Watch Me Call 3 Prospects BACK TO BACK | 10 Minutes of LIVE Prospecting

In this video I make 3 back to back cold calls. Each gets to a decision maker. Each call is different. I never beg, plead or sound needy. I'd rather get a no with dignity than a yes with desperation. The purpose of a cold call isn't to get everyone to say yes, but to find the right people to say yes.
You can now access my FULL Telephone Prospecting Bootcamp here;
www.salesmatrixcourses.com

[@HarryIsbitt]

That first call was a masterpiece, getting a no and still building report

[@benjamindennehy]

😎

[@MarsheyTV]

From a fellow salesmen, to have a 3 out of 3 hit rate of people actually answering their phones is actually impressive. I work in IT and the hit rate of a cold call, is ridiculously small sometimes.

[@KravMagaThailand]

@JM20 I find my get through rate in IT (software cos) is very low too. Years ago no problem. Seems like techies don’t like phone lol no desk phones in cos etc.

[@TheFullSalesCycle]

Agreed

[@nielslassen5220]

That's probably because we say "Hey I am X working at B (IT), may I...".. Benjamin only said his name, like a CxO would as well.

[@monsterman019]

Avg dials to a conversation with a CTO / IT C Level is around 46:1 we see at ConnectAndSell You need a serious input effort and gravitas like Benjamin here when you do get em!

[@mgurevi4]

The same situation for me. However, I work work in jewelry, and the get through rate here is really low. Gatekeepers are evolving and are so annoying. One thing that I learned recently from another guy from KZbin is that gatekeepers hate the silence. Saying as less as possible and reaching out to a prospect as you would to your, let’s say, friend are the only saviors for me.

[@STG44tiger]

The first part is soooo good! “Will you hate me if I told you this was a sales call?” Classic pattern interrupt omg

[@1VIP1daniel1VIP1]

I noticed something spectacular today: If you are honest and open with the intention of making an offer, almost no one will be rude or disrespectful. Either it's a yes or a no because they don't have a need. The way you do it really works in comparison to many other theoretical concepts that sound well but don't breed results. Thank you.

[@waynew5089]

I bet the marine guy is a treat to work for. What a motivator 😂

[@AJRhinoBear]

i've made hundreds of thousands of cold calls and you have broken the code and do it better than anyone ive ever met. Gratitude.

[@benjamindennehy]

I appreciate that. Thank you

[@PhilipLTodd]

Good to see ACTUAL live prospecting calls. Do you get nervous at all before a cold call?

[@benjamindennehy]

Not really.

[@paulbunch8388]

It is pretty awesome? You almost NEVER see a trainer who calls prospects live like this.

[@jorgecatolico810]

@@benjamindennehy Dan Lok should watch this stuff, instead of doing jump cuts and suing critics.

[@ggproperty]

@@jorgecatolico810 Dan Lok is a Charloton

[@ryanfoster4402]

​@@benjamindennehy what do you mean by "not really"? A lot of sales people get a sort of stage fright where the chatter in their head is a lot louder and articulate than whatever comes out of their mouth. You say it's from our mothers, but does it ever really go away? Does it change?

[@GeorgeNicola]

You should do more of these episodes. Keep up with the excellent work.

[@VState60]

Please do!!

[@godseys_plan]

Love the honest, upfront approach! My first sales job was working for a B2B insurance company and my sales trainer was a former Marine who was a no-nonsense, straight to the point guy who loved deadpan humor. I really enjoyed his approach, much like yours, because it cuts through the 🐂💩 and gets a quick yes or no to allow you the opportunity to deliver your potential value and let them make a decision. Definitely a great refresher for me in my new role. Cheers!

[@shankmaggot]

Hell yes Ben, keep pumping these out - A-Grade Content

[@kennethanderson2988]

You are truly amazing on the phone. I would like to learn how to do that.

[@CobraAquinas]

Hello, it's Benjamin with a cold and, you're going to pay for my sinuses.

[@shaundoherty7715]

"Off the record" fantastic.

