How does Linus make money? - 2020 Update

[@antoniohenrique7449]

he has a only fan's, 96% of the profits come from there

[@ninhungnguyen317]

Linus S*x Tips

[@richardf9121]

@@ninhungnguyen317 Really? Censoring the word sex?

[@ninhungnguyen317]

@@richardf9121 KZbin has deleted my comments before so I just did it

[@KutWrite]

@@ninhungnguyen317: Just the tips? :D

[@TheGauges420]

@@KutWrite just my tip baby girl.

[@SuperSandwich18]

Linus is a genius he's literally making money just telling us how he makes his money. It's even sponsored

[@arduing9589]

This comment is underated and deserves more likes

[@mechanicalmonkee6262]

Dude ikr Fr more and moar ppl should start being independent and not work with some big company to make their youtube vids because the product is an awesome person with an awesome channel making awesome and (subjectively) unique videos like the one youre watching

[@pongchannel.]

I just have a way to auto skip sponserd he he

[@hugocardoso1488]

@@pongchannel. Me too xD I don't buy anything anyway

[@audiowithdrawl5948]

@@hugocardoso1488 to be fair. They make them long enough that it takes 2 taps to skip the sponsorship roll, most of the time that is.

[@DutchBushcraftKnives]

LTT is actually a big example to me. I can't think of any youtuber who has put so much revenue back into expanding their channel as Linus. Linus should be called the Big Father! he's providing work for what? 30 families now?

[@spoonerman]

Didn't expect to see you guys here

[@Sventasis]

He's extremely talented manager, purely creative types have no chance at such expansion...

[@AntiCompressionCompressionClub]

Is Mr Beast a joke to you!?

[@moirrainecampbell9916]

@@spoonerman I did.

[@damir791]

@@Sventasis work at NCIX taught some lessons...

[@FaeAtaraxia]

You got me Linus, after 12 years of watching you from NCIX, I will buy your LTT bottle.

[@tridiots3681]

@D_ans he is incredibly fond of them

[@muhwyndham]

@D_ans well, maybe because LMG is having hard time restocking their underwear lately. I remember it was ALWAYS underwear marketing around LTX 2019 Lol,,, even giving away for shoutout to other creator attending LTX 2019.

[@drowne2]

@D_ans assuming there's overstock or it's a popular item or the margin is sweet. Or all of the above?

[@justinhu2393]

I remember those days. Back when I still had that i7 965 , 8gb of ddr3 and my Gtx 280. 8gb of ram was so much back then

[@HaterZgunnaLuvMe]

@D_ans probably just wants everyone to stay hydrated, or maybe it's a business tactic

[@matsy8880]

Linus doesn’t get paid in money, he gets a hefty amount of waterbotles and ltt underpants every year.

[@DarinGamer]

So that’s why he trying to push it so hard

[@harpreetparmar2994]

Finally someone who gets it😂😂

[@ahsan.v8]

@@DarinGamer ooh thats a good point,he actually makes money by selling those items😂

[@justbob333]

He gets paid in home renovations

[@NakamuraSatou]

lmao

[@poisonouslead85]

You live comfortably, while doing what you love, while being surrounded by people you like, while being in complete control of your life. That's a form of wealth that isn't measured in dollars.

[@sleeper1023]

This. He is not trying to be rich. He's unlocking what it means to be happy.

[@resonantevol]

Well said

[@liambowers666]

So much this.

[@jxpsert3494]

it's measured in canadian rupees

[@phillipjoubert1119]

And also dollars.

[@AnonimInc]

Kinda crazy watching a channel for 7 years... But I am happy that LTT just keeps getting bigger, and better

[@MashedBr0tato]

Wait till you look back and it's been like 15 years. It's kind of mind blowing actually.

[@fernandoproman]

Why there are 2 wolfs there?

[@Darkchidori2]

For 9 years I have been watching and learning so much about computers and technology from LTT

[@il8235]

Same, Linus is a gangster and he deserves all of this success

[@WreckCrimes]

I've been watching for 1 week lmao and I'm in love with all these pcs

[@zoronic6248]

Wait, YT premium contributes selectively to the channels I watch? FUCK YES! I didn't know that and have had youtube premium for years. Glad it does it's job.

[@tobytaylor1492]

I had no idea! I wrongly assumed it was less than ads. I've wasted so much of my life watching ads to benefit creators! KZbin should really advertise that it benefits creators more, I'm sure they would benefit from it too!

[@JohnGeorgeBauerBuis]

@@tobytaylor1492 they should.

[@joshuadelaughter]

That's awesome, totally didn't know that.

[@JamesWendellDavis]

Say what?! Thats fucking awesome! I had no idea. I feel better about paying KZbin every month now lol

[@egocd]

@@tobytaylor1492 They probably don't advertise it that way because I expect the majority of the fee still goes to Google. They'd probably never disclose the split.

