example of Southwest Airlines, the world's largest low-cost carrier airline, which has been profitable ever since it launched.
Southwest Airlines Co., typically referred to as Southwest, is one of the major airlines of the United States and the world's largest low-cost carrier airline. It is headquartered in Dallas, Texas, and has scheduled service to 121 destinations in the United States and ten additional countries.
To support our work you can donate here: www.instamojo....
Check out Think School's Online courses:
1. Learn how to communicate ideas like us: communication....
2. Land your dream jobs: linkedinmaster...
3. Create a Perfect Resume in less than 90 minutes: www.thethinksc...
Want to buy the equipment we use?
Mic: amzn.to/2PjDNAP
Camera: amzn.to/3dMzojh
Camera Stand: amzn.to/3nidnfp
Mobile holder for stand: amzn.to/3xgCF25
Laptop: amzn.to/3gMYXRi
Footage Credits: Southwest Airlines
#thethinkschool #lowcostcarrier #southwestairlines #southwest #airlines Credits: CNN-News 18, WION, NBC News, Money control pro, Business standard, TV18,Business Today, ABC news, CNBC, ET now ,Bloomberg originals, Financial Times, DW documentary, AL Jazeera English, BBC news, Firstpost. Fair use - This video is for educational purposes only. All materials used in this video, including images, audio, and video clips, are the property of their respective owners and are used here under the doctrine of fair use. This video is intended to provide commentary, criticism, research, and education on the subject matter. We believe this constitutes a fair use of any such copyrighted material as provided for in Section 107 of the US Copyright Law.

[@RAHULKUMAR-wn8po]

"Everybody suffers a little so that some has not to suffer a lot". "We managed in good times so we will be protected in bad times". Perfectly reflecting their vision.

[@ninadmestry315]

When he says , " what follows next, was nothing short of amazing ( or any related words) " is when it gets excited and perhaps also comes to the strategy of any bussiness case study !! @ 11:57 . Its just a small observation i did in every videos of his. Anyways i you read this comment bro you are really really amazing , thanks for such content , and i am definetly planning to join your masterclass !!

[@ThinkSchool]

Hey guys, Since you told us about the distortion, we changed our mic. So do let us know if the sound is better now. Connect with me on twitter at twitter.com/Ganeshprasad999?s=09

[@tan6545]

Sound quality is great as such I didn't noticed that much distortion before. Keep growing lots of love and power to you:)

[@RolexMrFit]

Sound Upgrade ✅ Editing Upgrade ✅ KEEP it coming Ganesh ✌️🚀

[@pranayjunnuru125]

@Abhinav i do editng for both the guys 😋😋

[@lipuna]

@@pranayjunnuru125 jhut mat bol bhai

[@MRORACLE11]

@@pranayjunnuru125 which app do u use ?? 😀😀

[@pranayjunnuru125]

@@MRORACLE11 tinder 😜

[@pranayjunnuru125]

@@lipuna omg !! Cid officer caught me

[@capankajjhajhuka2791]

If i had this type of school, i would be at another level of stage right now.

[@robertblak5790]

Now you have it, let's see what you can do..all the best

[@capankajjhajhuka2791]

@@robertblak5790 yes bro.🤞.. Now i can think deep.

[@jatinkamrani5350]

Addicted to get taught by ganesh such a wonderful teacher hats off❤️❤️❤️

[@iftikharkhan6025]

Where does he gets the info...market research?

[@KejriwalBhakt]

The hexagon is a classic graph problem that is it is a complete graph. The Hub and Spoke model is intuitive but inefficient. But the solution of Southwest to prioritise the high traffic routes are intuitive as well and should come naturally as well. But is it just me and if not why do businesses invest so much to come up with such easy solutions?

[@siuuuuuMyth]

That's a fully connected graph of graph theory but what was needed was a connected graph.

[@KejriwalBhakt]

@@siuuuuuMyth The first one was fully connectedthat is why we had 15 connections.