[@pashaveres4629]

Not in sales here, not any more than we all are, all the time. Really I've more of a hotline (think suicide) background. That last call was great! He did ALL the talking and you learned SO MUCH about him. Seems like you could easily have gotten him to take a meeting, but you both knew it wasn't really worth anyone's time, so why bother? Love seeing this easy, gently way of doing business. It's like a significant relationship, yah, if we don't both always want it then why bother.

[@jordanhughes3137]

The guy on the final call really tried to push how difficult his job was and how much work he had to do....yet wouldn’t accept trying to fond a refined way of doing it. The amount of people like that in business is laughable 😂

[@hibrandonhi]

They don’t want to fix it, they just want someone to hear them complain. It’s like when your girl is mad about something, she doesn’t want you to fix it, she just wants sympathy points, lol

[@VState60]

@@hibrandonhi Bingo!!

[@benprice9375]

From a careered salesman myself, you are brilliant - such a charming approach.

[@ebizfacts]

This is brilliant, Benjamin. Appreciate the transparency and honesty, very rare. I'll include this in my weekly newsletter tomorrow. I only have ~4000 subscribers but I'm sure many of them will appreciate the video.

[@HarryDry]

Here from the eBiz newsletter. absolutely love this. respect Sir. Also featuring on my marketing site

[@llcuniversity]

Same here. This was a great share Niall. "This is actually a sales call" and" "This is Benjamin down in Bournemouth, thanks" are genius! Fantastic video Benjamin!

[@frankfurteranimus]

Wow, ACTUAL cold calls. Awesome content, coming from Mike Winnet.

[@NielsH71]

Hi Benjamin. Attended the webseminar Monday and Got curious to watch Your style. It’s just awesome. Friendly, honest and simple. What’s not to like 😊. I get the feeling You could have gotten a meeting if You wanted, but decided not to, because You would just have wasted Your time. Like to comment?

[@benjamindennehy]

Spot on. Time is the one resource I can't make more of. I can make more money, more clients etc, but not my time.

[@Steven_Shelton]

This is great. You can use NLP to pre suggest / FRAME. For example when you asked "Have you CLOSED your mind to the possibility that it doesn't have to be this way." try asking "Have you OPENED your mind to other possibilities that would solve these problems if there was a way?

[@BelakorVenator]

Oftentimes suggesting a negative causes the prospect to reflexively reason in favor of a positive, which oddly enough just so happens to be where your solution comes into play now that they mention it.

[@MuzikClassOfficial]

Need a full blown course from you Benjamin love your content

[@thesalesdoctor]

It would've taken you over 1,000 emails to get those three conversations. COLD CALLING LIVES!

[@AnchorPointRealEstate]

He's good! Asks questions, gathers data, listens attentively, uses humor, and gives value propositions to business owners to find a problem to solve. That's what I try to do as the Broker/Owner, and cold call salesperson for our real estate company here in Fort Myers, FL.

[@LatinoWebStudio]

I like the following lines you use: Wow that’s awesome, I should be in your line of business, I wouldn’t be doing this. Now I bet you’re gonna tell me that this doesn’t apply to you right? The opener is awesome too.

[@sk12ai3]

Been cold calling/phone sales as my first job right out of high school and 9 years later have had a ton of success (based on my personal goals no ego intended) and I absolutely love your opener! There are obviously many techniques with varying degrees of success depending on who uses them/how effectively they do it and at least today (maybe it was a just hot streak ;)) the way you do this particular method is so disarming it basically guarantees a chance to qualify/get a small pitch for more time to everyone who picks up the phone. If it's not a good fit it's not a good fit but this way seems great for getting that shot to find out. Hardest part of any cold call is getting them to legitimately listen to you for just a second and this works really great. If you use tone properly the way you do they literally are like "sigh well I guess I'll let you try to sell me something quick" without them really realizing it I think haha. Of course every industry/person has different tactics like this that work better/worse but this one seems like it would be 90% effective (extremely high) in damn near every phone sales setting.

