How Kanye West Forced Himself Into The Fashion Industry

[@abstudio24]

At the end of the day he paved the way for everyone in the industry. Thats it.

[@nameisamine]

Kanye also learned a lot about fashion from his ex-fiancée Alexis Phifer. Alexis went to fidm, she was a stylist, and would have fashion books all over the place and Kanye would sometimes read them. Alexis also took Kanye to his first fashion week. I feel like she is a little unsung, because you can find clips of early Kanye, demonstrating a very limited knowledge of fashion. Dude didn’t even know who Marc Jacobs was or whether he was “still alive” 😅 (if you see that old Ye clip, it’s a funny one!) I think the women in his life were definitely his muses, especially Kim Kardashian. But again, Those fashion books Alexis introduced Kanye to 📚 were the same books he would introduce to Kim to elevate _her_ style. He threw away Kim’s entire closet and told her to read Carine Roitfeld’s ‘Irreverent’, and put those lessons to practice. Tbh Fashion schools could easily run marketing case studies on how Kanye, almost single handedly, took the Kardashians from C-list reality stars, to A-List fashion icons on every front row in Paris. All while making them wear his designs to skyrocket his own brand. You have to respect a master plan!

[@paballothole5162]

this is not talked about enough

[@Yocyndie]

Yessss

[@bluntedafterdarkpod]

All facts Alexis took him to his first Paris fashion week

[@abstudio24]

Kanye went to his first fashion week alone with Marc Ecko in February 2003. Stop this nonsense

[@nameisamine]

@@abstudio24 Alexis & Kanye were together before 2003.

[@justinhenryrebel]

You have to force yourself into anything..let this be a lesson.

[@Woozy.0]

That's rape, you ignorant shithead

[@dieu7905]

your mom

[@DRACOFURY]

*Kanye Is One Determined Stubborn Man* As Much I Don't Like Him... He Is A True Legend And You Gotta Respect That

[@QaptainSlander]

This is the first time I've heard him curse on his channel and it's strictly because he knows who's in paris 😂😂😂

[@TigerAnimationsYT]

Are you making these edits yourself, because I feel like you really have leveled up. Good job dude

[@helloyassine]

thank you!

[@breejordon6042]

I'll always love Ye and hearing about his legacy.

[@eoretaspace]

I wish you would have also covered how his early Yeezy season collections performed, they werent so good. His adidas yeezy shoes were successful all thanks to the Air Yeezy 2 being the apex of hype at the time (it was talked like One Piece in One Piece) along with rise of HBA, Been Trill and famous Lux brands starting to welcome street culture more in their collection with skateboard culture beeing the mood for 2013-2014. Leather joggers later became famous cuz Ye made it popular by wearing them himself not that the lux brands were out of touch The Air Yeezy 1 is a great representive amalgamation of elements that the sneakerhead culture (not as mainstream as today) loved back then. While the Air Yeezy 2 was one of the driving force of hype culture rising to mainstream attention at the time with the hunt for red october pairs were happening bundled with lucky copies of YEEZUS. Around 2012~2014 street fashion was reaching new heights and wider attention and Kanye, Virgil, DonC and Jerry Lorenzo were the driving force. They all synergized among each other which finally lead to Kanye being able to reach his goal of being perceived as a creative director

[@manifestationnation]

Why everybody act like it was Kanye alone who did all this? The video straight up tells you how many talented people he hired. EVERY SINGLE face in rap represents an entire TEAM of people, the guy whose name is on it (be it music, clothes, whatever) is just the branding, the guy you're supposed to worship, and y'all are giving them exactly what they want.

[@globalpotaoto6681]

I’m pretty sure the whole point is without Kanye these teams either wouldn’t exist or they would be wildly different without the same genius either way Kanye was an important factor

[@manifestationnation]

@@globalpotaoto6681 I think it was just his money that was the important factor, that and the marketing. Who is really gonna be wearing any of his clothes in 10 years? Maybe just the shoes. The rest of it is really not revolutionary.

[@monty1988]

@@manifestationnation Its been more than ten years since the release of pastelle and people still look for those clothes, same effect will happen with the ones he released recently

[@stephonfx]

He’s the visionary. He puts all the talented ppl together in the same room. He always speaks on that when it comes to music and clothes. He never never hides his collaborators.

[@arca2030]

Yup hard to call him a genius when he's so dependent on actual creatives for everything he does. He's influential for sure, but the creative genius he thinks he is, nah. Especially when his entire gimmick is just to rehash and repurpose things from the past then take credit for them. As much as I try to give him credit I don't know anything that he's done that's actually original. Its all marketing, hype, and branding.

