Why The Zune Failed

[@AppleExplained]

Go to tryfum.com/APPLEEXPLAINED or scan the QR code and use code APPLEEXPLAINED to get your free FÜM Topper when you order your Journey Pack today.

[@ZacBobisKing]

Vaping is bad

[@tdrg_]

Stop taking cancer sponsors.

[@techconix]

bro did NOT learn from his comments

[@rihyoncéastraschild]

@@techconixwhat happened?

[@SimonBauer7]

did you learn from the commemts?! people DO NOT want a vape sponsor. its just crap to advertise something like this, its shit for your health, no matter how "healthy" the sponsor makes it seem.

[@Stop4MotionMakr]

Billions of dollars in valuation and no one pointed out that "squirting" is hilariously cringematic???

[@stellviahohenheim]

That's Toxic Positivity for ya, nobody can criticise especially in corporate culture

[@Parakeet-pk6dl]

People see their boss and think “what an idiot”, then see their paycheque and think “but whatever”.

[@ToyTiger666]

💀

[@staringcorgi6475]

Microsoft also has named the third xbox called Xbox one and named their latest console the Xbox series x even though it sounds like Xbox one x so the naming person has low iq

[@c0t0d0s7]

Reminds me of my favorite quote from “Barbarians at the Gate,” where RJR Nabisco spent $350 million to make a smokeless cigarette, only to have it both smell and taste bad. “Tastes like shit and smells like a fart! Got ourselves a real winner here, it’s one goddamn unique advertising slogan, I’ll give you that.”

[@PerfectImperfction]

The content 🎉, the ad ☠️

[@Dairunt1]

Apple Exhaled

[@KuyaPinoyNoob]

@@Dairunt1🍎😮‍💨

[@PerfectImperfction]

@@Dairunt1 I zuned out😩

[@Shigazilla]

WATS WRONG WITH THE AD? ITS AN ALTERNATIVE TO STOP ADDICTION

[@KuyaPinoyNoob]

@@Shigazilla the reply is funny tbh

[@geoffreyporter7567]

I had a (brown) Gen 1 Zune back in high school and the first couple of years of college, and, despite the hardware issues, the subscription model was actually a game changer. At the time, being able to download unlimited music and put it on a mobile device felt like a cheat code, and I legitimately don’t think I’ve ever been more into music than I was during that period. In a pre music streaming world, it was legitimately incredible to be able to explore new bands with no restrictions. It was such a great feature that, even though I switched back to the Apple ecosystem in like 2008 when I moved over to iPhone, I still ended up buying a separate Gen 2 Zune to listen to music on. For all of its faults, if Microsoft had found a way to better capitalize on and evolve that particular business model, who knows? Maybe we would all have Zune subscriptions instead of Spotify today.

[@qazmko22]

Looking at what Microsoft, knew was on the horizon with a psudo-social media app like spoify (i.e. wrapped, sharing playlists, etc.) they were away ahead of the times.. too bad people didn't see it.

[@Stelmeezy]

Remember on iTunes you could rip a cd and get the songs on ur iPod, could zune do that? Also I remember there was a way to just download music from the internet and format it into iTunes then get it on ur iPod, did the Zune have any other way to put music on it other than buying it?

[@hoorayquestionmark7169]

Zune was by far my fave player

[@thewhitewolf58]

Good point there. For as much as pop culture worships 80s cassette tapes. Downloading music on a mobile device and charging that battery at night time is so much more practical than carrying around several cassette tapes and constantly rewinding them.

[@GrizzlyDipper614]

@@StelmeezyYes. Could do the same.

[@johnnyboy55]

Always get a laugh seeing Ballmer sweating like he doesn’t believe in air conditioning. Or showers.

[@FirstLast-ii5cp]

Whaaat.. ? Is that true?

[@MateDrinker33]

:D

[@CravenCoyote]

The best part about Zune was the Zune Windows XP theme. It was glossy black with orange highlights and it looked amazing.

[@nicology13]

I remember wanting a Zune, but my grandma said “That won’t last” and got me an iPod.

[@GreeneGuyTV]

My mom did the same to me between the gamecast and PS2 lol

[@Geethepancake]

What a smart woman

[@ssvoogel]

@@GreeneGuyTV Gamecube or Dreamcast?

