"The Founder": A fast-food story

A new movie dramatizes how a visionary milk shake mixer salesman turned the McDonald brothers' fast-food restaurant into a franchise powerhouse. Ben Tracy interviews Michael Keaton and John Lee Hancock, the star and director of "The Founder."

[@johnniner8134]

Great movie but felt bad for McDonald brothers

[@addicted367]

Jullian Mitchell I agree

[@SteveCarras]

If anything Ray Kroc DID invent the multimixer. Great movie. (My new sig :)) Zooey Deschanel and Katy Perry otherwise can't cook,but they totally make my banana cream.

[@HisgGalore]

+Jullian Mitchell I wanted to go to his grave stomp him out lollol I told my kids noooooo more mickey D's for them anymore:)

[@tnndll4294]

"Great movie but felt bad for McDonald brothers" They should have hired better lawyers. Who the hell makes a million dollar deal on a handshake? At least the Winkelboss Twins got 80+ million in Facebook stock. Which means they probably had had better lawyers (As shown in the movie "The Social Network").

[@hgfxjnn]

John niner8 me too 😢 thats real monopoly for you. Take properties

[@cezy111]

Finished watching the movie and I was blown away how amazing this film is and how brutal Ray Kroc was, Michael Keaton done a brilliant job. Gotta feel for the McDonald brothers. Quality film

[@TreyMeans3]

I don’t “feel” for them....they made a terrible business decision and still managed to become rich beyond their wildest dreams (which is why the family isn’t too bitter about it). But I do think Ray Kroc was a snake in the grass and am glad this movie is giving the McDonald brothers their proper due.

[@TheBaldr]

Ray Kroc was an A** hole, but he helped a lot of people become rich including his own secretary. Much of the fortune of the Kroc family was given away through philanthropy by Joan Kroc and the foundation she started. The deal with the McDonald's brothers was about 30 million in today's value.

[@gameguild1555]

I am very happy with the work of Ray Krock, otherwishe, MC didn't became what it is now

[@joshuagavile4775]

Game Guild that’s understandable, but you have to also be happy that the McDonald’s brothers eventually got their share.

[@rngnodal9316]

Blackpilled Saint Then don’t eat there, simple.

[@thealbinoshadow2490]

For the grandson of the true founders, if you are seeing this, just know that there are many people out there that know the truth.

[@joeygonzo]

Which is ?

[@TooCooFoYou]

Jack Ridge The McDonald Brothers and Ray Kroc had a terrible business relationship.

[@Cerdo_asqueroso]

@@joeygonzo Ray krock was an ashole that stole an idea that didn't belong to him

[@ny2bama]

That they missed out on 100 million a year for not doing anything?

[@RobertK1993]

Armando De Aliaga He was smarter businessman more cocky too.

[@EasyED1992]

Moral of the story. Have everything in writing lol no handshake deals

[@johnheinrich1718]

Edward T. Remember the song “Smiling Faces” it says, “beware of the handshake, that hides the snake” that’s always been true..., or like the pat on the back, might hold you back

[@JimmyStruthers1000]

😂😂😂😂

[@billytringuyen1]

another lesson from the movie

[@xavieriswavier]

Moral of the story - be a great businessman and you can steal peoples businesses and wives and take them as your own with no repercussions 💯💰

[@gtothereal]

That shake didn’t happen.

[@xxxs8309]

handshake deal was the biggest business gaff in history

[@leowzhilin]

that was one expensive handshake...

[@lpr5269]

Let me throw something at you. How much money would they have made if they took some of that money they got and bought McDonald's stock when it went public? Well initially they could have bought the stock for 0.35 a share. It's worth $185 a share today. Oh, I'm sorry, I forgot to adjust for stock splits. So let's say they bought $100,000 worth initially just to be safe. That would be 285,714 shares of stock X 364(adjusting for stock splits) = approximately 103,999,896 shares X $185 = $19.2 BILLION. There is nothing that would have prevented them from doing that since it was a public company and available to anyone who wanted to invest. Granted I am not taking into account inheritance tax since they died in 1971 and 1998 respectively, but you get the idea.

[@swimlaps1]

Get it in writing my father always said.

[@zacharyferraro19]

Hand “shake”

[@lewstone5430]

@Paul y your math is wrong. Do it again.

[@DougUnfunny]

the grandson looks like nick offerman who played his grandfather.

[@randythompson5154]

Yes!

[@meee4217]

He does

[@matthewshaugabayii8700]

Voice too. Very stern and distinct.

[@Orleans11]

omg, you're right!

[@kevinshiflett4449]

The fact Kroc had the audacity to say ” If they [the brothers] had played their cards right, that 0.5 per cent would have made them unbelievably wealthy.” That’s like randomly knocking someone out and saying “well if he would’ve payed attention”

[@doddsino]

He didn't say that.

[@christian2119]

It’s so crazy how the first McDonald’s ever made is down the street from my school and a 30 minute walk from my house. History never ceases to amaze me.

