Beer Brewery Makeover - Building A Brand, Ep. 11

[@thefutur]

Subscribe to our newsletter for updates on building a brand 👉 www.buildingabrandshow.com/ We plan big things with this: bonus content, breakdowns, and ways to connect with us in person. Did you love this series? Do you want more? We can't do it without your help. Here are a few ways you can support us: 1. Share this channel with a friend. 2. Become a sustaining member 3. Take a course with us: bit.ly/Futur-Academy-Shop Thank you for your support and for helping us with our mission to bring high-quality creative business education to the masses. Don't forget to follow and tag us, we'd love to be friends: @thefuturishere @matthewencina @mrbenburns @hamiltonfamilybrewery

[@neutrogaming4707]

Hey please respond to my question -- I WANA ASK THAT IS THERE A GOOD CHANCE OF CARRIER IN GRAPHIC DESIGNING AND WEB DEVELOPING ( PLEASE RESPOND )

[@MuhammadShoaib-ui4uj]

you guys are amazing i just love this process and learned a lot about building a brand.

[@ohmjustsketch]

The Futur thank you so much to make this document, I have been waiting to watch this kind of work for so long. You guys nailed it❤️

[@lyndonjacobs5264]

This series is amazing! I can relate a lot to it as I am the brand designer of a company and the show also made me think more about the process with tips that help me to improve my design work. I am the only designer so I needed this to get my creative juices flowing. Please create a 2nd season.

[@likeafairy]

So when is season 2 coming? 😅

[@mrbenburns]

THE HATS! Awww what an amazing adventure - thanks so much for tuning in and making this such an incredible experience. I can't wait for what's next - and would love some ideas on how to fund the next season. THANK YOU!

[@sebastiennazaire1805]

I think Patreon for this specific series could really allow for more community interaction and more investment from viewers (even tho there is alot already)

[@soulglowdeej]

MrBenBurns, this was first class content. Loved it. Very accurate as to what it's like trying to create brand (although this seemed like a dream client compared to a lot ;))...that fear of handing over an identity is real! Fantastic, fantastic work...👊

[@luisestrada9261]

IDEA: How about a collaboration with Hamilton Brewery, pulling some fresh designs for their merch and portion of sales go to the funding of the next project. I love the merch and would love to get my hands on some of the tees. WHY: Before this, I didn't know what the Hamilton Brand was, but after going through the series I felt a sensation or same reaction, I daresay, to the people who were at the new logo presentation. As if I was part of the process, and thus an emotional connection has now been built. And we can leverage this. This is the POWER of STORYTELLING. Now, I want Josh and his team to succeed. Great job, you guys! FUNNY COMMENT: Hire me, guys, I have tons of more ideas!

[@jacquelinedubois2380]

Honestly would love to see the whole process reiterated with another (female-owned maybe??) business!! Maybe Patreon?? Maybe a partnership with Webflow??

[@pjbongares]

An Idea for the next season, probably a client that needs a logo + brand from scratch. Hamiltons have an existing one, so it's interesting to see you guys how you handle a client without one, just thinking out loud :)

[@hitenmitsurugi3225]

Wow. Finished the series in one sitting. You guys deserve a Netflix series.

[@sjoerdsiemes]

I got tears in my eyes when the guy was telling so proudly how they came to this logo. You can see his passion and joy. Also great show, i watched the entire season in 1 day and can't wait for a second season.

[@mereSwamp]

Lol me too and I instantly thought what if someone saw me watching this and said why are you getting emotional over a logo you weirdo!

[@imtiahmed2001]

Same here! It felt like either we also were the ones behind it or like it's also our logo that he is talking abt!

[@abdu11ahh]

@@mereSwamp Lol im having same reaction like drops in my eyes and saw ur comment made me laugh xd

[@iamjonthemod]

This has been an unbelievably valuable series. Whether you’re a designer, a business, or just a curious person, there is so much great information in this and you compiled it in a very entertaining way. 👍 Here’s to Season 2!!!

[@JeremyMuradesign]

This series has been mind-blowing keen to hear the impact it had on the hamiltons business, not surprised if they've doubled their business.

[@jangonauta]

U guys have been such an inspiration... keep them comming this has make things more clear.

[@Indi_Akira]

I almost teared up watching the brand reveal to their community, you could tell he was happy with the new look and excited to bring his community in. As an aspiring brand designer, I could only hope to make people this happy and excited.

