What content SEOs should know about technical SEO

What content SEOs should know about technical SEO
Content and technical SEO disciplines complement each other like the two halves of a book, without which the whole is unusable. There is a chance that you will have to dig deep and decide on the technical SEO aspects of the content you create one day. Let’s discuss together when and where that day will come.
In this talk, you will learn:
When content SEO intervenes with tech SEO
Technical SEO subject to know and why you need them
Real-life examples combining technical and content SEO
00:00 Intro Association SEOnerdSwitzerland and Sponsors Liip Agency and WorkinSEO.com Job board and Podcast
5:56 Intro of talk & who is Busra Cildas
7:24 What is technical SEO?
8:12 Being a content editor for a B2B website
9:18 Writing creating content vs getting traffic and conversion
10:04 The issue about a noindex attribute by default
11:33 What do crawling, indexing and ranking mean?
15:00 How can you understand a page is indexed?
17:26 The issue about duplicate content and canonical tags
21:03 The issue with URL changes and 301 redirections
23:33 The sad story about the coma in the redirection
26:39 The issue with image files
29:31 The issue with internal linking
31:42 thank you and closing of the talks
32:15 questions from the meetup participants and discussion
Our speaker: Busra Cildas, SEO Manager, BoostROAS
Busra began her career as a content marketing specialist in Paraşüt, one of Turkey's leading B2B companies in the finance sector. After making hundreds of content experiments to increase organic conversions of the company during 2 years, she decided to take a brave step and learn SEO in 2019. Today she is SEO Manager at the multi award-winning growth agency, BoostROAS. She develops SEO strategies combining content and technical SEO to help companies’ growth.
Join SEOnerd Switzerland
SEOnerdSwitzerland is a non-profit association that aims at promoting and sharing knowledge about SEO (Search Engine Optimization). SEOnerdSwitzerland organizes events in person and webinars. Hosts Sara and Isaline work as unpaid volunteers. Software fees are covered thanks to the sponsors.
➡️ Join the community of SEO Nerds by joining the meetup group: www.meetup.com/SEOnerdSwitzer...

[@BrendaMalone]

I loved this episode, as always. So relatable--who among did not just get drafted into SEO, but find it to be the best situation ever!