[@TheFullSalesCycle]

Agreed

[@gm2407]

Tone and pattern of conversation often has the other person falling into what seems like the appropriate stance. Make it a stance which places the other person in a disposition to please and it should be an easier path to get them thinking about the product and how it helps them. On the other hand go down the wrong tone and conversation pattern it will be an uphill struggle.

[@matthewkirk4109]

Keep them coming Benjamin!

[@anthonylatour9983]

Release an online training please.

[@MuzikClassOfficial]

yes plz

[@davelemmon9916]

Like your Approach.. Friendly and nice way to get past the gatekeeper.. Ah.. It's benjrnan from... I have worked with Mark Waysha k he has an American version of this strategy... Cheers for sharing.. From a fello kiwi..

[@kayj6755]

I've also come across Marc Wayshak and noticed similarities instantly but different approaches to learn from. BOTH incredibly awesome

[@jamesleon4883]

Unzips... Good calls, like the opener. Could you do a video on the bits that you fast forward through? Best sales guy online. Only one who puts his money where his mouth is. That last call was interesting, not much you can do with people like that.

[@Hakekem]

James Leon yeah i would love to hear the pitch tbh you don’t need to fast forward through that unless you don’t want us to listen to it, which is fine :(

[@Jordan-uy2nj]

He does have a video of his first part

[@hardotyler6415]

@@Hakekem There are a number of videos of his actual pitch. It's basically him asking a few questions and then having them explain the pain points.

[@theeemightybuck1]

Jordan is that the video on the couch with the call on the spot?

[@LedDashi]

This guy!! It's almost as if he enjoys it!!

[@benjamindennehy]

He does. Buy my stuff! 😆 www.salesmatrixcourses.com

[@chocolatejellybean2820]

I feel so depressed listening to the marine guy... He's so status quo

[@thedude4795]

that last bloke is hardened man. Hardship builds character and that bloke had plenty. love listening to these, i hope there'll be more!

[@jcf828]

The guy at the end sounds like a boss from a company I once sub contracted for (Electrical maintenance engineer position). The company used to build large motors and pumps, but were always working on a reactive basis, no planning.

[@LukeAvedon]

This guy is good. "You're probably going to tell me that none of that is relevant to you though I'm guessing?"

[@stephaniem895]

Just finding you. I personally hate cold calling and prefer to drop in. I think the opener on the phone works just as well as asking them if they want to ask you to leave or hear what you have to say if you do an unannounced drop in. I’m in an extremely competitive industry.

[@victoriacoulson9731]

Best sales video on KZbin

[@r3ddawg09]

I’m in sales and out are legit. You show examples of good ways to probe and break mental patterns to have them open up

[@benjamindennehy]

Sure is! Keep coming back, share and subscribe - even better, buy my courses ;-)

[@nickzema4683]

Even with all the skills and talent it’s still pretty exhausting and takes a lot of will.

[@tinmajdandzic6437]

Say "yeah baby!" for me Austin! Gr8 video btw ❤

[@missmouth84]

The method you use explains a certain sales technique in 10 mins. Their video was 3 hours long!! Thank u.

[@bretclaar1663]

That last guy seemed to be really caught up on the “protocol” and “paperwork” he was assuming would come with you... I would have loved to have seen you dig into that a little but he definitely was a blue collar guy that was stuck on what he had! Great video

[@GroupCaptain-LionelMandrake]

why would anybody hate a sales trainer? I don’t get it. I would have nothing but respect for those kind of people.

[@findlay234]

Haha, I'm not a sales trainer but his problem of doing too many things and not focusing is exactly what we help clients with, its really hard as they got to the point of doing lots of things as it's a way of growing their business, then they get to the point where they are just doing way to much to be able to get great at any of them.

[@stephanedurette5785]

I lost it at "You seem quite happy with the way things are going?"

[@zoltanfox2073]

Absolutely brilliant content Benjamin. The last MD guy is a typical 'know-it-all' , blockheaded individual who is convincingly says he would throw sales guy out even AFTER BELIEVING he could help grow his business... This is the type of moronic thinking gets sales people frustrated sometime. Absolute bunkers... 🤑

[@brawn.brains.english]

You rock, Benjamin! Keep it up!