[@webwithdh3204]

These business are massive. Everything done is done strategically. Point to point and hub and spoke are the standards that was created by expers. They are operating billion dollor companies as stated Southwest was connecting point a b and c only. if every country follows this what about the airlines for d e c f points. should customers cancel going to these places. This is how it works. when you see big context then both the models are great. while southwest was focused on growth in perticular point. other companies were operating at higher level. As we know Amazon is bigger it does business all over the world and all products. while Myntra only does the fashion and has the largest makert share in fashion ecom industry. It's similar to the southwest.

[@ravituteja6042]

Every case study is so awesome. Your predictions about ethanol blending and electric vehicles are really coming true and truly anyone who makes choices after researching on what you suggest can get a goldmine

[@ThinkSchool]

♥️♥️

[@hussain_mustafa]

Similarly, Qatar and Emirates operate in Hub and spoke model with their home base as Doha and Dubai respectively.

[@goutham__2345]

A video on our gdp growth

[@paiya21]

Love this channel and the topic it covers. straight to point and no drama. 👏🏼👏🏼

[@encryptedninja1289]

You forget about their fleet purchasing/leasing strategies. Though a very informative video.

[@kalpanshah4162]

If Any supporting video there or something do tag me with the channel name😀

[@sudhanshupandey5196]

One of the reasons why you're channel is growing so big is stated in the lesson of this case study- It is your boom period and you are taking care of us by enlightening us with the lessons and sending real case study materials for free. Such a wonderful human you are✌💯

[@rahulkrishnananda6095]

When your company has values then no one can stop it from reaching heights..

[@akshaypendyala]

Getting across your channel was nothing short of a miracle, I am glad that one of your videos popped in my recommendation and I am able to enjoy a high-quality case study.

[@chinmaykulkarni7802]

This Is Channel is Growing So Fast , The Content Quality is Amazing , Sadly Our Education system don't teach This. They Just Want Rank , Good Marks.

[@lohiitkotiaan142]

Summary being, it is a classic case of good Risk Management and the finance domain ppl were the ones who saved the firm by deploying hedging techniques. Rest, what followed was great to know. Thanks for the valuable case study.

[@Nikhil_Fagwani]

This was the most amazing and informative case study ever shown by me in my life on Aviation industry. The videos which I liked the most, I just download those videos and this is one of those. Your videos are beyond any competition. Ganesh sir, I am just a Huge fan of you and your videos🤩🤩.

[@ThinkSchool]

♥️♥️

[@Nikhil_Fagwani]

@@ThinkSchool Thank you sir for spending your precious time in replying this message. 😄😄🥰🥰🤓🤓🤗🤗

[@kamleshnaik1290]

South West company is like TATA in India.. In terms for ethics and safety and assurance to their employees

[@Anilkumar-gr3mo]

This is the most amazing case study I have heard or seen-thanks to you

[@olahuuber6595]

bhaiya, while watching your videos, i never think like a viewer, rather , I become the protagonist of the story myself, and I start wondering how do I replicate such a business feat myself? ande you provide me all the answers I need

[@ThinkSchool]

♥️♥️

[@ganeshkewale1522]

@@ThinkSchool 1rs divide by 7or11billion billion billion ❤❤❤👇👇👇👇😓😓😓😓✌✌✌✌✌✌✌🙏🙏🙏🙏🙏🙏🙏🙏🙏🙏🙏🙏🙏🙏🙏🙏🙏🙏🙏🙏

[@1207_patidar]

I am thoroughly enjoying and gaining amazing valuable insights from this channel since I found it from nowhere!

[@himanshushekhar8292]

I had goosebumps throught the episode

[@kensonpaul5192]

Logically analised.... With emotional touch... Ganeesh u r becoming a master class.... keep it UP...

[@HrithikMathur]

Whole case studying of southwest airlines has been explained in Simon Sinek's book START WITH WHY. The book you recommended in one of you apple's video it's a great book Thankyou soo much Ganesh sir.