[@GreeneGuyTV]

@@ssvoogel I wanted a Dreamcast because my friend brought one over and I loved it but my mom ended getting me a ps2 instead because she knew I loved the original PlayStation I had so much. And she thought the Dreamcast wouldn’t last for long for some reason. Turns out she was right.

[@Hydrograd57]

​@@GreeneGuyTV Not only was she right, she got you the absolute GOAT of all gaming consoles as well. I hope you tell that woman you love her every single day man lol

[@fandydiadline]

Alright, maybe I’m not directly talking about the Zune here. But just seeing the song picks and playlists in the video brought me right back to that era. A time when music felt like something precious, something we just had to own. I miss hearing those songs for the first time-those were the good days.

[@kocior1987]

Couldn't agree more, man. Same here.

[@emiel333]

I noticed you’re holding your laughter when telling about “squirt a picture.. squirting back a video..” 😂

[@DraconicAux]

I don’t think there is a single human being on earth that can say it without feeling at least a HINT of laughter 💀

[@Genyus999]

If you look up the word unaware in the dictionary you would see steve ballmers photo he seems extreemly put of touch with reality.

[@dude_uncool_6969]

The Zune failed because Microsoft was being a trend follower

[@darrel7589]

@dude_uncool_6969 It's not like Apple has never followed any trends. There's room in markets for more than one version of a product.

[@IARRCSim]

@@darrel7589 yeah the video mentions lots of features and strengths of Zune were later copied by Apple too. A lot of the bugs and crashes mentioned in the video sound like the result of a rush to market. They didn't spend enough time testing and polishing out the bugs before releasing to the general public.

[@hullstar242]

Trend following is modern capitalism

[@by_kpan]

@@darrel7589 apple does not follow trends; they create it; iPhone removes earphone jack; 2 years later everyone did, apple removes, apple removes power adapter from iPhone; 2 years later Samsun did, apple enforces no skeuomorphic UI; 2 years later android did the same, apple uses only usb c on Macs, 2 years later hawei do the same in their matebook.

[@theonlyegg]

@@darrel7589 Difference is they do it well.

[@meljoe13]

I’m Still have my 80GB Zune 2nd generation since 2007 and still works. 😊

[@TheOrangeCat808]

Squirt me a song bro 😩💦

[@doodoofart6698]

Bro what

[@xondisw]

​@@doodoofart6698 You're not apart of this club broo!1!! Get out of here with ur lame iPod ://

[@xondisw]

​@@doodoofart6698 You're not apart of this club broo!1!! Get out of here with ur lame iPod ://

[@THEMIMIK]

HELP- 😭

[@KamBar2020]

🤯

[@captainrag]

Zune also had a streaming music service before anyone else. Some of the features were ahead of its time. By the second gen they nailed everything but the iPhone came out.

[@Caleb_Djk_18]

I still have my Zune, my experience with the Zune was amazing going through college

[@Peo_Sahlin]

Yeah, I heard a lot of people smoked weed in collage and lost touch of reality.

[@Caleb_Djk_18]

@ 😂😂😂😂

[@drfsupercenter]

Same, except I got mine when in high school. These retrospective videos pointing out that the iPhone came out at the same time as the Zune really seem to be from a mindset of "we all had unlimited money and knew every cutting edge piece of tech that was being made" which just wasn't true. Zune was a much better choice for me than iPod for several reasons and I went with that instead.

[@HyperBear]

I ABSOLUTELY LOVED MY ALL MY ZUNES!!! had a gen 1 30gb white, a gen 2 8gb blue and the Zune HD 32gb platinum, and they were the best standalone mp3 players I ever owned. Really wish they would bring it back with a refreshed windows mobile UI that runs natively on ARM and runs android apps natively and comes with a 128gb or 256gb ssd and relaunch the Zune Music Player app on Windows, Android, Chrome, MacOS and iOS

[@Genesis817]

Bro zunes media player software on the PC was god like. It had such an easy way to organize albums and it found album art/info so well. I miss that shit

[@Ad-skip]

Agreed. I loved it and used it up until it was no longer supported. It was excellent.

