US vs UK Pop-Tarts | Food Wars | Insider Food

From calorie count to portion sizes, we wanted to find all the differences between Pop-Tarts in the US and UK. This is "Food Wars."
CHAPTERS:
0:00 - 0:09 - Intro
0:10 - 2:06 - Portion Sizes
2:07 - 15:01 - Exclusives
15:02 - 16:48 - Price
16:49 - 17:58 - Nutrition
17:59 - 20:03 - Ingredients
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US vs UK Pop-Tarts | Food Wars | Insider Food

[@gracelisa6772]

My British husbands unit was deployed to a US base in the Middle East, he brought home a sack full of the 2 packs in so many different flavours, they gave them out at breakfast & no one else liked them. My 12 year old son took them to school & sold them for 50p a pack. 😂 apparently the cinnamon & s’more ones were the biggest hit.

[@disabledrectum]

Crazy to think that Pop Tarts are even considered as a breakfast option 😂 at most it's a quite unhealthy snack

[@gatorfan968]

Fair

[@IIXxSLAYERxXII]

who doesn't know that this is just a snack. It's about taste and the little hunger.

[@IIXxSLAYERxXII]

"Unhealthy". You can die because of everything when it's too much. Doesn't matter if artificial or natural.

[@Rosk03]

​@@IIXxSLAYERxXIILots of people don't know it's unhealthy.

[@newbietricki239]

What is though just biscuit smothered with icing?

[@ditz3nfitness]

I've never understood how this can be considered a breakfast item. It's so processed, it's incredible.

[@Rosk03]

Because of 1980's commercials basically. People thought back then that ''not cooking or cooking less'' was the way of the future. A luxury of sorts.

[@nahor88]

It's funny how I can see what people in the comments section are zoomers. We millenials were fed these for breakfast, cuz like Joe mentioned, they were marketed as breakfast food in the 90s. It's because they pumped them with vitamins, thus making them "healthy", the same way sugary breakfast cereals are. My mom would literally wrap up a brown sugar cinnamon pop tart for me to eat as breakfast on the way to school if we were pressed for time.

[@nat3007]

Or their experiences were different to yours? I never had a pop tart for breakfast and chocolate cereal wasn't allowed I got ready brek and shredded wheat or toast.

[@idonotmakevidsyet]

Because marketing

[@pisstit]

Do you eat cereal

[@iseetea47]

Although I am in the UK, i was shocked to find there were only 3 poptarts flavours available! I always thought that there had to be more but they just weren't sold in my local shops, but no! Wow. They really need to bring the American flavours over (especially the frosted brown sugar, I had that once and it was so good)

[@brianjohnstone394]

Try farmfoods they have different favours

[@DeterminedFC]

they iterally got rid of their best flavour in the uk too (choc chip cookie dough)

[@jasminappleby779]

@@DeterminedFC i forgot about that flavour!! it was so delicious

[@lexman7179]

I just want the cinnamon ones over here although am on a bit of a health kick so maybe I shouldn't. The other ones all taste like trash to me.

[@SteveODonnell]

Back in the 90s the UK had a better selection of flavours. Once popularity dropped off the selection dropped too.

[@alextrevelian]

“Just get a regular toaster” have you seen the sizes of flats in London? Not out of desire but of necessity, he has a combined toaster and stove, super cool. Had he had two separate appliances, he would need to get rid of the sink. This reminds me of the biggest mystery in Bridget Jones: how was she able to pay a central London flat on a publicity assistant salary.

[@Bribreezzzyy]

Frozen pop tarts are pretty good depending on the flavor. Loved frozen strawberry milkshake pop tarts, the cookie dough ones, and the Oreo cookie one. Mind you this was over 10 years ago when I was in school, they may not still make them all.

[@abadambly8357]

Strawberry milkshake was the best. I can't find it anywhere anymore.

[@valerashan6050]

Here in America they're still 100% marketed as a breakfast item. On their website it says, "Pop-Tarts® toaster pastries are a delicious and easy treat to look forward to. The perfect toaster tarts for home, snacktime, or an on-the-go breakfast!" Their FAQ also says they were first called "fruit scones" so ¯\_(ツ)_/¯.

