How to Build a POWERFUL Personal Brand on Social Media 2022 STRATEGY!

[@VanessaLau]

**DOWNLOAD YOUR INSTAGRAM GUIDE WITH ALL THE HACKS** followerstoclients.link/instagramguide **DOWNLOAD YOUR FREE GUIDE TO MAKING $10K/MONTHS followerstoclients.link/10kroadmap

[@anne-marieebele]

Thank you

[@Lorriluxxe]

I’m am in the middle of figuring out my personal brand for my YT channel and on Instagram because I used to think it was what I wanted it to be....it’s not as simple as I initially thought so I really needed this!!!!!

[@Laimagination]

My mind is blown. I love how purposeful every aspect of your branding and content is. I feel like my perspective has grown immensely after binging many of your videos today. I’m still trying to process how much my mind has grown just today. Thank you so much.

[@FalloutGuy22]

Fun fact: These brand archetypes are based off of the 12 archetypes theorized by a psychologist called Carl Jung, who believed that these were what made up a human mind in a way so fundamental, it will apply to every human to exist.

[@lovelywizard-i2c]

I thought it was 16...

[@plantishdelights1440]

Who else is trying to build their social media lmao 🙋‍♀️

[@sanjusdayout5277]

I'm here to support your channel let's connect and grow together😊

[@oxgabb]

Me and its so hard!!!

[@MoneywithPennies]

We all are. =)

[@Shadesof]

PlantishDelights me 😬😬😬😅😅😅... ok kind of ☺️

[@Mommysodes]

☝🏾

[@jfortuna92]

Thanks for the video Vanessa, I've been watching many of your videos and finally launched my channel. I resonate with the "high value" being very important, especially when first starting off. So many teachers start off making vlogs and other videos, but people don't even know who they are and they don't have a following yet. Notice how on your channel after so much time on KZbin you are still making "how to's" and that's why so many people such as myself keep coming back! Thank you!

[@StephaniePerry]

I took a brand archetype quiz a while ago, and the results really help me keep all of my communication on point. I feel like my little audience knows me really well and is invested in my work because I've nailed my branding. (My result was Maverick / Outlaw with some Creator thrown in.) This is great advice. 💗

[@claudiambah9168]

Well said Vanessa! I am definitely a sage and caregiver. Thank you for sharing as always ❤️

[@JoeyfulJoey]

Hi from Hong Kong! This video is really useful for me as a new KZbinr :) You are always great! Thanks Vanessa

[@zaccio1651]

I'm getting high value and clear insight while being in the process of building and launching my Rock Streetwear brand which involves my personality in it. Thanks a lot, V! Much love and support 🖤

[@ScullyPop]

Your editing skills blow me away. I've found myself emulating your graphics. Of course, I always listen to what you have to say.

[@LuHound]

I show people that I am “man’s best friend” since my alias is ‘Lu Hound.’ I make good feeling music, and I am hella motivational and supportive of people who engage with me & my brand 😊

[@StockOverflow]

Primary: Everyman Secondary 1: Sage Secondary 2: Explorer As a matter of fact I don't know if Everyman or Sage is my primary. I'll need to think about it some more, but the above is what I'm going with for now.

[@romobeat1771]

I love and deeply value your content. You are, by far, my favorite KZbinr in the applicable learning area. Thanks for being so generous! 🙌🏻

[@kirstcurrie]

I found this video super helpful. Never heard of the brand archetypes before--but they really hit home what I was envisioning for my personal brand that I just couldn't quite put my finger on before (identified "the creator" and "the magician"). Thanks!!!

[@MyTrishAdvisor]

Damn I am mind blown!!!! Sooooo much great info!! I am in the midst of refreshing my brand and this gives me so many ideas. I love the archetypes and the tips for creating a clear brand for yourself and when you contract out others. Literally GOLD!! I have had such a hard time navigating "personal branding ". I didn't even know about the term till now!🤯

[@AtoZenLife]

My archetype is The Magician, because I help people transform their lives with minimalism. ✌️☺️ EDITED: To the “brand strategists” who keep emailing me based on this comment, no, I don’t want to work with you UNLESS you are BrandUp. 😂

[@sanjusdayout5277]

I'm here to support your channel let's connect and grow together😊

[@marysca917]

I am going to watch your videos. I am a kind of minimalist and always love to meet new friends 💕

[@KatharinaFink]

who else wants to build their own online business? great video vanessa!