[@xxotaruxx]

Did you even have a zune yourself? The computer software kinda sucked, but the device was great and worked very well. I loved mine

[@ProjectCovenant]

The zune was so much better than the iPod. It had a oled screen and music subscriptions before they were common. The issue was Msoft cancels everything if it’s not successful in the first 12 months. The iPod took years to become mainstream. Microsoft never understood that

[@SL4RK]

The 3rd time they've tried to make windows for arm, and I already feel like they've buried...

[@JAD73567]

Zune was trash.

[@TATTEDGAY]

😂😂

[@williamluis9846]

You can always find at least one person on the Internet to claim that a POS product was great 😂

[@thecapone45]

OMG I LOVED ZUNE!! The screen looked better than an iPod and the features it had were so good!! It actually had a radio tuner and I LOVED the feature where it would search for music and add it to your zune. Finally, it had WIFI SYNC before iPod ever had it! Not to mention it had an OLED screen, something people griped about iPods not having. Much like how today, we gripe about iPhones not having 120 hz screens as a standard.

[@drfsupercenter]

Yeah, and not even just wireless syncing but after an update you could download music on it using wi-fi too, no computer needed. You did have to have Zune Pass or points in your account, but that much should be obvious. It was just so much better than iPod, but sadly the Apple culture won

[@thecapone45]

@ aw man I’d forgotten about zune pass. I wasn’t such a huge apple fan back then, but I do remember thinking how much nicer of a product it was than the iPod touch… yet so many folks bought the iPod. Zune didn’t have many apps.

[@drfsupercenter]

@@thecapone45 Yeah, Zune Pass was really ahead of the curve when it came to music subscriptions... though I was never interested in paying for it and don't pay for them now either. I prefer to own my music and pay for songs I like. Zune HD was cool in theory, and I loved playing Audiosurf with music on my Zune using the gyroscope - but it infuriated me that there were no pressable buttons on the thing besides the power and home button, so if you wanted to do something like change the volume or quickly mute a song (e.g. when someone tries to talk to you with your headphones in) you have to wake up the touch screen and tap it. Dumb... pretty sure the iPod Touch always had a physical volume rocker. If Zune HD had that it would have been great. I kept using my 80GB Zune even after getting the HD

[@davidronbrothers1764]

I absolutely loved my Zune generation 2 and Zune HD. I have no shame in saying it.

[@facetiouslyinsolent8313]

As someone that can't stand Apple products I loved the Zune. I used a Zune until I was able to load the same amount of songs to my smart phone. I sold my original Zune and got a second generation. I had that second gen until 2022. It was Black and in pristine condition. I sold it on eBay for $250. Selling a 14 year old "failed" product for $250 isn't too bad...

[@JhanOjan]

this channel's name is literally "apple explained". googling and bias to apple is their only resources, without asking or doing some surveys to the actual zune's loyal customer

[@IceBlueLugia]

@JhanOjan Me when I watch a video explaining why the Zune failed and it analyzes opinions of people who tried it and didn’t like it instead of Zune glazers with buyer’s remorse.

[@maxheadrom3088]

I have the iPod killer - the Sandisk Sansa Clip! It played OGG, APE and FLAC and all the rest. It had great sound and the battery lasted quite a long time. Most importantly: I still have it and it's still work and it's still compatible with all and any USB port available.

[@me8042]

Digital downloads and phones with a huge memory capacity…….that’s the REAL iPod killer.

[@SixInchChaka]

Which model?

[@zemstafreda]

The Sansa Clip family (but not all models) was beloved by audiophiles and is still valued today. For a fraction of the price of an iPod, it had better sound quality and greater amplification potential.

[@gkk18300]

The fact that they just totally forgot about leap years really needs to be discussed lol

[@djxcel23]

Video Starts 1:28

[@Tacoma-W]

Thanks for helping me out from my Vape addiction. These KZbinrs can even sell their kids for 💸

[@Verbal_Kent]

Revamp does it for me 😂

[@DraconicAux]

This is why I love Sponsorblock lmao

[@ColdStuff-cf7jv]

Unless you paying Apple Explains bills, you do not have to listen to the advert.

[@djust270]

I bought my first zune 2 years ago and i love it. I ended up buying the first gen, 2nd gen and zune hd so I could experience each. Its not a perfect device, but i enjoy its quirks and the interface is great. Its nice to go for walks with nothing but my zune. No notifications to distract me.