[@terynb4407]

They give it our for breakfast in schools but the whole grain ones

[@Anolaana]

Ah, "on-the-go breakfast" at the end of the sentence. I guess it's not the main thing but they still put it in the claim, huh, interesting.

[@julietannOsfan1972]

I love Pop Tarts. My favourite are the strawberry ones. I don’t care how unhealthy/processed they are. I wish they had more flavours in the UK.

[@teruphoto]

Loved them as a kid but when I tried them again as an adult it did not age well 😅

[@jonmelmore8096]

Maybe you should have bought a new pack 😊

[@mysteryegg340]

@@jonmelmore8096 🤣🤣🤣

[@J.E20]

that was FUNNY!!!@@jonmelmore8096

[@UltimateGamerCC]

disagree, you need to try the S'mores verssion, omg that one is immaculate.

[@teruphoto]

@@jonmelmore8096 I confused them for Twinkies 😅

[@SquidgyPixel]

Great to see some new battles, although I imagine it was a case of both of you (Harry and Joe) when you were in the US/UK were looking around to see what you both had. I wonder if that could spin into the likes of UK v Japan, US v Canada, China v Japan? 👀

[@tomasdocherty5266]

We definitely used to have way more UK Pop Tarts flavours back in the 90s, I remember as a kid they were way more popular than they are now. At least that's how I remember it (we used to eat pop tarts all the time :P)

[@moogleking]

Where did the flavours go lol

[@christinevenner183]

I tried to give my kids pop tarts in the 90s, it was probably the only sweet thing left in the cupboard at the end if the week lol. They hated them.

[@TheMightyHams]

I'm surprised by this. I don't think I've ever even seen a pop tart in person except for in some out-of-the-way off licences with a single 'American" shelf where they put it next to twinkies and reeses chocolate.

[@spitz5183]

@@TheMightyHamsFarmfoods sell em.

[@vinchetti_spaghetti]

I don’t remember any pop tarts in the UK in the 90s. We had to go to the U.S. military base to buy them.

[@Terrelli9]

Thanks for the new one! I love this series. I even use the marathons to cure my insomnia and help me sleep. (Because I’ve seen them before, not because they’re boring or anything.) Keep up the great work!

[@ShoelessJP]

I usually fall asleep to the full seasons of Food Wars. Big fan of the series, have seen them so many times I usually know what will be said next.

[@amy_Greenwell]

Was Joe okay after that ? 😂

[@blackthorn5709]

I remember the UK’s Pop-Tart game being much better in the ‘90s. Something worth pointing out to our American friends is that UK junk food in general was better in the ‘90s. At some point towards the end of the decade there was a big push (presumably driven my some EU legislation) to remove artificial flavours and colours from everything. While undoubtedly better for our health it nevertheless ruined the junk food scene, and there is a lot less choice these days for many products.

[@IIXxSLAYERxXII]

There is no better health because something doesn't contains artificial colours or/and flavours.

[@Der_Kleine_Mann]

Yup, same here in Germany

[@thevalkyrie8]

Wagon wheels and Lucozade are not as good as they used to be in 80’s

[@dediamkaming]

Truly one of the most Food Wars videos of all time.

[@Hittingonall6s]

i never understood the "americans eat poptarts for breakfast because its convenient" thing, like isnt toast just as convenient

[@theREALdingusMD]

I don’t know anyone who actually eats these for breakfast. It’s more an occasional treat.

[@JoeyTheBeastHD]

UK deserves more Pop tarts - America please send us some Pop tarts.

[@wildwine6400]

They are all unpleasantly sweet

[@KathryneMarino-go4nj]

I was pleasantly surprised by how informative the video was.

[@evanjohnson1250]

The Grape flavour is supposed to replicate concord grapes, which is generally not the type people buy when they buy grapes. Which is why it tastes so different.

[@larsstougaard7097]

This video just popped up in my feed not disappointed, hungry for more

[@CAP198462]

Back when I was younger I used to put the chocolate fudge pop tarts on a George Foreman grill and let it go until they started to burn. It was 😋.

[@nethvirusenanayake4161]

Thanks for this❤🤘🏼

[@aamsheerzabal7128]

That “thin layer of jam” is sweet enough to forget about the pastry crust.

[@Anolaana]

Yeah, the pastry is honestly somewhere from pretty average to mildly disgusting.

