Uncovering Bobby Hundreds' Design Philosophy and Influences

Designer Bobby Hundreds discusses his new book, This Is Not a T-Shirt: A Brand, a Culture, a Community--a Life in Streetwear, where he gives a tour of his warehouse, what inspires his design philosophy, influences and the history behind the Hundreds' famous Bomb logo.
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COMPLEX is a community of creators and curators, armed with the Internet, committed to surfacing and sharing the voices and conversations that define our new America. Our videos exemplify convergence culture, exploring topics that include music, sneakers, style, sports and pop culture through original shows and Complex News segments. Featuring your favorite celebrities, authoritative commentary, and a unique voice, our videos make culture pop.

[@NightWalkers]

Stussy and Hundreds the real OG brands that are still standing

[@steaktacobeats783]

The Hundreds is legendary

[@numbaonestunna4806]

For being trash 😭

[@NTEDOG561]

numba one stunna lol and why you say that? Dumbass

[@dasterification]

The core!!! And deserves more respect❤❤❤❤❤

[@fresh-er8427]

Well said Bobby..keep it fresh as alwayz

[@harrisarimin4191]

Truly inspiring

[@sospng]

i still remember the adam bomb tagged everywhere around my childhood apartments 😢

[@_IsrealPerez]

more content like this please!

[@tagone05]

Smart man. When he speaks, take notes.

[@andrewbravo6844]

sadly the chicago indoor is gone :( shoutout to riverside tho !! 951

[@SoleStash87TV]

Crazy how supreme is like the face of street wear right now, but all these other street wear brand like hundreds, stussy & obey etc. has been forgotten man that sad. 😿 but big up hundreds still going strong thanks to the loyal fans! 👍🏻

[@kylebyrne4911]

Only obey has disappeared really, you can walk into almost any sneaker store around the world and still cop stussy. I'm from the middle of fucking no where in Australia and we don't even have a footlocker store but we have four locations that sell stussy lol, The kid's have kind of ruined it for the most part and the fact that it's shined so far away from Shawn stussy's original ideology.

[@SyDollaSign]

This video is fucking dope!

[@richcarver24]

Isn’t that OSHA violation having a pallet leaned up against the rack

[@LeBeautiful]

Who else still reps The Hundreds?

[@igzotiktv3600]

Yea

[@aarond9563]

We're still using this music? It's 2019.

[@mikasihite5346]

In some countries, BEN CHONG means something else.... lol

[@habihlifestyle2574]

Referência!

[@ThatGuyMota]

Last brand standing

[@danielloforeign]

LETS COLLABORATE 🙌🏼

[@zonatan]

Bobby 백?

[@Nicholasmyspace1]

#FREEMEEKMILL

[@jsetxc4742]

First

[@KevinCummingsFitness]

Who would your NBA dream team consist of? And who do you think is better, LeBron or Jordan?

[@no-no1ho]

yes

[@thedon897]

Lmao who still wears The Hundreds😂😂

[@oscarrojas326]

Mariano Kanyes Son me not really a bad thing tho

[@thedon897]

Oscar rojas True, but people that wear The Hundreds today look very ratchet and corny😂

[@oscarrojas326]

Mariano Kanyes Son depends on how you style it but I would say the the ones who really look like that are people who wear obey no matter what obey if dead it is super cringe too

[@Rachellk]

I know this girl I went to high school with got a hundreds bomb tattoo in 2010 I KNOW she regrets it now! She def Only did that shit for clout

[@kylebyrne4911]

Well said, Drop some knowledge on the kid's and hopefully it's not wasted. The sooner they realise just because they borrowed mommy and daddy's credit card and spent stupid amounts of money on a outfit mismatched together doesn't automatically make them stylish because of a label and that they need not be fucking elitist over a t-shirt lol.

[@numbaonestunna4806]

Another trash company

[@cheesekimbap2996]

You must be 12

[@numbaonestunna4806]

26

[@cheesekimbap2996]

@@numbaonestunna4806 grown ass man hating on other people's hustle? Fuck outta here manchild