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James Halliburton pitches his Waterbuoy idea, a key-fob fitted with an automatically inflating balloon to keep keys afloat when they fall into the water. James is seeking an investment of £100,000 in return for 10% of his company, Seatriever International, but will it pass the Theo Paphitis test?
An international sensation, Dragon's Den features entrepreneurs pitching for investment in the Den from our Dragons, five venture capitalists willing to invest their own money in exchange for equity.
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