Denim 101: Back To The Basics⎜Levi's

Master tailor, Jen, tells us everything we need to know about jeans & denim!
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Levi’s® has been an icon since 1873. Known worldwide for quality and style, Levi Strauss & Co. created the first blue jean almost 150 years ago. Today, Levi’s® are one of the most recognizable garments in the world, capturing the imagination of generations. Get to know us on our blog: www.levi.com/US/en_US/blog/
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[@keithbaker5932]

Several generations of both sides of my family - including me in high school and college - worked in denim mills and garment factories, and beginning with my grandparents' generation, we've worn denim our entire lives. The weaving mills and cutting and sewing companies we worked for made fabric and garments for many brands, but Levi's has always held a special place for my generation. Most of the mills are not only closed but all the production equipment was also sold and the mills demolished. While I wish the mills and garment factories could return, they will not. I enjoy this series immensely because it reminds me of things I used to know and revives many fond memories.

[@drwisdom1]

This is Levi's best video. It is chock full of interesting and technical information rather than marketing. I have been wearing Levi's, mostly 501s, since the late 1960s, have studied them closely, and have a very large vintage collection. I think mid-weight Levi's are better than lightweight Levi's jeans. The reason shrink-to-fit 501s are better than pre-shrunk is after washing STFs are approximately 10% heavier. The raw denim of shrink-to-fit 501s becomes baby soft after 3 washings. Being stiff is not an issue because STF 501s were never intended to be worn unwashed! That is a modern style like wearing your baseball cap backwards.

[@silvinadicamillo]

Show us that collection you have in the back

[@amolpakhare5548]

Really appreciate the denim info. 🙌🏽👖

[@johansen4711]

Really love this series. Hope to see more soon!

[@celestelongway7315]

Great jeans vid. Thanks for posting

[@joycecain2257]

This was an awesome video 👍🏾

[@78troland]

Thank you!😊🙏

[@mikaelwiberg2938]

Good video 🙌 More like this please🙂

[@iiscarlos]

Love it

[@charomie]

thank you.

[@user-cw8tf5yj2o]

💙💚💖💗I love denim & I love LEVI'S👖👖💗💖💛🧡

[@scottsnodgrass4361]

Thanks for the great video! I’m looking to purchase some denim fabric that most closely resembles the original unwashed hard denim Levis’s I used to buy in the 70’s and 80’s. Do you have any direction for me? Thx!

[@davidlobo962]

I am astonished at the amount of information I received in less than 13min.

[@danilocynepppiloveyoumotas2401]

Hi hello good evening, I'm watching.

[@loafer675]

Ur denim shirt is looks super which u worn. Can u give me the link. I am from india

[@trisutiyono2553]

👍 bagus

[@shivamlohiya2312]

Give me Levi's patch details patch material i,ll pay please Levi's not available in market

[@crs50]

half of my life Im wearing Levi's, last year I bought 2 pairs for less than U.S$100!

[@ZamanskyV]

Man I'm buying them for 15-20 USD

[@CelebesViking]

dang i wore my Levi's three years before i started to washed it hahah sounds gross but the fades is so vintage

[@danilocynepppiloveyoumotas2401]

Hi hello, nice super.

[@shellbyloo2230]

The standard Levi's like in the 80s never had enough crotch room for men and women. We would stretch the seams. Look great without pain.

[@amadeusphoenix6490]

Jen you are the most beautiful woman I have ever seen in my life

[@hussainpalitanawala3999]

You look so beautiful, i just watch this video only for YOU. True Beauty.