[@nexgrid71]

Amazing video ❤️🔥 I will make sure that I re-watch these case studies in my entrepreneurial journey.

[@gauthammysore1100]

This video needs more likes .I have already adapted this startegy in my business.During pandemic the whole world was shut down but business given good returns

[@siddhaarthkumar]

15:32 Last music theme reminded me of *Flying beasts* maldives vlog 😂😂

[@siddhaarthkumar]

😂😂

[@assaliant8856]

Song name??

[@skyhightanish]

I look forward to watching think school videos much more than any movie or series

[@yashgajabe9566]

Abhi toh sirf mic aaya he , pura setup to abhi baaki he mere dost ! Keep up the good work ganesh 💜

[@AROUNDMYCAMERA]

This is the only channel where I watch every single video. I don't even every video of my own channel....😎😎😎, Great Content as always...👌

[@swastikray2377]

My elder brother recommended me this video(and along with it- the channel too)- I was skeptical at first but I took the leap and watched the video. And boy did it impress me beyond words. I absolutely loved this video (the straight to point explanation, the breakdown of strategies and the easy+clear cut explanation of everything!). And I have been binging on the other videos on your channel since yesterday. Needless to say I look forward to your videos now! Excellent work! Keep it up!

[@ThinkSchool]

Thanks alot ♥️

[@swastikray2377]

@@ThinkSchool Honestly speaking- Thank YOU! for bringing out such amazing content!

[@sksandipmurmu4]

No matter what don't close the channel, there are kid who I teach them about business by showing them your videos. And yes they don't have a single money to pay anyone. We love you and your work very much. Thank you.

[@syedrizwan2203]

Every time learns new things and excellent strategies I wonder how you choose a topic and phrase it in such a contrasting way, your research and way of delivering love it.

[@archisman4165]

Can u do a case study on how offline book stores manage to survive in this age of predatory pricing on books by Amazon ??

[@swapnildevang4036]

Following you from start there are major improvements in editing, information, and everything. Hope I can meet you one day as we live in the same city.

[@librandu653]

This channel has reached the analysis level of Vox media or even Business Insider. Congrats!👍

[@danishahluwalia6175]

This video of yours brings in all the major events that is directly linked with the main focus of the video itself. The way you portray a company ,in a way that it looks like a case study but feels like a full on package of consecutive lessons which an aspiring entrepreneur can learn. “It’s a youtube video,if you watch it throughout,you did not just like it,you engage in it”.

[@RahulTiwari80]

Never heard about oil hedging strategy. I really appreciate your insightful content

[@rishabhmishra1629]

I'm in love with with "Think School" after all these incredible videos they've been providing😍😍

[@akshatkanodia1573]

Op editing and voice quality , congrats for 1 million in advance bet by end of December you would be their

[@ivinitmittal]

Thanks for adding these animations!!!👍🏻

[@varunmundale4627]

Sir can you make video on how TCS/Infosys started IT revolution! Great work BTW!

[@amitjodha]

Seeing the comments, it's a quick realization that so many viewers from other platforms that I like are coming in and noticing your videos. This has the potential to be a great community that has taste in ideas rather than tantrums of the society.

[@Priyamaheshwari1781]

You are adding so much value to our lives. Love the content. Also, the story was so touching. ❤️

[@karthik505karthik]

Lessons learnt: 1) Profit can never be exponential, linear growth is not failure 2) sustainability and potential for growth lies in the emotional connect between the customer and company's core ideologies and values

[@HyperQuest]

Loved it! Keep making such insightful videos 😍

[@paswanravi5888]

Employees of Southwest Airlines must be so proud of their company.

[@techiindian9011]

you need to update the equipment details buddy! You have upgraded most of it seems! Great going... keep us high with the gyan always!