[@randylaytonorangeboy]

But if its not for breakfast then why is it in the cereal aisle.

[@DrThemoWorm]

I remember them having a Wild Grape flavor and it was just cloyingly sweet, like more so than other poptarts I've had, couldn't even finish one.

[@kandipiatkowski8589]

My favorite pop tart is wild berry, but I also like brown sugar cinnamon.

[@ronswanson7371]

I also like BSC Pop Tarts

[@em0_tion]

Now these sound like something delicious. 👍

[@SuperMan-vr6pb]

need a similar series for canada vs usa

[@amandaulbs]

There are a lot of flavors that are discontinued like the strawberry milkshake, jolly rancher flavors, peanut butter nutty, and many many more. I wonder if they will ever bring any of them back. But nothing beats the classics.

[@user-bp8gw6wt6t]

They actually brought back the milkshake by popular demand. I believe it's still in stores at the time I'm typing this

[@ashroyer03]

They need to bring back the strawberry milkshake. Other the strawberry or blueberry ones I do like maybe twice a year lol

[@markdickson3820]

Had no idea we even had pop tarts in uk. Not sure we should tbh, think that’s an interesting part of Americana that maybe needs their particular culture to make sense

[@Insectoid_]

They're yummy lol. I go to the American candy shop as they sell all the flavours individually. I always treat myself to one on Monday morning to make myself feel better 😂

[@DustyJones1997BGCL]

I'm so sorry guys. The fact that he only have one exclusive there 😢

[@s125ish]

@@Insectoid_American pop tarts now banned in the uk

[@paulmilner8452]

their culture? you do realise that the uk is now 2nd obese in the world and if you increased the uk popukation to America 360 million we'd be pretty much level, the uk is full of lazy fat people now dont try and pretend we arent catching up

[@Insectoid_]

@@s125ish still have them where I shop :/

[@Wonderboy19518]

Frozen poptarts are one of my favorite things. Especially the S'Mores one!!!

[@PixelatedH2O]

Where did the US crew get an 8 pack of Poptarts for $4.49? At Walmart locally they're $2.62 for 8 and at Kroger they're $2.99, making them slgithly cheaper or equal to the UK price.

[@crasicatlady]

I used to love those. But as an adult I read the ingredients and that did it for me.

[@carriejo1107]

Banana bread pop tarts?? At work dude? Hell yeah.

[@se19princess]

I prefer the unfrosted ones best but we don't have many options over here (UK)

[@shadowtheimpure]

Brown Sugar Cinnamon has been and will always be my favorite Pop Tart flavor. It's sweet without being cloying and has that delightful kiss of cinnamon to make things interesting.

[@grantdevillez8612]

If u like the frosted brown sugar cinnamon I highly recommend trying the great value version…it’s so much better, way less dry than the pop tart version and more filling

[@shadowtheimpure]

@@grantdevillez8612 Funny enough, that is usually my brand of choice.

[@DctrGizmo]

I would never ever have Pop Tarts for breakfast. I feel like I would die after having one bite 🤣

[@JamesLawner]

I remember eating chocolate/vanilla combo pop-tarts back in the late 2000s and I always ate them cooked, and they were so delicious that way. I can’t even fathom the idea of eating these things uncooked.

[@ashroyer03]

Well tbf I think anything from the 2000’s would be remotely better as to now. Including food

[@cappa1976]

I'm Japanese, but this is the first time I've seen this food. It's not sold in Japan because it's very difficult to categorize.

[@mandihyer25]

Cookies and cream MUST be toasted. Then, it's like eating a giant oreo

[@CeriusDeluge]

I get the Frosted Brown Sugar Cinnamon, toast them, break them up in a bowl and pour milk over them. Better than Cinnamon Toast Crunch.

[@thegingineer0]

I recall the US ice cream sundae flavor was the first time they started saying to freeze them. I'd assume some college kids trying to hide them from their roommates figured out they were decent frozen, so then Kellogg's started making varieties that would so better like that.