[@SHO1989]

The dog was not itching himself, he was scratching himself. You scatch an itch, you do not itch a scratch.

[@cerromeceo]

😆😅🤣😂

[@LIFEWITHTHEJONESES1]

I had a zune. It was ahead of its time. You could send music and pictures to others who had a zune.

[@scalzmoney]

I hope everyone appreciates the irony of the Zune menu item labelled: Podcasts.

[@devaraft]

I don't know that subscription model exist. That's such a deal. If only they focus around that model and also just had a better marketing team

[@jonathanl5360]

As someone who used a zune I can say it was a fantastic MP3 player. Not only that but it had really good games. As a thing to listen to stuff on it was one of the best I ever had until the iPhone took over.

[@redslate]

It had one of the best mobile DACs in existence at the time.

[@blueface]

When I was in my teens I would go through a wide range of MP3 players because my friends and I would just trade em around with each other. I had a Mini Disc player, iPod, Dell Musicbox or whatever it was called, a whole bunch of knockoffs, and a Zune. I stuck with the Zune for a quite awhile and never understood the hate besides getting music on it, that I remember was a constant battle. I forget what I traded the Zune for eventually but it sucks it never really took off because it was a neat little device with a nice OS. My sister also had a Zune mini and she used it for years until it eventually died on her.

[@RetroFlight9]

I’m confused on seeing how many comments are saying that. I still have my zune til the day and I’ve never had a problem putting songs on there. At the time i had limewire and the zune software that stored my music was easy to sync. Even my cousin had one and i would visit to get albums he had that i didn’t. Seemed easy and fluid to me

[@Speed.Racer.5]

Never had any of the issues listed in this video. The Zune was great. Ahead of its time in many ways. I got rid of mine a couple years ago and hadn't used for a long time. I was amazed at how well it aged. The interface is fantastic.

[@PumpkinsChokeaHoe]

I absolutely loved my zune at the time. Once sd cards and phones came together i no longer needs iPod or zune.

[@Ad-skip]

1:27 Ad skip

[@openjaws]

I subscribed just because of the longer documentaries. They’re great

[@arianarunpop2202]

I had a Zune (mine was red) and I looooooved it! The software was better, the device was better, and I thought it would be successful. If it hadn’t been stolen I’d still have it.

[@theshadowman1398]

5 years too late. But I still have the Zune HD. Great device

[@PaggosBlitz]

I loved my Zune, i got the first version and it still works.

[@PointWithin]

The thin zune typeface was nice tho. I give them that

[@thecapone45]

Man I remember that! And how sleep it looked on that nice OLED screen! People complained about how easy it was to scratch and break the glass screens on iPods but the Zunes were built so much better!

[@JoBot__]

The Windows XP Zune theme was also great.

[@redslate]

I remember one of my friends asking if I could put a particular song on his iPod. Another friend and myself brought over our Zunes to swap music. Before that first friend could figure out how to transfer a single song without wiping his entire iPod, we'd transfered our respective Zune collections while still retaining all our data. Then, we just laughed at how much of a pain iTunes was.

[@Aaronsl-202]

Am I the only one that actually really liked the brown color?

[@galaxspace1]

Wtf are these sponsors

[@lenOwOo]

He is on fume

[@campaingsosa300]

why you so soft

[@iluvcamaros1912]

As a millennial, Apple was the moment in the mid-late 2000s. Microsoft trying to make a trendy mp3 player was like your dad trying to dab or something. It was cringy.

[@Tony-r3e6g]

I remember a college classmate brought a brown Zune to our weekly computer lab session. He put it back in his backpack after realizing that no one in the class was interested in it.

[@justinhaddock7315]

Someone made a joke in a meeting about calling it squirting and balmer had no idea. Whoever did that your a legend

[@dengyaohou]

Microsoft just got lucky and had monopoly in PC, nothing they have done was ever that great.

[@corgikun2579]

Watching on my ZUNE in 2025

[@danbh84]

🤦🏻‍♂️

[@szczurrat2402]

My cousin had one and boy did she let the world know it. It was funny to see her a coule of years later... same zune... but... i kinda want one today. They were solid mp3 players

[@matthewsandstrom2160]

I feel like this is pretty eye opening to the iphone user's mindset in the iphone vs android debate. A lot of them will argue that apple is "just better" regardless of any argument to the contrary. Seeing this, however, makes me think that that argument started back when the ipod was legitimately just better; being more functional, user friendly, and less weird than it's largest mainstream competition. Then that sentiment naturally carried over to the first iphone, bringing us today.

