Amazon PPC Tutorial 2024 - Step by Step Amazon Advertising Walkthrough For Beginners

[@TravisMarziani]

Go to effectiveecommerce.com/join to join my Amazon FBA Course Waitlist! Course Benefits: * Weekly Q&A Calls With Me * 2 One-On-One Calls With Me * 20+ Hours of Lessons * Worksheets, Facebook Group, My Product List +Much more Click on effectiveecommerce.com/join and put in your email to receive more information.

[@DG-tl7dp]

I was skeptical about ppc on my own private label, coz there are hefty amount of sellers are selling the same product, this is second time I follow your advice within 3 days I’ve got my first sales 🥳😂😂😂👌👌. Thanks

[@lashfixllc.4940]

🥳🥳🥳🥳

[@lasmplighter71]

Boom!!! Watched your video last night, set up my first PPC campaign and made a sale!!! You've opened the Amazon door for Edge Performance Muscle Soak. Thank you!

[@bingo8789]

Congrats. My store will be open in 24hrs. Looking forward to my first sale too

[@Armando94]

Great video! This is the only ppc video on KZbin I can understand clearly. Thanks 🙏🏼

[@infinitelyatpeace]

Two weeks since I started following your tips and my sales are up. Thanks!!

[@dailyvlog202]

Can we ppc for wholesalers product

[@DebraAdie]

The light bulb is finally on. I can't wait to give it a try. Thank you for your post.

[@Dogsjumpingisfun]

@@TravisMarziani I do! And none of them are showing on Amazon :( I've been at this for a while and just can't get it for some reason.

[@TawnyDiaries]

Thanks for the PPC payment reminder! Didn't realize I could change the payment method from seller account deduction to a CC. Awesome, appreciate you

[@tolgao5801]

Travis thank you from Turkey. I will follow up all yours publish..

[@muhammadhabib6546]

Dear Travis, you are doing great. Stay blessed bro.

[@JoeOnwe]

This will help me alot. Thank you Travis. Thank God I found this tutorial

[@amacgodswill7455]

Value parked tutorial, cool stuff right there..+(kudos) to you Travis for breaking this whole ads stuff down 🙏

[@kitpimp]

Just started my first PPC, will let you know!

[@bhi_spain]

I have been trying to get a grip of Amazon for 3 months. This video is the best Campaign Manager tour I have seen. All the concepts are clear and now I know how to start effectively. You are a blessing !

[@TravisMarziani]

Wow, thank you so much! I'm glad that my video helped you out!

[@WeAreNotGoingBackEver]

Great video! Looks of helpful information. I especially appreciate the end of the video. Oh....and your eyes are beautiful!

[@Exodai]

Brilliant video. You explain things so clearly and succinctly. Thank you.

[@olumuyiwalafe7768]

Thank you so much for the eloquent breakdown 👍👍👍👍👍

[@MuhammadAli-ib4xn]

great video so much information thanks

[@suzannemarieclinton1635]

Really great channel. Thx for this.

[@yolowww]

Just starting with PPC and this video made me really understand how it works!

[@TravisMarziani]

Glad that I could help out! Thanks for watching!

[@cindybee9270]

Thank you this was so helpful! I felt so lost.

[@l.f.m.p1142]

Just published my first book. Gonna try these tips.. watched the whole vid!

[@mszaida]

Hi, did you self-publish or through a publisher?

[@evankolpack]

Great video. You are really giving away the "keys to the castle"....for free. Thank you so much! And this video (and others like it) can be used to train your VA's ie. VIP Assistants ;)

[@design6224]

Thank you so much! Great tutorial! I have been searching for this.

[@AndyInLearning]

In the first 10 minute, I learnt a lot. Thanks!

[@Nikosakii]

☠️☠️bru was just chatting

[@miacloud7740]

This is great! Where can I find the checklist!

[@truth1757]

Amazing brother this will help me a lot

[@danyalrazzaq7033]

This VIDEO is insanely valuable ! Thank you so much. Super new to Amazon Ads and I'm glad I clicked this video ! While I'm here , can you help me find the link to the google sheet at 14:35 ? I searched in the description but can't seem to find it ? God bless you !

[@jalrox123]

Thank you very much. Great content

[@SeanSmithPPC]

Awesome content! It provides an insightful step-by-step guide tailored specifically for beginners entering the realm of Amazon advertising.

