What The Truck? Selling Roofs and What You Drive: How Important Is It?

There's been a lot of buzz about what you drive and how you look showing up to residential and commercial customers' properties. Is it actually important or just internet fluff?
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[@JustinDaniels]

I don't even have a truck. I have to use a collapsible telescoping ladder in the back of my coupe. 🤣

[@TheRoofStrategist]

Heck yeah! Get it done!

[@CreativeFoodgamingyoutube]

Same here

[@brianMcMullin-op4yl]

I drive an old 2003 F350 - Non-Jacked up! The only comments I get is...... Nice diesel truck!

[@nickjefferson3470]

2006 Dodge Caravan set 2 appointment

[@TheRoofStrategist]

Love it. Run whatchya brung as they say!

[@DirtDicular]

💪🏽💪🏽💪🏽📈👆💪🏽💸🤑💰💰🙏🇺🇸🇺🇸🇺🇸💲

[@TheRoofStrategist]

Heck yeah! Great to have you here Rick!

[@Panthersigma]

04 Ram 1500 4WD, it’s not pretty but it’s not a beater either it looks like a classic work truck . Those big shiny trucks that never see much more than a gravel driveway are just not needed

[@thatguy1860]

2000 tundra beat to s, but runs like a top because, well it's a Toyota! I think people like seeing that you aren't wealthy. They appreciate a working man appearance.

[@TheRoofStrategist]

Well said my dude! Thanks for the comment!

[@thatguy1860]

Adam, really appreciate your stuff. All I do is set appointments door knocking for roofers all over. 200k plus a year with no stress. I've been a door knocker for about 25 years but still get new stuff from you. Thanks again.

[@isaacwilliam8149]

Drive a 2020 kia with a 10 sliding ladder strapped to the top, doesnt stop me lol

[@TheRoofStrategist]

Heck yeah! Run whatchya brung!

[@widjadija]

I can attest to this completely. I drive a 2000 Honda Civic Coupe and the only comment people have ever made is that they’re impressed I can fit a ladder in the trunk (it’s a little giant 22’) which actually creates a great opportunity for jokes and those warm fuzzy feelings people buy. I always get comments on my professionalism, knowledge, and customer service. I almost never get comments on my 2door civic.

[@TheRoofStrategist]

AMEN! 🙌🙌🙌🙌🙌🙌

[@michaeldotson6678]

Man thank you so much for this video! This is exactly what I needed to hear this morning. I’m driving a 01 F150 with just enough money for gas to go knock doors (that I had to borrow from family.) This just boosted me up even more to get out there and make it happen. The way you teach in your videos is so easy to understand, I appreciate you putting this content out.

[@TheRoofStrategist]

Dude. So glad this video was inspirational. I was cruising around in old standard cab F150 too for a bit and it never held me back ;) Go get it man! - Happy selling

[@JD-qo7hm]

Wanted to chime in and let you know not to give up Michael! I just started and the fear is real. It exists. The fear of failure will always loom just over the reward of success. Do what ever it takes to carve out your place in this industry! We're gonna kill this!

[@NoLimitsLandon]

So how did this story end bro? Success? Bust? I just started roofing sales

[@nickjefferson3470]

@@NoLimitsLandon great question I just started in roofing sales Monday, but I’ve been D2D for 8 yrs selling Kirby vacuums

[@missaugustine]

@@nickjefferson3470 8 years slinging Kirby's? PFFT Your gonna kill it in roofing.

[@JD-qo7hm]

2019 Corolla Hatch, set 2 appointments today.

[@TheRoofStrategist]

That's what I'm talkin' bout, JD! Keep it up my man!

[@adama739]

Cool. I'm just starting out, and for now I drive a 2016 Fusion Hybrid.

[@johnnymassarda]

I sell out of red 2016 Carolla. Yeah I got some people question me when I pull up in my Carolla because they don’t think I can do the job but I always get them to sign up! 7 so far & 2 this week!

[@TheRoofStrategist]

💪 Heck yeah man! That stuff should never hold you back. Keep crushing it!

[@jeffskio]

2005 Honda CRV is what I have used for 6 years! I love it because I can fit my 3 ladders inside along with dripedge and everything stays out of the rain. Although I want to get a Tesla. Maybe one day.

