The 12 brand archetypes are: 1:17 The Creator 2:40 The Sage 4:04 The Caregiver 4:59 The Innocent 5:49 The Jester 6:57 The Magician 7:52 The Ruler 8:49 The Hero 9:40 The Regular Guy 10:44 The Rebel 11:40 The Explorer 12:30 The Lover
@ExploreEmbraceExpress Жыл бұрын
I had never heard of this before tonight. I was on the phone with my business coach, and she said you are the Explorer, lover, and rebel. And when she explained it, it made perfect sense ! Thanks for the video.
@WITNESSTHEFAME7 ай бұрын
Excellent video!!!! Thank you for this very important information!
@rahulkrishna72302 жыл бұрын
Great content! Amazing research and stunningly articulate presentation. Thanks!
@matthewkennedy62132 жыл бұрын
Really interesting subject matter and exceptionally well presented. Love your work Mike!
@matthewkennedy62132 жыл бұрын
One of the things I really love about your videos, Mike is your relaxed delivery. I’ve always struggled with what to do with my hands during presentations but after watching your delivery style over many videos, I’m pretty sure I’ve solved that problem now. Thank you so much!
@projectmanager.ricamarie2 жыл бұрын
Love how each archetype was explained. This is AWESOME!!!
@ronlangelaan1488 Жыл бұрын
Great video 😊
@SisterBrand Жыл бұрын
This is so well articulated, thank you. One thing I struggle to communicate with clients is the distinction between the Creator & Magician...I tend to say that they are both about offering something that once didn't exist. Do you have any advice on how to communicate the clear differences between the two?
@irishpalo Жыл бұрын
Thank you
@taishibikiqe87962 жыл бұрын
Really cool
@rafiahmed27592 жыл бұрын
Can you teach how to make a calcium flyer or protein and food safety flyer
@VismeApp2 жыл бұрын
You can find lots of flyer templates in visme.co/templates including food related ones.
@ghazalawahab7696 Жыл бұрын
Please write substitles
@ntcuong01ct1 Жыл бұрын
Dear Friends, I have a few thoughts about a small aspect of brand positioning as follows: 1/ Before doing brand positioning, the company needs to be able to sell products and have high revenue, because this proves that the company has had a certain number of customers in a certain area. 2/ Good product quality will support brand promotion, and the brand helps customers find the product fastest. 3/ The cost of running brand positioning will require a large amount of money, so it is only for companies with high marketing budgets. 4/ Brand positioning helps customers quickly identify the company's core values and buy products. Do you agree?.