#HOLDERNESS

SUBSCRIBE: bit.ly/SUBHoldernessFam
Did you know, we are Partners in a digital content company (Greenroom Communications)? We make videos for companies and brands AND WE AREN'T IN THEM. Here's a behind the scenes look at a video we shot this week - see if you can figure out what it's about - comment below! The Holderness family has been dancing in pajamas and singing during snow days for years - but last year they hit the record button on the camera and published their goofy video on KZbin. Their video, “Xmas Jammies", has been viewed almost 15 million times.
Penn, Kim, Lola, and Penn Charles continue to make hilarious videos around tent-pole events and circumstances most families face.
Penn, the Dad, took a chance and left his job as a news anchor to join his wife Kim, the Mom, at their video production and digital marketing company, Greenroom Communications, LLC. Lola (7) and Penn Charles (4) are always happy, respectful and eat all of their vegetables (that last part is a lie). .
About the Holderness Family
The Holderness Family creates original music, parodies, and Vlogs for KZbin to poke fun of themselves and celebrate the absurdity in circumstances most families face in their day to day life. They published "Christmas Jammies" in December 2013 and life hasn't been the same. Since then, their popular parodies, "All About That Baste", "Baby Got Class," and original music "Snow Day" have received national news coverage. Penn, the Dad, took a chance and left his job as a news anchor to join his wife Kim, the Mom, at their video production and digital marketing company, Greenroom Communications, LLC. Lola and Penn Charles are always happy, respectful and eat all of their vegetables (that last sentence is a lie). Penn, Kim, Lola, and Penn Charles publish music videos, Vlogs and special KZbin challenges to this channel every Tuesday and Friday. Our viewers have become our family and we try our best to respond to comments, suggestions and special requests! Subscribe to be part of this crazy family! SUBSCRIBE!

[@RamblinRick_]

It's five years later. So, please post a link to the finished advert.

[@hollejohnson1961]

You guys are so awesome, and have a blessed family, and adorable kids! I am subscribing for sure!

[@sabinamurman8968]

Allergies???

[@theholdernessfamily]

Vegan Sabina Thanks you! xoxo

[@muriharamzanali6349]

I work at a Sky Zone in MA!! Drawing a blank on what the ad is about though. Love your videos :)

[@AncestorResearcher]

Whatever the video is promoting, I'll buy it! And thanks for employing my friend, Lillian. It was fun to see her sweating for a change!!!

[@Astred1213]

My four year old said it was about tissues! Lol.

[@blueyedgal27]

At the end it looks like dome sort of allergy or medicine commercial. I love you guys. I saw a video of yours on Facebook about kids going back to school and I've been hooked since then. So excited to hear you have a tv show as well now. Looking forward to what comes next from you guys. P.s. y o it kids are adorable. I have a 1 and 3 year old girls.

[@theholdernessfamily]

Shannon McNamara thanks for so many kind words! Not allergies, not medicine, but good guesses...

[@blueyedgal27]

I also love that you take the time to comment on people's comments as if you don't have enough to do already lol

[@theholdernessfamily]

Shannon McNamara commenting again!

[@forgivenandredeemed9460]

So glad you did a video showing what a workday is like for you!! LOVE LOVE your videos and you and your family!! Is it an ad for a Fitbit? I got one of those but havent read how to use it yet. Are you going to tell us the answer soon?? :)

[@gadgetmantwincities]

Bags or no bags you always look great!

[@paigejohnson5799]

That was awesome!!!!!! First post😀😀

[@theholdernessfamily]

Paige Johnson yay!

[@leaallegria]

Can we see the ad? You guys are so cute!

[@mariedeloach3465]

I just love you guys and can't wait for each new video. I think we have punished Penn enough. lol MY kids LOVED to tent camp,(as adults still do) no fancy stuff and cooking over a fire and sleeping in sleeping bags on the ground, port-a-potties etc. HAD a blast. Just make sure you learn to identify poison ivy, oak and sumac first! Bet the kids would love it would make for a great family video for years to remember. I was amazed the fun and games my kids came up with nature and the best part of snuggling around the camp fire at night and telling stories, playing guitars and recorder and singing. What do you think? Up for the challenge?

[@ocsejswobodachromium4533]

great job and a great team you have there! A question what's the beautiful redhead with scharz T-Shirt?

[@JendisJournal]

That is definitely a lot in one day - and now you get to edit all that!

[@theholdernessfamily]

***** But we shot according to pretty specific storyboards so it makes it much simpler.

[@lacythompson9948]

So...what was this an ad for and where can we see it??

[@dolldancer8]

Day in the life of a busy working mom!!!!

[@theholdernessfamily]

Alicia D it could be! but nope.

[@cashcarter7013]

One day I'm going to take you guys on a shoot of my day job so you can see me lying in my bed with absolutely no clothes on or if it's a run day you can watch me walk around Walmart,Publix,or Winn Dixie . Or we could make a special trip to my loving mother's house.

