Best or Worst Marketing Comeback | 2025 Ford Capri Electric Review

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In this video, I explore the electric Ford Capri, the iconic name returning to the automotive scene. Is this revival the best or worst marketing campaign of all time? With a remarkable range of up to 370 miles and a driving experience designed to thrill, can the 2025 Ford Capri compete with its impressive rivals in the electric family car market?
I'll review its standout features, performance, and what makes it unique in today’s landscape. Watch as I assess whether the Capri can truly deliver a smile on every drive. Don’t miss this in-depth review, and be sure to subscribe for more automotive insights!
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[@ianjsallen100]

Shocking, Capri is a iconic sport coupe in the day , not a bloated SUV that no one wants ?.

[@TheStratpicker]

Ha, Suffolk born and bred 64 year old here. I can still remember when the headmaster of my primary school (Witnesham) shipped up one day in a brand spanking new Capri, green if I'm not mistaken - must have been 1969/1970. Might as well have been a Ferrari to us kids!

[@steveparlow7322]

Classic Fords from the 60's, 70's and 80's are making strong money at auctions ........ something tells me this Capri will just get forgotten. It's really difficult to have any emotional attachment to current cars ..... I wish I could impart just 10% of the sheer excitement in 1969 there was when the Ford Capri was launched ..... it truly was quite a special moment ....

[@7485D]

When’s the 3 litre Ghia arriving ?

[@Treeburnify]

I’m not sure what that is…. but it’s not a Capri that respects brand heritage

[@whatthe6532]

It’s definitely a Capri in the c pillar area.

[@PartywithJakeandfriends]

I had the pleasure of owning three 2.8i capris, and the joy and excitement of driving them was incredible to me as a twenty something singleton. Over the years I’d hoped Ford would reinvent this icon, perhaps as a muscle-car (like the Mustang) with a pile of HP to the rear wheels. I/we’ve all waited a long time for the new one to arrive, and they deliver…this! It’s not only an embarrassment to the Capri name, it’s an even bigger embarrassment to the Ford brand. RIP Capri and anything else that seems to be spat out of Ford factories.

[@DaveDVideoMaker]

I don’t mind the Capri being electric, but it would have been much better if it was a 2-door coupe - period. I think a better name for this would have been the Mondeo EV or Sierra EV.

[@garydavis1528]

Mondeo kept going in China with mark 6 we not get due to legislation to remove combustion so would never be that. Is a reworked Explorer as a bigger capacity crossover instead of an suv. Could have used another name, it is a very good car but the furore over its name is deflecting from that.

[@DaveDVideoMaker]

@ Sierra would be better to be fair.

[@art322]

Love your reviews Tish, I always know I'm going to get something different from the usual run of youTube car reviews. As a Dad, I can confirm that I would be very happy with that sound bar :D

[@Baconfish]

I can't say I understand what Ford are doing reusing their old nameplates on stuff entirely unrelated, but also they stopped making the Capri almost a decade before I was born, and I'm in my mid thirties. I have absolutely zero attachment to the original Capri whatsoever, and I'd imagine the average person that does is probably of an age where they're starting to think about drawing down their pension. It was half a century ago, let it go. As a Ford fan, there's nothing about this appeals to me, because there's nothing about that screams Ford; it's just a VW parts bin special.

[@MrDuncl]

Aren't the pensioners the people with all the money ? A colleague bought a £60000 SUV just before he retired.

[@Baconfish]

@@MrDuncl Yes, but realistically their knees and backs are too knackered to climb out the seat of a coupé that's 3 inches off the ground.

[@ISuperTed]

Nice to see a proper review of this. We have a neighbour who has an Explorer and although I initially didn’t like the look of it, it’s grown on me and they like the car. The 2 main issues with the Capri (apart from the name of course) are the price and the styling, which is just strange! A block front similar to the Explorer and then a curved back that looks like it’s the result of a cut and shut of two different cars. Sure some will find a home as a company car, but can’t see many private buyers going for this, even with the big discounts there already are.

