Understanding Marketing Basics For Businesses | Marketing 101

[@Adamerhartvideo]

👉 Watch This Next "Introduction To Marketing" 👉 kzbin.info/www/bejne/boTNY6eYnZKisKc

[@mhiz_loyratwinnie8013]

i watched that first. Good information. Simple and informative

[@hiyawkal2201]

what are the basic subject to learn marketing

[@Adamerhartvideo]

@@hiyawkal2201 lots of videos on this exact subject on my channel, check em out!

[@hayatmahamud1099]

@Deborah Leikam why😥😥😥😥😥😥😥😥😥😥🙄🙄🙄����

[@Dracoba88]

Ok

[@danishuddin9752]

1. customer research 2. competitor research 3. specialization (blue ocean) 4. differentiation and/or being better 5. position in the market (positioning map)(price , quality) 6. segmentation (properly segmenting the customers) 7. concentration (concentrate on valuable products, services that you provide or is liked the best) 8. pricing (1.cost based pricing, 2.value based pricing) 9. market, message, media alignment match (market the who, message the what, media the where) 10. lifetime customer value

[@Adamerhartvideo]

Good highlights Danish

[@matiassanchez9251]

THANK U

[@mogimarketingiceland2223]

Txs Danish - saved my time today

[@robertparson8598]

You are best

[@Sam-wz2qj]

❤

[@dwanejohnson3772]

I'm a 14 year old, but I'm here because I want to be a millionaire someday, and I'm willing to dedicate as much time as it takes to acquire the knowledge I need to make that possible.

[@Adamerhartvideo]

Awesome Blair, great to have you here. Starting at 14 and watching videos like this make the odds of you becoming a millionaire very, very high :)

[@nin7283]

bro if you start a 14, building yourself step by step, you'll be more than millionaire

[@ahmo2]

@@nin7283 Yeah, that´s true. Millionaire in money is poorer than millionaire in knowlegde, creativity, integrity and thinking.

[@Khalodotto]

Wish you luck

[@hlangananisiduduzo8818]

Same here

[@jasonsidequest]

Literally a whole months worth of university lessons in 14 minutes, absolutely amazing content Adam

[@Adamerhartvideo]

Thanks Yes! That's my goal, taking 10 years of marketing and making it digestible, and actually useable!

[@PedroRodrigues-je6xp]

@@Adamerhartvideo I'm confused.... Why are competitors needed to improve ourselves (and, more specifically, our products we sell)? I understand how their existence push us (and them) to their full potential and all, but, is full potential really necessary? Is burning through our planet really that good? Is utilizing all (even unmoral) capitalistic tactics that reduces cost or spreads the word faster, really that healthy? I apologize for dumping here a full so many questions that range so many things at once but I've been in a economics course (starting a new marketing course in 5 hours) and I've been building all this questions... Again, I apologize. Thank you kindly and good day

[@nipunviraj3185]

Not literally

[@jack__jack4617]

@@Adamerhartvideo can u make a video on marketin concept

[@personalbranding292]

Marketing Basics101 1. Customer Research. 2. Competitor Research. 3. Specialization 4. Differentiation. 5. Positioning. 6. Segmentation 7. Concentration. 8. Pricing. 9. Media watch. 10. Lifetime customer value.

[@unmiss-com]

His branding keeps getting better every time

[@Adamerhartvideo]

Thanks my friend!

[@tsemindi1466]

This is amazing and more valuable video, I'm now 17 years old, i'm from sri Lanka, I've some kind of ideas for a business, nearly our traditional iconic thing such as masks, veval products and more a lot, but in Sri Lanka, the main problem is the culture, it's totally different with other countries, in this age, our parents told us all time, don't do any thing, which not related to education, i know that the education is first, but our education system, sullybuses, are out dated...😢 But i know first i have to learn hard then i can earn, i used to watch marketing, branding, production video day by day one year a ago, but know i have to face advance level exam, for that i reduce that, then when i go to university, i make my dream, reality ...