[@Tom_murray89]

Another great video

[@thenickdefalco]

someone tell Harry to try frozen Oreos, it will change his life

[@longpenguinboi5824]

a few years ago i remember there was a strawberry milkshake flavour, super sweet but tasted really good

[@nakirasprawls9951]

They’re bringing it back this September, I’m so excited

[@teneagles]

Color isn't the reason companies use bleached flour. Flour is 'bleached' with chlorine, and chlorination changes the structure of the starch so that the protein is weaker and the ability to absorb sugar and liquid is greater. Thus, you can dramatically increase the amount of sugar in a baked product and it will still have good loft and an open crumb structure. It also enhances shelf life, through its ability to hold onto water.

[@YTPGOD]

I used to have one of these for breakfast before school while running to the bus stop in the mornings

[@krishnaSagar69]

Yeah!! Food wars!! Me watching these before going to sleep and craving everything 😭

[@hanshe4474]

On the rare occasion my dad let my siblings and I eat pop tarts, they'd be the unfrosted strawberry or blueberry ones (somtimes frosted) I always wanted to try the sundae and fudge flavors, but my dad said they were too sweet. I ate them once at a summer camp, and realized he was right.

[@what_im_eatin_uk]

Im just back from the US on holiday enjoyed a lot of the US tropicana flavours that would be a good food wars episode.

[@abadambly8357]

One of my favorite PopTarts, when i was a kid, was strawberry milkshake. My mom also used to buy the Peanut butter and Jelly poptarts.

[@yorakhunt447]

Not that it's a product I look for but I haven't seen these in the UK for years

[@charmax88]

Aldi stock them, and their own versions too

[@NAcHO-wx5vg]

Since the frosted chocotastic and the frosted chocolate fudge look almost identical. I’m gonna give a recommendation for them, put them in the toaster, and throw a little butter on top and they’re even better

[@chromedonut2441]

The dough in the unfrosted Pop-Tarts is actually different than the frosted ones.

[@orbeezy]

I'll die on the hill that the seasonal sugar cookie poptart is the best

[@arsenic55]

I ❤ it when you all make knew videos

[@LaReinaZorra]

Confetti cupcake is my favorite!

[@noahboat580]

I tried pop tart's crossbranding with froot loops, it was my favorite flavor. I dont know how to replicate it but it was so sweet and tasted like froot loops-

[@yungkidnf]

Man, I haven't eaten a pop tart in over 20 years. I can taste the chalk now.

[@edh286]

18:25 I’m now calling it Tuberculosis Headquarters 😂

[@EmilyCheetham]

You can also get the frosted s’mores flavour pop tarts in UK from sainsburys. Or atleast online it’s showing you can.

[@lalida6432]

Kelloggs are in Michigan and I remember that they had special U of M ones in the grocery store once. They must do local-themed ones from time to time.

[@yamyam_1978]

All I remember of Pop Tarts is Lily Savage sketch 😂😂😂😂😂

[@notjmlowe]

WILDBERRY POPTARTS 🎉🎉🎉🎉

[@savannahraemccracken8222]

My senior year of high school there was a broken vending machine that dropped 2 packs instead of 1 of the hot fudge sundae PT and I LIVED OFF OF THEM.

[@evolancer211]

Cupcake, Eggo's, and brown sugar are hands down the best flavours of pops. Snickerdoodle ain't bad as well, forgot about that flavour lol That UK exclusive is basically the chocolate version of the US chocolate lol The only flavour I didn't know of was banana bread, need to find it now lol

[@fayesouthall6604]

Banana bread is amazing

[@evolancer211]

@@fayesouthall6604 comments like yours, make me intensify my search for the banana bread flavour at my local grocery stores lol

[@SevenHunnid]

Dude 😮.. i been tryna make it out the hood so on my KZbin channel i do food reviews while I’m high 😂

[@trevor8726]

Cinnamon when toasted or microwaved and frosted cherry plain or frozen

[@wildshadowstar]

Joe, toaster ovens do so much more that toast pop tarts or bread, so if one is going for maximum benefit of counter space, the toaster oven beats the plain old toaster.

[@albyluchko6030]

My kids even agree with you - they won’t eat the chocolate or special flavours, only the “fruit” ones. My son LOVES chocolate but he tried one chocolate pop tart and won’t eat anymore. Strawberry, cherry and blueberry are the only ones I’ll get. Maybe apple cinnamon. And it’s an after school snack like a cookie, def not breakfast. My kids won’t even pick them for breakfast if they’re allowed to. Haha!