[@joshualevy170]

Sales training game changer. Thanks for this Benji.

[@Bossa_Fenzi]

I love the honesty here man :)

[@despiertateymotivate]

Thanks Mr Hated! I am trying to find someone to follow, but most of the people here are a bit acid...thanks for this type of video, live cold calls...thanks!!! Following, Liked, Subscribed!

[@benjamindennehy]

My pleasure! More here www.salesmatrixcourses.com

[@bobbydelavega9425]

Totally gobsmacked. What a technique. Blown away Mr. D.

[@shifuaaronchen1461]

This is fricking gold! Very encouraging

[@svigojski]

what the hell. you have the best content in this category.

[@rob327c]

"im the boss"

[@FlufflesTheDestroyer]

Tried to slow down the playback to hear the pitch and he’s bloody reversed it! Benjamin you clever dog

[@Meeeeeeeemify]

Thank you!

[@theeemightybuck1]

Wish i could hear the 30 second opener on call 1.

[@MineshBaxiYT]

oliver buckmaster check out his live prospecting call

[@gepisar]

I get invited in, often by directors who run successful businesses that are maybe willing to acknowledge that sales is a bottleneck to growth erm, that manifest itself in a variety of ways You may have sales people and they are frustrated (or) reluctant or not motivated to pick up the phone Others tell me thats not an issue, their guys are great, theyre on the phone, but perhaps they dont qualify well, and as a result, they spend your time kissing a lot of frogs, OR maybe the biggest concern you have is you get in front of people but your guys are (kinda too quick?) to maybe discount or offer other inducements on the businesses

[@GordonWindfalls]

This man is legendary.

[@richardstuivenberg4618]

I cold call over 300 people in 4 hours sometimes. Most dont even pick up the phone. I sell energy contracts for businesses. I work on commission. And most make over 10k a month. Its a numbers game. You only need 1 or 2 a day.

[@Warley.Araujo]

Great Video Benjamin, Thanks for sharing👊

[@DRTFZ]

Just discovered your channel and found it of such insanely high value that I immediately jumped on your website to check your bootcamp. Why the 90 days limited access though? I find it a bit unfair to pay 500€ a course and not even get to own the content or be able to access it as we wish.

[@zeffery101]

you are an honest salesman, but I'm sure there are plenty expert salesmen who would say if they have a solution, they will keep drilling it in and get a yes. I really wonder if quantity of yesses is better than the quality of the yes.

[@AnchorPointRealEstate]

Also, the marine business owner would do himself a favor by reading Who Moved My Cheese? by Dr. Spencer Johnson.

[@strategicthinker8899]

Blabbermouth at the end. He does NO work.

[@gm2407]

I actually like the last guy's process. Get it done before the customer backs out or a competator jumps in. Either he is either on top of all his work or he bites off more than he can chew but if the quality is there he doesn't lose the sale and maintains the word of mouth. Probably doesnt expand as only a small core group doing all the jobs.

[@AchHadda]

this is something i have been looking for live working :D

[@blackmightcrash8017]

His opening approach ("this is a sales call") is oft referred to as "front end selling." This method is good for qualifying in/out quickly. Danger of this can be that you don't get chance to sell the "sizzle." However, once they give him permission to continue, note it's not a 30 sec call... :) Also, a classic sales approach, question, question question. Explore all avenues. Then if nothing, ask for a referral. Elements of "sleight of mouth too" in the final call "have you closed your mind to, there could be an alternative?"

[@benjamindennehy]

Selling the sizzle! Lol

[@blackmightcrash8017]

Loads of steak out there@@benjamindennehy

[@DoubleMyIncomeSociety]

This great stuff. I wrote down every word you said. Thanks for sharing.

[@retribution999]

England if full of guys like the last one, totally closed mind. You need to knock them off the fence!