[@cseperkepapp4358]

Agreed, was awesome to see that :)

[@Clubs031]

best. show. ever! so sad it's over. hoping for season 2.

[@reefisgone]

@@MatthewEncina how do we help

[@daan7783]

4 years later I still really love this series! I've come to a point were designing became more of a task rather than a passion. This series really kickstarted my passion for design again. So thank you guys for that! Still really hoping for a season 2 :)

[@daan7783]

Speaking of season 2, in terms of funding that: I really don't mind having (preferably relevant) sponsors each episode to help fund this. Like Webflow and Epidemic Sounds were in some episodes. And/or more plugs/ads for your own academy courses. Secondly, I think if you can find a client that is a bit bigger and actually sells nation wide and/or internationally, you could argue that this series is also an amazing advertisement for their company and product. Meaning they could at least pay your normal fee or maybe even more for the exposure. Also I think a bigger client would benefit this series for the added perspective of how that process might be different. And lastly, and this is quite a long shot, It could maybe become a topic on Netflix's 'explained' series. P.S. the building a brand website isn't working anymore (for me at least). All files seem to be missing, besides the episode thumbnails

[@supaSOLE58]

This has been hands down my favorite series, being a designer myself. Learned a ton! Thanks for this.

[@gabrielp.arnold]

This is the best program on design ever made! Normally shows like this only show the ego of the designer, but here you guys explained everything! It really showed how important and strategic design can be! Congratulations Blind and The Futur. Amazing amazing! Cheers from Brazil.

[@Dangfoo1]

This needs to be a t.v show. Come on Netflix get your crap together here! Will be purchasing courses soon, keep it up guys!

[@krystalTiger]

No keep it free on KZbin 💙

[@alexmarquay]

@@krystalTiger It could be both like Patriot act.

[@mike506]

Matthew and Ben, I don't know that I've ever left a comment on KZbin before, but I felt like I had to say how much I have enjoyed this series. This is by far my favorite show about design. You are both incredibly forward-thinking to go through the whole process from start to finish as well show the designers who were involved. There definitely is no other show like this out there and I have learned a ton; even as a motion designer/animator who has been in the industry for 10+ years. As a designer, it's easy to find an abundance of reference of solid designs, but it's harder to find how to interact with clients, co-workers, and make smart decisions under tight deadlines, and theFutur does a great job of pulling back the curtain while making you feel like you're part of the team. I can only imagine how much this is helping young, aspiring designers. Thanks again! I really hope there is a season 2.

[@7309TEO]

The value this series brings to the table is extraordinary, as a 18 year old upcoming designer seeing the process without having any experience in it brings me a lot of clarity. BIG Thank you !

[@hangoutwithsid]

Agreed💯

[@Smileyfreak6]

Right! I'm 18 too and thinking about going into graphic design/video editing so this series has been suuuper fascinating and helpful. VERY well done

[@rochendlywouters9113]

As a designer for 10+ years i loved seeing this process, its text book perfection of how it should be. I wish all my clients would he as the HFB

[@boywriter2k]

This has been a "mic drop" of a series from start to finish...top to bottom...with both business AND HEART. Kudos to everyone involved. Season 2 anyone?? LOL!!

[@ShaudaySmith]

I can't believe this was free for to me watch. I learned so much and I loved seeing every single step in the process. The pain points and the successes. Thank you for taking this chance and giving us all this amazing journey. I bought the product mock up asset mega bundle advertised in a previous video, and it's awesome!! I was shown Webflow and it looks for user friendly for a web novice like me to dip my toes into web dev for the first time. Thank you so much for this!

[@Bobjames808]

I don't usually leave any comment on youtube but this series really deserves one to tell yall that it has been really awesome and educational too. Looking forward to season 2!