[@TravisMarziani]

Thanks man! I'm glad you enjoyed it!

[@mohammadzafar2463]

BEST OF ALL

[@mhamzabilal3225]

I am Amazon Virtual Assistant your videos is very helpful for us thanks 😊

[@gauravrathod5858]

What's that

[@mhamzabilal3225]

Well how to get clients ??

[@brison9972]

how much do you charge

[@cesarcarranza42]

Thank you

[@nirmalraj633]

Great video with tons of information. Thanks.

[@gazer38]

So much value! Loved the video, keep it up!

[@surayayavuz4823]

Great job Travis! 😊

[@beesbeauty31]

Hey man , great video , so much great information but loved that you guided us through it all. I'm subscribing and entering your free courses, this is so much valuable info and i REALLY appreciate the fact that you're doing it for FREE. I'm excited to start in the business and hopefully with this tutorial i'll be able to get the hand of amazon PPC . Thanks again !

[@ebrimaconta9164]

Hey @@TravisMarziani where is the excel sheet ?

[@attilapehlig]

Hi Travis, first of all i like the way you bring your information. I got a question for you. I just started on Amazon with my product and it is said to me that I need to wait for some reviews before I start my "Campaign Manager". Do you agree on that? Thanks and I am looking forward to your answer.

[@EarlWhite1]

Great video!

[@willcha8127]

Do you run both campaigns at same time, or best to stick to one? Seems like it would overlap., was the sponsored with keywords basically after you get the hang of the original and want to make it more specific ?

[@theghettocookingshow]

This was so very helpful. You spoke a little fast so I had to keep rewinding.

[@hanklhayes]

super helpful! what's your thoughts on KDPRocket?

[@rolandoasongjr5665]

Hi travis You mention that you would give free the link of the spreadsheet Thanks for your videos,,, worth to watch,, not skipping ads

[@maiahandrews5145]

Hi, Thank you for this video ! Is the PPC Excel worksheet link still available ?

[@haithamnimer6795]

Hi Travis, Thank you for all information in this video. I have a question, I am a new seller on Amazon, and I am going to sell a Bluetooth mouse. In order to get more sales, I am going to start running PPC ads, but I am a bit confused. As you mentioned, to start Automatic ads, creating 4 different campaigns, for close, close, substitute, and complement. Moreover, you mentioned to run a manual campaign using different keywords. However, as I am a new seller, is it better run all of these campaigns together, (I am ready to spend some money), or is it better to start with Automatic campaigns for two weeks to have some data, then start running manual campaigns?

[@JR20584]

If your listing is new then make sure you go with Aggressively because the Honeymoon period is active on your Listing. You can go with below mentioned campaigns. AUTO: Run 2 Automatic Campaigns 1. Close Match and 2.Lose Match. MANUAL KEYWORD TARGETING: Run 3 to 4 Manual Campaigns against your main and most relevant keywords. MANUAL PRODUCT TARGETING: Run a manual campaign and add those ASIN that have low review and higher price, rating than you

[@RadosławDąbrowski-l6n]

I would like to know what is the best time to change the rate of PPC in Europe. What hours in Europe are the best to make this rate higher so more people will see it? Also one question about this rate, what will happen if i change the rate to the maximum amount? Will my add make it to the home page of Amazon?

[@mehmetozture]

Hi, Travis. First of all, thanks for your videos. When does advertising forecasting benefit? I started selling for 1 week, but I haven't started any sales. Do you have any other suggestions or videos for increasing sales? Thank you in advance for your interest

[@mehmetozture]

@@TravisMarziani yes i installed

[@mehmetozture]

@@TravisMarziani It's too early now, maybe it's been a week to get stressed. I did PPC and got about 500 views. Do you think I should give it time? Or should I do a different strategy? Thank you in advance for your suggestion.

[@mehmetozture]

@@TravisMarziani I'm waiting for your feedback. Do you have any suggestions?

[@familylife9734]

Hello there would you recommend doing a daily budget higher then 1$ when you are just starting out ?

