TTLR EP547: TL Nuggets 148 - The Pros and Cons Of Attraction Versus Promotion Based Marketing

There are pros and cons to both promotion based marketing and attraction based marketing. But neither can be cast down as less effective than the other because the approach for both is as different as the ways that they bring clients to your door. They’re at opposite ends of the spectrum and that’s what makes the combination of both so powerful.
On one hand, you’re taking immediate action, every day. And that gets measurable results. On the other, you’re sitting back, working on your heart and mind and opening energetic doors for clients to walk through. Results can’t really be measured but you’ll know when it’s working.
Entrepreneurs will naturally be drawn to one method more than the other but we’re here to tell you that you’ll open the widest door for clients to come in when you learn to master both promotional marketing and attraction marketing.
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