[@thefutur]

Thanks

[@thefutur]

Subscribe to our newsletter for updates on building a brand 👉 www.buildingabrandshow.com/ We plan big things with this: bonus content, breakdowns, and ways to connect with us in person. Did you love this series? Do you want more? We can't do it without your help. Here are a few ways you can support us: 1. Share this channel with a friend. 2. Become a sustaining member 3. Take a course with us: bit.ly/Futur-Academy-Shop Thank you for your support and for helping us with our mission to bring high-quality creative business education to the masses. Don't forget to follow and tag us, we'd love to be friends: @thefuturishere @matthewencina @mrbenburns @hamiltonfamilybrewery

[@relentlessslog]

Ok, I finally got around to watching this... my first though: How the hell are there not a gazillion episodes of this? I watched this entire series in one sitting. As someone that's been working in different design-related mediums for the past 3 years, this series is gold. Most other KZbinrs don't let their ideas play out in a real world setting. Man, I know it's been 4 years but would love to see this happen again. Like I said, this is gold.

[@thefutur]

One day

[@thefutur]

Thank you we really appreciate that, that series took a lot of time and money for us to produce and after the pandemic our team moved.

[@iamsalmaaan]

@@thefutur Heartbreaking. We are still hoping for a season 2.

[@A70N1M0US]

As an independent designer looking to go pro, I just wanna say you guys are immensely helpful on this journey. This series has not only taught me a lot, but also gave me a lot to look for in a team, so thank you!

[@hingahing]

Just wow!! This show should be on Netflix!! I’m serious!!

[@brandonmosco8365]

This show has definitely shown me more of what actually "building a real brand" actually means. I thank you all for allowing me to follow along with your process and seeing what I as a designer/developer can offer my own clients. Also, it was great to see you guys using Webflow for the website design/layout, as I have been a part of that community for about 18 months now! Can't wait to see what you guys present next around this series.

[@callec7512]

Best series so far

[@shubht5789]

This video series showed me Futur, my future. Got an architecture degree but little did I knew I was a graphic designer all along ✏️🎭

[@sandovalsolutions]

Priceless comment!!

[@hotcocomama08]

I also got my degree in Architecture, only to discover I was a cake designer all along. Amazingly, the skills transferred over quite well :-). Here's to your new adventure!

[@timetravelvictim]

Seriously, guys. This series has been so special and amazing to watch. It has brought me to tears, made me smile, made me more productive, and so much more. This is by far a must watch for any business owner who doesn’t appreciate the power of good design and what it good design can do for their company. Cheers to 1 billion!

[@ashiechristina]

This story is so magical and has reminded me why I became a designer and why I decided to specialize in branding. This is everything. Thank you ♡

[@miguelibaceta5800]

This is the best show ever.

[@tiredlabrador]

Yes to season 2! Fingers crossed someone can make this happen. What an incredibly valuable resource this has been to me as a young designer, and well done to the Blind team!

[@MrGoalie2012]

This series is CRIMINALLY underwatched

[@arpitjain8131]

Thank you Matthew, Ben, Chris and the whole team of Futur, this is the best series I have ever seen. You guys made us feel like we are a part of the whole journey. I don't know why Amazon and Netflix aren't fighting for the rights of BUILDING A BRAND. Awesome!!

[@ogunyemid]

Following this series has really reignited my passion for graphic design. so here's a HUGE thank you to Futur for sharing this, you have no idea how much this has helped us all. I would love a season 2!

[@jagdagelet5591]

Matthew and Ben, your charisma and chemistry have been the key to this whole success. This whole series inspires me to create! God bless youuu

[@TheRoyalLion]

This whole series is like experiencing the journey in real like I was there. really enjoyed it, and learned a lot of things. It's like months of experience in just a few videos. Love this series!

[@stephanlenting]

My face: How many emotions do i express watching this series? My heart: Yes Great job, beautiful work! I feel very happy for you guys and Hamilton. ❤️

[@chiraperera]

Special Thanks to Chris, Ben, Matthew and every individual involved in this journey to educate us on this process in a practical way. Ben is right, no one ever did such a video series. I know job is already 4 years old but the content is still young 👍I cannot turn my happy emotions into words when Ben and Matthew were delivering the logo, website, packaging, videos and style guide in different stages, it felt like we being a part of this journey throughout this series. Big Thank you Blind.

[@skb875]

This was the greatest series I have ever watched on KZbin. The final product turned out so well. I can't wait to find it in a store near me!

[@hockinghillsalive3624]

You guys freakin' NAILED this series! I just spent the last 24 hours binge watching it, and I cannot wait until you do another one! Please, please, PLEASE do another one!

