23 Advertising Techniques Used to Create Powerful and Persuasive Ads

Are you ready to start creating powerful and persuasive ads that get your audience ready to buy? These popular advertising techniques can help you to design ads that resonate with your audience. Choose your next advertising technique then use Visme to create your visuals: www.visme.co/ad-maker/
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With the competition to grab your audience's attention growing all the time, it's essential to find the perfect advertising techniques that really stand out and resonate with your audience.
This is why we've put together this video with 23 popular advertising techniques that are proven to work well with getting attention.
Our host Mike Ploger walks you through what each of these advertising techniques are, and shows real life examples for each one so that you get an idea for exactly how each of these advertising techniques could work for your business.
Here are the advertising techniques you'll learn about:
00:59 Color Psychology
1:53 Composition
2:39 Rule of Thirds and The Golden Mean
3:22 Focal Point
4:00 Visual Path
4:48 Typographic Composition
5:39 Repetition
6:19 Body Language
6:59 Direct Gaze
7:34 Three-Quarter Gaze
8:10 Point of View
8:43 Behind The Scenes
9:30 Association
10:10 Symbolism
10:55 Anthropomorphism
11:31 Emotional Appeal
12:46 Storytelling
13:29 Social Proof
14:10 Fantasy
14:44 Animation and Motion Graphics
15:22 Artificial Reality
15:58 Social Media Influencers
Those are just five of the 23 advertising techniques Mike talks about throughout this video, and there are so many options to help your business create unique and persuasive advertisements.
Looking for even more design inspiration for your next advertisement? Look no further!
Learn about color psychology here: visme.co/blog/color-psycholog...
Find some popular fonts for 2020 here: visme.co/blog/top-fonts-2020/
Check out various types of advertising appeals here: visme.co/blog/types-of-advert...
And of course, take a look at the blog post version of this video here: visme.co/blog/visual-advertis...
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this really helped me with my school task on marketing, thank you.

[@krygergaming]

Hello

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Me too💕💕

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These are the type of videos that should go viral but unfortunately it demands hard work for you u reach this level!Thank you

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[@CameronFlint07]

Thank you, this is really concise, visual and useful!

[@fatimaezzahrahezraf3394]

Thank you so much for the content's quality and the provided information. Highly appreciated :D

[@morethanwordsmarketinglimi1742]

The focal point and visual path advice is a game changer!

[@readdoplaychill]

Also important is to match narrative with visuals. This is guy is very good, but he didn’t write the script (by himself, at least). Great video, thanks!

[@perezadilainebernardo4021]

This video is interesting! Thank you for sharing the 23 techniques in creating powerful and persuasive advertisements. These techniques helped me to enhance my knowledge in advertising.

[@dwaynewal-e8615]

This video is amazing. A designers delight.

[@dancu9271]

Thanks for making and sharing this video ‼️

[@aizellenucup919]

Good day. I've already watched this video. Thank you! 😊

[@yt_dr.x]

WOW it's amazing video

[@JayaprakashM]

Excellent, Thanks 🙏

[@sakthivelbfa]

Thanks a lot for ur great explanation.one of the best vedio in you tube.

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thanks for this!! this content is very useful!

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this video is interesting! Thank you for sharing))

[@robbieone4360]

Great and informative video. Thanks

[@jacobfeldman1994]

Fantastic Content brother, well thought out and deliverd!

[@jasonng3239]

Z and F path seem nice .gonna try it tomorrow for my next project

[@pardeepsehmi7484]

23 techniques: 1. Color psychology 2. Composition 3. Rule of thirds and golden ratio 4.Focal Point 5.Visual Path 6.Typographic Composition 7.Repetition 8.Body Language 9. Direct Gaze 10.Three Quarter Gaze 11.Point of View 12.Behind the Scenes 13.Association 14.Symbolism 15.Anthropomorphism 16. Emotional Appeal 17.Bandwagon Pressuring 18.Storytelling 19.Social Proof 20.Fantasy 21.Animation and Motion Graphics 22. Artifical Reality 23.Social Influencers

[@reasonerenlightened2456]

Advertising is violence against the human mind. Smoke is bad for the lungs, advertising is bad for the brain.

[@wishvakanchana867]

still worth it, thank you for sharing your knowledge with us

[@Dheeraj_Gupta_]

my very help full THANKS

[@krishnendusasmal4221]

amazing ! Content is very useful. You present really well , award winning!!

[@VismeApp]

Thanks so much

[@reasonerenlightened2456]

@@VismeApp Advertising is violence against the human mind. Smoke is bad for the lungs, advertising is bad for the brain.

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what?@@reasonerenlightened2456

[@rachloml]

Thank you for this video, really helpful!

[@InthePaintPitching]

Much appreciated. Great job.

[@medic3202]

Love it , thanks people!

[@izzaamazing9277]

Thank you so much 💙 I need a lot to learn

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Thank you!

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Work??

[@GiselleTrujillo]

Excellent videos

[@aronlenart1926]

Amasiing! Congratulation, and thanx!! ;-)

[@HeathenwoodOfficial]

Thanks for the head start :)

[@tarunagarwal9562]

amazing concept of understanding things and that Z and F is so good.

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thank you, very useful videos

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awesome! bring more such useful stuff.

[@voltairepabustan]

Tons of value. Thank you!

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I am from Iraq and I follow you

[@alexandras6730]

AMAZING VIDEO!

