THIS changed how I thought about INNOVATION in Design

[@DesignplusMorna]

Have you used analogical thinking in your design work? Let me know down below.

[@namitagrawal9859]

Very informative video. Analogical thinking is in line with the TRIZ Innovation Algorithm given by Genrich Saulovich Altshuller. They both share the same philosophy. Your video is very useful for us in learning how to implement that philosophy in real life. Thank you for sharing.

[@tesg9551]

Great presentation, very interesting. Thanks

[@DesignplusMorna]

Glad you enjoyed it!

[@DanielRLuke]

Great content, Morna! Yes, I have used analogical thinking in my design work. I borrowed from the elbow, actually, and gave it to the broom. I bet you'd like.

[@jennv2030]

This was so intresting!! I also apreciate you showing us your work and talking about the inspiration behind it! MIT has a bootcamp course on inovation,and its so cool seeing two diffrent side s of inovation. Again love your videos!

[@DesignplusMorna]

Hi Jenn, thanks for taking the time to let me know and the encouragement! :) Did you enjoy the MIT bootcamp?

[@jennv2030]

Yes it was a course on the Edx platform.Again love your videos and thank you for taking the time to upload!!!!

[@rahulkale0918]

Very interesting, great video!

[@DesignplusMorna]

Thank you!

[@michaljanovsky8966]

absolutely amazing! there are few people on yt that explain the thinking with such good examples. please dont stop!

[@DesignplusMorna]

Thanks, Michal! :)

[@YesThatPrettyGirL]

OMG. U r BRILLIANT !💡 Thank you 😊

[@DesignplusMorna]

Great to hear it was helpful. :)

[@Andy-om3xw]

amazing video! I appreciate how you took time and gave tons of examples! Very strong content thanks!

[@DesignplusMorna]

You are welcome! Happy to hear you appreciated it, Andrew. :)

[@LiLiKiKiCaCa]

I really enjoy your videos. Thank you for sharing your knowledge and experience. I look forward to learning more from you. 🙂

[@DesignplusMorna]

Thanks so much, Lili! May I ask, are you a college student or designer? It'll help me with future content. Have a great holiday! :)

[@LiLiKiKiCaCa]

@@DesignplusMorna I am a recent Fashion Design graduate. I was really interest in learning about how other disciplines develop their design ideas. I feel like the Fashion Design process can be sometimes too focused on the aesthetics than the functionality. Hope that helps you. Sorry I know the videos are more for Industrial Designers. Hope you are enjoying your holidays. :)

[@DesignplusMorna]

@@LiLiKiKiCaCa Thanks so much for responding. My videos are for any discipline that finds them useful. :) I can totally relate to what you are saying about fashion being too focused on aesthetics and not functionality. Perhaps it is the "look" of fashion in a decorative sense? Some background about me - one of my favorite ways to spend time is sewing and making my own clothes. (I'm hoping to finish some pants in the next week or so) Learning to sew really opened my eyes to how much functionality is built into our clothes. One aspect about fashion and clothing that really fascinates me is how a garment can change how we feel and move in the world. Not just because we 'feel' cool to wear the latest thing. I once owned a handbag that I wore every day for years. It wasn't until I got a new bag that I realized how the old bag affected me. It weighed down my shoulder. It changed how I walked. With what is known about body language, how others perceive us and how we feel about ourselves, I wonder, if it had changed my physical posture and movement, how had it changed who I was being in the world? ps. When I first read your response I couldn't help but think - as you search for how other disciplines develop their ideas - you are actually using 'analogical thinking' to help inform your practice! :)

[@LiLiKiKiCaCa]

@@DesignplusMorna Yeah I do believe the 'look' is a very important aspect in design. But functionality is important as well. For example, I heard about a designer, Stephan Schneider refraining from telling his seamstresses/tailors when it is a womenswear collection for certain garments , so that they construct the garment for menswear quality specification. This is because in menswear there is always more technical accuracy given to finish of the garment. It's ridiculous that he even has to do that. Haha yeah you're so right Morna. That's wonderful that you sew and make your own clothes. I think clothing has a lot of emotional connection to us. It's amazing how a thoughtfully constructed garment that we feel was made for us can make us feel more ourselves. I hope you have a great New Year! :)

[@DesignplusMorna]

@@LiLiKiKiCaCa Thanks, Lili! :) That is so interesting about Stephan Schneider. It's crazy to learn about all of these differences between "men's" and "women's" clothing. I took a pattern making class and my teacher spoke of some of the differences...but it's quite sad to learn about the specific details.