[@DonTheDeveloper]

As I'm finally starting to get some traction with my business, this video was exactly what I needed to remember to constantly check what I say/do and make sure it's tethered with my most important values. I actually didn't even know about the different branding archetypes which simplifies this process quite a bit. It was really good timing for this to pop up in my feed. Thanks!

[@Marykk1448]

I am 38 and have been working SO hard trying to come up with that ideal client. The only thing that makes sense to picture is someone like me. Because how am I supposed to figure out what their biggest fears are when u don’t know them personally? I have listened to so many podcasts and have taken classes that cost a lot of money and NONE of them were able to describe personal branding the way you did here. I am trying to build my personal brand in skincare but I am having a very difficult time picking my “ideal client"

[@pr1me133]

To the person who’s reading this, you will grow your KZbin Channel one day don’t give up !❤️

[@JoyceWSolomon]

Vanessa, I love your content, keep up the good work.

[@theunveiled6267]

Hi Vanessa. Your generosity is exceptional. I'm learning a lot from you. Wish you all the best ❤

[@ConversationswithThobile]

I love how practical your content is. Super informative.

[@raemin8953]

Awesome video! I am a creator and secondary explorer. Thank you for sharing what I was sensing but couldn’t quite put into words for my brand.

[@ShriwaChaudhary]

I'm doing everything I can to grow on KZbin and Instagram....your tips are very helpful:)

[@ElianaEdith]

I really love how you explained this video, it really helped me!

[@andreguzzo_]

Thanks for this video Vanessa! I'm from Brazil and just started to learn about digital marketing to improve my traditional business in this pandemic times. As you, identified in a first moment like a Hero and an Explorer archtype...

[@Artcorebeccsla]

I’m so happy I’ve found your videos! It helps a lot with making something out of all the ideas I have that otherwise would get lost. Love how good you are at structuring the content and explaining so that it’s easy to understand and keep up with your tempo😘 I identified with the creator first and caregiver second. And if I look at my social media, that’s not really what gets across at all. I have some work to do. Thank you!🙏🏼🙏🏼🙏🏼

[@PaltyRides]

fantastic piece of content and really can transform any creator into a brand thanks Vanessa for all the key insights will surly-looking to utilize those

[@madebysyreal6151]

love the video! i found you recently and have been hooked ever since. through your insights, i plan to remain consistent and delve deeper into my own personal brand by focusing on the key brand archetype. much love to you!

[@xo_kryptoknight4147]

Thank you so much for this video Vanessa 🥰 I also resonate with the Hero as my first archetype but in between The Everyman and the Caregiver as my secondary archetype. This really helped me figure out what direction I want my messaging to go!

[@livingStyle]

I don't know anything about personal brand but Vanessa , you are gorgeous and very helpful.

[@baileysnellgrove3023]

This is super helpful!! Growing up, I found that I didn’t have the tools or education to independently function as an “Adult”, so now, I help passionate young adults become more confident, independent, and successful at life by providing educational information, valuable resources and training, as well as, one-on-one support. I’m just stuck on figuring out what values are most important to me..any thoughts? Am I just overlooking something?

[@shawnieceweston9151]

The lover is my primary and the second one is the hero

[@KevinEMcCord2282]

This is golden. I’ll be watching twice to absorb the info ❤️❤️❤️

[@davidsdinero]

Your videos are always helpful 🙌🙌

[@TatianaMarie]

I love the transparency in these videos as it's really what gave me the courage and tools to begin my own channel! Our corporate stories were very similar and it allowed me to see where I could add value and make an impact. I can't wait to upload my first video tomorrow! Thanks Vanessa for the inspiration :)

[@yourtrustedbrandingarchitect]

Thank you so much. Really appreciate and grateful for your valuable content.

[@CadhyD]

Hello Vanessa! I really want to thank you for the quality of your content. I am always learning so much through your videos. As a beginner in this social media game, your advices really give me a frame. Thank you again and have a good day ☺️

[@cheekywatcher]

Thank you, this was really valuable to me. You helped me clarify who I am as a brand and who my target market will be. This has helped me adjust my strategy to reach them more effectively! 🙌🏻

[@cassmagsino5472]

You definitely know what you are doing Vanessa. It dawns on me how knowledgeable you are in your field and you are my inspiration. Hopefully one day I can achieve that kind of success as well. I am just a beginner and starting to grow my network. By the way, I just subscribed 😉

[@sammanikarawat9777]

This is a gem! Thank you V for sharing this. ❤️

[@shannon6800]

This video was super helpful love how you take the time to fully explain everything ❤️ my two archetypes are definitely “the creator” and “the care giver”

[@TomorrowGaming99]

This channel really does make me feel energetic and take action.

