Just thinking about you and hope you're doing ok ❤

Me encantó ❤

Still watching this video 6 years later. It's crazy to read the comments and think of the makeup i used to buy

the Too Faced heart compact reminds me of Sailor Moon 😭

aww, the potential revival of Coastal Scents made me remember this series. I loved your previous ones on beauty brands.

..😊😊..

good video

That photo is not Lilia Friend, it's Lindsay Hendler, Lewis's daughter. Lewis is my uncle and Lindsay is my cousin. Lindsay used to promote Michael Todd on QVC.

🧡

I have the original, shimmer, and metal mania palettes from wayyyy back in yhe day and even though they are obviously horrifically expired, I could never bear to get rid of them. They got me into makeup. They belong in a museum. 😂

Boo Boo Kitty was definitely old too faced! It might not have been 1998 but I owned it around the year 2000. This is an amazing video for a brand I love but no longer wear (switched to natural). Love this, brings back fun memories of trying makeup as a teen and tween.

I loved costal scents

This is a staple

This is fascinating! Thank you for the interesting video.

The Ruby Woo is my fave red lipstick too, after it took forever to find a red shade that worked best on me! I also had the Maybelline dupe but the shade is a tad brighter and didn’t look right on me.

Exceptional video ❤

I loved this brand back in the day.

Hello from France! So glad to see you back!

😢wonderful job

This is stunning 😍

La Mer and Coty Airspun give me weird vibes. Sounds like the kinda stuff that your two faced highschool bully would use. Very weird vibes from P. Louise as well MAC ... idk why, just everything looks so dry and cakey.

That sounds horrible, I'm sorry you had to go through that. :( That MUA story...ugh... and they say pretty privilege does not exist.

So glad you're back!

I’ve missed your posts!! I had no idea how romantic Ardell started. Always love your origin stories. Thanks for sharing Elle!

Thank you

I’m so glad to see you again!!

Still love Champagne pop. Such a pretty highlighter

Another incredibly well-done origin! 👏👏👏

So happy you're back! Love your history videos!

These are some of my favorite videos!

Me, unaware of the ad drama: This is the origin story I've been waiting for 🙂

So thrilled to have you back Elle 😍

I was just thinking about how much I missed your videos! I love hearing the history of these brands, it makes me feel much more connected to the list since it's about a hobby I'm so interested in.

I was so excited to see you pop up in my notifications!! Absolutely love your brand history deep dives :)

I've never worn fake lashes but still had to watch :)

So good to see you back 🖤

Yeah Elle’s back!!! I hope you are doing good girl!!!

Welcome back!!!

Welcome back, I have missed you Elle!

Ahhhhhh you made a video!!! Elle I absolutely love your deep dives! Also hearing cashmere meow had me chuckling. I hope you are doing well. Definitely missed your uploads. But this is an awesome treat!

Ahhhhh! I get so unreasonably excited when I see that you post!

So great to see a new video from you I have only worn false lashes a couple of times (for Halloween costumes) and it was an adventure

Missed you so much!!!

Glad you came back Elle! This was a great story and very interesting how it intertwined in other directions!

I was just wondering about you yesterday morning, and here you are!❤❤❤

So glad to see you back❤️

I've never worn false lashes. But it was so interesting to see this brand's history. Loving seeing videos from you again!

Just when we needed you the most 🎉

Elle, just stopping by to say I’m so thrilled you dropped this because I’ve missed your presence so much! I’ll often go back and rewatch looks you’ve done! So grateful and hope you’re doing well!

WELCOME BACK OMG!!! THE BIRTHDAY SURPRISE I DIDN’T KNOW I NEEDED 🎉🎉🎉