[@tomrichnafsky3089]

And the big Mac was first distributed in the Uniontown McDonald’s at the Walnut Hill shopping center 10 minutes from my house

[@andrewkitchenuk]

This is what Americans call history. 😂

[@ZenShroud1]

@@andrewkitchenuk Well it happened, and it was in the past. So yeah. Historical. Like it or not.

[@ethan7252]

@@andrewkitchenuk Wow your so funny 😐

[@mr.devil9577]

Please tell me it still exists

[@bethedifferent1]

Michael was perfect for this role, such an incredible actor I never wanted to punch him so bad. The Mcdonald's brothers story is heartbreaking RIP I am grateful their story was made into a masterpiece of a movie. They don't get enough credit for creating fast food.

[@feleks5752]

walter

[@pitherra]

Advice: Never share your secrets or someone will steal it and become successful.

[@kevinerosa]

Amanda Lo he stole the brand, he even explains in the movie the secrets meant nothing without the name.

[@Vandicoup]

You meant to say: **Patent your ideas/secrets FIRST before sharing them.*

[@nickj0835]

Social Network is a must watch if u like this movie

[@reedrichards1465]

Incorrect. Share your ideas ALWAYS, get the word out, get tips and advice because once you realise how HARD it is to get successful or startup a company, you will realise that it is so tiring and so much hard work amd effort is needed that most people give up and don't bother to steal your idea anymore because most people neither have the capacity for all that hard work, nor the passion. So relax, and go ahead and follow your passion and do what you do best.

[@MTCoblivsicas12345]

Also Trademark your company name.

[@TheConorsmithusa]

I would be extremely bitter and gutted if I was missing out on $100 million a year

[@troginator]

I think it was a billion not million

[@Arnostic]

Delay it’s a $100 million. It said it at the end of the movie.

[@AshNonokPlays]

@@Arnostic adjust for inflation it should be $ 100 billion by now. The brothers should have that documented they should not rely on the handshake deal with Croc. Maybe their grandchild will have the right to sue Croc for not fulfilling the deal if it was properly documented. As my boss always says, if it's not documented it didn't happen.

[@Arnostic]

@@AshNonokPlays yeah the handshake deal was a bad move

[@marcuscorvinus8927]

They never learned when they trusted Kroc, yet they did it again and lost $100 million a year with a mere handshake.

[@Imnotyourdoormat]

*Shoulda called this movie......."The Thief."*

[@asyrafsyahla7868]

agree but in business i had to say that ray kroc was right . he did everything for mcdonalds even though he didnt create the system but at leat he was develop the system and that making me think that hes not wrong howeve rthe way he was distributing his shares was very unfair and its actually out of his minds mcdonald's brothers deserves better

[@jonaldperalta1360]

Hustler maybe

[@joshuel2008]

Nah, the brothers didn’t have a vision plus Kroc was expanding at a fast pace for only 1.7% share? Not fair. He was doing the dirty work while the brothers focused on their store and getting the rest by doing nothing

[@dehoyosrudolph8885]

Ham burgler

[@BasketballBeaner213]

@@joshuel2008 right but the thing was they didn't want to do that and no one forced Ray to keep expanding

[@InMyOwnWorld7]

Handshake deal= no royalties

[@irmods]

And to think McDonalds tried to demolish the old Downey location until the Historical Society stepped in. Now, it's been fully restored and is a great movie location for films as well as a functioning McDonalds.

[@mangloreanwithabeard]

Important lesson in life : They first win your trust and then backstab you....heart goes out to the brothers 😔

[@geraldirving3224]

they sold it they would have nothing if it wasnt for kroc

[@johnestupido1418]

2 Million back then, that they did get, was nothing. Well.... it is just 80 million in todays dollars, but who could live on such a small amount for selling an idea.

[@Brianmeligan1992]

​@@geraldirving3224no they may have had more of course it would have taken a while but they were on the right track

[@lupina29]

Thats their biggest mistake in life, showing to stranger their trade secrets.

[@doddsino]

​@Brianmeligan1992 How would they have had more? All the franchises they sold before they met Kroc operated independently and the brothers did *zero* work in maintaining any connection, other than collecting a percentage. These restaurants sold anything on their menus. Dozens of other restaurants sprang up using a copycat method that McDonald's used. The brothers also didn't trademark their name until 1961. They were successful with their San Bernardino restaurant, but had absolutely *no clue* on how to grow the business, especially since they didn't seem to want to take responsibility for it. McDonald's would have absolutely failed without Ray Kroc.

[@wolvemaster1013]

I worked in a McDonald's in England for three years and loved it. I trained to become a floor manager but decided to go off to college instead and didn't stay long enough to take the exam. Part of the exam prep was the history of McDonald's. I later moved to Redlands, CA in 1992. I remember visiting the site of the original McDonald's and it was emotional. I didn't know the full history before watching the film, but I knew enough to know that I was at the place where McDonald's was born. I loved this video, thank you for sharing.

[@benm4985]

gay

[@ICgay4]

​@@benm4985 haha I love you

[@ICgay4]

Omg what are you doing now if we may ask?

[@marcoquiroz3879]

Find a real job

[@FrankEnanoza]

I just saw the movie last night and I recommend seeing it! (Spoilers) It was motivational seeing how a smart and simple design of the speedy system changed the world. However, Kroc's Greed was really distasteful and I liked how this was not sugar coated in the film.