[@kimtutt2758]

Hi Travis! Thank you so much for your videos! You are a great teacher! I have a couple of questions. 1. I have 80+ ASINs of similar products with varying keywords - do you think I should run individual ads for each ASIN (many cannot be combined with any of the other ASINs)? And 2. Do you know if it is allowed to put your competitors' shop names (or brand names) as keywords on your PPC ads (not in your listings)? Thank you so much for everything you're doing! I hope I can figure this out!

[@cambsdigital]

Great value in this video - thank you. I do wonder if it's of interest to do SEO on your Amazon product page so that it ranks for Google search. As Amazon has a high domain authority this shouldn't be too hard to achieve. A bit like parasite SEO I guess.

[@familylife9734]

I also have an urgent question so I have posted 3 campaigns with 1 book in each, each in manual (keyword) targeting. It is now day 4 and there is no data showing up. What would you recommend to do!?

[@TNT-ur4nc]

Your video is excellent, I've picked up so many valuable $$ tips! Would be so kind as to share your spreadsheet?

[@hi37080]

@@TravisMarziani At 14:32 you refer to your Amazon PPC Sheet and say 14:42 it'll be available in a link below

[@MrBillybobx2]

Hi Travis! is this for private label listing products right?

[@wesdc]

Is there a way to access the Google sheet template that you used in the video? I tried signing up for the free Amazon FBA course but it ends up not being free.

[@jimj6271]

Did you talk about Sponsored Display? You mentioned that it would be explained later, but I may have missed it.

[@Warriorofallah94]

Hi Travis, We are an official brand on Amazon selling an specific product in the home and garden sector. I have about £10k ad budget a month to spend on ads but don’t want to waste it on just getting data?! Its an competitive sector. What do you think is a sensible amount to start of with?

[@takillusannoh3051]

Hey Travis, thanks for the powerful presentation, but i have a concern and i sincerely need your help now. i have gone through product listing and the goods finally in Amazon warehouse but i want advertise my product and it keep appearing (Inelightable) but i can identify the error. Can you please come to my aid.

[@strolyy2539]

Hi Travis, I signed up for the free Amazon FBA course, but I haven't received an email with the spreadsheets and free documents you had mentioned. Can you tell me if I will be receiving these or if I need to just try and copy yours? It would be nice to get the spreadsheet you already created to save time. Thank you!

[@strolyy2539]

@@TravisMarziani I don’t want to publicly post my email, but I did receive your automated email saying “are you gonna buy my program?” So I was obviously added to your sales funnel, just didn’t receive the promised freebies.

[@l.f.m.p1142]

What payment methods are available to ‚buy‘ ads? Do u need a credit card

[@fritzivanjainar6080]

As a VA I need to learn more about E-commerce tasks!

[@AmazonY-o6n]

hey Travis! I am not able to see my products as sponsored on amazon page. Also, i finished setting my campaign for one of my products and they redirect me to a page that says select your ads and few other options. Can you pls guide me if we need to setup ads ourselves or amazon does that for you

[@jessfam5954]

How do I get mentoring or private coaching sessions with you?

[@prats2113]

hi bro, i do not want to come off as someone hating but do you really have profitable products on amazon or just selling a course. i am really commiting myself to amazon fba and use up my savings but just wanted to know if i am learning from the right person

[@paulgill2729]

Thanks for the great advice! Is there a way to change the order in which customer reviews appear on Amazon?

[@yasirali-pr4vs]

Please share the links to free worksheets

[@adventureswithtime]

Does it pay to advertise for a fairly niche product. For example a word search/crossword book using words related to doll collecting or words related to wines?

[@adventureswithtime]

@@TravisMarzianiit’s an activity book with word searches, crossword puzzles and word scrambles all using words specific to a niche hobby like wine terms or bicycling terms. So it would only be interesting to people who like that hobby. I think that few people would think to search for theses. I think advertising in a chat group or forum or magazine specific to that hobby would be better. What do you think?

[@losangchampa7160]

My product is prohibited from ad campaigns because of profanity on my product. But I do see other sellers getting away with it. Did they simply slip through the cracks? Any help would be much appreciated. Thanks!

[@sitebackup2290]

Great I learn a lot of things, but I'm trying to get PPC Sheet I cant finds can you please share the direct link where I download sheer thanks.

[@MazharAli-ft6qx]

What kind of sheet do you need?

[@sitebackup2290]

@@TravisMarziani yes i sign up.differenrt email

[@sitebackup2290]

@@MazharAli-ft6qx Travis show in the video. Do you have like this?