[@daefromthehitshowdae]

helped me with a mock ads script im creating. thanks

[@btbmediamarketing7774]

Really good!! Thanks

[@VismeApp]

You’re welcome

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Very professional clear and to the point. I’ll be heading to your site visme soon

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thanks!

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Perfect!

[@sachinnaik4690]

Thanks so much sir ❤️

[@cridzongaming]

Thanks mate..

[@ramatextile3723]

Thank you so much, im just begining for created ads technique, and thankyou

[@TheCaboCorExperience]

Yes! - Before anything, you gotta know your target audience; know their wants and needs, and understand who and what they are. Basically, know and understand the demographics and psychographics. Moreover, mustn't forget to provide value, as well.

[@micopep1]

1:00 Color Psychology 1:54 Composition 2:39 Rule of thirds & Golden Mean 3:22 Focal Point 4:00 Visual Path 4:49 Typography Composition 5:39 Repetition 6:19 Body Language 6:59 Direct Gaze 7:34 Three-quarter Gaze 8:09 Point of View 8:43 Behind-the-Scenes 9:30 Association 10:11 Symbolism 10:55 Anthropomorphism 11:30 Emotional Appeal 12:12 Bandwagon Pressuring 12:47 Storytelling 13:29 Social Proof 14:10 Fantasy 14:45 Animation & Motion Graphics 15:22 Artificial Reality 15:59 Social Media Influencers

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[@thehelpers2317]

how did it go?

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[@florabonneau2723]

incredible

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Awesome

[@antton8575]

Loved the fact I got smthin new from this. Most marketing tips videos are so cheesy and same stuff

[@jasonng3239]

Nice.

[@successsuccess6081]

Which software are you using for editing, if I may ask?

[@arinakbulut7514]

the thai ad was used in one of my schooles to promote being kind. I never knew it was an ad

[@antarbo5060]

Great video

[@sandhyasharma5255]

You look so good.. Btw thank you so much for covering this topic..

[@theresajohnson1sas721]

Thanks

[@user-ho8st3nl3h]

thanks for the video, it’s really useful! btw could you please tell what the ad where a man chases a woman in the train? i saw it and absolutely fell in love, but couldn’t find it later 💔

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Greate

[@elizabethgibson1997]

thx for help

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9 DIRECT GAZE is a very very very great idea

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Genius!! cr

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Super

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Good day, Mr. Brabante! I've already watched this video po. Thank you po!

[@hishamb8726]

Guys, what is the name of the movie playing at 12:50 ?

[@ToniLovesSkateboarding]

found this entertaining and very useful. I really wish I had gone to school for advertising :/

[@TejRaval97]

I went to advertising school and trust me they don’t teach things this good.

[@chloep8808]

I work in advertising and never went to school (university) for it. It’s possible

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Fui obrigado a ver isto!

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coincidencia entao

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Very interesting this is exactly what Moe Mountain hot sauce needs. My company Moe Mountain Heat Inc is almost 10 years old now. Thank you for this video. I liked it very much and I think it will be a great help in getting the word out about our company

[@serhatbakunin]

It helped me my homework

[@marcmorton6580]

i will start my agency

[@ZeghoudiYacine]

thanks .. are there books about Techniques of advertising ?

[@rinaldirahardja8449]

this is teaching us design principles with different language LOL

[@MasterMultitaskerZed]

Whut du u mean?

[@rinaldirahardja8449]

@@MasterMultitaskerZed His guide about ads graphic composition

[@madelineanabella6400]

Thank you

[@MasterMultitaskerZed]

@@rinaldirahardja8449 nah I meant what's this supposed to mean: "with different language"

[@kristergjertsen9295]

What type of advertising is currently leading in terms of effectiveness?

[@indiatoworld5571]

good

[@JuanPerez-zc1om]

Good film shows methods to carry out a way to earn money.

[@deborahdapo3210]

do you know of any website where you can put your ads and links in one place?

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If you would like to make a video for your organization or your product, you can contact me.

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[@Elonmustard675]

I'm fishing way too deep in the wrong part of the ocean

[@cferracini]

Funny enough, I subscribed to this channel on the 1st video I watched and it was a video where you didn't remind people to subscribe

[@SerapioSergiovich]

Excellent video and very good images. I have similar contents in my channel.

[@telemachosparaskevas547]

Hey, awesome content once again! What's that movie on 12:50, please?

[@bunnybabey7703]

timeless

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Who’s here from VSC btw it could mean anything

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Yansong Zeng oh wow of course i'd see you here

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Wow

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bruh

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Max STRAUGHAN you too!

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Again rlly yansong

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1st comment❤️

[@jasonng3239]

Congrats

[@elaizawgp]

Module brought me here

[@naranjasss]

great video, but i wonder how these american techniques would apply worldwide.

[@VismeApp]

Surely every culture has a list just like this one for their advertising!

[@noahkanagalingam7842]

Corona 😬

[@nikiforoslll]

10:50 that's a timestamp for me

[@vanshikakiduniya262]

Hi Vanshika thakur

[@the0newh0plinplinpl0n]

I am here because i have to do an english assigment about advertising And i am not in marketing

[@the0newh0plinplinpl0n]

But the video is good tho

[@shemonemcfarlane4047]

Hey

[@k33gan36]

Corona??

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Hi

[@sonaramsangma1587]

Sangma Vlog

[@teresatotanes3221]

you are the one whos doing those brands to advertise? because mcdonalds be seen many times..or your using it bcs they have the best ad?just curious