Victory The Sheriff 22 & The Sheriff 44 - Official Demo Video

Welcome to the official demo video for the Victory Amplification Sheriff 22 & Sheriff 44 guitar amp heads.
Richard Barrett and Mick Taylor take you through the sounds and scope of The Sheriff, offering up classic 'plexi' style British overdrive tones from the 1960s to the 1980s and beyond.
The music for this demo was recorded in a studio using the Sheriff 22 & Sheriff 44 heads through the Victory V212 VH speaker cabinet. The guitars are a Fender American VIntage ’62 Stratocaster, Gibson Custom 1958 Les Paul Standard, Knaggs SSC and Charvel Pro Mod SD1 2H FR.
The Sheriff 22 & Sheriff 44 are all about no-compormise classic rock tones, so during the demo you'll hear the extent of their gain ranges with no boost or overdrive pedals added - every sound you hear is the guitar straight into the amp.
The only exception is a wah-wah on one section, and some delay and reverb in the amp series effects loop on various sections of the demo, from a Strymon TimeLine and BigSky.
For more spec and details on the Victory The Sheriff 22 & The Sheriff 44 Signature Head and to find your nearest stockist, please go here www.victoryamps...

[@davebird534]

Absolutely incredible playing! Great sense melody and very dynamic ! Great tone ! Sounds better than even most old old original marshalls .

[@keesbriggs]

Holy crap what a demo video. I'll watch that over and over. Better than most content out there.

[@SpedSpedding]

I've not been in love with a new amplifier company in years. This is absolutely sublime. I'm an artist with Laney and have been for ten years. Just started a new project which is super exciting, my new band mate has the Countess. It's divine. But the Sheriff looks way more up my street. We're gonna be a victory band! 🤘🏻😎

[@rjoshi1]

Wow, just wow. Chanced upon this, courtesy Pedal Show, and my jaw dropped hearing Richard play. And of course Mick is classy as usual. Thanks for the inspiration!

[@topografer]

This is what a proper midrange sounds like

[@lipeguitars]

This is the Marshall i have been dreaming of ! Thanks to Victory now its reality .

[@maham593]

One of the best amps I've ever heard!! Such definition. Sounds so sweet.

[@MrMotherfuck123]

Which one?

[@Robstafarian]

No matter how long it takes me to save the money, I am going to get a Sheriff 44. Thank you, Martin Kidd, for taking just about every feature I want (including cathode biased EL34s and a sub-thirty pound weight) and making it (reasonably) affordable.

[@KelsterVonShredster]

Now THAT was a great demo!!!!! I'm super impressed with this amp.

[@Em_Dee_Aitch]

I cannot tell you how much the Sheriff 22 is PRECISELY the amp I have been dreaming I'd someday find! It is PERFECT in every single specification for my application (Well, maybe with the exception of price)! I love the tone of the amp - British, but not too identifiable with any particular brand. And the clean is heavenly! And on top of it all, the cab options are INCREDIBLE! The vertical 2X12 with the mixed speakers, as if it was created just for me. I am absolutely stunned. WELL done!!!

[@bryanherward4679]

Just didn't expect such liquid tone. ...great.

[@KipCount]

Would love to see a meticulous walkthrough like this for the new Sheriff 25 and 100. The "Deep Dive" isn't nearly as focused, detailed and informative as this. Mick and Richard's playing helps out a lot here as well.

[@peterpanzer481]

Mick Taylor is one of my favourite players today. Sooooo intelligent and tasty playing! And Victory- great job as always! I own VX Kraken and love this thing completely

[@topnobby]

That ain't Mick playing, Richard Barrett I reckon

[@richardbarrettguitar1228]

Topnobby Correct! Mick lent me his Strat that day.

[@davidburke2132]

Topnobby The opening track isn’t Mick playing but the “answering questions by playing” part of the video is Mick (you can tell because it looks like a lumberjack has taken over... the shirt don’t y’know?! 😛). So there’s still plenty of Mick’s playing on the video. 🙂🙃🙂

[@MrBlackstonia]

It's been a while since I've heard such a good plexi sound in an amp. Apart from that, the guitar players in the demo are really good. I will seriously consider the Sheriff 22!!!

[@cmartinrel]

The single sweetest guitar tone EVER.