[@elishatodesca2877]

Hi Travis, does this video work for Whole Foods on Amazon and Amazon Fresh advertising as well?

[@empathygee]

Thank you for the great content! Question: Is it allowed to use brandnames as a keyword on amazonads? Like nike or so?

[@TravisMarziani]

Only if you have permission to use it. Otherwise, it will be against Amazon's policy

[@dxologistics3601]

Where is the link to the free PPCC download template Travis?

[@PriyalNagori]

I tried this - before this video my ad had 1,22,000 impressions and 26 clicks and 1 sale on 70 usd ad spend. I used this and I am at 186 impressions and 13 clicks already :) waiting for sales.

[@betapodcast]

The PPC Sheet is only available if you pay for the course. Not available after signing up

[@handivity]

Thank you so much for this extremely insightful video. I just have one quick question - do you recommend running automatic ads for about a month and then running different types of ads (specific keywords/product targeting ads)

[@handivity]

@@TravisMarziani Looking forward to your reply :-). Thank you

[@faheemkhan-cp5vq]

Your videos are wonderful & contain great knowledge. But i notice less views and low response which is a sign smarter will gain & vice versa. Meanwhile continue the great deed to spread and share knowledge.

[@slavikliman8174]

Thanks for the great video! Very useful. Advice is needed. I have couple of pretty similar designs while using Amazon Ads. Does it make sense to keep every one inside its own campaign or combine all together within the same campaign? Please elaborate why. Thanks.

[@Michi-hc4ku]

Hi, have you get an answer for this one yet?

[@slavikliman8174]

@@Michi-hc4ku Not yet. Still waiting.

[@haleymcdonald197]

How much would you spend before shutting an ad off? I spent $50 but no sales.

[@brodie22295]

Hey Travis! Am i able to get a link to the excel sheet you use to organise your keywords? Thanks for the great video.

[@TravisMarziani]

Hey man! Did you sign up to the link in the description?

[@starryeye3482]

Great video! Thank you! Quick question, for each manual campaign you created I see you left the three boxes ticked for exact, phrase and broad match. Why is that? Do all three apply all the time for each campaign so it should just be left ticked? Also tried the link to get the keyword sheet but guess that's no longer available. Still really useful video! Many thanks.

[@CaleboBand]

Thanks for this video Travis, very helpful! Do you think Amazon PPC ads will be worthwhile for a product that sells for around $10? Do you know roughly what the expected ad cost per sale would be at this price?

[@CaleboBand]

@@TravisMarziani thanks very much for replying. We're looking to sell novelty toilet rolls and bathroom products. I'd say it looks semi-competitive on Amazon, and our budget for ads is between around $5-$50 per day; we're happy to spend more on ads if they're yielding great results.

[@megaton6342]

Do you have a video about how to group multiple products that you sell as a bundle?

[@wilfordg.sabella7497]

Hi do you have a course for enrollment?

[@amberdistance4219]

what end date do you choose?

[@tahirhodaj9549]

Hi Travis can i add multiple products of nearly the same type in 1 campaign on amazon ?

[@MazharAli-ft6qx]

Yes, You can add/target multiple similar products in 1 campaign. But the good path is to target 1 product per campaign with 1 match type. The benefit of it is you would easily accessible to campaign reports and data

[@tahirhodaj9549]

@@MazharAli-ft6qx Thank you

[@tahirhodaj9549]

@@TravisMarziani Thank you

[@johnhyatt5936]

Hey Travis! Great video! I would like to start selling on Amazon, but I’m not incredibly confident in selling 40 units a month, can I do PPC advertising on the individual plan?

[@johnhyatt5936]

@@TravisMarziani Awesome, Thank you!!!