[@robertlloyd7493]

Very comprehensive overview 😊

[@simeonbennettphotography]

Great car review Tish 👏 smart outfit 👍 big fan of your style ❤️

[@MrDuncl]

Is Tish old enough to remember the origins of the Squircle ? It just proves how ahead of its time the Austin Allegro was 🙂

[@weenedonpetrol]

Had Ford named the car Sierra rather than Capri no one would have batted an eyelid.

[@AutoSocialUK]

True but no eyelids bating = no one talking about the product

[@NigelRudyard]

I'm old enough to remember the original Capri. Rusty rubbish, but it looked good. This has no more resemblance to the original than the Mustang EV, but it will be a decent car.

[@stevewhitmill2037]

Decent, nice, boring. Anodine.

[@kjb1954]

Interior was ok, but the exterior is dull as dishwater. The 40k plus price tag and tax implication plus a grand for a heat pump will mean that one of these will probably be a rare site on our roads in my opinion. There are better options for that sort of money.

[@robsmith1a]

Looks like a Polestar 2 that's eaten too many rlevtrons

[@David-tt2mt]

For those who were around when the original Capri turned its wheels on the near perfect tarmac surfaces. Yes, the new pretender to the name might have lots of storage, but then so did the original, in more chaotic sort of way, and who can forget the cigarette lighter to warm the hands in winter and ashtrays for loose change. 😂

[@mister_jon_jon]

Hideous design

[@itsthepens]

With all the absolute stinkers currently on the road (look at you, BMW…) it’s actually quite impressive to make one of the ugliest new cars, but Ford really have done it here. It’s awful.

[@timaustin2000]

No rear climate vents? A model y is the same price and has a f*cking SCREEN back there. Oh dear.

[@AutoSocialUK]

@@timaustin2000 there is rear vents in the centre but no controllable climate control for the rear. Yes it is a little poor.

[@Markbolton-t6o]

Are you under 4 foot tall or is this car the height of a minibus?

[@philallen7626]

Renault have shown how to bring an old car back as an EV. This is just Ford being too lazy to come up with a new name, and just picking an old one at random, from the list of names they own the rights to. I look forward to the Galaxy coming back as a 2 seater sports car. I do like the yellow though.

[@AutoSocialUK]

Yes they seem to be all over the plans with names and plans for cars. Although ultimately all of us complaining, aren’t they ones they’re trying to sell the car to

[@Wilkins-Micawber]

If this car was first prize in a raffle the second prize would be two.

[@MrDuncl]

I bought a 1970s compilation CD simply because it had nice pictures of a Capri on the cover and I had one in the 1980s. Somehow I can't see this one being remembered in the same way fifty years later. p.s. Now we know who VW offloaded their much criticised haptic buttons to 🙂

[@Jmcg1959]

As a pre owner of the original, oh my goodness enough said.

[@davidwright1605]

I'm old enough to remember the original Capri. While the "halo" RS and 2.8 injection models had real sporting credentials, the vast majority of the Capri's sold were just the Mk2 Cortina "in drag" as they used to say, i.e. with the prettier body. So in that sense the new Capri is no different - take a mainstream family car and put a fast-back body on it.

[@joeevans266]

My mrs is leasing this car on salary sacrifice by pure chance, shes got a really good deal on it, basically will cost her £260 a month including insurance and maintenance, free supply and fit of an ev charger too. We locked some prices in just before christmas and before the prices went up by an extra £100 a month and the capri was the most suited to us (3 kids). We took the car out for a test drive and drove it around the lake district for a day, what a great car it was. Maybe a bit too nice to drive, wasnt particularly exciting but a really "nice" drive, really quick acceleration though. I feel like its getting so much negativity just because of the name. Doesnt bother me though, il definitely be driving it.