[@decrysuu]

Hi! I’m 13 y/o but it’s not stopping from doing marketing. I wanna thank you for making your vids so easy to understand, yet filled with so much information

[@Adamerhartvideo]

Hi Anna! That's awesome that you're studying and learning this at 13!! It will serve you for your whole life. Great to have you along.

[@hayatmahamud1099]

me too🤣🤣🤣😂😂

[@annalisaslifestyle4267]

This is the most useful information I came across on KZbin on this topic. I'm doing a business course and majority of this information was provided so I'm 100% sure you are offering good advice. Thanks 😊

[@Adamerhartvideo]

Hey Annalisa! Thanks so much, I'm so glad to hear you found it helpful!

[@Ammie_mysic]

Hello bro, first of all, thank you for this amazing video. i am 14years old, i am Armenian 🇦🇲, and mostly i know about SMM, and about Marketing, and i want to start a content, and i will do it, promise you, your videos help me, 🙏🏾💓

[@trinity_leigh]

Just picked up a marketing job and am new to the topic, so grateful these videos exist haha

[@Adamerhartvideo]

Awesome congrats Trinity!

[@kennethkingdon-korab2174]

I wanna thank you so much. I just got a nice new position and I'm in a position of reworking the community impression of the business. I want to really make the image and the message pop. You have been incredible in helping me do just that.

[@Adamerhartvideo]

That's awesome Kenneth congrats and thanks for letting me know!

[@reyanmonon947]

I am class 8 student but now I think I have learned a lot from your 14 minutes lesson. Thanks man.

[@Adamerhartvideo]

Hey my friend, so glad to hear!

[@dylanking000archive]

I usually watch videos while doing other stuff but this is literally so value packed I have to save it for later when I'm done my work day

[@Adamerhartvideo]

Hey Dylan! Awesome to hear thanks my friend, glad you're finding then content helpful!

[@goldentoast69]

13 yo here! watching cuz i wanna be independent when i grow up xD

[@ONLYAIHISTORY]

If you wanna be independent focus on personal finance ect

[@muhammadabuzarkhan7450]

Thanks to you; I got more confidence in my knowledge of marketing. Your teaching is concise and concrete.

[@farhannezami5185]

Buddy , let me tell you one thing. Your channel has a value.

[@Adamerhartvideo]

Thanks Farhan, I appreciate the kind words!

[@metacademy226]

This was very informative and educational, thank you Adam for making this video so simple and easy to comprehend.

[@Adamerhartvideo]

Thanks my friend :)

[@profannalatino7720]

thank you Adam....I'm an english teacher in a specific vocational school and your videos are very precious for me and my students ::::))))

[@Adamerhartvideo]

Hi Anna! That's so great to hear thanks so much for letting me know. If you have any questions make sure to let me know and keep up the important work!

[@profannalatino7720]

@@Adamerhartvideo Hi, it's great you replied my message.. Yesterday I spent three hours listening to your "lessons"... I was captured by your security and approach semplicity to the topic and even if I've been in this school since last school year (after a long period in a technician one with other specific topics)...I had the pleasure to follow you in almost all your videos...I have a really knowledge now..lol...maybe my students need the subtitles because not everybody can be so good at understanding your whole speech and I found only one...what a pity...anyway it was a pleasure to know you in this way..you are great...continue to be fantastic...and I'll continue to follow you and learn new things...thanks a lot!!! ::::)))

[@omokanoluwatobi3527]

Wow... That's coming from a prof

[@noaaahhh8142]

Hey Adam nice video I'm currently taking a business class at my school this is a great start for my journey I also gained alot of knowledge thank you 👍

[@shawnstibbe1186]

I love that randy Rhodes in the background, love this video as well I aspire to start my own business soon and aspire to turn it into a franchise learning these things help alot

[@jaeians]

Thank you for sharing... Am here becoz i want to be a business man someday

[@yusrawill4421]

Now I understand what I have been studying over 4 year 🙂

[@Adamerhartvideo]

Awesome Yusra!