[@TheRoofStrategist]

Run whatchya brung! And practicality counts for a lot ;)

[@unpopularopinion149]

I started out roofing in a 2000 Lexus GS300. I bought a $350 Yakima roof and used Irwin wood clamps to hold the ladder on the roof rack. Once I sold my first roof within the first couple weeks I was hooked. Frugal me kept selling with the Lexus for a couple years then I finally got an F150. If you allow what you drive and how you look to totally determine your outcome then don’t get into roofing sales let alone sales in general. To further comment on your statement about dont finance and have a $600 payment. Very true. Invest in an index fund or a rental property. I have many friends in the roofing business and they are broke making $150k a year. Spending $150 on dinner 4 nights a week, buying multiple vehicles and watches and shoes etc. Sell, save, invest and keeeeep on selling.

[@TheRoofStrategist]

Love it man! Everyone has such a fun story about the vehicle they started selling in. It goes to show - that success comes from INSIDE, not what people see outside. Of course, as you grow and earn more - "fitting" the role and professional appearance can help, but it's NOT mandatory to get started.

[@jasonstevensgmn4018]

Good morning Mr roof strategies. Once again I’m so glad of this video because this topic I was looking for . This set up confidence and credibility on me . Yesterday I had a meeting with marketing guy whom advices to get the truck to make impressions on homeowner . I will drive cargo Chevy express 2018 van for any sales , do you think it will be ok ?

[@TheRoofStrategist]

Of course! And you knew that :) go crush it!

[@rileymiller1798]

I don’t have a lift I do however own a Chevrolet 2500 hd ltz and it is an excellent convo starter probably half a my prospects ask about It I feel like it creates a sense of security by letting them know that you are established

[@TheRoofStrategist]

Gotta work it! Nice!

[@PatriotPlus179]

I have been doing this since since May. I have my ladder and other equipment in a 2011 Fusion I bought in 2012, lol. I'm not having any success at all. I'm finding out that my company is on the higher end of the estimating spectrum. I had my first referral last week, and it should have been a sale. I've been bidding lower to initiate some sales, and I was underbid by $3,000! How does another company underbid by so much? This was on a smaller roof (24 sq. takeoff I think). I guess they're much smaller with little overhead. Myself, If I were getting multiple estimates, I would be more comfortable with a guy not showing up in a $70,000 truck with $20,000 in tires and suspension. Some of them make it clear they make a lot of money off of people. I still think the vehicle is irrelevant. I'm slowly figuring out that with most people, it comes to down the lowest bidder. It seems people just waste your time, or they're procrastinators. I have a friend with severe wind and hail damage on a very big house. It's been nearly three weeks since I inspected his roof and gave him an estimate, and he hasn't contacted his insurance company yet. I have two others that have a very good chance of being awarded a claim, and they too haven't contacted their insurance companies yet. It's a frustrating business. One more example. I have a customer that was a house lead. I arrive, he already has check form the insurance company. He just needs estimates. My estimate is lower than the insurance check. We're both Army vets, football fans, and we own German Shepherds, so I was obviously able to relate to them. It's been three weeks, and I even drove an hour back to his house to dry fit a severely damaged ridge end where the decking was exposed and rotting. I feel like I'm beating a dead horse.

[@TheRoofStrategist]

Ah man I'm sorry to hear that you're having so much trouble breaking into some traction! I'd like to recommend a few videos to help: 1) This video learn how to ceate a sense of urgency for them to take action and NOT procrastinate: kzbin.info/www/bejne/pIqyl3yYZrl3mac 2) These 2 videos for presenting estimates (for retail): kzbin.info/aero/PLZ20p_mXvgkXCxTv6QowZhTBbdPBYFOLn 3) This playlist for using the Contingency Agreement as a sales tool: kzbin.info/aero/PLZ20p_mXvgkWC9DYIuCUitGGKM4a8c7z- Hope this helps!

[@PatriotPlus179]

@@TheRoofStrategist thanks for the recommendations.

[@RobertThomasCollins]

Can you do a video on what sort of marketing to put on your vehicle? I’ve been told magnet signs make you look like a storm chaser. Invest in a full vehicle wrap? Glass wrap only? I worked my way up in this business starting in a beat up town and country and now drive a black late model pick up truck with no mods. I feel like its classier to drive it without the cheesy magnets on the door but I get it I might be missing out. I have still sold $1M this year so far without any marketing on my truck. But is it a mistake?