[@stevewhitmill2037]

You don't really enjoy driving, do you?

[@AutoSocialUK]

Absolutely hit the nail on the head with this comment. I would drive one for that deal in a heartbeat. It’s a proper solid all-rounder with tons of space. I think you’ll have NO regrets!

[@joeevans266]

@stevewhitmill2037 how do you come to that conclusion from what I said?

[@joeevans266]

@AutoSocialUK the deal was around £315 I think. Still a good deal but because it comes out of her salary it reduces her student loan repayment making her wage only £260 a month less than what it was.

[@MrDuncl]

Thanks for that figure. When reviewing EVs it is a bit pointless asking "would you buy this ?" Because over 75% of new EVs are leased because of the tax benefits. What will be strange in the future is having to pay "Luxury" car tax on bargain basement EVs. We are already seeing three year old Tesla Model Ys for under £23000.

[@watchcommander2012]

Ford just can’t do EVs and this is essentially the VW ID5. The only EV from Ford that is ok is the Mustang MachE. Can’t wait to see the Escort, Cortina or Granada EVs that are probably in the pipeline.

[@marklola12]

i actually prefer empty space instead of cramping my legs as theres no room to move them lol. when driving EV cars you do not really use the left leg at all which is why you need more space to relax it, when cars have the middle section going upto the dash it leaves way less room to relax

[@andrewwilson5154]

The Capri was headturning and sporty, the nicest thing i can say about this car is, it isn't

[@dbank6107]

Capri by name only 👍

[@rosevarghese8461]

I like your accent sis Which part of the UK you are from?

[@AutoSocialUK]

Thank you! It’s a mix between Essex and Suffolk 😅 I think Essex cancels out the farmer and Suffolk cancels out the towie

[@stevensimmonds2085]

Nice colour... Makes it look like a skip #fugly

[@jasonwalsh8299]

Must have been the Yorkie Bars marketing team

[@AutoSocialUK]

I would have loved to have been a fly on the wall when this was first pitched

[@breakneckflipper]

So I have a number of problems with this car: 1. It's not a Capri. At least Yorkie, with their controversial marketing, was still a Yorkie. It looked and tasted like a Yorkie. You could identify with it. The Capri... Oh dear... It would have made more sense for Ford to say they are moving towards SUV's and this is the next generation Mondeo / Focus than bring back this iconic badge and alienate a number of potential customers. Even calling it the Scorpio, couldn't be worse than the 1996 car. Calling it a Capri...someone should speak to Trading Standards. 2. I don't really know where this fits in the line-up. The Fiesta has been abandoned for the Puma. We have the Kuga. And then we have this. Along with the Explorer and the Mustang Mach E (which is not a Mustang) . What is this supposed to be? What is it supposed to compete with? At least if using the Focus / Mondeo / Scorpio name I'd know where it sits. 3. Electric. I can't get excited about electric cars. I grew up on Camping Holidays in Southern France. I can drive an ICE car from Calais to Nice in around 12 hours with a single 10 minute stop for fuel if I want. And you can't recharge electric cars on camp sites either. Indeed even in the UK, the charging network is shambolic. I live in a new build house. There is a footpath between the house and my driveway. The houses around the corner have a public road between the houses and driveway. 5 years before the ban on ICE cars, the situation for charging eclectic cars, at home and in public remains shambolic. 4. Looks. It may be practical, nut it just looks boring. Plus, being a bit old fashioned, I like hatchbacks, or the versatility of an estate. Ford is alienating some of the client base by abandoning the hatch and estate while those like VAG and Stellantis continue to produce cars in this range, both ICE and electric. 5. Price. I'm sorry, did you say £42,000 - £52,000??? This puts it into a premium car price bracket with the higher rate of car tax for the first 5 years. Meanwhile I could go to Peugeot or Vauxhall and have an ICE car for significantly less money. In short, too expensive. Doesn't really have a place in the market, impractical for my personal needs and not a Capri.