[@leon2385]

This is great!! Helpful

[@jcf828]

You're brilliant mate

[@mksmurff]

Brilliant

[@cas5213]

Man this guy is 🔥

[@dennisdante2336]

I love this episode Benjamin 🙂 thanks for the great video... hopefully you also teach us who are new into sales how to create a pitch or sales script.. Much love from the Philippines 🙂

[@FXCORRELATOR]

excellent video - thanks Benjamin

[@anthonyzozaya411]

He looks like Austin Power's older brother

[@jackfordmac]

I need that T-shirt!

[@jimmyray2358]

have you worked with financial advisors making cold calls before? any videos showing those types of interactions? a group of us watching your content are trying to come up with the problem areas part of the pitch that we see you go through right before you insert the line about the prospect not having any issues with what you brought up.

[@benjamindennehy]

Yes I have. They hired me. You'll have too as well as

[@carolinecilliers2881]

oh my word I LOVE YOU!!!!!!!

[@JimmyParent]

DUDE YES. DUDE. .....................YES.

[@David-fe8dv]

when he says 30 seconds, his picth actually takes less

[@sasmills]

Thank you 🙏🏻🙏🏻

[@sasmills]

Me: This is highest caliber content... I think I'm going to subscribe. Me one millisecond later:. Oh.... I've already subscribed 🤪

[@brettharter143]

We use these techniques in social engineering for penetration testing. Never ask direct questions but make statements. 'Sounds like everythings perfect'....'none of thst applies to you though'.... People will correct you if your wrong giviing you a thread to pull OR if your right your golden.

[@benjamindennehy]

Yip

[@milosander5249]

Brilliant! 🏆🏆🏆

[@captainawesomebot1522]

If I'm half as good in sales as you, I'd be a multimillionaire by now

[@benjamindennehy]

I do pretty well.

[@The_T4tted_Guy]

My firm told me not to do this because it doesn't work. They were wrong

[@oa2621]

That last guy has such a closed mind that he will die from a heart attack from his job. The funny part is he wouldn’t have it any other way. Not everyone in the world want to be saved. Sometimes all you can do is watch the train wreck. For me that is the frustrating part…watching people’s logic make NO SENSE.

[@PaiOeShi]

When he says "Benjamin down in ____, thanks" is the blank I'm not hearing well a place or a company?

[@benjamindennehy]

I say Bournemouth, my home town.

[@usynnstradler]

Where do you buy your lead lists? In thinking a data broker, telemarketing lead list broker?

[@benjamindennehy]

I don't buy leads. I buy data. There are multiple companies that sell data.

[@paulfitness5157]

Hi Benjamin, I'm willing to pay you to come up with a script I can use in my electricity sales role, both for Inbound and outbound calls, let me know if this would be possible?

[@benjamindennehy]

Yes. Book an e-coaching session; www.uksmosthatedsalestrainer.com/e-coaching

[@kylechurch1373]

Oh Cranky look everybody its Austin Powers

[@benjamindennehy]

Original.

[@aprilsworld9562]

That last guy had a lot to say

[@phycosis17]

Is there any reason why saying a sales call instead of a cold call specifically?

[@ClaudeDiamond]

While I admire the bravery and confidence of cold calling and the possible conversion I find my time is best spent with warm quality prospects thru attraction marketing. The question always remains why are we in business ? Answer : to make money today. Speaking to folks and having fun is fine but the end result is to go to the bank. Claude Diamond. Author of GUTS SALES.

[@frankjames4499]

Please more

[@92EGcxGSR]

New US viewer here…what is “Boredman” is that a city or is that a company name?

[@benjamindennehy]

Bournemouth

[@Noscrapsinmyscrapbook]

Go kiwi!

[@isaiahnoll201]

"fuck me where's the business?" 😂

[@ubervincent]

That's ridiculous. He said he doesn't have 30 seconds and proceeded to talk for minutes.

[@MarketingSavvyRockstars]

You're good but last guy was draining I would have given up talking to him much earlier he loves the sound of his own voice

[@benjamindennehy]

It made people watch though, and these are about content, not call outcomes. I get your point, had I been actually selling, I would have bailed.

[@williamquansah9563]

Are these small or medium sized business that you are calling?

[@benjamindennehy]

Define those terms?