[@stephentaylor795]

I wish I still had my zune. I had an iPod first but the interface was so much better on the zune. The click wheel was infuriating for me and I enjoyed the customization the zune offered. It certainly wasn’t perfect and the iPhone killed it. But at the time you would have to pay me to trade in my Zune for an iPod.

[@greatexpectations6577]

A neighbor gave me a zune as a gift and i loved it. Used it for years

[@mrparkerdan]

MS couldn't succeed in anything without a monopoly. Plus, Ballmer should've never been CEO. 😒

[@cruz1295]

So we just not gonna talk about how fucking sweaty Steve Ballmer was in 3:28???

[@lazyazzninja]

I loved the Zune. Very user-friendly. If Microsoft ever brought it back I’d buy it in a heartbeat.

[@keaton111]

How did you stream the music if the WiFi was only used for file sharing??

[@IceBlueLugia]

You didn’t, you’d download them from your PC

[@miscellania4263]

“Microsoft was focused on its competitor and made a better mp3 player. Apple was focused on itself and made the iPhone”. - tech consultant Simon Sinek

[@dengyaohou]

It wasn’t better than iPod

[@zuzkazuzka8284]

And then Apple blatantly copied stuff into ios7 from windows phone that itself was based to Zune user UI. 😅

[@zemstafreda]

@@dengyaohou It was better than IPod in every way possible except marketing

[@dengyaohou]

@@zemstafreda said no one but you 🤡

[@dengyaohou]

@@zuzkazuzka8284 windows phone UI is ugly af lol what are you on?

[@MuditVerma]

3:37 that’s enough internet for the year

[@scottgfx]

In July 2009, I bought a refurb 2nd Gen Zune 80Gb. I bought it just to see how good or bad it was. It seemed decent, but I was already in the Apple universe and so I didn't use it much. After a couple of years I pulled it out of storage to find that the battery had swelled up and split the case apart. I really liked the Zune branding. It had a lot of potential to grow, but MSFT could only skate to where the puck was, and not to where it was going to be.

[@RichardLaurence]

I spent half a Christmas Day trying to get my daughter’s friend’s Zune set up - total failure

[@justinmiller3873]

I actually had two Zune’s lol. People made fun of me for years. I did enjoy my Zune’s, though. Even long after I had an iPhone, I used the Zune for some time after. The subscription based music service was huge for me, something Apple hadn’t done until years later. It wasn’t until Apple adopted that model that I decide to finally switch over.

[@monkieie]

I had my first mp3 player back in 1999 and although the storage was limited, I felt like a boss on my rollerblades 😎 It was just some generic thing from EBay but who cared? Nobody else that I knew had even laid eyes back then on an MP3 player. I never did like Apple products and always steered away from MS so I never had any problems with my MP3 players. Such a cool time!

[@bardknight]

Man, I forgot about Zune Pass. I think I still have some of those songs saved somewhere.

[@wht-rabt-obj]

Wow...Ballmer dropped the ball on a LOT of things at Microsoft 😮😂

[@paulbenish]

Let me just start off by saying your choice of sponsor sucks

[@TheAlphaWoomy]

I bought a Zune when it originally came out and I liked it very much, once the iPhone 3G came out I just wanted one device so I switched. After the iPhone 4 I didn’t have a cell phone for years but when I came back I got into Windows Mobile until it was discontinued and went back to iPhone. I loved Windows mobile

[@Speed.Racer.5]

Every once in a while Microsoft makes something great. Then they don't know what to do with it or market it, and it gets canceled.

[@obscuracamaria2931]

I... Actually liked the commercials (okay the execution of the last one was creepy) and see where they were coming from

[@vspianist]

Are we going to forget that this guy decided to take a sponsorship from a vaping company?

[@tdrg_]

Twice

[@stellviahohenheim]

​@@tdrg_Truly the Folie adeux experience

[@social6077]

sponsorblock

[@jamesjimbob71]

so what i vape

[@bobby6134]

He could close the channel up and go get a job. They need to make money too.

