THIS IS WHY Car Brands Use Weird Names (Numbers & Letters)

Acura NSX, BMW X1, Mercedes G Class, Lexus GX and so many others. What do they have in common? They all utilize numbers and letters to denote their model range. In this article, we are going to go into why this is, and my opinion on if this practice helps, or hurts their brand (hint: I don't like it).

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