[@Tisha.SaludIntegrativa]

Absolutely great! This video helped me a lot. Thank you! I believe I’m The Magician + The Creator as secondary. 😀

[@richardtar8477]

Love this. Your journey has been so inspiring to watch knowing where it all started. From obtaining your dream job in the field you went to school for, to the struggle of not enjoying it and leaving with no real backup plan, to now creating a video about personal branding - something you've managed to accomplish yourself. It must feel so good knowing your identity and name holds so much weight! I appreciate you sharing your journey with transparency and authenticity Vanessa! Congratulations on all of your accomplishments now and beyond. Take care 😇

[@MAKEMONEYMARK8]

Excellent video that I enjoyed watching. Tons of value in this fantastic video. I feel I can use alot of what you taught. Thank you Vanessa

[@MalasiaJohnson]

Wow Vanessa♥ I love how you always over deliver in your videos!!! From all the personal branding videos I've watched none of them even mentioned the 12 branding archetypes! My branding for my business and KZbin channel is the magician and the creator✨ Amazing video!♥

[@akosuaraowusu]

You’re soooo pretty🥺 loved watching this 💗

[@De-qo9ri]

Wtf, what's wrong with youtube recently, so many spam commments. It's getting really annoying. Don not believe the fake spam comments and videos, just giftmeig works for me.

[@shariffjames2599]

Awesome video!!! 🙌🏽🙌🏽 love the breakdown

[@callmefernley]

For me the Jester / Outlaw jump out. The Everyman kinda makes sense too

[@kellyconscious]

aw loved it so much! I think this is what i struggle with- I need to bridge that gap and have a cleaner message for my brand- and I think I am the caregiver♡♡♡

[@BackToMama1]

Thanks for this Vanessa 💜

[@niaospina1529]

Definitely my archetype is The creator. Thank you for the video.

[@apurvapankaj510]

I am ur silent follower.your videos are so knowledgeable and clear

[@PartOfBrookesWorld]

Thank You so much! This video was actually super helpful, taught me more about branding than my graphic design degree ever did!

[@kandidlykaypea4634]

I love the dreamer, hero, and explorer..I identify with those

[@ilonaleclerclifeinusa]

This topic is very interesting for me! I work hard on two platforms Instagram and KZbin. I need some advices and this video is very helpful ❤️

[@90skidhavingakid]

THE SNAP editing though 🔥.. Okay. I might be the only person taking about it.

[@AlwaysNnenna]

90skidhavingakid Your comment made me watch the video and i was blown away with the editing.

[@kelseym.2991]

saucy👌

[@dopybeatz4927]

Nooo that was sick

[@familiasantos7992]

Omg girl, I'm so happy I came across your videos. So informative. Question, what do you use to create your animation and graphics on your video?

[@28MUSE]

Awww.... Sweet.. I still remember that 3*3 Value thing, when she released this long ago. So great to see, authenticity of maintaining it

[@mam7br]

Could you elaborate on that? I dont know this strategy and it seems very interesting :)

[@28MUSE]

@@mam7br Sure, it is 3 Values that are personal to you that you keep consistent throughout your content (example : Honesty, Informative, Power.. anything that is yours. And 3 pillar type, that is you create content or represent yourself only around those 3 topics, or pillars

[@mam7br]

@@28MUSE thanks for the insight!

[@28MUSE]

You are welcome, I recently started my channel too. I talk about Entrepreneurship and Life Elation. If you like what you see, I'd be glad to have you as my subscriber :)

[@sanjusdayout5277]

I'm here to support your channel let's connect and grow together😊

[@TheLisaTorres]

Thanks for laying out this very thorough and precise training on building a brand. The 12 Archetypes & your 3x3 method is extremely helpful.

[@Andimandie]

Loving this video! You always have the best tips, and I learned so much about branding in this video 💕

[@MTGProductions]

Another helpful video! Thank you 🙏

[@influencerunchained-digita4763]

Great insights, as usual! I've been reconsidering and reorienting (the public perception of) my personal brand as of late! It all stemmed from me looking at the Audience tab on my channel and being surprised at the demographics that are watching my videos; all I can say is it's definitely not what I had expected! 😂 Anyway, thank you so much for this, and for what you've been putting out in podcast form (now, to finish watching this video 😆)!