[@alexkoutoukas2266]

I'm really surprised that McDonald's actually let this movie be made.

[@tnndll4294]

People want some authenticity these days... so yeah, it makes sense

[@laustcawz]

It probably wouldn't've been made if Kroc were still alive.

[@pornhubchairman7]

laustcawz have you seen the social network?

[@laustcawz]

If you mean the film, yes, but it's been a while. It was o.k. Why?

[@holdmybeer]

Now that's a movie I would go see.

[@ekop1778]

FISH SANDWICH USED TO BE CALLED A HULA BURGER IN EARLY DAYS PINEAPPLE CHEESE ON BUN-

[@heterosectional]

Bio pix don't get any better than this! "Contracts are like hearts," said Kroc. "They're made to be broken."

[@rstrack89able]

Edward Koepke That's incorrect. The fish sandwich came to be from a competition between Kroc and a franchisee. The franchisee came up with the filet to still draw in customers who didn't eat meat for lent, and Kroc thought the hula burger would fair better. Guess who won that bet?

[@irishdogclock]

I cried at the end, it was so moving.

[@vaccumsealed]

ColdFlo lemme ask "ColdFloooooo" just how old are ya? No no...how old?

[@98r860]

In some areas of Japan, there will be a McDonald's just across the street from another McDonald's. I also remember seeing a McDonald's at practically every train station in the Tokyo area while riding on the train. When the train stops and the doors open, I was staring at a McDonald's just across the way. It was absolutely unbelievable. To top it all off, I prefer to eat at McDonald's in Japan because I never had a bad order. It was always correct and super fresh with the best customer service ever! They would hand over your bag of McDonald's using both of their hands and bow saying, "Arigatogozaimasu!" which translates to "Thank you!" I am so glad that I had the opportunity to experience such a wonderful country. It's truly amazing to have such a wonderful feeling inside of you when you experience something like this in Japan.

[@hasnomoney1800]

I like how it went from 30 sec to get a burger to 20 mins. Ray crock is the best☺️

[@Jorge01234]

you mean the worst??? :-)

[@jackson5116]

Right? Today it's like good luck getting your food and eating it before your 30 minute lunch is up!

[@swimlaps1]

​@YouMake MeReal Should hv nothing to do w/buying 1 burger-even today. Comes dn to organization, training, & things working.

[@juandiego838]

where tf is the mcdonalds you go

[@peter4252]

Yes, and they bring it to you as well.. too bad

[@softladification]

Bring back 'Speedy'.

[@SteveCarras]

softladification he's on some newer ones Ronald the clown got jealous despite being the successor lol

[@anthrax6685]

softladification theirs a speedy mascot in front of a McDonalds 30 minutes where I live

[@dylantruong897]

Anthrax do you live in Syracuse ny?

[@Navaja09]

softladification yes

[@itrthho]

Yes, Clowns are scary.

[@smoothhoopinal]

I love Mcdonalds. My respect to the ORIGINAL founders, the Mcdonalds brothers/family. The brothers supplied the idea, and Ray Kroc supplied the drive to get big, and they needed each other, but Kroc was not an honorable man. He said business is brutal, but that didn't have to apply to the Mcdonalds brothers, because they weren't competitors. They gave him the idea, he should've gave them more than their 1% out of respect.

[@Alex_Aramayo]

SportsandCars croc knew the potential 1% was fine it would b $100M annually in 2017

[@kshitizmishra5845]

Never paid them that 1%

[@TooCooFoYou]

Kshitiz Mishra It was a handshake deal that was never taken note of.

[@andrewcostanzo5684]

I meant to say that Ray Kroc should have had more respect for the McDonald brothers!

[@Fred-tj3lm]

I remember going there as a child. Used to give out paper hats to us. It was great! I wanted to work there when I was little.

[@firstchoicehomeinspectorsl1297]

I have been a student of business my entire life… I’ve known the story from the beginning, as both my mother and my father worked for the corporation at one time. Some very valuable lessons can be taken from the story, and many of us still consider the McDonald’s brothers the founders of modern day fast food and the business models that derived from their humble beginnings. This is a story that should be told and appreciated over and over again. I was once told that everything has already been done, it’s what you do with it today… That makes it different. I started my small business with competition all around me, yet we continue to grow and prosper. The wheel may not be able to be reinvented, but you can still add your mark that makes it different. Take into account the ingenuity and the dream, and make your dreams a reality by putting in the work.

[@BiGsImY]

Faxx

[@T.JAY.DEE.]

💯💯💯💯💪💪💪💪🔥🔥🔥🔥🔥

[@randymillhouse791]

Yeah, not millennials. You need to give them things.

[@alphabryan4703]

all this innovation and the milkshake machine is still always down everytime i go to mcdonalds.

[@desireandfire]

alpha bryan No it's just because they don't want to clean the machine.

[@BellicIV]

The Mcdonalds brothers always knew that damn milkshake machine was a mistake. Milkshake is MILK not powder!

[@TreyMeans3]

It hasn’t been powder for years. McDonald’s switched back to milk many years ago.