[@TheRoofStrategist]

Hey Robert, The marketing on your vehicle is the least significant thing in this entire industry. All you need to worry about is keeping a clean, professional presence. I always ran with a plain vehicle OR very simple vinyl graphics with the company name and phone number on my doors and tailgate. I wouldn't put too much thought into it. I also would NOT invest the $3-5k into a vehicle wrap. Be realistic - are you going to earn business because someone saw your truck? No. It's simply there to make you look professional. That being said, as an owner growing to $8MM + and are running lots of trucks, then building a presence with consistent vehicles may be important - but that's a different story.

[@jasonesmail1640]

Got a 100 k brand new f350 diesel personally I feel as if it is my best investment I have ever made , but this is after 10 years of business and I pull multiple trailers. brand new ram 1500 or f150 I think are great starter vehicles, you can get low payments on a new vehicle and it would be super reliable. Owning new is cheaper than owning used.

[@TheRoofStrategist]

Most sales guys aren't (and shouldn't be) dragging trailers (and this video was made for them). As an installer or owner with that need, it's a totally different story.

[@wahibothman6805]

I needed this, thank you

[@TheRoofStrategist]

Happy to help my dude. Glad to have you here. Comment on any videos. I read and reply to all of them.

[@al.masihi]

Says the guy with the hair bun would be my initial impression, but knowing you who you are and how much you are an excellent expert in what you teach is beyond amazing. Thank you so much for all the videos you have taught. 🙏🙏🙏

[@Nacho2034]

I made a killing last year working out of a 2012 Honda Civic with missing hubcaps. My ladder was from xtendandclimb.com

[@TheRoofStrategist]

Amen! 🙌🙌🙌

[@PatriotPlus179]

What state?

[@Nacho2034]

Wade Biggs Georgia

[@lmartin4653]

While the quality of the truck doesn’t matter does driving a truck vs not driving one matter?

[@TheRoofStrategist]

GREAT question! Frankly, I don't believe so. I see more and more sales people coming into this industry driving sedans and SUVs. My best advice is to run what you have and rake in as much income as possible. Then, decide what kind of vehicle will suit your overall lifestyle and get that next :) The ONE exception is if you are in charge of managing production and you will be running material. In that case, a truck/van is a necessity.

[@oscarmatias]

Love the video. I drive a CRV and sometimes I wonder if people take me seriously when I show up. It’s a mental game getting over that fact that your competition is pulling up in a brand f250.

[@adamjurrens1897]

I Ride A Donkey..

[@ahadrajwani1532]

We currently have a nice tundra but I can sell it and get my team 2 ford transits Perfect for instant repairs More space for Items.. and 2 instead of 1! What do you think? Do I really need a truck?

[@TheRoofStrategist]

YES YES YES. I am in a 2020 AWD Ford Transit personally. Before this, I was in trucks ALL the time, and even though I my needs are a bit different now, once I went van, I'd never go back. They don't look as cool, but they are SO MUCH more practical to work from!

[@scottedwards5440]

good video how do I order the marketing stuff

[@TheRoofStrategist]

Hey Scott! Happy to help. Go here to grab it :) www.theroofstrategist.com/storm-battle-pack If you have any questions you can email me (adam (at) roofstrategist.com)!

[@brianhartman3186]

Great vid and advice. You always put out solid content that newbies desperately need and the vets can get a reminder on. I’ve been able to implement many of your phrases into the field and also the AMP has been a time saving tool. Keep dropping gems!

[@TheRoofStrategist]

Hey Brian! Thanks for sharing the stoke my man. Glad to hear the marketing pack has been helpful! More videos coming soon. I am also likely going to start doing some LIVEs so I can field some Q&A on the fly ;) Keep an eye on your inbox - this stuff should be coming in the next 8 weeks or so.

[@jovannyramirez8933]

Great video! You should make a video of actual sale in process.

