Unlocking LinkedIn Success: Strategies and Tools for B2B Marketers

Discover how to harness LinkedIn Advertising as a powerful tool in your B2B strategy and enhance your LinkedIn marketing and reporting.
Presented by:
Greg McLoughlin - Account Director, Nordics at @LinkedIn
Jeroen Maljers - Founder and CEO at @Swydo​​​​​​​
Adriana Luxwolda - Product Marketing Manager at @Swydo​​​​​​
What You Will Learn:
✅ Reaching the right target audience using LinkedIn targeting
✅ Effective branding with the 95-5 rule
✅ Influencing buyer groups
✅ The power of remarketing and creative content
✅ Measuring your marketing impact
✅ Maximizing your reporting efficiency