[@TreyMeans3]

The milkshake machine is “down” simply because employees don’t want to clean it after a certain hour. Usually if you go to McDonald’s before 7pm or so, you’ll get an ice cream. After 7 pm, the machine will normally be “down” (I.e. washed and turned off for the night.)

[@samjassra5463]

I don't know why it is a big meme

[@Napco205]

Recently, saw the movie, loved it! Great piece of history, learned something new, felt bad for the Mcdonalds brothers, very unfortunate their own creation and dream was stolen from right out of their own hands. Ray took their vision and ran with it.

[@jackson5116]

Sonneborn's genius is how Kroc "took their vision and ran with it" because he was failing miserably due to high operations cost (biggest being monthly rent for the land since he didn't own it). You own the land, you can evict those who don't adhere to the high standards, and you get monthly rent which you can use to buy more land and open more franchises. HE is the reason McDonald's grew, not Kroc who would have gone bankrupt without him.

[@billytringuyen1]

ya Ray crook steal the restaurant, franchise it to other people and leeching from other works

[@mozambique9113]

To become a successful businessman. You must be greedy, evil, narcissistic and a liar. All 7 deadly sins will help you to become master of the paper money.

[@billytringuyen1]

@@mozambique9113 ya, he was a salesman before this too so that why he so toxic evil

[@fidelbaca5616]

I don’t think the Brother’s would have made it as big as it is today. Let’s just be honest they were already getting tired, and Warren nothing to do with getting more franchises.

[@robbiePlanetaSano]

I went to this McDonald’s when I was 13, I am 63! I can’t believe I remember, so long ago.... I was on my way to Mexico on a student trip...my first McDonald’s experience.

[@Tricksterlol-sj2ug]

Boomer 😂

[@robbiePlanetaSano]

@@Tricksterlol-sj2ug totally a boomer ! A 60s hippy from San Francisco ... I run an internet school for sustainable living , so not a bad boomer or a customer of Macdonald’s 😂😂

[@Tricksterlol-sj2ug]

@@robbiePlanetaSano Cope 😂

[@johnestupido1418]

And that is where you blew out your O ring.

[@johnestupido1418]

@@Tricksterlol-sj2ug I am not a boomer, I am gen X. But I don't get the insult. Hopefully, everyone gets to grow old. Then again, I remember being young and stupid. So please proceed.

[@mindfield9]

Such a great movie! I bought the DVD, yes I still buy DvD's ^^), yesterday... Michael Keaton is such a great actor! It's a real 'must see movie'.

[@deathcometh61]

I remember reading about the McDonald brothers and Ray Kroc from a book back in the 90s. The movie mirrored it for the most part.

[@jackson5116]

it's about 85 to 90% accurate. The movie doesn't portray Sonneborn's part, because without his real estate vision, Kroc would have fallen flat on his face. He needed to own the land that the franchise was built on, that's why Sonneborn's famous line holds true "you're not in the burger business, you're in the real estate business".

[@kcash6359]

I read an autobiography by Ray Kroc called..."Grinding It Out". It was published in 1987. I read it a long time ago, but I remember it being a pretty good book.

[@laptech8272]

Ray Kroc is the founder of the McDonald franchise system. The McDonald brothers are the founders and creators of the McDonald's fast food system. That is something that can never be taken away from the McDonald brothers no matter what anybody say's about Ray Kroc's involvement in the business. The same happened to Xerox. They developed a windows based system for their computer, both Steve Jobs and Bill Gates saw this system and took it one step further and as they say, the rest is history.

[@jackson5116]

Sonneborn is more the founder of the franchise system, because until he got involved Kroc was letting the franchisee pick the land, and operate. Sonneborn came up with the idea to own the land, and franchise it out. By the way, the brothers had franchises as well (the one in the video was one of their 3 original ones), but they couldn't keep quality control standards, so they opted just to do those 3. What Sonneborn made Kroc realize is that by owning the land you force them to adhere by evicting those who don't. Plus, by owning the land you get rent payments every month which you can then use to buy more land and open more franchises. Sonneborn is the one who took McDonald's to the next level, not Kroc- Kroc fell flat on his face trying to run his own primarily due to high costs of operations (biggest being monthly rent since he didn't own the land).

[@hail0]

First croc looked like an ok guy and now he is the villain how times change

[@doddsino]

Which is why you shouldn't let a movie shape your opinion on someone. The truth is, Kroc was a visionary. The McDonald brothers were in it for the money and were absolutely terrible businessmen.

[@hail0]

@@doddsino i was 12 when i posted this comment.

[@paddymack3224]

I haven’t eaten at McDonalds since the day I saw this movie.

[@isaactroy2162]

Bruh business is business. If I saw a opportunity worth billions I would have snagged it like Kroc

[@paddymack3224]

@@isaactroy2162 fair enough, doesn’t mean I need to support...plus it’s nasty, so it’s easy to avoid

[@lizzytrust4485]

@@isaactroy2162 then that makes you a back stabbing devil. You are a judas.