[@TheRoofStrategist]

Thanks Jo! More sales videos and tips to come :) Keep an eye on the channel! - Happy selling

[@brettmorris2856]

Would you recommend getting some sort of truck at all? I drive a Honda Civic and I’m going to get started in roofing sales soon. I feel that if I got a basic pickup truck with company wrapping on it, it would be more congruent with the industry and make people feel more confident that I was legit and that they could trust me and the company better. Thank you for all that you do!

[@TheRoofStrategist]

No need. Cart before the horse, ya feel me? Sell with your Civic. Get a folding or telescopic ladder. Set an income goal and HIT IT. After that, if you're hooked on the industry for the long-haul then YES it may make sense to "upgrade" to a truck. See the comments below, though - these guys have all said that their cars/trucks don't matter. WHO you are, HOW you sell, and HOW you make people feel is more important than anything.

[@brettmorris2856]

Awesome that’s exactly what I’ll do man, thank you!

[@TheRoofStrategist]

@@brettmorris2856 You're welcome. Don't let something so superficial get in your head and inhibit your sales. Focus on what's most important and go close some sales and get money in your pocket. Your new truck can be a reward if/when it makes sense!

[@RoddHelmerJr]

This is exactly the question I was going to ask. Thanks for the info!

[@shaneward9774]

Great video. This has been a topic between my business partner and I for the last couple months. My truck engine cracked, so I obviously need a new truck. My partner is a very successful business man and this is the same advice he gave me. Don’t get me wrong it’s hard to look around and see these guys and their trucks. I wanted the same thing until I reached out for wise council. Don’t let the ego take over. Again great video.

[@TheRoofStrategist]

Amen. You're in good company here, Dillon. Take what you've got and look professional, be good to people, and focus on SERVICE!

[@zachlee5272]

I drive a Nissan Altima and have signed 10 deals in a month. Not in “high class” areas tho. I’ve been told when I start getting in to higher class areas I’ll get laughed out the door if I don’t have a pickup.

[@TheRoofStrategist]

I would disagree with that. You definitely won't get laughed out the door. It's just a matter of looking professional. I've seen sales reps in Toyota Prius do well. People put WAY too much stake into the vehicle. I promise you this, your vehicle will damn-near NEVER be "THE" reason you don't get a sale.

[@zachlee5272]

The Roof Strategist I believe you! And that makes me feel better because my Altima gets almost 40 MPG and I don’t wanna do away with it!

[@TheRoofStrategist]

@@zachlee5272 I hear that!

[@TheMrphi1990]

My issue is my vehicle may look to rich for my customers... I always get the comment oh wow "nice car". Pretty sure I need to down grade to a older truck. What you thinking bro?

[@TheRoofStrategist]

There's something to be said about matching your vehicle to your industry. If you're really IN it, then a truck/van makes sense if you can afford it. I ran to customer's homes in my 2dr Mercedes and never got any comments but I'm sure people had thoughts. Ultimately, you can't please everyone, but I do believe it's important to run the best vehicle you can for your job. That's why I kept 2 work trucks and had my toys for "off duty"

[@remylebeau8670]

i sold in a BMW coupe with an xtend n climb ladder in the trunk. Did really well out of that. "i would explain to people that im the guy whos shingling the roof. i only need to carry a ladder not tools compressors etc." then we were on to the appointment.

[@TheRoofStrategist]

Hell yeah. So funny enough, I ran some sales and appointments in my Mercedes 2-door coupe also (same folding ladder). People are buying YOU, not cuz of your car/truck. Now is that ideal? Eh, debatable. I like being in a branded truck, but ultimately I never heard any objections from homeowners.

[@thomascintron9576]

I 100% agree! Do you have a company roofing company?

[@TheRoofStrategist]

Hey Thomas, I am 100% focused on sales and marketing training, consulting and material for the industry at the moment. I've directed over $100MM in sales and that's where my heart, passion, and greatest strengths are - I focus on my sweet spot to help growing sales teams crush their income and sales goals.

[@thomascintron9576]

The Roof Strategist boom! Thanks

[@alanpineda8102]

This video is really good! Thanks man i have been doing sub contract work with my brother and well I want to start selling roofs and doing them my self with my crew i only have a 3500 gas truck with a flat bed and cage around for the trash and i want to use a my 02 Tacoma with a green door and the rest of the truck white to drive around leaving my business card. I have all my insurances and hopefully it goes well!