[@cristianmera3761]

I've been watching this show in my free time for 1 month, conclusion... Amazing, all the process of building a brand.😲

[@calpurniacampbell2297]

I know I'm two years late but as a self taught graphic designer and budding digital marketer and brand strategist I truly appreciate you sharing this process. I learned so much more and it was absolutely amazing. Thank you again.

[@LillianHicks1]

This series is gold. Like the entire TheFutur KZbin channel. So good,

[@loomonda18]

Josh seems like a very intelligent guy - this entire process is amazing!

[@SandeepKumar-nt6bf]

THIS IS THE BEST PRODUCTIVE THING I'VE EVER WATCHED ON KZbin. I LOVE YOU GUYS. BLIND IS SOMETHING LIKE A DREAM PROJECT FOR ME. I WANT IT TO WORK HERE IN MY COUNTRY. AS THERE'S LOT OF POTENTIAL IN HERE. I HAD THIS IDEA FOR LONG WHILE BUT FAILED AT ITS EXECUTION. BUT NOW, I FEEL A SENSE OF CONFIDENCE BY SEEING YOU GUYS. KEEP INSPIRING KEEP CREATING.

[@brightlighthorizonnn]

The Futur should really get an Emmy for whatever category it deserves.

[@willsimao]

Oh my god! I can't believe that I've waited this long to watch this show. In a moment like this where we're facing so many challenges, specially in small business. Right now, we're making some changes in our process and this series made us even more inspired. I literally finished every video smiling, but the last one I ended up with tears also. I can't even express how thankfull I am. The existence of The Futur and a series like this can't be measured.

[@thefutur]

Thanks

[@sundays-bo9dy]

I'm a designer, I like this show so much, it's so cool, I look forward to the next design story,

[@noobra5262]

The content you people produce, the information you give us is just priceless, I learned so much from this series, Chris, Ben and Mathew are not only great designers but great teachers and I would definitely love to get your courses to hone my designing skills, once again thank you so much guys, lots of love and please keep making such videos, waiting patiently for season 2.

[@davidcause4106]

Great series. As a designer. Entertaining and educational. Thank you, Ready for series #2 David

[@madisontrudeautv6700]

Such an amazing series!! Let's tweet at Netflix & Hulu about this!!!

[@DrewJoiner]

This series is top notch

[@itajac80]

Crowfund to get Ben a new chair!. Best series eva, thank TheFutur team.

[@mintos4066]

We want more of this😍😍😍😍

[@dmery10]

You can’t find anything like this in KZbin or Netflix. Excellent initiative guys, this is not only a fun serie, it’s also a good school. I hope the release of the second season!

[@UNSEENpro_io]

Wow! You guys killed it! I went from never hearing of Hamilton nor futur to blind to falling in love with all of you. My passion is beer and design and you all nailed it. I can’t wait for season two.

[@GlenCodes]

Binge watched the entire series. This is phenomenal. Thank you for showing a behind the curtain look at how you guys make the magic happen. Really enjoyed it, a second season would be awesome.

[@topsalesman123]

The journey has been entertaining and informative. Probably one of the best pieces of content I’ve ever seen on KZbin. There needs to be more seasons of this.

[@mattc3510]

I’ve always wanted to see how the pros do it. This design company Blind are simply incredible. Thank you for the great series.

[@garimakhunteta4877]

Watched this series in October 2023 and finished in 1 go. LOVED THE WHOLE PROCESS and I am just glad I watched it when all the episodes were out. Thank you for such an insightful series!

[@bonnyrogny9294]

Man this has been a phenomenon to mind blowing series A person can write a book from this series And personaly It has made me take a step of faith to step into the business and knowing that even the pro componies also get some speed bumps But its all part of the process I am just 18 but I think you guys have given me an acces to experience worth a billion of hours Guys may God keep on blessing you in all you steps

[@555666777jimmy]

Wow. Best feeling when u see ur clients business is doing great coz of your work. Secondly, Client really respected the final product. And thanks to blind for sharing whole process of branding. No one has ever done it before. Awesome work.

[@haythe-u3m]

This is such a wholesome ending to this amazing series.

[@MichelleSudarsono]

Also, it's amazing to see both Matthew and Ben, despite having difference of opinion, still respect each other and not trying to "win" against each other. It goes to show the kind of working atmosphere that Blind has built. It's all about embracing differences and respecting each other. I wish all working place is like that.