[@LizziebethWilliams]

I was at sky zone on Wednesday!

[@jennicareis4327]

Oh my goodness, are you still doing Walnut Creek? Miss seeing you!

[@hayley2567]

You did great out there how long did you stay up for tho?

[@kaitlyncallaghan3457]

how exercising can help prevent being sick?

[@maytalperlman5048]

Wow I've never been this early to see a video!

[@theholdernessfamily]

Maytal Perlman woohoo!

[@maytalperlman5048]

Ahh I'm even more excited that you replied, I love your family and your videos!!

[@jbihn]

Is it for a local sky zone as a place that grown ups can go to have a fun fitness class?

[@sarahdewan4696]

It's an ad about exercising and staying well?

[@vonnejacobs1126]

It's an ad for BCBSNC or some other similar wellness program.

[@adammoussa5814]

Where is location #4 at?

[@laurarust5468]

What was the commercial about?

[@kimhobson8474]

Is it like a fitness did commercial and or about like how moms and dads have a heavy job to do?

[@AmyLindsayMurphy]

Think I'll go with deodorant commercial. (Not original, but sounds about right). You guys rock! I too have been hooked ever since the "Baby Got Back to School" video. Keep having fun, you're teaching your children a very important lesson in life "do what you love and love what you".

[@BrittanyBailey]

Guessing it is for a doctor's office or Urgent care.

[@TheRayToTheG]

do you guys still live in Raleigh?

[@theirishslyeyes]

My husband travels a lot for work, and he ALWAYS forgets to eat when he's on the road, then he calls me and says he's not feeling well. Go figure! When we take trips together, I force him to stop and eat, because I need my three meals a day! And wouldn't you know, he's much more pleasant, too? ;-)

[@theholdernessfamily]

Amanda Levy He (this is Kim)) pulled over and got a MASSIVE portion of Vietnamese food. It could have fed a family of 12 but he scarfed the whole thing down in a matter of minutes.

[@theirishslyeyes]

Men are so funny :-) We're in Charlotte, my husband was in Raleigh just this past weekend, doing a magazine photo shoot at the GoodGuys car show!

[@foolinjected101]

What video editing software do you use? Love the videos.

[@theholdernessfamily]

foolinjected101 this was shot on an Iphone and editing on Adobe Premiere

[@boydbria]

Hmm, an ad for how durable the new double stroller is? Or an add for a new camera mount so you don't have to use a stroller? :)

[@theholdernessfamily]

Brian Boyd We couldn't find a way to cover a very windy, rocky trail with any other equipment. Stroller (or child pusher) worked like a charm.

[@jarlynlisbeth8355]

The new ICD-10 codes?

[@angelgraziano359]

no clue

[@tonyakockx9686]

I was thinking some type of deodorant commercial different types of pressure & how long this deodorant can last!

[@babysittingtipsandtricks8869]

Tonya Kockx your probably right

[@marshallsmith8724]

Is it about an organization that watches your kids and gives the stay at home moms a free day to get out and enjoy the simpler things in life.

[@theholdernessfamily]

Marshall Smith wouldn't that be nice?

[@whisperingeaglelanders2339]

Where's the video?😊

[@nitawhitfield9913]

no, i have no idea !!!!

[@walkerjill1]

Hmmm

[@JonathanOoms]

Is it a commercial about a recreation center?

[@theholdernessfamily]

Jonathan Ooms nope! Good guess though...

[@ocsejswobodachromium4533]

At 2:10 min.

[@garydesmond1253]

Something to do with feminine products? Btw, you guys are awesome and thoroughly enjoy your videos.

[@Lynnrazz]

This has to be about the crazy life of the 21st Century woman. Maybe a commentary on how 1960s women unknowingly created their own chaos by 'insisting' they "work" outside the home? Seriously, it's gotta be an ad for a company that provides child care or possibly cold medicine...

[@theholdernessfamily]

Lynn Rasmussen good guess but no.

[@moneymakergaming1161]

It's a sky zone add

[@mtty1988]

Sanitary towels ect and how can do all actively and don't leek

[@BreckGirl04]

Is it an ad about finding fun ways to add exercise into your busy life?

[@theholdernessfamily]

***** nope. good guess!

[@katiewilliams1390]

Is it about trying to work out with kids?

[@gabriellebaron3160]

Fitness

[@barbianderson9494]

Energy drink!!??

[@rileydulaney7900]

Sharon from NBC17?

[@norasantoli4163]

a movie?

[@TooneysVlogs]

Just came across the channel and video, great work! SUB and thumbs up from me!

[@theholdernessfamily]

Tooneys Vlogs THANK YOU! I'm glad you found us.

[@fabulousinflorida]

Is this about revenge weight loss after a divorce?

[@marciasheart]

deodorant commercial? or why we are so busy we need to shop online? LOL

[@bellebelle1872]

is it about ways to get sick in public and what to do?