[@MLarios97]

You must not have studied much then

[@VenusSnuggleTrap]

I'm building my own business and thank you, this was very informative. Although my hand is now cramping from all the note taking XD

[@Adamerhartvideo]

Hey Loredana! That's awesome to hear (except for the hand cramps, get some ice :)

[@evyehernandez3966]

😱 marketing is life !!!! Something that I love about marketing is that there are not specific criteria to make an impact in market...Thank God, follow rules isn't my strength ❤️😝

[@Adamerhartvideo]

Marketing is life, love it! Thanks Evye.

[@sounputhimonouk8489]

Hi, I am here to learn, so i can further my job and career as well as to learn something new. I understand the value of knowledge, and information.

[@ojheroicza5165]

This is brilliant Adam. Keep them coming. All the way from South Africa.

[@Adamerhartvideo]

Hey OJ!! Awesome thanks my friend, appreciate you stopping by and leaving a comment!

[@abhisheikandotra3347]

Adam please suggest us some great books on marketing for beginners

[@Adamerhartvideo]

Hey Abhishek, I've got a video on 42 advertising tactics that lists out 42 different books.

[@abhisheikandotra3347]

Thanks for reply. Love from India for you,so keep making marketing video s for all of us.Thanks again

[@pwrxtreme1492]

Hey Adam, 2 questions.. 1. Are you using teleprompter for this video? 2. Do you edit and add effects, texts etc in your Videos by yourself or outsource it? Very clean and precise unlike others who bomb videos with effects and sounds. Thanks and pls share how to do such editing.

[@Adamerhartvideo]

Thanks PWR XTREME. Here's the answers 1) No teleprompter for this video (haven't used one in the past year I don't think) 2) I have a great team that helps with editing and effects.

[@ariffirman3460]

Greetings Adam! Just started watching your content to learn about marketing. Just a question, as a person who does marketing, do you promote different stuff everytime as in products of different people or you have your own business/products that you do marketing on? Thanks.

[@Adamerhartvideo]

Hey Arif! I do marketing for myself (my courses and consulting) as well as help my clients market their businesses. So the answer is... both :)

[@crazygamer6601]

I love the Dual Rectifier in the back. Rock on dude 🤘

[@stevenhurd5931]

Really good video. Simple points, effectively communicated, and engaging. Thanks!

[@Adamerhartvideo]

Thanks Steven I appreciate that!

[@tarirochagwiza1281]

You are so good at this!

[@Adamerhartvideo]

Appreciate that Tariro! Great to have you along.

[@chrisphan20]

Love your channel and videos!

[@Adamerhartvideo]

Thanks Quan! Appreciate having you here!

[@ArtyDrop]

Very well explained. Thank you

[@Adamerhartvideo]

Thanks so much Artoine!

[@anh-thutran]

Thank you so much for your videos, they're all great and really educational. Subcribeeeed

[@Adamerhartvideo]

Thanks Anh-Thu! So great to have you along :)

[@checon.pesquisa]

Great Advice!

[@ineshtickoo2530]

Hey Adam, I'm a 16-year-old designer and I'm deeply interested in design, technology, and marketing (mostly the brand and advertising aspects of it). I'm unsure of what I should major in college, currently my plans are for Computer Science but I'm unsure whether studying engineering while my dream job doesn't lie completely in the field would help; on the other hand, it's often said that having a technical degree helps if you want to pursue careers like management/business/marketing. What would you suggest?

[@Adamerhartvideo]

Hi Inesh! A technical degree will only really help if you do technical stuff... so if your interest is in marketing, then studying marketing is a good place to start. That said, you could do a technical degree and study marketing on the side (while I do have a degree in marketing MOST of my knowledge came from self study)

[@ineshtickoo2530]

@@Adamerhartvideo Thank you so much.

