A Shot-Fueled History Lesson in Jägermeister

Presented by Jägermeister
In this episode of Al-Kee-Hol, we meet up with world famous photographer Atiba Jefferson to visit the Jägermeister factory in Wolfenbüttel, Germany. Atiba has had a genuine love for and obsession with for Jägermeister for many years now-it's his drink of choice wherever he goes-so here's the perfect person to accompany us on our tour.
Upon our arrival at Jägermeister headquarters, we're greeted by the brand's head distiller, Mr. Fritz, who shows us the ins and outs of the factory and how the potent drink is made. Then, its off to Bad Harzburg-the founder of Jägermeister's old hunting lodge-for a Jäger history lesson. Towards the tail end of our visit, we head to the town of Hildesheim to meet Jägermeister maestro Nils Boese, who serves Atiba some unique cocktails and a shot that Atiba describes as "one of the best things he's ever tasted." And we end our journey in Berlin, celebrating with-you guessed it-more Jägermeister.
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[@usernameuser5573]

Five seconds into the tour and Fritz is already sick of his shit

[@TheCrazyBoar]

genau das selbe hab ich auch gedacht XD

[@Erin-bd6jg]

"I've had Jaeger here.. here....here........here here here here... here... " "..okay"

[@Mr1337sheep]

this guy is flexing way too fucking hard in his supreme gear

[@dalicloud9]

"this guy".....clearly don't know who "this guy" is.

[@6KaMaL6]

Kevin C Wtvr

[@dalicloud9]

ja oui si. yeah yeah yeah

[@MrFootlighter]

Supreme is arguably the worst skatebrand around right now their clothes are ugly and scream " I spend all my parents money on this"

[@WeedSmokinRepublican]

One of the best times to have Jäger is after a large meal of protein such as beef or sausage. The herbs in Jäger are meant to help the food digest in your stomach so that you don't feel bloated. It's also fun to get fucked up on too lol.

[@aravindradhakrishna8660]

+ConfederateTexan Good tip, will keep that in mind now after large meals.

[@alexanderrahl482]

+ConfederateTexan ( ͡° ͜ʖ ͡°)

[@mattikorpela7562]

True. Try Unicum. Its the same stuff just bit stronger and better.

[@steveo3589]

Das is good . YEE YEE

[@lucasthelemur7606]

sounds like it'd be good with meat

[@luj_888x]

Um am I the only one who is mind blown by the fact that he's 38?

[@LouB3rt]

it is because he is not married and does not have kids, and he also does what he loves for a living. Looks like he is living the good life

[@BVengerov]

Jager makes you younger. You just have to drink it and advertise it in every sentence.

[@LouB3rt]

***** For sure, everyone has stress that comes in many different forms. Drugs/alcohol age you as much as family/relationship stress. the trick is just not to have both haha *cheers

[@lachlanallen341]

***** He's technically right about one thing: people are not genetically identical. Different people react slightly differently, to all drugs/substances. That's why we use Confidence Intervals from statistics in Medical/Biological research. The effect is for 95% of the population/sample, so there are still outliers who won't respond the same way as everyone else/

[@lachlanallen341]

***** You actually kind of are assuming that though, it might not be his "blackness" but it is still possible that he (or someone else) would be more resistant to those effects (although there is a high probability that he is full of shit though lol) As I said, there will still always be outliers....

[@thomasliang568]

fuccboi outfit on point

[@lidonthequid]

Jaegermeister was founded in Germany in 1935, where nothing much happened with it until some time around ten years later. Which takes us right upto now where it is one of the most popular drinks in the world. The end.

[@niall790]

Does this dude speak German or is he just on a tour where he understands nothing?

[@ChopAndBrew]

Wondered the same thing. I am thinking Atiba is getting the translation from someone else off-cam between the tour guide's soundbites.. editing out to keep that flow sort of authentic.

[@mikereed9963]

Jägermeister - The drink for dull, boring black men.

[@bradenrodriguez5183]

@@mikereed9963 weird comment considering it's a german company and they're literally in germany.....famous for black people huh?. you goose.

[@dannycali15]

I'm surprised they didn't give him jagermeister x supreme coat

[@eoghanfagan7]

I am really excited to see a video like this about jager, i often see things like this about scotch and wine but jager is an amazingly drinkable spirit which has brought me many a fine memory in my short drinking life!

[@wdm2112]

This guy is a fucking void for charisma

[@drewpeacock6234]

wdm2112 he’s a perfect example of #affirmativeaction failing.

[@_The_Worst_]

I use to like to kick off a drinking binge with ten shots of Jager...👌🏼🥴🤘🏼💯✔

[@TubeSomeYou]

"Presented by Jägermeister" 17 min commercial coming up.