[@JimmyStruthers1000]

Ugh its so annoying😞

[@dioramsay1337]

Well they both get millions but Ray just get more money so yeah

[@JuanHernandez-cf1pe]

it's crazy that's why people say " a hand shake doesnt mean anything " sadly that's why people say " I need it in writing " and you can't be mad at them for saying that . like last month my wife was like " I'll pay the light bill next month" I said " I need that in writing " and she got mad.

[@ClaytonElkins1985]

The movie was excellent. Michael Keaton was fantastic - cheeky and funny. The concept of buying land and then leasing land to future franchisees is widely used today. It's what gave way to "big box" retail.

[@jman988]

Ray saved the padres from leaving San Diego after he retired from the McDonald’s business. Only thing that I thank you for because he cared about the baseball franchise

[@meropale]

I grew up understanding that Ray Kroc opened up the first McDonald's restaurant. It's fascinating to hear there was so much more to the story.

[@kams7170]

is this where the negative saying, What a crock! comes from.?

[@spicetbedhead]

I was JUST thinking that OMG!!! This is a historical movie :D

[@Tr0nzoid]

No, and the phrase is used in the movie as a reason not to name the place "Kroc's."

[@LeighMet]

no as Ray's name is Kroc

[@pkingwithbleach8465]

Crook*

[@Vandicoup]

Movie was SAD AF. First time ever shedding a tear for a fast food movie/company. ;(

[@Mfrssni]

Vandicoup gay

[@Vandicoup]

@@Mfrssni And? Is being gay a bad thing? What's your problem with it, buddy? Also, even grown men cry. I implore you to watch this 😏 --> kzbin.info/www/bejne/mnW6lKCOjdaWd9E

[@doddsino]

Why would you cry for McDonald's? Kroc paid the brothers more money than they would have ever achieved on their own. The restaurant lives on through Kroc's hard efforts. Without the franchising, McDonald's would likely be a footnote in history.

[@Trance_Kitsune]

2:27 When I saw this part of the movie I could not believe how they couldn't grasp the concept of just eating out of a bag and throwing the trash away. I guess it would be like them telling us nowadays that the wrapper, bag and cup can all be eaten without throwing it away. I assume it was THAT mindblowing to them. haha

[@alexanderperez2732]

That whole family would be set for life and their generations if they would of just gotten .01% crazy how all that ended.

[@roxannaortiz2734]

so much evil....i feel so bad for the mcdonalds brothers

[@Thejbirdy]

Oh stop the bellyaching, he took the idea and made it fly otherwise fast food would have been non existent. This is America....PROFIT MARGIN is everything.

[@andrewcostanzo5684]

I understand that people have to make money in all industries but when is enough money enough for them.

[@thinkpositive3667]

*That victim mindset. That's why you're fcking poor.*

[@Cerdo_asqueroso]

@@thinkpositive3667 OK... illuminate us with your wisdom. Cause for talking like that, I guess you are billionaire

[@100subsforaminecraftvideo5]

Thats America for ya

[@trublu71]

One of my favorite recent movies . Highly recommend ! Michael Keaton is such a great actor .

[@iconoclasttheunholy4540]

You gotta give to Michael Keatonnhe nailed it , Krok- style. " I love the McDonalds name not the gimmick type names like KrokBurgers "

[@picklerix6162]

During training, new Mickey D’s employees are always told that the first McDonalds was in Des Plaines, Illinois but, in fact, the first was in California.

[@fredrm6023]

I'm shocked McDonalds didn't advertise this film

[@RogersRoyal]

I think the movie was great. I watched it on a plane ride home in 2018 or so. I think it really does put things in perspective. And its a movie so I won't say everything is 100% accurate but I do believe Ray Kroc was as ruthless as they make him out to be. Just a greedy guy who wanted it all and didn't feel bad about who he hurt along the way. He did open a McDonald's near the brothers original franchise to put them out of business after he bought them out (there was no need to do that but he was ruthless), divorced various wives to get the girl he wanted and told the Padres players they stunk over a PA system during a home game of the Padres team he owned in the early 80's. So this was not the nicest guy around. BUT credit where it is due. McDonald's would not be what it is today without his vision and passion. McDonald's was a cute little business with some locations here and there before Kroc, after Kroc it was a major business and name brand. To say he stole it or the brothers could have been millionaires without him is not true. He paid each of them 1,000,000 + taxes paid and they lived a very comfortable life. Yes Ray wasn't the nicest man but the brothers didn't complain as they were fine. Getting one million dollars tax free to enjoy the rest of your life aint a bad thing I assure you. They didn't have his passion or energy to do what he did. So it really all worked out for all involved. Of course would have been great if Ray was a nicer person but nice guys do finish last after all. Personally I don't even like McDonald's food so none of this matters to me. But I always find the story interesting and I used to love the advertising growing up. Catchy songs, fun characters and slogans. I enjoyed the advertising more than the actual going there.

[@jefferybaldwin3525]

We. Use to Eat that the very first McDonald's in California in Sanberdino in 1964. .my father was stationed there .and as kids when are birthday s came around we as a treat were aloud to pick anywhere we wanted to go eat , and it was a big deal for us kids and we would ALWAYS pick McDonald's to eat .we as kids were so excited it was a big deal for us , back then we were not raised on soda pops , candy and fast foods like kids are to day . it know big deal for kids today , but it was so exciteing back then to go out to eat and to the drive in movies .. I really fill sorry for kids today , they have no clue today .i was truly blessed by GOD to be born back then .