[@christophercuevas2599]

Hi sir. Thanks for the video. Very helpful and a lot of learning for me. Btw it was hard for me to catch up what you're saying so I turned "on" the captions, and I only looked at the caption most of the time cuz I wanna catch up. I suggest that you slow down a bit when you speak :) More visual aid, and more practical example will be helpful. Thanks again.

[@Adamerhartvideo]

Thanks Christopher! Glad you enjoyed (even though it was fast ;)

[@coolsai]

Great video ✨ You're replying every comment much appreciated 🎉

[@garciaandre7815]

Woooooooow great video and clear info 💰💰💰💰✅

[@Adamerhartvideo]

Thanks Andre! Glad you enjoyed it!

[@heartSwiper]

The built in ahaaa moments lol great stuff

[@Adamerhartvideo]

Thanks so much jessdiy!! :)

[@ranaanas4375]

Waooo Best of luck

[@rtk2316]

Guru is a great word

[@Adamerhartvideo]

It can be when used right :)

[@hayatmahamud1099]

I never knew marketing was so interesting😎😎😎🤩🤩🤩

[@Adamerhartvideo]

Hey there Hayat! Yeah I think it's one of the most interesting things I've ever learned about!

[@rhassan1428]

You are the best .im very glad to find your channel

[@Adamerhartvideo]

Thanks Lahcen, great to have you along!

[@lilynethenbe5719]

Great videos! Thanks!

[@Adamerhartvideo]

THanks Lily!

[@motivationkiaag3729]

I am not understanding English but you explain easy way

[@Adamerhartvideo]

Thanks my friend, I'm glad you found it useful!

[@petermevorah]

this is great thanks Adam

[@Adamerhartvideo]

Hey Peter, thanks so much!

[@fridaydaniel2644]

so lovely sir,thanks for sharing

[@Adamerhartvideo]

Thanks Friday!

[@dheerchheda529]

Amazing in detailed value

[@Adamerhartvideo]

Thanks Dheer!

[@adityasamy2495]

I love the intro

[@Adamerhartvideo]

Thanks Aditya!

[@foodlover3878]

Great Content Thank you so much for sharing

[@Adamerhartvideo]

My pleasure Food Lover, thanks so much!!

[@milahh6422]

you should add visual exampls to understand better or use a company to show how they works

[@Adamerhartvideo]

Not a bad idea Mila!

[@julianh.9433]

Thank you!

[@Adamerhartvideo]

You're welcome Julian!

[@lemlemdemma1818]

Thank you for everything

[@popsy6575]

Thanks for this video, informative and expound ideas

[@Adamerhartvideo]

Awesome thanks Rye!

[@popsy6575]

@@Adamerhartvideo no worries sir, good content and motivational

[@ssceducationlearningresour8769]

1:33 to skip intro :)

[@Adamerhartvideo]

But why would you want to miss all the witty banter at the beginning lol

[@CarloKyu]

thanks for your channel!

[@Adamerhartvideo]

Thanks for your support Carlo!

[@visionaryeyes1759]

Very brilliant

[@Adamerhartvideo]

Thanks my friend!!

[@sohammmmmmmm29]

am bit late... but gonna learn maximim...!!

[@정-i8t]

Which should I pursue more, corporate profits or consumer confidence?

[@Adamerhartvideo]

Consumer confidence. That will lead to profits.

[@정-i8t]

@@Adamerhartvideo Thank you for your answer.

[@Adamerhartvideo]

@@정-i8t :)

[@courtneywanma7809]

Thanks mate that really helped

[@Adamerhartvideo]

Awesome Courtney! Glad you found it useful!

[@mozoonmarketing4877]

Good points!

[@Adamerhartvideo]

Thanks Mozoon Marketing!

[@ahamedjameel8480]

Good video

[@Adamerhartvideo]

Thanks so much Ahamed!!