[@KAZUYADOG]

I am a Ford Fan Boy have been since my first Ford in the early 70's my first Ford was a Cortina Mk2 1500 GT......many Fords down the line from Cortina 1600E to ST220 and squeezed in somewhere there was a black Capri 2.0S......now we are in the EV era...Ford were slow to get the Explorer out.....i jumped ship to Skoda i have an Enyak Sportline 85x....and Tish the only thing i like about the current Capri...are the wheels 😏

[@RichardWorton-f9g]

What a superb review. Your reviews are getting more and more polished. As for the Capri - nah, not for me.

[@AutoSocialUK]

Thank you Richard, that really means a lot. Especially when all I wanted to do was get back inside with a cup of tea filming this one.

[@markmellor6005]

I know very little about marketing, but a Mustang that looks nothing like the original and a Capri that looks nothing like the original, and take no design cues from those originals doesn't seems right?

[@ScottZ370]

How does not having a heat pump impact day to day living?

[@AutoSocialUK]

@@ScottZ370 depends how cold it is where you live and how much range you need. In the winter It could be the difference of 30 miles.

[@ScottZ370]

@ But in terms of living, would you miss it? Would the car defrost slower, stay cold longer? Must have some benefits if they offer it as an option to add back.

[@bryanrae7050]

Does it have a heated front windscreen like ICE cars do ?​@@AutoSocialUK

[@V_Dubya]

I dropped a food baby this morning that was more attractive than the new Ford Capri. Were their designers on mogadon?

[@AutoSocialUK]

😂😂😂😂😂

[@marklola12]

pop out handles are way better, never had issues with them at all and current and 2 previous cars had them even in icy winter. plus they look modern, old handles make modern cars look dated design wise

[@AnthonyJudge-q2j]

Well it may not be in the traditions of a Capri but its got everyone talking.

[@cholomondeleybiscuitt]

"Flowing lines" ?? Er, as far as a brick is curvy yeah, but certainly not Lotus Emira flowing lines innit ...

[@AutoSocialUK]

Tbf I more meant ‘soft and rounded’ if that makes sense 🤔

[@garyhelsby2516]

Hideous design no surprise it’s yet another SUV as this is where car brands are making the money. Come up with a new name this isn’t a Capri another marketing mistake like Jaguar has just made

[@gerrymac5865]

Great indepth review Tish 😊 but as you say at this price point you might be better looking elsewhere even the Tesla model Y is cheaper and at zero percent interest a more affordable buy.

[@montyhundal2968]

Peace of advice for the reviewer, when you’re talking about things like the centre console, digital drivers display etc, make ensure the camera is panned on the bit you’re reviewing, when you punt your camera on the window it’s no point because it’s hard to make sense of what you’re talking about. May I suggest watch videos by Carwow and Autotrader to see how they focus on the bits they’re talking about rather than putting the camera somewhere it becomes difficult to see as a viewer.

[@AutoSocialUK]

Hey Monty, thank you for your feedback. It seems you have picked a particular video where I didn’t use quite as many cut-aways as normal, I urge you to watch another one of my videos where I do this a bit more. The big difference with the channels you’ve mentioned is they have LOTS of people behind the scenes. I script, present, film and edit all of my content. It’s no surprise it’s not quite as polished as theirs. No hate on your comment, just explains my situation.

[@montyhundal2968]

@ sorry I didn’t mean to come across as overtly judgemental. I’ve seen your videos and you’re one of the presenters who I believe has the capability to engage your audience. I just wanted to suggest as these small things tend to make you close the videos as an audience. As you’re also by yourself at the time of filming may I please suggest that you do multiple shots for a few seconds rather than one long shot over a few minutes. Multiple shots will help break the monotony and also will help you to pinpoint a specific feature in the car whilst you explain in the background. Sorry personally I think wide angle shots work when you’re talking about things like the road presence or striking looks of a car. Once again sorry if I came across a bit overly negative….. LOVE

[@Jagm177-w6o]

I’m way too young to remember the first Capri but that is no Ford Capri. More like a dancing ballerina of some sorts.