[@wiesnerfamily]

my guess for the shoot is "A Day in the life of a Mom"

[@theholdernessfamily]

Stephanie Wiesner it is, but more specific....what's happening to the moms?

[@walkerjill1]

A new workout craze??

[@theholdernessfamily]

JIll walker Nope! Or at least I hope not (you'll get it once you get it..)

[@thegamemaster2000]

it's about allergy medicine!!! woooo, do i win!

[@theholdernessfamily]

***** nope. but great guess.

[@luckylovesyou8198]

16 viewer second like and first comment!!!!

[@theholdernessfamily]

Luckylovesyou yay!

[@angelinthemissionfield]

My guess is that it's about how to make yourself feel better after a breakup.

[@theholdernessfamily]

Angel Rogers good one!!!! but nope.

[@angelinthemissionfield]

Dang...Ways to take off the baby weight??

[@angelinthemissionfield]

+Angel Rogers so what was the reason for the video??

[@lexiemeade5572]

I love all of these videos I am only 9 Love were do u guys live in London

[@theholdernessfamily]

Lexie Meade Hi Lexie! Hi London!

[@lexiemeade5572]

No do u guys li've in london

[@rileydulaney7900]

Lexi, they do not live in London. Penn used to be a news anchor for my local NBC channel.

[@babysittingtipsandtricks8869]

An ad for.......I don’t know

[@mikaylamorency1928]

Is it about the day in the life of two working gals? Lol wild guess

[@annmarieh.6098]

My name is Ann Marie

[@ellafisher7110]

Is it about a workout???

[@starwarsprestonsvlogs8004]

No

[@firefuryg6194]

how to keep healthy while having a job

[@Vici0428]

Alergies?

[@alisonbeal3638]

Cold medicine

[@gracem167]

fitness add?

[@melissahorbal8780]

Is it about Urinary incontinence for women after birth???!!!

[@Windkisssed]

That's a good one!!

[@jessicabush3735]

Running, squatting, sneezing, jumping, laughing...I think you're onto something! Although you don't have to be a mom to have stress incontinence issues.

[@thelabradors3101]

Is the add about Jobs or things people go through? Idk

[@theholdernessfamily]

The Labradors things people go through, getting warmer...

[@lynnenielsen7537]

commercial for an allergy medication? or a germ killer?

[@Big3M]

Pk Penn and Holderness family when is the Uptown Funk parody coming? Stop slacking Penn!

[@sophlopiccolo]

I think it's for like allergy medicine

[@renee2994]

So it's been five yrs. Do u still do this as a job run all around n do video shoots for commercials??

[@ChrisRedshaw]

Hmmm. Non-stop busy lives wearing down your immunity? Electrolyte replacement? Can't wait to see the full spot. You guys work your booties off!!

[@Chloehamilton22-7]

I think that maybe it is for urgent care.

[@boredcarmen8291]

I liked it and unliked it and liked it again, just to double like it. Boom.

[@theholdernessfamily]

boredcarmen BOOM. Thanks.

[@heathersprenger7880]

Tampons?

[@jessyhoran4714]

could it be about a single mom having to exercise and work all day

[@theholdernessfamily]

Jessy Horan looks like it... but nope.

[@martyfan11agnosticalienfan]

I would not be surprised if this was about periods.

[@connorfabrie3030]

Girl power???

[@skyelilly7950]

Maybe an allergy pill or medical medicine ad?

[@kendygd1115]

What about ways to get healthier

[@sophlopiccolo]

+TheHoldernessFamily is it allergy medicine

[@blwn327]

Pregnancy

[@rich2313]

an add on how to deal with first world problems?

[@theholdernessfamily]

baja1504 EXACTLY.

[@jerziemomp]

Allergies??

[@theholdernessfamily]

jerziemomp nope. but good guess.

[@sar3940]

Doctor?

[@WATERMELONSMASHERS]

Allergies

[@theholdernessfamily]

WATERMELONSMASHERS nope. good guess

[@WATERMELONSMASHERS]

Whoa! You reaponded

[@clarakennedy6857]

It it about women going through puberty but still getting things done????

[@terrir3226]

If it's about stress incontinence.. I sure hope it's not going to recommend mesh for a lifetime of pain.

[@chris85am59]

My guess is it some sort of female body spray/deodorant for the active woman.

[@theholdernessfamily]

chris85am we needed it after yesterday!

[@chris85am59]

The Holderness Family I guess it wasn't the correct answer, can't wait to see the finished commercial.

[@heathersprenger7880]

A diet pill

[@SonyaDe]

A day in the life of women?

[@heathersprenger7880]

Or... a deoderant

[@my2jedi]

Good grief, I hope your jobs aren't this grueling every day or you'll end up in the looney bin! I am thinking an incontinence product of some kind.

[@theholdernessfamily]

my2jedi Honestly, it's a lot of fun. The hours fly by, but no, not every day is a shoot day.

[@my2jedi]

Well your family certainly seems to enjoy being together and making every moment fun!