[@markpersaud4918]

Alright, here we go in a couple mins or hrs lol. Will be watching this in front of my desk at work. Hoping the boss comes and catches me lol!!!!!!!

[@mohammadbilalshaikh4239]

We owe it to them. After how they have educated so many of us on the process of building a brand. I was amazed and surprised that they covered every single aspect of it. Spread the word. We need a season 2.

[@MattReno]

I just finished the whole season, and I loved every episode. I wish I lived close enough to grab some HFB beer!

[@JD4896]

Never ever binge watched a documentary on KZbin before, this was awesome in so many ways !!!

[@thefutur]

Thanks

[@brendab3754]

Netflix who? This show is so amazing. Top level content . I loved it and felt I grew just watching the creative process. Will keep up, great work!

[@MattMattson123]

As a copywriter for comedic internet ads with a degree in graphic design, this series was super fun to watch. Love where the branding landed and seeing the creative process. It got me pumped to make great things!

[@mohnishkalamkar3763]

Quarantine Day 21: ending up order HAMILTON BEER

[@ahmaddotpk]

This series was wonderful. It's the best branding-related series on KZbin. I'm very hopeful that you people will enlighten us next season soon.

[@zofiahajkova3961]

You outdid yourselves guys! Really, such a wonderful series... I was squeaking happily when I saw the cans (oh gosh the cans!) and the brand reveal (the store!) and how they were all excited about it. I lack formal design education and am only at the beginning of my journey, but seeing your enthusiasm and expertise and community approach makes me keep going and learning. Huge inspiration, huge motivation and huge thanks to you for what you do. Will buy courses for sure! Sending love from Slovakia ^^

[@imtiahmed2001]

I know I have been a year late... But this was something that helped me realise what I wanted to do. Few years back I would have never thought that I would end up being diverted towards designing industry. I am always fluctuating between graphic design, website design and product design. This made it definite. It showed me how brand designing mixes all three stuff and it was the moment like 'ya this is meant for me and I don't have to fluctuate anymore'. I don't think another field has such revealing tutorial... In and out. ... And I hope to see more seasons cause its just very adventurous and feels like we are part of the journey! Always waiting and if fate gives me a chance I would love to be one to fund and produce seasons in the coming future...

[@Penfinity]

So good. The interior design is killer. What a series woooffff!!!

[@Penfinity]

@@MatthewEncina Yeah he definitely has a designer spirit. You did an amazing gamble, Ben's intuition was great on this one (Maybe the beard lol). The show was really breathtaking, you really bridge a huge gap in the creative process and show what it really takes to do that type of job. I have nothing to say but CONGRATS. The futur is definitely here ;).

[@ianjonas7380]

Well done. You went in as partners and had faith in your abilities. A great result.

[@abdullahnadeem5002]

This is my favourite series on KZbin. Really loved to get a look behind process and of course learns a lot. Thanks THEFUTUR !

[@SukiSiahUh777]

Thank you Futur for documenting and sharing this all. I've watched this series twice. I learned so much. I hope and pray for a second season. Your guys' team is amazing!

[@ibrahemel-qersh2865]

Best show I've ever watched so far, thanks! Would LOVE to see V2.

[@SPASMODICIND]

I love how he has such a strong connection with the logo, not only have you recreated the brand you've infused even more passion.

[@wkbrd]

Fantastic stuff guys! Would love to see a branding for eco brands. I wrote to Chris with this question/idea. How to you stand out, if you want to go really lean. I understand you do media..but the media is transferred to physical objects also. And that kind of creates a problem. Labels should be bio degradable not plastic, with minimum ink or nature friendly ink..no shiny stuff. Packaging the same. Without a great design and knowledge of such domain - it can get pretty blank and boring. Could be cool to see what you pros could come up with. Anyhow, keep up and dont forget the motivation why you are doing this!

[@KaylaMar]

We loved this! We are working on launching our business and this was incredible to watch and really got our ideas flowing! Thank you for this season! The Blind + The Futur = The GOAT

[@DamienChrist]

The Best show for creatives! This will definitely inspire a lot of creatives.. Season 2 please! Office furniture company.. Thanks guys!

[@nicolepeaslee5017]

Branding and design has never made me emotional... until this moment. What a beautiful story, beautiful design and Josh's passion. I am so happy for this family and I hope the pandemic hasn't been too hard on them. I learned so much from this series and I appreciate that it's available to watch on KZbin.