[@Heka41]

That was some masterful ass playing in the beginning

[@heliobluesrock]

Great, great sounding amps! That`s what I would expect from a real good amp! Totally organic!

[@Stratman6969]

Simply stunning playing from Mick and Richard, forgot I was supposed to be listening the amp, which sounds amazing I have to say.

[@flatpick837]

What a great demo by Richard Barrett. Check his column in Guitarist Magazine.

[@peterwolf5930]

Man Richard - your playing is stellar. So tasteful!

[@FabrizioPeretti]

i love that first les paul tone... you know its gonna scream but it still stays quiet!!

[@DanielG0m3z]

almost zero chit-chat! perfect demo!

[@Zen-fn3sz]

Own the 44. Tried both. Fell in luv with he cathode bias sound of the 44. The 22 doesn’t have that option but is a lot cheaper and the better option for home use, though I cranked it and it’s well loud too! The 44 is easily loud enough on either bias mode to gig with. I prefer the plexi sound of channel one and bypass the loop. I would try pedals in the loop first if that’s your thing. Not what this amp shines at. The good news is that pedals sound good in the front end. It’s light and portable for this kind of thing and have had no problems in 16 months of use so far. Any revision of the Sheriff’s should include a footswitchable loop as the amp sounds at it’s best with it bypassed. Great plexi sounds you can actually lift about.

[@nikolaraguz3555]

Hi! I also have Sheriff 44. Does your head have some kind of noise floor (which is honestly very quiet and barely noticable) that depends on the eq knobs? I mean when turning the treble clockwise, you can gradually hear increasing some kind of buzzing noise, probably due to increasing the treble frequencies. Similar happens with the mid pot. The bass increases some kind of humming noise. When all the eq pots are on zero, there is no noise at all, just normal rustling. I didn't notice this before, so I question myself is this normal or it's my Ocd 🤔. The amp is actually very quiet in term of noise floor, but just a little bit louder than my Silver Jubilee (which has a choke).

[@paulcowart3174]

@@nikolaraguz3555 Hmmm would like to hear a reply to that....

[@nikolaraguz3555]

@@paulcowart3174 It is quite normal with this amp, because eq knobs, especially treble, boost the gain too.

[@paulcowart3174]

@@nikolaraguz3555 I was thinking about the Countess Mk 2

[@nikolaraguz3555]

@@paulcowart3174 It's a great all-in-one amp.

[@nesbitt10]

The Sheriff 44 is absolutely stunning. The slightest tweak of any knob and you can hear the tonal change. Both Input I and Input II are inspiring to play through. I am having to experiment with pedals in front of the amp. A touch of reverb, a splash of delay and working my way through to get a round / glossy lead tone from my Strat. I've got a Chandler Tube Driver in front for a little extra push for lead tone, but the Sheriff gets a little pissy with a drive pedal in front. I'll crack the code, but all in all this amp is breathtaking for the price. Currently in pre production for recording project and it's an inspiring amp.

[@nikolaraguz3555]

Hi! I also have Sheriff 44. Does your head have some kind of noise floor (which is honestly very quiet and barely noticable) that depends on the eq knobs? I mean when turning the treble clockwise, you can gradually hear increasing some kind of buzzing noise, probably due to increasing the treble frequencies. Similar happens with the mid pot. The bass increases some kind of humming noise. When all the eq pots are on zero, there is no noise at all, just normal rustling. I didn't notice this before, so I question myself is this normal or it's my Ocd 🤔. The amp is actually very quiet in term of noise floor, but just a little bit louder than my Silver Jubilee (which has a choke).

[@MrTPF1]

That sounds AWESOME! I like the way you tell us you're using like, "No pedals..." etc. Best demo of an amp I've ever heard. Richard's playing on several different guitars was absolutely incredible to highlight the sounds of the amp.

[@DoomedDawn]

Dang, finally the demo I have been waiting for. Sure sounds nice...

[@saulrivera2114]

Awesome playing and the Sheriff just sounds killer!!

[@fredepstein]

This thing sounds amazing.

[@vasostach666]

Thats an absolutely killer 3+ minute instrumental track, awesome job! The amp seems like exactly what I need, hope I'll try one out soon.

[@alex_experience9188]

I wish I wasn't a broke uni student.. I'd get myself a Sheriff 44.. damn it's amazing sounding

[@flobeeonekinobee2353]

Sounds bloody fantastic

[@jasonprice9823]

I'm obsessed with 20w heads. They're just perfect. The sheriff 22 is on my list.

