What Is Brand Hierarchy? (5 Types, Structures & Examples)

[@isaacphoenix9200]

I'm a brand narrative designer who came over the the entertainment industry as a transmedia designer. I'm creating my own premium course with my own special narrative strategy that is used frequently within the gaming space because I trained a lot of narrative designers. So I love this video because I often talk about transmedia in brand narrative. I would love to get on a podcast with you cometime about this stuff.

[@giaenergia]

Stephen has a full length video about mission statements here on KZbin. And on Instagram, a sentence I loved was "What makes your brand memorable beyond looks?" Your job title above sounds amazing. Very well done for having come so far! I wish you the best of luck!

[@isaacphoenix9200]

@Gia Energia I think I have seen that video, but I'm not sure. I have two statements, one is my product narrative, another is my transformation statement. The transformation statement is a sort of general hook to get people attention for my class. I help business owners who are struggling with ads and other forms of sales walk away from the rat race and use brand narrative to attract clients, build a supportive community, and establish values that lead to an increased ROI. However my product statement is The Creative Continuum is overjoyed to teach narrative because we believe that the relatability establishes the understanding that creates a foundation for a community. I use a system of emotion, behavior, belief, and value. We then use this to anthropomorphise the brand to feel human and become memorable through emotional connection. So yeah it's a fun topic and I really enjoy narrative and am happy to bring it over to this industry. It's a new one though so I am kinda starting from scratch so I am hoping to be able to jump into podcasts with the fantastic veterans like Stephen and share my system with their audience and help build an audience of my own. I love the free content, as it's what helped me develop my theories in the entertainment sphere. I need members for my class because you knwo....money, but I am hoping to add content to the free world as well, just maybe that as cool looking as this, at least at first.

[@BrandMasterAcademy]

Good luck on your brand-building journey 👍. Reach out if you need anything

[@isaacphoenix9200]

@@BrandMasterAcademy Thank you so much. I really appreciate that!!!

[@giaenergia]

Now this is genuine online education. I'm learning so much from you Stephen. Thank you!

[@BrandMasterAcademy]

Glad to hear it!

[@ngonitapiwa5860]

The timing of this video is impeccable for me. It answers the questions i have around managing different brands under one house. Thanks Stephen for adding value to my work yet again!

[@BrandMasterAcademy]

Glad it was helpful!

[@gabrielchel]

Exactly content i was looking for! Great video!

[@BrandMasterAcademy]

Glad it was helpful!

[@gauravchaudhary9810]

Your videos helps a lot and I learn so much through your videos thanks for providing such a informative content 😊 Love from India 🇮🇳 ♥️ 🙏

[@BrandMasterAcademy]

So glad!

[@Wasaia]

If I hear the word brand one more time I'm gonna scream. But besides that very instructive and clear video. Of course difficult to avoid the word brand 😂

[@BrandMasterAcademy]

♥♥♥♥

[@BrandMasterAcademy]

Why would you want to? I'm curious to understand what about the word gets to you?

[@cannonball9478]

Legend. If I ever meet you Stephen I am getting you a pint 🍺 🙏

[@BrandMasterAcademy]

🙏🙏🙏🙏

[@chushiben]

Hey great video but Gillette is under P&G!