[@haleymcdonald197]

Hi! Thank you for this video. I just set up campaigns following this. My keyword targeting campaign blew through my budget very fast. Do you have any recommendations on how to get it to spend evenly through the day? It was set to $10 per day. I could also increase it but want to make sure it actually starts getting sales first

[@alexash7868]

Hi Travis, great tutorial. Thanks ever so much!! You have been an amazing help here. Just one thing if you could help please? You mentioned you would link the tutorial to set up a Google add but I can't see the link. Would you be able to let me know the link please? Sorry if it is here and I have missed it. Much appreciated, Alex

[@alexash7868]

@@TravisMarziani Much appreciated :-) Thank you

[@alexash7868]

Hi Travis, I am interested in your course however we are FBM on Amazon handmade so I am unsure it will be relevant. I have sent you an email with some questions, if you could get back to me when you get chance please that would be great :-) Thank you

[@leighgoldsmith9695]

Hi Travis, this is by far the most helpful video I've seen to date. I was wondering at 14:41 you mention there's a link to your PPC Checklist but I don't see it, is it possible to get that? Thank you!!!

[@Lovemessage1439]

I don't see it either. Travis, can you please provide us that one. and thank you so much for this amazing video, this video never gets old!

[@hawkhawk9360]

Thanks for the video, do you recommend I start Amazon fba if I want to buy products from suppliers and sell it to customers? I am not looking to create my own product because that takes alot of time to reaserch, money & takes time for people to know about it. I only focus on high demand low competition items to benefit from amazon fba. Does that work for long term? If you tell me make your own product then fba is not for me.

[@hawkhawk9360]

@@TravisMarziani really?, what reason?

[@hendrywaldochendrawan6065]

Does the bid rate mean how much money advertisers spend per CLICK or per VIEW?

[@akaAmitYadav]

Do we need to add balance first in our amazon account for running ads or its postpaid

[@akaAmitYadav]

@@TravisMarziani thanks i got it

[@moozclashroyal]

Hi,can you please explain,for example I added key words and the total amount of money that Im gonna spend each day is 5 dollars so if nobody clicks on my ad it means I just lost 5 dollars?Thanks

[@moozclashroyal]

@@TravisMarziani thank you for the answer🙌🏼

[@moozclashroyal]

@@TravisMarziani and why did you created different ad groups if there already been all 4 target groups?I mean why did you divide each of them if you can turn all of them on in one automatic targeting?

[@JovaniUndag]

Hi sir, what about the Portfolio portion? Do we need to set it up?

[@TravisMarziani]

Yeah you can set it up if you have multiple campaigns running

[@emremeral7638]

Hi Travis, great vid. I wasnt able to find a download link to your spreadsheet - can you help me out? Greetings from Germany

[@allinonepressurewashingllc1360]

Do you have to have a brand account to sell a product with multiple variants (colors)? Or do I have to individually list the products if I dont have a brand account? Thanks in advance.

[@mhamzabilal3225]

Tell me One thing What is Amazon Campaign Bidding ?

[@birdielee4328]

@Travis Marziani do you have any specific tips for KDP ads?

[@priscyganem9949]

How do i get the free 1 on 1 consultation?

[@AnirbanAuthor]

Hi Travis - what is the difference between Amazon Ads account and Amazon seller account? I am an author and I want to promote my books which have been published by other publishers - which should I opt for?

[@TravisMarziani]

Hey there! You will need to have a professional Amazon seller account in order to access advertising on Amazon

[@AnirbanAuthor]

@@TravisMarziani Thanks! But I am won't be selling anything just promoting books of mine that have been already published by other publishing houses so that sales increase and I get an increase in my royalty payout

[@Doitforyoself]

Hi... thank you for this... I have a two part question... first, I am currently running a targeting and manual campaign. Should I also continue to run an automatic campaign when doing this AND, when I do FIND Negative keywords, should I input the complete search of that keyword or maybe just a part of that keyword? For instance, let's say I have a product selling Silver LID mason jars Soap Dispensers. I find that in my campaign report there is a keyword search which shows: Bronze Mason Jar Soap Dispensers. Should I ONLY input the WORD BRONZE into a negative exact or, should I input the broad phrase Bronze Mason Jar Soap Dispensers? It's really confusing at times but any help you can give would be appreciated.

[@juandanielrestrepo5410]

Hola amigo gran video, tengo una pregunta si me puedes colaborar, tengo palabras claves que a veces no se relacionan con el titulo del e book, se podrian apostar por ellas? o seria perdida de inversión?, como por ejemplo mi libro habla sobre el control de las emociones pero quisiera apostar por keyword como la disciplina, como controlar la ira, como salir de la depresion, tambien tiene que ver con dinero donde me han salido gran cantidad de keyword. Gracias por la ayuda, siempre me han sacado de dudas, saludos