[@ozzycommander]

only one supermarket sell poptarts in aus and they only have 3 flavours. They tried labeling them as breakfast food but got in trouble because the sheer amount of sugar almost excludes them from being classed as a candy

[@khwezik3894]

I've had the smores one. They defo taste fake but when i want a treat but don't know what i want, it works. Toasted always!

[@Ozviewer976]

Ah Pop Tarts, a perfect treat for everyone 😁

[@suzannahstan]

SERIOIUSLY try the unfrosted strawberry toasted and then put butter on it…. YUMM!! And of course FROZEN chocolate fudge are FANTASTIC!! The only 2 I get! ❤😊

[@kandipiatkowski8589]

My go-to way to eat pop tarts is toasted with butter spread on top, just like regular toast...lol

[@platterjockey]

The only real way to eat Pop Tarts is to put them in the toaster. They taste too doughy out of the package.

[@DeveusBelkan]

I never thought there was a debate between toasted or untoasted. I think it's fairly unanimous that the toasted ones are better. The true debate is Pop Tarts versus Toaster Strudels

[@opaqueentity]

You can certainly get other pop tart flavours in smaller independent corner shops etc in the UK

[@Mr.Ghost_og]

It’s the welches style of Concord grape that has the almost fake flavor. If you hunt around for fresh grapes long enough you’ll find some that taste like grape soda.

[@xnonsuchx]

Chocolate Fudge ones are often in my pantry, but I only buy them on sale (often 30-50% off)

[@toni-kaku]

Who has the best pop tarts? This is going to be a bit like 2 bald men fighting over a comb

[@dbecker33]

*angrily gets in car to get poptarts*

[@Shadowcat107]

I would love to taste the UK Pop Tarts. I would love to be a taster to try out new Pop Tart flavors. I love eating Pop Tarts. 💜😄👏

[@theophlethewaffle]

As a Uk guy, I remember havibg a lot more pop tart flavours over here, and definitely like a cookie dough flavour but when i looked on the website theres only the three which is weird

[@yasminhersi3793]

That’s a great one I love those

[@sycofya1677]

Which version had more sugar? UK or US?

[@raymondcarroll3876]

Wish they still made the cinnamon with NO ICING!!! BEING THEM BACK!!!!!

[@kahleeb624]

Omg the fact that Wild Berry, THE BEST POPTART, aren't available in the UK?!?! I'm so sorry for your loss!!! 😂

[@shanemjn]

Talking about army rations, MREs do have "toaster pastries, frosted"

[@JoeMenjivar]

I'm going to have to buy pop tarts tonight now.

[@80sGamerLady]

Brown Sugar Pop tarts are my crux. I hide them from my kids if I get them from the store. 😂

[@vee5315]

Aw S'mores and Wildberry are my top two favorite kind! Followed by the Brown Sugar and then Blueberry frosted or unfrosted. Joe how can you not like the S'mores?! Lol

[@RTStx1]

I don't do pop tarts anymore; toasted bread with a healthy spread of real fruit is better; or just fruit. anyway as a kid I liked them.

[@sryan84]

They are sold in the breakfast aisle in the US, which is one of the reasons we think of them that way.

[@lilyelliis]

there actually are/were more pop tart flavours available in home bargains. a couple years ago i tried the s’mores, cookies and cream, and a couple more i dont remember

[@wateasa]

The 8 pack is only $3 where I live. I’m apparently not ready for big city grocery prices

[@bravebiird]

i always kind of wished they had the amount of frosting they're advertised to have. that and more jam would make them really delicious (though maybe they're trying to straddle a fine line so that parents keep buying them for their kids for breakfast)

[@GailDeshawnda]

My favorite are the unfrosted strawberry!!

[@MrTaleTailTotal]

My years in high school pop-tarts were my breakfast. Usually unfrosted/frosted strawberry & cherry.

[@CbassMajor]

I think the pop tarts are more expensive for the U.S. because you guys are based in L.A. pop tarts 8 pack in my area (in California) cost $2.79 they're really cheap.

[@gabriellefibbs1169]

CONCORD GRAPES, PEOPLE!!! Grape flavored food, candy and drinks are Red or Green grapes, they are Concord Grapes and the flavor is spot on!

[@mariskahaugen2546]

its EATING ME UP INSIDE that theres no box of strawberry milkshake. those are my absolute favorite