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Did Google Just Drop a 'Do as I Say, Not as I Do'
Content Creation Labs - Episode 17
In this week's episode, find out whether Carlos and Rick think Google's response to The Great SEO Heist is nothing short of hypocrisy, and learn about Google's move to shut down websites built through the Business Profile tool and what that means for you. Carlos talks about Bing's less-than-meteoric rise in market share, using TikTok as a search engine, and the true cost of ranking for one keyword, while Rick gives some tips on distribution channels and shares some best practices for finding and vetting content writers.
0:00 Intro
3:36 Google Search features Google
5:31 Google is shutting down websites built on Google Business Profile
8:14 Is Bing Chat market share rising or dropping?
10:16 TikTok as a search engine
12:20 How much does it cost to rank for one keyword
16:39 The great SEO heist
19:45 Google is losing the spam battle
22:50 Content distribution channels
26:56 How to vet and find high-quality writers