[@markkrauklis8294]

In 1968, while still in high school I worked at a McDonalds in Chicago Heights, IL. It was IDENTICAL to this. Hamburgers 15 cents, cheeseburgers 20 cents, fries 15 cents, shakes 20 cents...............🤩🥰😍🧨🧨🧨❤️

[@karelmanzano1917]

The McDonald brothers are the true geniuses. It's about time to revise facts in our business books. How they dreamed how McDonald's should be isn't as big and beyond as Ray Krocs but in all values, he should know that he shouldn't be that dirty in taking all of the credits. Thank you for this movie, the McDonald family and the world deserves to know.

[@lizchacon3615]

I loved this movie and haven't bought McDonald's since

[@blueinternet4336]

There food is bland that the reason I dont go there

[@dodgeman4360]

Till about 2009, there was a old style McDonald's in Vancouver Wa. Now gone, but God it was still beautiful.......

[@robertjosephkleist3761]

I like how like his great grandfather, he is not bitter about the history here.

[@eli9404]

i live next to the worlds oldest running McDonald’s. in Downey CA

[@brandonreyes1920]

i live in LA, ive been to downey but have not been aware of the oldest mcdonalds restaurant being there

[@eli9404]

Brandon Reyes Yup. On the corner of Lakewood Blvd, and Florence Ave.

[@jeremymontalvo7288]

I'm from Chicago and we have one 2 in see Plaines Illinois in da Chicago suburbs

[@ritz161]

eli me too I been there so many times

[@SMGPro]

Cool story bro's

[@user-rf5px3gh3p]

Saw this movie last night, it was great.

[@User-sb6er]

The true founders had amazing heart and character and kroc took advantage of that..luckily this film showcases that...they deserve the recognition

[@ceosturdy4465]

Brilliant film💯

[@kingrapid]

Watched the movie yesterday...GAWD DAYUM WHAT A MOVIE!!!!!!! Really amazing... we got 3 biography type MOVIES that HAVE TO WIN at the Oscars... Either Hacksaw Ridge OR The Founder (for best actor) and "Jackie" for best actress...

[@QJC2014]

Kroc is a crook

[@Thejbirdy]

Yes and no. He stole the idea but he was the one who made it fly....that's the reality.

[@jackson5116]

@@Thejbirdy not really, did you see the movie? *SONNEBORN* is who made it fly. Kroc was going to lose everything until Sonneborn got him to invest in the land, not the burger. Kroc was nothing but a lucky swindler who took credit for the McDonald brothers and Sonneborn's ideas!

[@HardKore5250]

Jay Birdy How?

[@Cjnw]

Trump: Hold my McDonald's order

[@chrisvaccaro229]

not really... the McDonalds brothers would have never made 10% of what they made without Kroc.. they didnt have the business sense

[@deejayniu9341]

The son is dying inside

[@ramal5708]

"You wanna get nuts?, COME ON, LETS GET NUTS!!"

[@heterosectional]

One of the best movies I've ever seen. Great casting! Alas, McDs is not growing. Sales are flat. They need a new schtick!

[@haruspex1-50]

Roger Regor they are looking to automate. That way they wont pay $15 an hour minimum wage

[@JulesMercerTunez]

robots cant eat hamburgers

[@Bonzi_Buddy]

Funny that you posted this a year ago when they have been doing quite well again. You were three or four years behind. It is obvious you don't pay attention to the markets and financial news much.

[@CivilDefenseSoutherner]

I went to a Taco Bell restaurant in an North Carolina city. My grandpa told me that the Taco Bell used to be the first McDonald’s in the city! That dated back to the 1960s

[@mxp6725]

You can call Ray Kroc whatever you want but he was one of the greatest business man of all time. He turned a 2 brothers burger shop into a multi billion dollar company. If Ray Kroc wasn't so greedy the Mcdonalds story would've been so much better but you know. Money and greed is is a strong drug. Anyone that comments on this tho do you all think that without the "help" from Ray Kroc that McDonalds would become a billion dollar company?

[@kjmo10]

Most people feel bad for the McDonald brothers, and make Ray Crock the villain... When in reality, thanks to Ray Crock, mcdonald's is what we know today. The McDonald's brothers lost because they were too afraid. Entrepreneurs will see the story from this point of view.

[@potrelviewer9536]

If I might visit this historic landmark, I will respect a minute of silence in honor of the McDonald's brothers, and then I'll order something.

[@bluedreamkush2392]

I don't know if I remember right but did thee Mac bros had a lawyer present there because that handshake deal was a horrible thing to agree to. If they did had a lawyer present there then that lawyer sucks at his job.

[@TreyMeans3]

A lawyer would have never let that happen. The handshake was a fabrication.

[@kevindaniels7824]

The Shake feud didn't happen like in the film, the breakup was mutual, the McDonald Brothers wanted to do another venture

[@woismith5899]

Fascinating movie and a brilliant cast. Highly recommended.