[@SajoMt]

Kanye carried Adidas for YEARS, legit one of the best designers in history

[@wavpax]

one the best rappers, one the best producers, one the best designers just a overall legend

[@simba7149]

U do know who is messi right?😂

[@SajoMt]

@@simba7149 football works different. messi doesn't have his own shoe like jordan 1 or a yeezy he's more like a endorser than a designer

[@thinkfiend]

ONE OF THE BEST DESIGNERS?!? Thats a reach he’s good but not one of the best ever 😂

[@BGee720]

​@@simba7149 we are thinking an American state of mind. We still think Nike the biggest shoe brand world wide. NBA and NFL are the leading competitor in sports world wide

[@CaLixxN8tiVe]

Yo yassine dropping N bombs 6:30 😂😂

[@victorlarssoncondori1458]

Well, that’s the name of the song 🤨

[@deretob3403]

I personally unsubscribed and reported.

[@2kextra59]

@@deretob3403thats dumb its the song name

[@InfamousDaeDae]

I peeped 😂

[@2kextra59]

I mean if you dont want white people saying nigga then dont name your hit song “nigga”

[@Juicepluggedin]

last call is my fav kanye song very underated W video

[@jr_san]

When the video ended, I legit thought my internet cut off or something. I wasn't ready and wanted more. 😂

[@kazonikz]

The quality of the production of this video along with the narrative is top notch, thank you man

[@Swish_Reezy]

Yassine stay taking Ws wit these topics 🔥🔥🔥

[@zairmorningstarmusic]

give this man his FLOWERS

[@sosabacon8630]

this video is so fire

[@sofypi7493]

i wonder if he will ever manage to have a comeback, people are hypocrite and forget about thing quickly just look at balenciaga, but i wonder how...whoever will create that pr move and manage to pull it of should be set for life

[@selphconscious]

.. you're watching it.. he won't need a comeback for dropping facts.. it's that simple.. wake tf up

[@erickfelix1989]

This about to be this channels more viewed video😂

[@tayk_action1019]

Last call

[@nepotsuki6856]

The goat people dont realize kanye contribution to fashion it should be studied how there fashion pre kanye and post kanye

[@wilmerlandaverde6079]

The GOAT

[@1cinnabon]

Yassine on that timing W vid

[@GaijDelaney]

hy did u jus say “ninjas in Paris” 😭 tf

[@Hcworld12345]

0:22 // 📛 play spite 7:18 more hate > more motivation on this bonus game 🎮

[@thebatterymill]

Like the foreshadowing from him proving his rap career’s critics towards his fashion

[@meezuswest1781]

Greatest artist of all time, greater then Jay, Drake, Wayne, Eminem, Tupac, Biggie ect ect

[@yawning902]

I have to agree, hes the most prolific of the generation

[@tribeofwolves]

He mentioned Pastelle on Late Registration on the track Gone “Pastelle with the Gucci on”

[@HotepOurobo]

HEY! A new Ye essay post-[redacted]. Subbed.

[@vadxs1616]

WHO was in Paris? 🧐

[@PAIN_961]

Niggas .

[@nolesy34]

Its either Kan..yes or Bruno from the fashion show... I don't know what's gonna happen

[@malikkelly]

Audio super low on this video btw. Might wanna check that out. Came from other vids and it was noticeably softer

[@Jjarret]

meanwhile they didn’t even invite Ye to Virgil’s funeral….

[@ojvic7297]

He’s a blessed human

[@watercave4905]

Love this sm

[@z2qy655]

🧏🏿 noti gang 🐺 love the content been watching for years

[@helloyassine]

Appreciate it

[@Wynter_Heat]

10:44 wait are we sure about that regarding the Olsen twins… Now I’m not sure if they have a degree in fashion… But I’m almost certain those girls went to Harvard. Or some Ivy League equivalent. At least Ashley did for sure. Lol.😅

[@TakahiroTheSoloist]

Kanye IS menswear

[@HarishBabuM]

Bro whats with the last photo of Jim Carrey and others?

[@scandalwubz4781]

Feel like this is from chat gpt

[@scandalwubz4781]

Kanye just don’t so much mam...

[@DJAUDIO1]

Kanye to the...

[@gonda3435]

clown car dash

[@davidtharp2125]

Bully.