[@joannascialino]

I am happy that I found your channel, I recently graduated from school to be a media service provider and I think you have good educational videos, some things you talk about we have studied at school but there is a lot of things that we didn't talk about, (especially social media) 😊

[@marcosibuki7464]

You are amazing! 👏🏼👏🏼👏🏼👏🏼

[@evolvingwithstef]

Another amazing video as always, Vanessa 🥳🙌🏽🎉 I really loved learning about the brand archetypes even though I feel I belong to 8 of them (The Outlaw, The Magician, The Hero, The Everyday Man, The Caregiver, The Creative, The Sage, The Explorer) lol 🤪 Aquarius here. I'm a bit of everything 😇

[@SaroopRoshi]

Great tips 😍👌✨ been trying to grow my KZbin and Instagram💕

[@AtoZenLife]

Saroop Roshi Your thumbnail game is stellar! The one with the boots esp...it’s a wow! 🤩 Just has to say, looks amazing.

[@sanjusdayout5277]

I'm here to support your channel let's connect and grow together😊

[@Styciewaweru]

I'm in love with your camera which one is it?

[@iamtennish2861]

❤ unbelievable editing

[@EJtheTravelDiva]

My primary is the Jester and secondary is the Explorer

[@KweenKimi]

I love your videos and your tips. Thank you for posting these🙌🏽

[@mariaearnshaw8605]

Sage for sure!!

[@vickiparchamento1046]

Primary 1: Sage Secondary 2: Magician

[@TheNerdRapper]

Primary - Creator Secondary - Explorer

[@coachshyma8002]

It is taking me forever to come up with brand colors lol. My colors are still almost all over the place.

[@chiikahh2740]

Same 😭

[@FertilityTV]

Great job, Vanessa 🤗👏🙏. How many houres do you work every day? 🤔

[@MerangTarh]

Learning from u is endless. There’s always something new 💐. Hope to someday suceed.. too

[@justjodiexo]

I believe my primary archetype is "The Innocent" and then my secondary is the "The Hero". My channel is about Developing the Self by simplifying your life and working hard on personal growth so those two definitely resonated with me. Thank you so much for such a helpful video again :) My brand colours are black, white, greys (#b7b5b9 and #d9d9d9) and greyish red (#b39081) but are these colours too simply?

[@Onedejenny]

I just got the same camera you use and so excited to start using it! Do you record your video in 4K?? Also I think a video on your camera settings will be very useful! Thank you! 🙏🏼

[@sloth7778]

Ur channel has helped me get many followers in the past few weeks taking ur advice thank u so much im just a small fitness channel trying to grow and will also help anyone else trying to grow i cant thank u eough💯💯💯💪🏽💪🏽💪🏽🔥🔥🔥

[@adotleee]

Vanessa! Incredible video again, always so helpful

[@DigitalSargeant]

Another great and insightful video, Vanessa! Thank you!

[@tolevelup]

Great video! I’m thinking about doing a video on this topic as well. Very informative

[@leanlailacaba]

Hero and educator for sure :) My brand is Virtual Ate (older sister in tagalog), I teach people how to work from home, but you need the courage and willpower to actually do it! Thank you for this amazing video as always!

[@josiecoronaalfaro5177]

so helpful! implementing all of this :)

[@jlo3349]

Learned so much from this video! Great stuff :)

[@MalichaMichelle]

Umm I think i fell under the jester and explorer. I just need to figure which is my primary and secondary. I feel they almost go hand and hand. I’m definitely going with Primary: jester Secondary: explorer

[@archon2180]

Thanks Vanessa! Building a strong, consistent personal brand is key to breaking through the clutter on any social media platform. A lot of people, including myself, are going to get a ton of value from this video!

[@bochra7109]

Thank you For this Awsome Video!! really helpful

[@MerylBliss]

Brand archetypes are interesting. I'll have to look into it more.

[@AnniePilatesPhysicalTherapist]

This is great 👍 thanks Vanessa ! I am growing so fast because of you and I appreciate your skills . 🙏❤️

[@dantierandbalogh]

Fantastic video as always! 🙌✨ We consider ourselves "The creator" - we are trying to release content to help educate and guide designers , architects and artists on our channel☺️ SHOUT OUT TO THE DESIGN TRIBE 😁

[@jemimageorge9305]

I really want to grow my personal brand. Let's get started

[@yeevang8751]

Can you PLEASE let us know some of the ways you do to have more energy?

[@Realsimplysandra]

You are really helpful..thank you. Love your content

[@BoiNgocChannel]

Mine: the magician & the creator