[@thesilentobserver93]

Sounds like a lot of Microsoft’s regarding the Zune and its features was akin to taking a really good Olympic runner, shoot them in the knee, and then expecting them to stand a remote chance against Usain Bolt in his prime.

[@metalcrip89]

EXCELLENT DEVICE JUST WAITED TO LONG TO RELEASE IT FOR IT TO BE A MAINSTEAM SUCCESS. loved the design of all the models and player ui fyi never paid for albums so never had an issue there. limewire,frostwire we're king.

[@cjc363636]

Apple is by no means perfect, but good development and management of an ecosystem matters. I mean, 'Squirting?" That it made it out of whatever meeting room it was dreamed up in is beyond me.

[@itschelseakay]

squirting 😭🤣💀 I wish I remembered that 😆 I was a very naive 7th grader though so i wouldn’t have even been able to appreciate how bad that is

[@josesabat1710]

I had the Zune 30 in black and loved it. I also had the Mini Zune in 8gb with flash storage.

[@Saga3282]

I remember myself back in the day, playing with the zune games that were later introduced with software updates. It was cool 😎

[@kingserafoi8355]

Zune PC software was/is the absolute worst. iPod had drag n drop, Zune convoluted the process with folder syncing which CONSTANTLY deleted albums from my device when resyncing to add more music. It was the most frustrating user experience I've ever dealt with. I still use my Zune but unfortunately won't ever attempt to add more music or re organize

[@NeilRamsay-q4z]

Microsoft was releasing vista at this time… it worked flawlessly on windows XP. When you tried to pair it to vista it would brick it. That made the rounds and everyone wouldn’t buy one. Microsoft also gave them to hipsters at the time. They used them with white iPod earbuds and hid the players. Lol. Microsoft was so big it didn’t check cross compatibility. It’s a shame, it could have been really popular.

[@Poketroid23]

2nd Gen Zune and the software were amazing, first gen was legitimately bad. I still regret not purchasing a Zune HD. I couldn't really afford one, but I didn't try too hard to save for it since my 250GB was great and it's still kicking to this day. I've considered using an iPod Classic with Rockbox firmware, but you can't really compare the experiences. It really is one of those "you just had to be there" moments, because everyone that owned a Zune absolutely loved it to death.

[@D_Roadtrip_Productions]

first time i heard of Zune was when Bill Gates sat on stage next to Steve Jobs. i wanted to know Microsoft's take on it, but all the retail stores were out of stock. so i envisioned Zune to ve a marvelous thing. i liked the Zune logo appearing online and i did not know most of the pros and cons described here.

[@MrMic_Makanaki]

Naaah. Squirting in tech is not something I thought I'd ever hear

[@Silver2004Avalhadia]

Well there was IBM/Lenovo clitoris in the keyboard :) Unofficial name tho

[@ytb695se]

I used to have a Zune. I got one in 2011, as my birthday present, but it fell into disuse the following year when I got an IPad, and it ultimately bit the dust 2 years after that when the battery swelled while charging.

[@yourejustwrong124]

Stop taling füm ads.

[@apparentlynot1stLeonchubbs]

Just so I'm understanding the hate.. Could you explain to me what füm is?

[@zuzkazuzka8284]

Zune did not failed in a common sense of the word. It was canned by the wacky management whose feverish item sales numbers were not met. Let’s remember, they wanted the same premium price as iPod and expected comparable sales growth to iPod. All that for the new product in a market already heavily dominated by Apple. Truly mad people. And all that happened right after that “Plays for sure” fiasco. And then they punished those few people who actually bought into Zune ecosystem by ending its support. Who in their right mind would want to buy anything from them after?

[@rodzalez3549]

I just never liked that you needed another software to sync it. Why no use wmp?

[@JamDecks]

I actually loved my 1st gen Zune. I got it when it first came out. The woman at Walmart were giving me a hard time buying it.

[@AudioGAWD]

I loved the Zune HD specifically, but I hated how hard it was to find accessories for it and the 'apps' to doenload werent that good and mostlly random games. They eventually made the interface integrating better too, but it was too late. The Zune HD finally died and I had a warranty on it. To my surprise, they say they dont make it anymore or dont have any. So i was credit the value of the Zune HD. Sad times man.