[@TheRoofStrategist]

Amen, Alan! Run whatchya brung and sell the snot out of some roofs :) You got this!!

[@alexanderhubbart6419]

Hey man I love your videos can you do one for how you ask someone to file a claim

[@TheRoofStrategist]

You got it my man! Added to the list :)

[@jonathanderekmoseley2130]

Thank you for the videos I am trying to start my roofing company and I'm wanting insurance claims to be my Lane... But I'm still stuck on trying to figure out if I should put my LLC in my personal name or come up with a company name... Some people say never use your name as your LLC but obviously many many people do... Do you have any suggestions?

[@thomascintron9576]

And also can you do a video on pay plans for sales guys in this industry? And which plans do you think are best? Thanks

[@TheRoofStrategist]

This is coming soon, Thomas. It will be part of an upcoming program I'll be offering :)

[@capoantrax3982]

Lol not only does it help me make sells for a multimillion dollar company it also helps me haul all my dump trailers for my compas

[@TheRoofStrategist]

🤣🤣🤣

[@rodrigoescamilla2757]

Great video man! I

[@TheRoofStrategist]

Thanks, Rodrigo!

[@joshuaescandon782]

I started this job in a Ford Focus. I love this, it's so true. Now I have an old F 250 (no bells and whistles) longbed but it's so I can work during the winter and do material runs for other guys on the team during the season. This definitely resonates with me though.

[@TheRoofStrategist]

Run whatchya brung and make some sales ;) Amen, brotha! Too much time is spent focusing on outside, material things and not what TRULY Matters. - Happy selling

[@lawrenceaugust3126]

Excellent video as with the other one about the truck. I've got the new flashy diesel and sometimes end up on a sales call while in one of the older trucks. I sell roofs just as good in either truck. I do think the newer truck helps, but so does being humble and caring!

[@TheRoofStrategist]

🙌🙌🙌

[@jusgoonin]

I would agree in about 98% of every scenario. The time I wouldnT is if your working an area that has been hit with several storm in last couple years and H.O. Are familiar with the gig. So if you pull up to a 5mill $ home in a 99’ yota Vs someone pulling up in a brand new limited the homeowner may believe (and not all them) that if something were to go wrong the guy in the 75-80k limited can “afford” to pay or take the loss. The guy in the toyo couldn’t and why would they trust a claim on a 5mill value home to a guy who is not in their sociA economic class! #Facts

[@jusgoonin]

Also would want to add sometimes I will talk some of my reps into a new truck because they will be unccortabke and it will make most men sell harder!

[@TheRoofStrategist]

Agree with everything you said. Plus, how you FEEL in your vehicle does impact your confidence. The purpose of this video wasn't to be cheap - rather it's to "run whatchya brung" until you earn enough to get a newer track. And that it should never hold you back! Appreciate the comment.

[@kylewilliams7866]

I needed this!

[@TheRoofStrategist]

Glad it was helpful, Kyle! - Happy selling!

[@kylewilliams7866]

I think I am going to buy your program

[@TheRoofStrategist]

@@kylewilliams7866 Love it, Kyle. If you have any questions you can reach me at adam -at- roofstrategist.com | I stand behind my products and offer a 30-day, 100% money-back guarantee. All the details are on the page :) Also, I have some new material I'll be releasing soon and will be emailing EVERYONE who has purchased in the past with any future additions to the Marketing Pack (included for free for life). This new stuff will be coming in the next few months. - Happy selling and thank you again for following my channel! Glad it's been helpful :)

[@littledeel]

I have to say it DOES matter. I have a decked out Cummins, lifted, tinted, loud, looks like a roofers custom truck. And it never fails, the husband always walks me out to look at the truck. Hahahaha. Also, I have a sticker on my truck that says in big letters , “I EARNED THIS WITH AN HONEST LIVING” on both sides.

[@TheRoofStrategist]

HAHA! Of course a nice looking truck can help ;) The point of the video is that you don't NEED IT and people will always judge whether or not to buy from you based on how you make them feel. That being said, run whatchya brung!

[@mathusvaiaoga9787]

I can sell more out of a 2000 Altima then your 2019 Lifted F150 diesel.

[@TheRoofStrategist]

🤣🤣🤣🤣🤣 AMEN brotha!!