[@setobikouta2310]

holy shit, didn't expect to see atiba! i love your photos and it's always great when you pop up in skate videos

[@ibraveheart5700]

I'm 23 and so far Jager is the best drink I've ever had

[@janskamperle8695]

For me Jägermeister is like one of my favorite drinks. ❤️ Jägermeister !

[@dikdikmarzipan2819]

You know, this video is very informative, especially since I'm watching this video right now as I am trying my first jagermeister and I am in love with it.

[@mosherchoker]

I've never wanted a shot of Jäger more in my life!!!

[@cailovin1586]

This guy needs his own show.

[@Jaserra22]

Great video! I literally drooled when I saw the barrels.

[@bugglemagnum6213]

i was like "is that atiba" 2 seconds in and it got me hype when it was him

[@originaltommy]

This is amazing! Love it! (grabs another shot of Jaeger.....)

[@VibesLaCroix]

ATIBA!! great episode munchies atiba is the man!

[@nachesdios1470]

-What about the deer blood? +*Explain that's only a legend* -*Look at a tube, and point it and says* Deer blood

[@robbolmstead]

AdSanz simple. Upon closure of the first kill, the parties in the group drink a shot of warm fresh deer blood from the first cut mostly chased/but occasionally mixed by/with Jaegermeister. So says the rumor...

[@bugglemagnum6213]

hard ass supreme northface

[@gr8o2h2o]

The first time I tried Jager, I said Hmmm! Vicks formula 44, I might like this. Then I had it chilled properly and it had a totally different character and the buzz is different. I never thought of putting Kahlua and Jager or beer and Jager. I got the Irish hooked on a sip of Reposado tequila with a Guiness chase and they rocked on that.

[@zapetis]

the best promotional material for jager

[@DrumNbassSets]

Good watch man really enjoyed

[@TheScottGillies]

The "Hallelujah" that came in at 6:30 was VERY APPROPRIATE!!

[@DannoCrutch]

Great insertion of Handel's Messiah!

[@streetsomnia]

Makes me think times when jäger came out of my nastrals, love. :)

[@Ganjasmith]

this was pretty awesome

[@lynxdir3kt903]

Very Nice Video ! Greats from Wolfenbüttel

[@MorbidOrangeCat]

Tyler the CreJäger

[@ltdann1992]

😂😂

[@nintenjoel]

This video made me happy... aaaaand now I want a freezing cold shot of Jager.

[@youngmanchego]

Huh. That was actually a lot more interesting than I was anticipating.

[@OneDeepDegree]

I came for a Jager doc… I subscribe for this journalism👣👣👣

[@karolinepinkau3370]

It's so cool to see my hometown in a video

[@pnull]

Very entertaining and informative. Great video

[@cechk01]

9:53 "fully automatic" no... its not

[@deanazcoolzi4382]

Patrick Barry I think he was referring to the shooters abilities not the gun in question....... still just an option; I sk8 and drink jager so we say and think shit alike haha 😂.. yes; that gun is semi-auto obviously 🙄 just a representation of a real weapon 😭 game seems fun Kappa duck hunter minus a dope plastic shotgun 😎

[@zoeblopaistinpannu5278]

it's a joke, geez

[@HoxtonLive]

i've been taking jägermeister shots every evening after work and a bottle of alt bier right after it. its pretty good when you are dead tiered.

[@beybylycyous]

i appreciate Jäger even more after this video

[@drrsn5278]

very good video. liked it very much

[@GraveyarDiscipl]

Actually, you need to party in Okinawa, Japan. Bars open at sundown and close at sunrise. Kin-cho is a great USMC party town. Have you tried Jaeger and cherry Dr Pepper? Since I'm in coal country,I named it Black Damp, after the real black damp in coal mines. It's friggin' awesome!

[@bobsagget823]

jaeger is love, jaeger is life

[@OxuPoxu]

That black supreme hoodie is p dope

[@chili24137]

Lol, having one of those jager lab coats would be awesome lol

[@llcoolmartine]

Reminds me of the local Wino who stepped into the restaurant and had a Beer and a shot of Jaeger. It was 11 am and I was having lunch....

[@goobyplz9040]

Love Jäger dont understand why people act like it tastes so bad when they take a shot. It goes down pretty smooth and tastes pretty good if you ask me.

[@MrPh30]

The best snaps after a hunt

[@krazzielaosboi]

Jaiger + Redbull = 👌🥴

[@JasonCtutorials]

the hat is so funny. SO HIGH!

[@ionlybluffAA]

5:59 LOOOOOOOOOL i'm making jager "YEUHHHH" so done

[@rolandodennis8385]

“Oh...I ain’t leavin!” Hahahahahahaha

[@Tackleberry666]

That was amazing tour. I like Jager but it is abit too sweet for me. However I know few people that make it at home and that one hits a spot. Its not original I know, but close enough.

[@mikedelgado8888]

Awesome

[@chrismcquade4424]

Everyone needs to hop on the Jäger train it makes for a wild night!