[@Se7s95]

The Sheriff 22 is 28W btw!

[@charlesfick729]

Wow! What a demo....this is what makes you want to by an amp

[@gabet3754]

...then you see the price 🙄

[@josemourinho2810]

03:12 that was AWESOME. It sounds like The coyote falling down hahahaha

[@PeterEgmose]

Classic! Best I've heard today!

[@mtmusicgear]

I refuse to buy an amp I can't put a beer on top of, so it's the Sheriff 44 for me. Great demo and playing.

[@geetarbube]

Damn, that tone is so sweet! Cheers, guys

[@ijamsum]

Sped I have a Laney VC30 combo 5 years , I never sell tone that good ! The FX loop is so good to use , sublime is a understatement lol ? This is a great amp to my ears !

[@LUckybones25]

I think i've found my new dream amp!

[@Stratman6969]

What a a superb video, amazing playing and amazing tones. However I feel I should mention a word of caution if you are thinking of buying one. I bought a Sheriff 22 and 2x12 cab rig on the strength of this video and yes it is a truly fantastic amp but it does need to be driven, so not good as a home or studio amp and it didn't seem to like my OD pedal. At low volume it was lacking sustain and was lifeless, and absolutely nothing like the video - imho. I think it will be perfect for gigging or situations where you can crank it but either way you definitely must try it before you buy - don't make my mistake. By the way it is 28 watts not 22.

[@reallyreallyryan]

Can't wait to get my V amp later this year. Players in this video are absolutely slaying it.

[@Dagger_323]

Screw the amp...I'd kill to be half as good as these guys! In all seriousness though, looking forward to getting a Victory of my own :)

[@BigEdWo]

okay okay convinced. i need one too.

[@zebulonchadwick8992]

awesome playing Mick. 👍

[@LeStraTele]

Yeah. Sounds fantastic. I'm going to need one.

[@GalenIRL]

Been playing for about 5 years now, started with a Peavey transtube which is a hybrid, then went on to the Orange OR15, and i was never satisfied with my sound. I wanted a marshall plexi but 100 watts isnt optimal when playing at home also they are expensive.. Finally got The Sheriff 44 about 3 months ago and man it's worth every penny. I havent even played around with the second channel because basically everything i want is already there in the first. Thank you Victory for making this great amp.

[@SlimRhyno]

Not only do I genuinely covet everything that you folks make, but I was able to be 👍 number 420. It's the little things, right? 😎

[@sinjon]

The best non-Fendery amp I’ve ever heard

[@TheLankyJake]

Dear lawrdy! This sounds good! I think I will have to run a stereo rig with the V40 and Sheriff 22!

[@garysmith2983]

Richards a great player. Technical and tasteful. Micks not too bad either. Just bought a 22 from Guitarguitar in Brum. Nice people. I am now going forth to crank it up and widdle.

[@LewisCannonMusic]

Such great videos!

[@alexwoolridge94aw]

Outstanding amp. I need

[@Bonzo314]

Is the delay i hear in parts through the effects loop, or added later to the recording?

[@baron_orm]

Think I've just seen/heard my dream amp! :-o

[@rmp5s]

Killer playing, dude.

[@RenanBeltrao]

I'm in love, that kind of bad love that cannot leave you in peace... damn... Sweat!

[@jhesbol]

Mick, your Strat sounds beautiful, as always. Great playing!

[@micktaylor8350]

Thank you Jonathan! I think Rich takes all the great playing praise for this vid - how great does he sound?!

[@Helios004]

Are those stock pickups in your strat?

[@micktaylor8350]

Hi Matthias. They're Seymour Duncan Antiquity. Texas Hot in neck and middle and a Custom Bridge. Cheers!

[@Helios004]

Thanks! That start really sounds unbelievable. Love that tone!

[@Helios004]

Just one more question, how is your strat wired? Is your bridge pickup wired to your tone knob? Is the middle pick up wired to the same tone knob as the neck or bridge pickup?

[@BobbyDidcott]

Bloody sick playing!!

[@MrLespaul2000]

Oh great playing as well by the way.

[@dagalord]

Which is the amp power of the Sheriff 22? 22W( user guide) or 28W (official video 1:23 and web specifications)

[@zhest07]

Great sounding amps. But I think it would be good that they have two master volumes per channel.