[@stevencampbell1150]

Great review of the VW (not really a) Capri. In my opinion Ford have really dropped the ball on this one as all it is, a rebodied Explorer which in itself is as you said a VW. If they're going to revive a name they should have brought it back as an electric coupe.

[@chryschrysostomou5392]

Personally, I think that Ford are trying to use marketing to get sales, without bothering to address what the badge says it should be. I don't agree with this, and if you look at eg. VW ID Buzz, would you consider it if it was a 7 seater estate version of the ID 7? The Capri name meant stylish coupe sporty looks. Not anymore!

[@MrDuncl]

A few years ago they did the same with the Puma. Sporty two door coupe to small SUV in one jump.

[@JoseGomes-gd5ih]

The outside is not bad, but the inside is quite ugly.

[@emanuelferreira6875]

Ahhh you accent saying banana lol

[@markgillespie8842]

Nice vid but I just imagine the showroom Capri all clean boss, who next with it? Erm muddy boots tish kid.. Argh ffs I will keep my cleaning gear out .

[@Codestud]

It’s an abomination. My local Ford dealer is closing, I wonder why.

[@JohnFowler-l4u]

Are you not celeb or famous enough to have someone to hold an umbrella over you when you do reviews in wet weather??😂

[@AutoSocialUK]

Boyfriend went and got the flu to get himself out of umbrella duty 😂😂😂😂😂

[@JohnFowler-l4u]

@AutoSocialUK selfish little plonker!!!!😆

[@spider_hoss]

Ford has gotten lazy with their names. The Mustang Mach-E is not a Mustang. This isn’t a Capri, and that Explorer electric isn’t an Explorer.

[@alecporter1784]

They should not have called it a Capri.

[@Peter-kmt]

❤

[@DSCC007]

If you're going to bring back such an iconic name after so many years like other manufacturers have recently done then it has to at least provide some of the enjoyment of ownership it's four predecessors did. This doesn't. It's just get another overpriced, heavy, boring characterises sub with as much soul as a pothole. Ford, after all the time Capri fans have been waiting for that all new successor and you come up with this. Sorry, that's not cutting the mustard guys. I'd rather buy and electrify (or not) a classic mk3. Sorry 3/10!

[@wildatlanticwood]

It's not really a Capri except in name only. Capris were sporty sleek coupes that looked different to anything else whereas this is just another bloated overweight SUV that looks like every other SUV.

[@davidmarshall5596]

It's a bloody insult to the Capri name , Ford will get their comeuppance 🎉

[@lloydmillership9682]

Ford have mad a complete balls up of this one. It's A VW ID4 never will this creation be a capri my local dealer alongside the explorer can't sell em. Ford have altlready cut production 😅😅😅😅😅

[@johndinsdale1707]

Already £10k discounts on pre reg 2024 model probably 50% after 2 years. Private buyer beware!

[@Krsnakp]

Probably worst design from Ford in recent months. Pure volvo polestar copy. Looks like designer spent minimal time on it or has no vision

[@johnnyj8988]

Ruined a classic. Such a disappointment. It deserves to be better!

[@markdance574]

No thanks ….. Hard pass . Ford currently think you can have a 2 door ice car and a 4 door SUV both called a Mustang- er no one’s a mustang and the other is a shire horse ! Calling this Car a Capri was another mistake - new Escort or Focus would have been a better option.

[@AutoSocialUK]

Anything but Capri it seems 😅

[@marklola12]

ford are just boring as hell and have been for atleast 10 to 20 years just like how Vauxhall have been and still are

[@RightWing1]

The Ford Capri was a great and stylish car. This new car is EV shite

[@kimlground206]

Looks fat and IS fat. Weighs almost twice as much as the version 1 capri which was actually a fun and decent road handling vehicle. AND loaded with electronics. Who wants to bet on whether this car will move under its own power if the radio fails?