[@datnuk305]

Atiba is so fucking cool and this just confirmed it.

[@swish007]

i had a stormy relationship with jager back in the day.. as with many things you have to respect it or it will turn on you.. the jager definitely turned on me. so i stopped drinking it. but watching this makes me think i might like some again, especially maybe with the chocolate liquer that sounds great.

[@ReapedLegacy]

just tried somethis past week. Shits not great at all....and I'm positive it fueled my dreams that night.

[@themisterier]

u forget to put the munchies watermark in the vid? makes me wonder who produces em a while

[@SlowJoman]

love jager

[@ericmuir3356]

well, you sold me on jager

[@Fraudpod]

I just wish he would say the word 'Jäger' more!!!

[@Durkeeon]

I could honestly go for that jager chocolate liquor shot.

[@garyv2498]

Until I realized he took that bottle out of a freezer I was perplexed as to why the Jager brewery would have old dusty/dirty bottles of their product.

[@Papi_Phat_Stacks]

ohhhhhh the mind shredding hangovers..........

[@noahlizard7]

"Fully automatic"

[@Oliverpebh8]

You are allowed to drink on the street in many north European countries such as Denmark, Germany, Sweden and Norway

[@grimjaur86]

not true.

[@Alienman1212]

grimjaur86 yes it is

[@Alienman1212]

Leon Giraudo no its not

[@Alienman1212]

I dunno...but Its never happened to me...Walked past the police multiple times while having drinks and even Holding bottles of vodka.

[@geckofan77]

Oliver Frost Germany is not in northern Europe tho

[@11isdestiny]

ok I'm buying jagermeister right now !

[@tonynewman777]

Very impressive...Now those are big barrels. I like the brewmaster he must Love his job. I'm about to try it out... How is trying to define what all the ingredients was... Some things I guess are better left a mystery haha.

[@SocialDem86]

Brought to you by, jagermeister.

[@fredooor]

Jägi ist beste! :)

[@peterscandlyn]

We seem to have missed a pretty important step, I would have thought, in the process. The little matter of distillation of whatever the 'erbs are macerated in....?? Yes/no?

[@ChopAndBrew]

Now for a shot!

[@ChopAndBrew]

***** Yes yes yes! Or adding some of this wall of spices and herbs to boil?

[@Caligula138]

I've had a lot of fun at Max Fish

[@STREETPRODZBMX]

people are saying this is an ad for jagger but I feel the exact same way about captain morgan

[@adropbear09]

@3:18 Nice jacket, Do they make it for blokes?..

[@deanazcoolzi4382]

Holy shit MR.FRITZ!

[@klick2destruct]

This is so cringy

[@samercif4319]

Didnt mean make it past 1:56

[@xExile7]

More Atiba pls

[@TheScottGillies]

I am captivated!!! @14:24

[@Juubee5]

never mind them, Jägermeister is still awesome!

[@LevinTwelve]

Dude is decked out in Preme!

[@jakemarsh27]

I really want that Mona Lisa Jägermeister poster

[@lewissowerby2149]

got dem supreme hype goodies

[@paulearnest7867]

the least enthusiastic host ever.. time for bed dude..

[@drewpeacock6234]

Paul Earnest #AffirmativeAction Failing as usual.

[@kbbl102.5]

Well he’s clearly wasted.

[@HeavyHeartsShow]

I think he’s a legendary photographer who was asked to host one episode

[@wubstep420]

he sounds like he’s on some benzos or opiates

[@speedfre]

I got to ask, heard the mention Skelator. Is that the same Skelator from the bike messenger video?

[@Lvl18Meep]

was i the only one who thought of baxtor when the lodge owner was talking about his dog? XD

[@dokocatam]

I need that small Jager

[@drumtravelfun]

Jager is the bomb.

[@taylorwilliamson9265]

I feel like the only person in the world who not only loves Jäger and black licorice, but who loves it because it tastes like black licorice.

[@jameswray50]

Jägermeister is the best.

[@gandhithewise359]

Dude's a professional photographer and pulls out a "point-and-shoot" when registering one of the highlights of his life? Goes to show that it's not all about the tech...

[@jordangarcia7911]

Very good with baileys ♥️

[@thomaswan4934]

Both are my favourite ❤️ but I never mix it together

[@jordangarcia7911]

Thomas Wan yeah probably to much lol but I like the strong flavor it gives kind of like espresso which I’m in love with also

[@1adamgardner]

I want more of this dude!

[@stevenpham1961]

But to only drink jager is to miss on so many great spirit. Some of which are acquired taste. As I learned about each spirit and distillation process the uniqueness of each flavor comes out.

[@Analogrime]

Nice Ad.

[@tristananvilcaster]

Nice

[@66peaseman]

supreme supreme supreme supreme

[@joekev27]

Finally someone who feels like me, I'd take jager before beer any day.