[@kingartison]

I don’t care for his fashion like that I’m not saying it’s ugly and terrible and shit it remind me of what they wore in the matrix actually I felt like that was his aim honestly but when he was wearing the LV? When he was wearing the Polo? Bro was untouchable in the clothes world

[@Pirategod23]

Why not say worked his way into the industry saying forced seems negative

[@ghostgore2.0]

When you’re a celebrity designer you have it so easy

[@mirellalastar]

Okay? Thank you. And I believe he put this violent connotation voluntarily. Because he is a POS.

[@inmyownworldfr]

Lupe skateboard P

[@spartanghost_17]

We're the rest?? Lmao

[@cuve_ae]

🐐

[@That2003show]

Its ye

[@ty5ler]

🎉

[@Mystery_Man84]

That “Woke” culture doesn’t fly in the fashion industry Kanye. You can’t bully your way into that. Being a celebrity doesn’t mean you can just force people to accept u.

[@noeli_333]

W video

[@11fool]

Love Ye but. NEVER like yeezys.

[@arca2030]

As hard as I try I can't see whats so special about him outside of music. I can't think of anything he's done that's actually original, or that he didn't piggyback off of someone else. This has always been his formula from sampling, to having Mike Dean, Bon Iver, and James Blake write his music, Consequence, Cyhi or Drake writting his raps, to ripping off Roshes and Crocs for his Yeezy 350s and Foam Rnnrs. Him wearing polos wasn't anything special or original, yet his stans and him act like he invented them lol. You have to be mad young or delusional to believe that. On top of that rappers have always had strong associations to luxury fashion brands so he didn't bring that to the game either. Plenty of rapper wore and rapped about designer goods before him. Flannel shirts? Grudge. Torn skinny jeans and Jordans? Google Chris Rock Born Suspect, or metal bands and sneakers. Rock band t shirts? C'mon do I have to say lol, when he obviously ripped off Metallicas logo for his yeezy logo. The bomber jacket and boots look he's been rocking? Skinheads. His all red outfits? James Brown Superbowl. The mask? Wu-tang, Jodeci, MF Doom, Daft Punk, etc, etc. Even his whole Donda bulky leather jacket and muscle tank top combo was a rip off of the 80s in general and late 80s/early 90s wrestlers specifically. How can he be a genius when he's always leeching off of other creatives? He went from Virgil to Jerry to Denma, but what has he actually done on his own? Virgil was successful with Pyrex Vison and Off-White, Jerry has FOG and Essentials, Demna Vetements. These are the real creatives. Kanyes never had anything as successful as those brands for a reason, atleast outside of shoes. Anything he's done not related to sneakers have failed, from Pastelle, to Donda, to Calabasas and even his own yzy clothing line was never anything amazing. He's entirely propped up by hype. This is why he was never taken seriously outside his cult of fans, he simply never had any proof of concept or anything to sell. Would he have had gotten to Nike without LV, or Adidas without Nike? Nope, but he wanted all of the respect and credit in the fashion world like an entitled brat without putting any real work in. But, but, but he interned! He interned! Interning isn't enough, how many interns come and go? He should have just went to fashion school if he was really interested in learning anything as opposed to just using interning as a short cut for credibility. Fashion houses only started taking him seriously when they realized they could use him to peddle clothes to impressionable kids and hypebeast. To which Demna and Balenciaga fully exploited and ran with. Its all never been anything more then glorified celebrity endorsements, or is Kim Kardashian suddenly on Kanyes level too now that she's considered a big name in the fashion world?

[@selphconscious]

Name another person to trash someone live at award show - name another person who openly (on life tv) pointed fingers at presidents - dude speaks his mind, many appreciate that. One thing you can do is start naming ppl who say Jews run entertainment and up - lol one could argue Kanye speaks the truth.. 🤷🏻‍♀️ I'm tired of "celebrities" .. I want real ppl

[@mcjcave18]

❤

[@PhillyCash]

Great script, the video part was seriously amateur tho. You could of done better in that right. Nonetheless, the script was definetly good

[@FooTude]

He only used his own hype to say he is a designer. He was nothing special. He mainly got his fans to buy clothes he designed.

[@arca2030]

Yea I don't see how he's suppose to be this genius fashion designer when all he's ever really been able to move are shoes. Outside of shoes I don't know any major contributions that he's made to fashion, he's ridiculously overrated.

[@selphconscious]

​@@arca2030 agree to disagree.. ppl are still sucking Rob Dyrdeks dick over DC "designs" lol

[@sherirobinson6867]

He'll never get a penny of my money

[@albertoherrera4612]

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