[@sonicjet7759]

They better make movies about real life fast food pioneers like KFC , BURGER KING, WENDYS, ARBYS, DOMINOS PIZZA AND TACO BELL AND CARLS JR AND JACK IN THE BOX AND WHITE CASTLES AND SO ON :) im getting hungry

[@kipptt]

"Contracts are like Hearts. They're meant to be broken." -My Mom

[@hayley_labonair6267]

So ray Kroc is your mom?

[@kipptt]

yea

[@doddsino]

​@@hayley_labonair6267 Mr. Mom

[@dantefajardo347]

The guy who really blew up McDonald's was really Croc. That's just it.

[@StonerforLifeWeed]

I love my job i droped out of high school in 2012 to work at mcdonalds. 9 years laters im still here.. Im happy with my 1200 a month thank you so much for supporting mu mom and i with this job i have.. Im a drive threw champion :)

[@erikadupond6011]

anyone notice how the grandson looks like nick offerman??

[@Thejbirdy]

I know....I saw that too....they should have switched the roles for that reason alone! :)

[@frankdodd3355]

Anyone else hungry for McDonald's after seeing this?

[@rowsdower12]

Frank Dodd yep. I don't eat it but made me hungry. great movie

[@heterosectional]

I had a double ham with small fries this afternoon. SUPERB!

[@haruspex1-50]

Frank Dodd nope...I'd rather a 5 guys

[@tnndll4294]

**Yes. Sausage Mc Muffin with Egg!** Best product at McDonald's. One of the best Sandwiches ever invented. (Ray Kroc had 3 or more Egg Mc Muffins when a franchisee introduced them to him).

[@frankdodd3355]

Anyone else hungry for McDonald's after seeing...this?

[@shmoke0098]

Just watched the film “The Founder” and it’s very saddening about the truth. Rip to the McDonald brothers

[@aaronslater470]

When I watched "The Founder" I had one thought: if only they would go back to their grassroots today. Drop everything and go back to a 10 item menu, half of them drinks and shakes (adjusted regionally for religious diets). But go back to a basic cheeseburger meal in about a minute. They would make a fortune, people will always gripe about the menu but the vast majority will always put money down for something quick, cheap, and hot.

[@gsamalot]

You know after watching the film and getting to hear the brothers story how they first started out on their first Mcdonalds. It one of those classic things go bad in the start, they worst when try something new cause at that time no one was ready, you try something flashy it ends bad. But then through out all of that pain and just as your about to go to the old ways, a little spark of hope happens, and then that spark grows bigger and bigger until it a giant flame. But Ray Kroc's sure he may have brought it world wide, but he will never be the true founder of the McDonalds.

[@Alex_Aramayo]

gsamalot if it wasn't for croc u would not know McDonald's today lol smh it would be like 6 independent restaurants in the U.S. not 36,899 restaurants internationally he founded the Empire he is the founder

[@Anonymousxxiiii]

Alex Gamboa, if it weren't for ray crook the entire United States would be a lot healthier then it is today mentally and physically. Instead its the #1 obese country in the world. Congratulations is all I can say.

[@jackson5116]

wrong. If it wasn't for Sonneborn you would not know McDonald's today. Why? Because Kroc was FAILING on his own until he got Sonneborn involved who convinced him he's not in the burger business, he's in the real estate business. This is going to be a lot to follow. When you own the land, you have more control over what's on it, because you don't like what they're doing, kick them out! Plus, since you own it, you'll get money from them every month in rent- they have to pay you before their business is even going! That generates more money you can use to then buy more land, and then get more franchisees. Sonneborn is the real brains to their growth, not Kroc, but he'd like you to believe he was probably the one who came up with that too, not the one who had to mortgage their house and nearly lose it because his McDonald's franchise was going bust due to high costs (one being rent for the land since he didn't own it).

[@jackson5116]

Kroc didn't grow McDonald's any faster on his own than the brothers. It wasn't until Sonneborn got involved and made him realize he was in the real estate business not the burger business that it grew, because by owning the land you can not only evict those who you don't like what they're doing, but you get monthly rent payments from them which you can use to buy more land and open more franchises- Sonneborn is the real brains behind their mammoth growth, not Kroc, but that liar would probably have you believe he also came up with that too, not almost lost everything, because he couldn't make a dime in profits due to high costs (one of which was rent payments to the owner of the land since he didn't own the land).

[@Alex_Aramayo]

@George Kouts he is

[@UrBloodOnMyFace]

1960s: you get for food in 30 seconds 2020: you get your food in 20-30 minutes, 5 mins if you're lucky

[@karutmolek]

Because so many menu

[@UrBloodOnMyFace]

@@karutmolek even if you order a cheeseburger and some fries it still takes longer than 30 seconds nowadays

[@doddsino]

​@@UrBloodOnMyFace And if you did a special order before 1961, they would have stared at you blankly. Also, no fish, chicken or specialty burgers. Just hamburgers,cheese burgers and fries. Not exactly a difficult menu to manage.