[@ardent9422]

Back then when the Zune and the iPod were out, I went with the iriver. The iriver was such a cool device, it had a little haptic scroll pad, rechargeable battery, I can't remember how many songs it held though.

[@poppers7317]

I thought about buying a Zune because it had way more storage than an iPod. You didn't even mention that fact. In the end I bought neither.

[@obscuracamaria2931]

Interesting that Apple never tried the social angle until Ping many years later...

[@Ccg9024]

The zune could have been a hit but much like Windows phone Microsoft just doesn’t know how to market their products that are not Windows. Not to mention the iPod had already been out and had five generations by the time the zune came out. Also rip to former CNET editor James Kim @ 2:43 who passed away back in 2006.

[@stellviahohenheim]

Microsoft only knows monopoly they literally doesn't know what fair competition is

[@Peo_Sahlin]

No, Microsoft's products will most likely fail. They never know what people want and make terrible products. It's not about marketing or timing. It's basically that their products sucks.

[@C_M_R]

(5:39) DJs absolutely use microphones in the rap/hip-hop world.

[@joesalyers]

I had a friend who had the Zune and since we were in the same band we would add songs to our iPods to go home and learn to play at shows. I asked him why he had a ZUNE instead of the iPod because he always had to bring his laptop just to add music to the Zune (might as well just use the laptop). He said "I didn't buy it...I won it at a giveaway, there is no way I would buy this hunk of junk! The words Hunk of Junk inspired an original song by the same name about a guy who buys all the latest electronics and discards them in a pile once they fall out of fashion!

[@conor7154]

What? You also needed to use a computer to add songs to iPods…

[@dan8381]

You did not need a computer to add songs to a zune especially in the later models.

[@redslate]

If we're talking like-for-like generation, you needed a computer to transfer files to iPod just the same. And, the Zune software was far more useful, supported more file types, including mp4, and didn't have insane built-in copyright protections. The Zune could actually share songs wirelessly, albeit limited to 3 replays.

[@MondoMiami]

Microsoft marketing always falls flat, especially with product names. Zune. Surface. Cortana. Bing. Kin. The list goes on …

[@JAD73567]

There is a warehouse somewhere loaded with never sold Zunes.

[@theinfinitymachine9610]

I bought one. I actually love the screen and I wanted to be different bc everybody else had a iPod. Well, there is a reason the iPod is amazing. The zune was a freaking brick to put anywhere. The software wasn't that amazing either. Apple iTunes was a much better experience. I used it for 3-4 months and bought a tiny iPod mini clone instead.

[@Crimsontekkadan]

Did you know that red vs blue made a promotional video for the zune that was pretty funny, it promotes and makes fun of the zune at the same time.

[@jamess.3013]

The ads actually remind me a lot of the very successful ‘jump in’ Xbox 360 campaign and maybe. That’s kinda what they were going for?

[@steveh4114]

Competition ! I liked that a big company MS would provide Apple some competition. I got a Zune HD which I enjoyed for it's HD Radio ... why buy expensive songs when I could listen for free on HD radio (which had very few ads). I toyed with the Zune store and even got a dock for the computer. I tried the subscription service and got some free songs. I liked it, but it didn't have the pizazz of an iPod nor the expense !

[@ExecutiveMeeting]

Well the Nokia 5300 and phones like it dropped you really didn’t need a second media player unless it was a iPod… which was more fun and fashionable to have. If you had a blackberry you grabbed a cheap mp3 player or a iPod

[@alexandred8513]

12:53 James Kim ❤🕊️ Already been 18 years…

[@LaurenMiddleton28]

You should do a video on why the vision Quest Failed so Miserably. Apple can't sell em.

[@BlownMacTruck]

Looking at your comment history, I found the troll. Maybe try harder to not be such an obvious shill next time?

[@IceBlueLugia]

Vision Quest? Is that some unholy fusion dance between the Meta Quest and Vision Pro?

[@DoublePlus-Ungood]

My GF at the time had a Zune and we both liked it but it was F'd up, as mentioned, by MS. I do have to disagree that the Ipod was a comparatively "easy" experience. Same GF got me a nano with the screen, super cool looking, went to put MY burned CD's on it...Apple said "Nope" and though I was gonna buy them AGAIN. Told her sorry and asked for receipt, went to Best Buy, got me a Sansa Clip and NEVER looked at Apple again.