[@danieli.9549]

Electric vehicle ? NO TKS !!

[@wattouk]

Sorry. That just isn't a Capri. Simple as that.

[@AutoSocialUK]

Fair enough!

[@Kingdonnerkebab]

Not for me sorry Tish

[@marklola12]

lets be honest yorkie chocolate tastes so cheap and nasty lol

[@Apy1-r6e]

Ford have lost the plot. Boring, bland and haptic buttons sum it up. Can’t think of anything I like about it.

[@vivabielsamot5828]

Nothing like a capri. Just a gimmick

[@brothermoto1964]

Absolutely ridiculous

[@jonathanboreham8717]

Crappy not crapi omg what have Ford done omg 😂

[@patrickck8185]

lookin at other EV's and deisgns like from Polestar and KIA, this is one of the worst comebacks

[@AutoSocialUK]

It’s a real shame. I actually really like the explorer and its Range Rover styling… so this was a shame

[@alunjones2550]

And the winner for ugliest car of 2025 goes to................

[@ifindoubtbailout70]

What an INSULT to the name Capri🤮🤮🤮🤮🤮🤮🤮🤮🤮

[@michealofloinn2539]

It’s not really a Capri 👎

[@sharonec5419]

What a great looking car and fair play to Ford for being brave enough to bring back the Capri name, too. In the beginning, I was not so sure in it, but it has grown on me, and it's much nicer looking than the square feonted Explorer. I would have one of these over the Explorer.

[@laurentiutrifan8173]

Hi, Tiah 💙

[@gavinparry5426]

Ford have lost the plot sadly

[@AutoSocialUK]

👀 👀

[@pigletsdaddy3052]

Total pro getting that review done in god awful conditions.

[@sharonec5419]

Nice boots, Tish. What brand are they?

[@markrobinson9866]

Terrible

[@yudhabagaskara98]

Utter nonsensemobile

[@alancobbin]

Epic Fail Ford!

[@stevewhitmill2037]

What an awful, boring. Lookalike car. Capri my arse!!

[@AutoSocialUK]

It’s certainly… different

[@AG-vk9gq]

Wheels are awful

[@AutoSocialUK]

They do some old school Capri style ones too but then I think those look too small

[@badfairy9554]

GenX will want it, I think.

[@IMAN7THRYLOS]

This car is a great comfortable family car. I guess the Capri name contradicts because the original Capri was a naughty sporty car. This one is a civilised family car. Personally, I prefer the Explorer because it is smaller and more convenient to move in the city. Regadless, I am tempted to ask you two questions: Among the Tesla Model Y, VW ID 5, Skoda Enyaq and Capri, which one would you pick and why? Between the Capri and the Mach-E, which one would you pick and why?

[@stevewhitmill2037]

Civilised. Boring. Faceless and unexciting.

[@AutoSocialUK]

Great question! I would have the Skoda with tan leather, without having to think about it. I really like the more traditional, plush feelings of Skoda’s and I think the updated model is the best looking too. Second question is a tougher one and I think completely depends on how many miles I would be doing. Right now, practicality would lean me towards the Explorer for the extra range and space but if I didn’t have to worry about how many miles the car could do, I think the Mustang is a much better looking car and more fun drive.

[@julianroberts9757]

Hi Tish, a great car review as always. I have to admit though, I'd rather have an old Tickford tuned 2.8i Capri for the money. You need to do a review of the Volvo XC40 when you get a chance. 🙏

[@superbadtr11]

Blah blah blah still 💩

[@arrangrant4614]

Ford have just lost the plot.

[@Apy1-r6e]

Ford have lost the plot. Boring, bland and haptic buttons sum it up. Can’t think of anything I like about it.