[@fajarismail2861]

thank you, this video is very usefull for me as a Young Designer. I'm waiting for your next content to break down some design.

[@DesignplusMorna]

I'm happy to hear it was useful, Fajar!

[@ilorietta]

So interesting thanks !

[@DesignplusMorna]

You are welcome. Happy to hear you enjoyed it!

[@marcosrufino8355]

thank you very much for your videos, hope to see more content in the future! \o/

[@DesignplusMorna]

Thanks, Marcos! I'm working on a new video at the moment. Should be out in the next 2 weeks.

[@shubhigautam9655]

Absolutely love this video! Definitely opens my eyes in terms of being inspired by other products. I had a quick question - I've used EEG caps where there are electrodes covering the entire head. Is there any specific reason why you guys had sensors only on the forehead of the product?

[@AMVzRus]

Nice video. I think this would greatly help some student designers. greetings from the UK :D

[@DesignplusMorna]

Thanks, Saberlink!

[@tompoletti5676]

Great video! Enjoyed watching, thanks. Now I can't think of many innovative products that haven't used this analogical thinking principle. The only one that comes to mind is the gopro - a small camera that can be attached using various mounting options. Body mounts etc. Analogical thinking was probably used to create it, but I can't think of it for this product.

[@DesignplusMorna]

Thanks so much, Tom! Yes there are so many examples of analogical thinking in design. I don't own a goPro, nor have I used one but I imagine the designers would have looked at existing ways and hardware used to mount and attach things together. May I ask, are you a designer or student or is this general interest?

[@tompoletti5676]

@@DesignplusMorna I've only just finished yr 11 in high school, but am very passionate for industrial design. I often participate in renderweekly and made it into top designs (a museum exhibition) for my yr 12 product design project. (I did yr 12 product design in yr 11 this year) Only 8 of the ~3000 students doing the subject make it into top designs. I look forward to undertaking product design as a career.

[@DesignplusMorna]

@@tompoletti5676 Wow, Tom, I'm impressed. I didn't even know what industrial design was in high school. lol That sounds amazing. Keep up the great work! :)

[@tompoletti5676]

@@DesignplusMorna Thanks heaps! :)

[@neaa1928]

ahhh I’m unsure if you will see this but as I explore career choices I’ve grown very interested in industrial/product design! I do have a question though, is engineering involved? Or at least knowledge of it? I feel like the school I am considering doesn’t really have a focus on too many of the technical aspects that I see on portfolios.

[@DesignplusMorna]

You probably won’t learn any engineering in your ID program. That is ok because ID brings a different skill set to product development than engineers. Having said that, it is helpful to learn about engineering but this is something you can learn on the job. Depending on what you are designing, there could be a lot of engineering involved in which case you would work with Mechanical and/or Electrical engineers or there could be no engineering involved. When you say “technical aspects”, what are you referring to?

[@neaa1928]

@@DesignplusMorna ah so when I say “technical aspects” I mean the math and science that goes behind products! like when I look at portfolios people will have these in depth renders and understandings of whichever product they’ve designed that I know must require knowledge beyond just design and the complexity I’m seeing intimidates me a little. the level of understanding just seems so beyond what’s going to be taught. I appreciate you taking the time to respond to me! the job market and potential future of this field have been weighing very heavily on me but your videos have been very encouraging esp for someone who’s a chronic over thinker! and if you don’t mind me prying what fields have you designed in and how have you been able to branch out to design in those fields if they’re diverse? I guess another question that goes along with this is me wondering just how versatile this field is? I don’t want to box myself in and would love to hear your thoughts as someone who’s been in the game for so long!

[@VacuousCat]

I had that exact peeler, the grooves are annoying to clean.

[@YesThatPrettyGirL]

23:40 👀 👀 👀 👀 👀 🤣

[@karabomahlong9368]

KRS One describes it as : "developing the sight to see the continuity in opposites" . I have always believed that all innovative 'world changing' 'culture shifting' ideas or designs are merely an improvement on past inventions.

[@DesignplusMorna]

Thanks for sharing, Karabo. :)