[@davidswift7776]

Thanks for post, now I’ll stream the flick 🤗

[@Bobbychristopher]

Keaton should have got the Oscar for this movie.

[@leslielindsey67]

“What a Kroc” ! I bet that is where this saying came from .lol

[@PJJ196]

Felt bad for them but that is the first rule in business.. verbal agreements are worth dogshit.. never take someone at their word, only what’s on a contract and notarized

[@AY-nr5uy]

Awesome Story for Both brothers and Ray!

[@Daniel-sh3os]

Ray Kroc signed a contract that didn't allow him to make any money even though he did a great job selling the franchises and enforcing the menu and standards the McDonald brothers wanted and didn't get from their previous guy. They should have just ripped up the original contract and promised to split all profits 3 ways and let Ray Kroc make some of his own decisions instead of making him jump through hoops to get anything done. Making McDonalds a real estate company was Ray's employee's idea. That was the genius in an America of cheap land in the 1950's. The tax benefits, the ability to enforce standards, and real estate appreciation all happened because they leased the land to new franchisees.

[@Zargon31]

so...will we consider the McDonald brothers as the founders from now on...or are we going to continue with Ray Kroc?

[@Thejbirdy]

I say give credit where credit is due. The McDonald bros. invented the system of fast food but it would never have taken off the way it did w/out Ray. My hats off to the both of them....

[@dioramsay1337]

Well it wouldn't be popular right now if Ray didn't mind play dem so yeah I think gonna continue with Ray in the description of Mc I think

[@stevend.bennett427]

Everything in writing. Schultz did the same with Starbucks, though he bought the company fairly.

[@mattmaverick703]

I love the look of that 1960s McDonald's building. Wish more were still around to see in person!

[@bakesabundant2028]

Every aspiring entrepreneur that has ever failed and failed, but keeps on persevering believing in their big dream and taking action towards attaining their big vision in life...This movie is an inspirational watch.

[@jackson5116]

it made me admire Sonneborn more, because Sonneborn got Kroc to go into the real estate business, not the burger business. Since they owned the land, they can evict those who don't follow the rules, and get monthly rent payments which can then be used to buy more land to open more franchises. Sonneborn is the real genius, not Kroc. Kroc fell flat on his face before Sonneborn got involved.

[@New3DSLuigi364]

all right; SEEING THEIR STORY ON THE BIG SCREEN, IS KINDA PAYBACK AGAINST RAY KROC FOR SCREWING THEIR FAMILY OVER FOR 60 YEARS; THEY FINALLY HAVE A HAPPY ENDING!!

[@thevegastouristupdate]

2 schmucks with an idea they thought should not be shared and getting paid $2 million in 1961 for that idea, I think was payback...

[@ammargedio5323]

I got a McDonald's ad before this

[@AgentGordonCole]

Great movie, very enlightening. I always thought that it was Mayor Mccheese who founded Mcdonald's. Man was I misslead!

[@Piwork69]

Loved visiting the McDonalds museum in San Bernardino on the site where the original mcD’s was. The McDonald brothers back office building is the only remaining original structure still standing

[@baadaas19]

It would be a kick in the nuts to the McDonalds family if they didn’t receive any royalties from the film

[@doddsino]

Why do they deserve royalties? If I have a lemonade stand and I sell 4 glasses a day, then you come and buy my lemonade stand, expand it and start selling 1,000 glasses a day...do you owe me more money?

[@williamgraham3029]

One thing that isn't mentioned here, but was in past books, is that the $2.7 million payment made to the brothers (which was to equal $1 million for each after taxes at that time) was to be a replacement for the ongoing 0.5% royalty. Not sure which is true, but if that is the true answer, it could explain why the brothers (or at least his grandfather) was never bothered by not getting that royalty each year (knowing that he had signed it away to get the one time $1 million payment, which sounds like very little today but at the time no one could have figured how much the company would be worth in the future).

[@jocamadad]

The royalty payment was supposed to continue after the sale but was done on a handshake deal which Kroc reneged on. From what I've read, that and the fact that Kroc stole their name and forced them to remove it from the original McDonald's restaurant and then put them out of business by opening a McDonald's just blocks away from their restaurant lead to Maurice McDonald's death because he was so distraught about it.

[@ElusiveEyes]

Be honest if somebody did me in like that they would lose there life.

[@anthonyanthony284]

Floyd1504 Seems you have anger issues. Too much McDonald's maybe?

[@CHopeBerlin]

I just watched the movie and its heartbreaking to see. But im very happy that the story is told now that is the least that could be done for this unfairness

[@cynsmi]

Such a good movie and Michael Keaton was remarkable.

[@weirdfish1216]

3:47 I just heard Ron Swanson and I immediately looked up the cast of the movie and it is Nick Offerman.

[@CoopyKat]

I had no idea that Ray Kroc wasn't the actual founder of McDonald's...but it also explains why McDonald's is a somewhat scummy business. They put out a memo to their own employees not to eat "too much McDonald's food" for their own health. Charming.

[@ramon78433]

I feel like this role, Michael Keaton played, was just as touching to me as his Batman was but in a very different way

[@joshuaa1605]

Such a great movie to watch on a Sunday afternoon.