[@gautamjain8857]

4:13 it is also used in computer network

[@deepaksivadas6327]

Awestruck!! The entire narration was like a short story... appreciate the depth of research and presentation.. !! Longing for more such content.

[@MrRahul10sep]

Dude I work in the airline industry and this is a learning for me as well. Hats off to you for uploading quality content.

[@maheshkalidas9906]

Phenomenal case study! And more phenomenal is your team. You guys are putting some serious time and work researching the niche areas which are unknown to public. It makes viewing your videos great pleasure and gives my grey cells equal satisfaction! 👍👍👍

[@aritradutt1843]

Two important points are missing from the SouthWest case. They are as below - 1. Impact of no-assign seat policy 2. Reason for encouraging employees to form labor unions as many as they want

[@pradneshsuvvada512]

Being so intelligent and spreading amazing knowledge and still giving a heart to every comment, you have a golden heart bro.

[@bharattanwar5047]

One of the best video of your bro, and i am not so much interested in business in the past but after subscribing your channel i am interested in businesses.

[@AsifAli-le6iw]

Sir Please make a video on the boom in the industry of Handwash and House cleaning products. 🙏🙏🙏🙏❤ it's 5th time I'm requesting you. So please

[@Ali__javaid]

Every video of yours is a gem 💎......sir one question.....why southwest aircrafts are blue in color?...we know that to make airplane light, company don't use any color which will make plane heavier.

[@AravindhanVis]

Another interesting choice made by Southwest is to fly only one aircraft model - Boeing 737s. As a result, every pilot or crew member can work on any flight and its parts fit all of its planes. This lowers cost and makes it easier to run. Love you content. Keep doing good stuff!!!

[@karthikeyan8752]

Just like south west airlines This Bhaiya values his viewers so much that he literally is reading and giving heart to all comments Dedication level 💯

[@brutallyhonest4695]

May God bless you, Ganesh. Keep your spirit intact 💖💖.

[@harimkaimal3398]

While in US, I always used Southwest for all my domestic travel since it was fast, cheap, and efficient. Never knew this outstanding story of the airline. Very touching story.. sounds fairytale which was too good to be true... Respect to the business leaders of Southwest... Amazing business Story as well .. Sentimentalism, Cooperation, and Risk Mitigation win over Capitalism and Profitability. I wish more companies around the world operated like this..

[@juanjacobthomas7947]

You never let us down with so amazing relevant case studies!! Thanks for your efforts!!🔥

[@paraggupta6045]

I was searching for flights and Southwest came amongst results. I never heard the name of Southwest so I thought this airline is not good and etc. However, after watching your video today I got to know a Gem airline ❤️. Learned something new Today. Thankyou. ❤️

[@harishgupta46]

I aspire to run such a business which is to say ethical and becomes a brand of trust and is loved by people.

[@drajasekhar55]

Nice presentation. There are many innovative approaches they have adopted like lowest TAT( Turn around time), Tech improvements on wings etc. The most interesting one is their employee training for providing customer satisfaction. The personalized announcements in flights, extended help to passengers etc and many more.

[@sgfanpage9440]

My mom: why are you crying Me: think school intro is 😭😭😭

[@santosh_dalvi07]

Awesome man. You just saved lot of time of mine. Was reading start with why since a week. Was very curious to know about Southwest airline. 👍👍

[@swamy8baba]

I really love the way you narrate the complicated case studies in such a simple way....please suggest where to find such authentic business case studies....this would really be helpful to me in the long run... thank you

[@ParthSuba]

To the point analysis No bluff I just love the simplicity of how puts out the content

[@billa427]

I am have started your suggested book Nuts - Southwest Airlines crazy reciepe book & you have summarize the content on the book into brief video... Kudos buddy

[@priyanshusanwaria6682]

Sir, why do you blow my mind each time I watch your mind-blowing knowledge laden videos

[@rhishikeshsonawane8980]

Keep educating us! Waiting for more such videos. Also sound quality n editing was too good in this video! 👍

[@Mandeepsingh-wj3zf]

This channel is a blessing.