[@adzrihanapi6247]

Mr. Adam thanks for great content I'm really understand to much and thank you for advance info for me.. because this coming college .. my course is business Marketing management' Mr. Adam I have questions.. major in marketing subject how I get in first and freshman students can't you advice me or given motivation.. that I'm really inspire to your video..😊

[@Adamerhartvideo]

Hey there Adzri, I think the reason many aren't interested in marketing is they don't realize what it is or how it can be applied in the real world to make money.

[@IceSmurg]

You tell us what we need to do but now how, I would appreciate for you to tell us how.

[@zubeiridries8678]

thank you

[@Adamerhartvideo]

:)

[@boostili]

how to choose the ideal customer, because here you said we have to care about them, we have to describe them. but how to make the first pick?

[@shredderwannabe]

What happened to your PRS??

[@Adamerhartvideo]

Hey Shredder! It's still there, just on the other wall :)

[@ahmo2]

5:00 You gould specialize or be the guru in generalization.

[@Adamerhartvideo]

Hmmm not so sure it's possible to be a guru in generalization as there's just too much to know...

[@Ya-rl7mb]

that "Mmmm" at 3:57 . lmao it said it FOR ME

[@quadarc]

👉Awesome contents

[@yemsirachhaile9220]

I have my own business in Dubai I have a big problem in marketing can you help how can manage my business

[@Adamerhartvideo]

Hi Yemsirach! Sorry to hear about your problem! What kind of issue are you having?

[@classy_frances3603]

Hello Adam, I've been in the marketing space for a while and I'm really confused. I would really love to work for you

[@Adamerhartvideo]

Hey Frances, great to have you along! Best plan is to subscribe here to see if/when some spots open up: adamerhart.com/cheatsheet

[@kobyschuman7006]

This man was dude really just said that lower priced goods means everyone loses, as if the welfare of the customer is a nonissue

[@MichaelWilliams-lo3ix]

😊

[@Adamerhartvideo]

:)

[@moroccoculturaltours1360]

❤

[@MelMelx365]

1st watch

[@bob8157]

Ello

[@TshikaroMolefe]

Sarasu

[@retryhikaru184]

uh, how does a celebrity even categorize into specialization spectrum...wtf

[@timothydavegallego2836]

Hey Adam you tend not to know your "market" in order to listen to you. You failed to recognize that your listener is not as fast you you are talking. Be considerate of your audience too.

[@Adamerhartvideo]

Hey Dave, sorry you feel that way! On the other hand, there are listeners who prefer the faster pace so this really is a case of being unable to please everyone.

[@jasonryefale4567]

Nice one HAHAHAHAHAHAHA

[@Lazymath007_]

@@Adamerhartvideo no you dont need to change yourself. Some people enjoy it when you talk first. It makes the video more hyped up and stimulating

[@Lazymath007_]

no he doesnt need to change it. Some people enjoy it when he talk first. It makes the video more hyped up and stimulating

[@aridilan5485]

why do you talk so fast?

[@Adamerhartvideo]

Time is money! (truthfully... that's just how I talk)

[@azulpamuk]

I’m sorry to say that but you talked so fast that you gave me a headache, please talk slower :(

[@Adamerhartvideo]

Hey Melissa, sorry about the headache!

[@yarahabbal1576]

You’re basically saying the same thing in each video! Such a shame.

[@samlyons3552]

talk slower

[@Adamerhartvideo]

Sorry Sam, no deal.

[@abepubg9979]

I played his video at 1.25x speed and i still thought it was slow and Oh! English is not my first language.

[@in4058]

Hi! I’m 21 y/o but it’s not stopping from doing marketing. I wanna thank you for making your vids so easy to understand, yet filled with so much information

[@Adamerhartvideo]

Hey my friend, that's awesome to hear, great work and thanks for letting me know!

[@Rvxigga]

wtf is this comment

[@sabashop2]

Thank you

[@Adamerhartvideo]

You're welcome Fuad!

[@melikairandoost9587]

Thank you

[@Adamerhartvideo]

Thanks Melika!