[@SteeveB1994]

Wow I think that it is one of the best demo and amp I've EVER heard ! Amazing tone and amazing guitarist The 22 really interested me, does someone know if by changing channels you can switch between a (relatively, not a fenderish) clean and a "heavy" overdrive without a huge difference of volume ?

[@alanmccartney4052]

I gigged mine recently, and found that it was definitely possible. Volume 1 was about 9 o'clock, volume 2 as about 11 - worked great,, Suhr KOKO boost added to volume 2 perfectly as a mid boost.

[@BillyFox98]

I'm probably too late for the conversation 😅, but i just bought a sheriff 44 and as much as i turn up gain and volume i dont get the distortion that sounds in every demo i see. I use medium-high output pickups and only when i push it hard with an overdrive i can get some gain out of it. Could it be a problem with the tubes? Thanks in advance for the responses

[@deezee8508]

The sheriff 22 is the only amp anyone really needs.

[@bonnyr6246]

How does the 22's 0.3 watt feature work when recording direct into a DAW ...do I still need a seperate load box with di? Or does this .3watt feature on the 22 negate the need for a seperate load box with line out? Anyone recording these amps using Celestion or other impulse responses?? Which amp, 22 or 44, records best with impulse responses (I dont have a load box..yet)- Thanks.

[@JulesFox]

I get a strong Peter Frampton vibe from Richard's playing ... sweeeeeeeeet

[@drumualife]

amazing amp/tone! Great demo vid as well

[@bruzzgravely3470]

I have two 50 watt marshalls could I get the 50 watt head and and plug into the cabs and sound this good.

[@brndgtl]

Sounds badass!

[@IvoBRodrigues]

I would love a demo like this for the V40... I'm very interested in that amp but I have no way to try it here in Portugal because there are no dealers.

[@milanlink1913]

Hi Mike, an excellent game and sound! What plectrums you use to record? Thank you

[@filiprogina1753]

Hello Victory! can you tell me what wah-wah model was used in a video?

[@SugarmanSam]

I own the 22 and it's a monster. Taking it on the road this summer. Victory 1x12 cream back ain't bad either....

[@BigEdWo]

still okay the amp? i'm interested too.

[@SugarmanSam]

BigEdWo very good amp. Love it.

[@BigEdWo]

SugarmanSam thank you. i need to decide if the sheriff or the v40 duchess. happy new year. still 5 hours to go.

[@SugarmanSam]

BigEdWo sheriff is great if you like your base overdrive tone from an amp. You can use boosts such as the ep from xotic or the tumnus from Wampler to augment it. If you have lots of pedals or want a great base clean, the duchess is great

[@BigEdWo]

thank you very much, sam. i think the duchess might suit me better. i love the marshall distortion. my son has a dsl40 and it's a lot of fun. but in the end i prefer a relatively clean and round les paul or tele tone. thanks again for your support.

[@cainman11]

Hi Richard could you tell my which pickups you use in your strat it sound great

[@ctcorncob7918]

That second clip with the LP is so fucking nice

[@stipeur]

Hi friends, to all sheriff 22 users, is the amp loud enough for club gigs without miking the amp??? Thank you!

[@alanmccartney4052]

Oh yes.

[@alanmccartney4052]

Did a gig, miked up slightly at half volume on both channels and was told turn it down

[@george14141414]

Is it possible to get a totally clean tone on one channel and a maxed out distortion on the other? It's hard to tell if there would be a big volume jump between them

[@thephotoyak]

Does the footswitch switch the amp fully between input I &II? Or just take the volume setting from the other channel? If it switches fully, why even put 2 inputs in the amp?

[@naycnay]

SOLD!!!

[@paulw6126]

If reincarnation was a thing I’d want to come back as Richard Barret.

[@buckycore]

Damn, this song is LIT

[@xMasterxRazorx]

How high can the volume 1 gain go before you get any "hair" with humbuckers? I see it can go to about 10 o'clock or so and stay clean with a Strat, but by 12 o'clock it's already got some dirt with humbuckers.

[@abelgomez5106]

Consulta. Que microfono utilizaron para las tomas de grabacion de las guitarras? Ej: Sm57? gracias

[@JohnB1956]

Sounds like Geoff Whitehorn on steroids, and he's an excellent player so well done on that.