[@VALAR_Morgulis.]

Thank you for inspiring and motivating in each and every vedio... Case studies are wonderful lessons for person who want growth in life no matter what there present situation

[@harshSharmaaji]

Your audience will also support you and each other in hard times✌🏻

[@ivinitmittal]

Loved the explanation my man!!🤙🏻

[@chinmaymehra151]

This channel is now my fav. channel because you came up with most interesting topic ever.... full support to you brother....🙌🏻🙌🏻

[@mrtobiasreiper4714]

But truly, those who start the business of operating an airlines, I have got nothing but respect for them. Its a damm difficult business, one can say its one of the most difficult businesses to do so. Many have tried and many have failed.

[@nomadbala]

This is why Management of the Company is Important!!!!!!

[@sarvanthulasi8581]

I think 🤔 your truly adding value for every time I watch you. ధన్యవాదాలు మిత్రమా.

[@asb112000]

Can't tell you how I am hooked to your videos. They are wealth of knowledge.

[@talksofneed4654]

Such insightful msg with in.. Really appreciated your work and explanation. My suggestion will be, sir can u plz slow down during speaking, u r fast and secondly can u plz bring more case studies regarding agriculture companies? It will be so helpful. Above of all, u r best. I learn alot. Tq so mch.

[@skgudboy]

One of the best channels on KZbin… I never miss ur videos and I must say your channel has helped a lot in my career

[@yashgarg1934]

As always a great and unique content. A small request -> Please make a video on Privatization of airports and their business model. Would like to know your insights.

[@saxenadevesh09]

Brother you are amazing! your videos are so refreshing and interesting to watch!! I can get knowledge on almost anything with these well researched and easy to understand videos. Thankful to you channel and to you :)

[@ayushsinha3006]

I ignored this video yesterday coz of thumbnail..bt u got me today :p. Previous one felt like redundant. Good that u changed it. Great content as always.

[@dheerajvaryani]

You always tell things from scratch. Always love your videos

[@harshitjain4380]

Hello, Ganesh. Really amazing work on the content. The animation of this video is very nice it reminds me of graph theory. This channel is a treasure whosoever finds this would be really lucky.

[@akshatraghav]

Bhai pehle voice quality low thi and now it's Just amazing 🤯 And intro was too good

[@babulalyogi1952]

Thank you sir for the fantastic explanation...

[@krishnaag6366]

The mic change hit me really hard ;) ;) I am used to the old sound so it's gonna take some time to adapt!! Anyway your content is amazing!

[@shabdokirah3053]

Thanks🙏 buddy your videos are really grate🎉, and congratulations , your success is not letting some (jealous) people ,sleep 😂 ,Congo bhai aise hi machate raho, matlab itni acce video ko bhi koi dislike kaise kr sakta hai😠,u don't mind theses jealous people ,just keep on doing great work we r with u👍

[@ThinkSchool]

♥️♥️

[@v_rahul]

Audio Done ✅ Video Done ✅ Content Done ✅ (as usual) Think School Rocks ❤️💥🎉

[@pratikjoshi9836]

Moral Of The Story Timing is most important and take care of your Staff and Build a Great Culture

[@tradelogic8679]

Felt so emotional and very inspirational and if i am a director i would definetly try my level best to make a biopic on southwest airlines!!

[@siddharthsakhare7682]

One of the most inspiring case study. Kudos to your efforts Ganesh !

[@arpitpareek1602]

9:01 oil hedging in Simple words means a FORWARD CONTRACT that is more precise word now a days

[@dipanshumutreja2323]

What an absolutely lovely breakdown. Loved it like always Ganesh :)

[@ThinkSchool]

♥️♥️

[@aniketranpise5453]

if possible can you make a video on jiomart and how it is working in india. How it will be profitable and all. Please make a case study on it. Thank you!