[@tomrender89]

Loved this :). And you asked for feedback on funding this, so hope my 2cents helps. My first instinct, is don't try to. You could just take all the data of the viewership of this series and email that along with a pitch to Netflix, Amazon Video, Hulu etc, sure someone would pick it up. Then, of course, you have sponsorship and affiliate links etc that you're doing now. But I think you don't need to. The average person, and even most entrepreneurs that are product creators can't name a single design agency, and no-one in the space is doing this. I would recommend you do this at scale off your own back, as the brand increase will drive so much new business that it'll be a net positive. The same way Gary Vee does for his Social Media / Ad Agency. The thing I would challenge is bringing down the cost of production, to make it more feasible, which I know is hard to do as creatives (perfectionism and all haha), but D-Rock's one-man-band shooting and postproduction goes to show you can create great work with not a lot. The other thing is, you said you charged less than your normal fee and in exchange to film it. I would suggest the other way. This gives so much brand awareness to whoever is being featured, you could easily charge the client more. I just looked up HFM and if they sold beer in my country I would definitely go and buy it... And doing both, cutting production cost, and getting the client to pay more for the exposure, is where the delta will be met to make this happen. In my option. In hope this helps, and that in any case, you are able to make another season. :).

[@patrestats]

I'm watching this 2yrs later and wow, this series was awesome!! You guys did such a great job, and you are correct, I've never seen anything like this. Love it!

[@AdamariMedia]

This just makes me want to work in this industry even more!

[@egbejalevictoria3962]

Honestly, I have been following your page for more than a year now but I have never settled down to watch your contents. However during this lockdown I decided to go on KZbin to watch some of the videos and I have been glued to this channel every single day. And now this beautiful content on building a brand? There is nothing like it anywhere. I love it. Full blown content documented step by step, very informative, very inspiring, very revealing. I have gotten more than enough. I hope there will be a season 2.

[@marjurihoney2728]

Willing to wait for Season 2 no matter how long I have to wait and I sure it's worth it. ☺️🙌💖

[@landonmatthew]

YEAAA IS THIS COMING!?!?!?

[@marjurihoney2728]

@@landonmatthew maybe?! I don't know. But it would be nice

[@LiamJonesArtist]

That reveal of the logo and the tasting room alone was just. Frikkn. Awesome.

[@jhoniefegidero1768]

One of the best on KZbin so far! Not expecting these quality to be on KZbin, this deserve to be on Netflix. But Im thankful that this kind of content is accessible on KZbin. Im excited for next Season. Keep it up!

[@salmansaafi]

Boom! The best-ever design series I've ever watched. This is the 3rd time I've gone through the series again. Hats off!

[@shawnburke1516]

Best thing Ive ever watched on KZbin. Thanks for the amazing content!

[@BuffSquadBigBenni]

Thank you for this series! It was awesome to watch. One thing I miss though is a section about pricing, where you talk about how you priced this project.

[@JostMe]

These series have topnotch content. Never seen anything like this before. Looking forward to S2. Great job guys!

[@brownie006]

I dont want this show to end! please Do it agian! another company. Love the UX stuff all of it

[@EleazardePano]

This show is educational as well as heartwarming. Kudos to all that's been part of this amazing show. Looking forward for season 2.

[@flowersafeheart]

Great job, team!!! For students or potential students of this field, watching this was like the value of having an internship way beyond just informational interviews. Hoping for a season 2!! Josh loved the triple-special personal meanings wrapped up in the logo! This rebrand breathed so much new life and confidence into the brewery. Bet they're so proud seeing their cans in stores. Inspires me on multiple levels.

[@thanel]

I want more!!! This series made a huge change in my mind. Loved it. Loved it. Loved it. Thanks guys!!

[@jadevillanueva8299]

Whos watching this October 2020? I am! Ive learned so much from this series as a new freelance logo designer. Cheers from Bend, Oregon!

[@alcaulique8358]

Thank you guys for the series! Now I want to try Hamilton's beer... Just have to fly from Europe!

[@amh1772]

I LOVED this series! It was amazing from start to finish. Thank you guys soooo much! ❤ can't wait for season 2

[@guillermoc.1467]

Wow! Amazing! and finally... yes.. The Power of Design..!!! What an amazing series. Thank you!