[@Kdog-hw6ri]

Sweet playing.

[@Rygar91]

What are the main differences between the amps? Im interested in a 22 but would I be missing out on a whole lot by not spending the extra $600 to get a 44?

[@SickMetalAddict]

44 Watts is going to be louder; aside from that, I think the 44 is a class A, cathode biased amplifier... I don't know what it all means, but that to me translates to "better cleans" lol... I don't know which is the better one of the two, but that's not a dilemma to me cause I'm not interested in neither heh ;p

[@GitarreLernenMitChristian]

Gutes Video

[@johnk3195]

Dammit Mick !!! That is one of the best sounding Strats I've heard (from all the past Guitarists demos, it stands out). What pickups are in that axe ?

[@JerodimusPrime]

Your probably getting more amp tone than guitar tone. High end strats are very similar sounding and you need to be live in the room to really notice any real difference, in some cases the difference can only be felt when playing by the guitarist.

[@micktaylor8350]

Thanks John, something about that guitar definitely speaks to me. Jerodimus is right in part, with some caveats. The pickups in that particular guitar are Seymour Duncan Antiquity, but I believe that the latest Fender American Vintage pickups and Custom Shop ones sound every bit as 'good'. Some other things that I believe contribute to how that guitar sounds. It has a fairly light body with a pretty thin nitro finish and virtually no undercoat that I can see. I haven't heard any heavy-body /poly finish Strats that appeal to me in the same way, though it should be added that plenty of people really love them. Also, it has titanium saddles: I think they bring a kind of evenness and clarity, although not markedly different from high quality stainless steel saddles. The neck is not skinny, and it's a lovely bit of dark rosewood. I had it refretted by Patrick Eggle a few years back, who really does a stunning job and finally, it just has to be a vintage style, six-saddle bridge, sitting on the body. No fancy-ass tuners, no straplocks - as little as possible to change from what it would have been in the early 60s. Whether any of that actually makes a difference, I wouldn't state my life on it. But, having played hundreds of Strats old and new, I believe that this particular combination of features gives me the best chance of liking and bonding with the guitar. Certainly, the news ones I play that I love tend to tick all those boxes. So in conclusion, I really don't think it's the pickups alone - they're just part of the whole deal, and happen to work in this particular guitar. Cheers!

[@johnk3195]

Hot Texas or Surfer set of the Antiquity pickups ? Yeah, I'm a curious bastard. Thanks Mick

[@NerveGun88]

0:03 if you look closely you can see that the left screw of the logo is missing :D

[@derekrabbers2116]

Could someone chord out the backing track please.

[@jayteesgear]

Why cant more of my US guitar buddies GET the Kossoff vibe? 🤘🏻🤓

[@christianboddum8783]

Insanity,,,, just great sounds, makes you forget economic considerations!

[@timbennett6644]

how well does it take pedals? especially boost pedals

[@VintageRadius]

Victory, you should make a two channel amp (two separate gain / master volumes like the Kraken) but with channel 1 of the Sheriff and channel 1 of the Kraken as the second channel. THAT would be all I ever wanted in an amp.

[@VictoryAmps]

Hi James, thank you for the recommendation, we shall pass this along to the design team. Thanks Victory!

[@addictedtogear]

This or the Brunetti Pleximan? What do you guys think?

[@abelgomez5106]

hola. muy buena prueba del amp. !!! consulta, como se llama el guitarrista que toco el tema? (el canoso de campera negra). Saludos

[@zanpreston1109]

Would the Sheriff 22 pair better with a V30 or a Creamback if one were looking into it plus a matching 1x12 cabinet?

[@Robstafarian]

Within the Victory range, you would go with a Vintage 30. I prefer to select speakers myself.

[@cdbrown30]

3:00 were you going for eruption by Van Halen

[@decimusrex92]

I loved the opening tune. Noice!! I know these amps won't sound like this without professional studio help but I'm a huge sucker for that plexi smell. Thank the Brits for that tasty guitar sex stank.

[@zzzenguitar]

I really want one of these but there are, as yet, no Victory dealers in Canada.

[@baronvonchickenpants6564]

I've just seen the price I'll have to stick to my Katana for now

[@deathinteressed]

Which amp is it at 3:39-3:43? Sounds massive 😱

[@VictoryAmps]

That was the VX Kraken amp!