[@RolyRamosPR]

This is actually a job opening ad: if you can figure out how much is made, you're hired as an accountant

[@gloriouszorn4578]

Let's see... 831,261,000 views times the average view payout of 0.18 is $1,496,269.80 divided by .26 = $5,754,883.85 in revenue.

[@chyrt]

@@gloriouszorn4578 18 cent per view seems way too high

[@007LACHLAN]

@@gloriouszorn4578 mmm except my educated guess left my closer to 4.2mill mark due to the average of LTT KZbin channel genre and the fact that they tend to minimize the KZbin adds to have their sponsors who typically play less on av per video then KZbin but its adds are closer of interest.

[@aadad-7825]

Glorious Zorn it’s generally 1-3 cents per ad view and about 3-5 dollars per 1000 video views

[@blairmorrison6913]

What about software that pulls out this information (revenue breakdown) instantly any time you want it? Does that get me the job?

[@alejandromoran4590]

He forgot to mention the most important thing: he's been working on this for at least 14 years.

[@dragonskinner7109]

It's awesome to see linus grow in this. He really deserves everything he has.

[@Gobbbbb]

And I guarantee most of the days since then he has spent working. He literally dedicated his whole life to his business. Mad respect to him. He does genuinely deserve everything.

[@brottis23]

I like Linus 💪👍

[@dragonskinner7109]

@@brottis23 We all do

[@diegocalvo9608]

THEY have been working*

[@HowardRoarkBR]

Being really honest here: when I search for anything related to tech or computers - if there's a LTT video, I don't even bother watching the other search results. You guys always make acessible content that is nice to watch, it's really outstanding. And Linus simply couldn't be more charismatic

[@primate9102]

Amen

[@__shaun__]

100%

[@brent89]

Announcer: "Look at his style and grace. So majestic. Such charisma." Linus: [Drops pc part more expensive than my car]

[@HappyDude1]

You really should watch other youtubers also They really can show everything into detail with a guide how to do things and give you a long term review. Its free and you can only learn more

[@xGrimWolfex]

@@HappyDude1 what this guy said, Linus is great but sometimes he doesn't go into full detail and that's fine. I would check out Gamer's Nexus or Bitwit for more info on other products. Even though Linus is great, as a consumer it is always a great idea to get more info from more sources

[@williamstoney]

Linus makes a whopping $17 CAD a month He just steals snack from the break room.

[@dadams106]

i mean, if he wanted he could just live in the building and never pay any physical house bills or any bills

[@RyanGonTV]

@@dadams106 Elon Musk 😏

[@darkt0st00]

@@dadams106 that sounds like Elon Musk. Man actually lives at the Tesla Factory.

[@abdurrehmantariq889]

O my god u killed me with your humour. Hahahahhaha😒😒😒

[@williamstoney]

@@abdurrehmantariq889 why are you here.

[@masuri2226]

Guys I just wanna point out that we as his viewers pretty much had a shareholder meeting regarding finances.

[@Chigona96]

It's totally what I was thinking, pretty interesting video that is a proof business change a lot !

[@Shirotama0]

This is so accurate

[@elvara872]

It felt so like that

[@Happiness-lp9fw]

And he said it's none of our business, to his shareholders. I think it may be time to get rid of him and place another one in his place, one that's transparent 😤

[@StereoBucket]

My educated guess says that Linus takes home at least 20 dollars a year.

[@corte_s]

StereoBucket you are absolutely right sir

[@soy3594]

i mean hes not wrong

[@DarkH4X0]

I don't think he's that rich

[@travisdonotsuscribegototjs9323]

I mean that has to be true otherwise he'd be living in a nice house like bitwit and driving a car better than a pink Lamborghini

[@lukasd6263]

Big brain time here

[@TheCSquaredyt]

Would love to see an expenses breakdown in a similar style as this revenue break down! Would be neat to see how much goes into the production of a youtube video.

[@TannerCLynn]

TheCSquared that would be cool

[@omlanke3466]

Yes. We want that.

[@Greg.Bosworth]

"How much does Linus Tech Tips spend?" would be a good title too!

[@SuhasThalanki]

This would be cool

[@AgentSmith911]

Does he even pay Dennis?

[@SunnyShuklathedoctor]

Linus it's ok you can say "I'm bad at math and Yvonne does the thing"

[@arush.27]

We must get this to 420 likes

[@cap_napu7757]

@@arush.27 got it

[@CarthagoMike]

_Looks at LTT waterbottle_ "You, my friend, are more powerful than any cooperation out there. Linus said so." _Tries to pet bottle, but it falls down instead_ "And a true follower of the linusdroptips cult."

[@julianwagner1065]

Underrated comment

[@MrPlutooooo]

I don't even doubt that actually happened

[@Doberdobax]

Best comment

[@8lec_R]

This is so cute 😁

[@llortaton2834]

I also believe that cooperation is the worst, working together is LAME!

[@leovbernardo]

From the bottom of my heart: I don't care how much you make as long as the three conditions below are met (which I'm sure they are!): 1) LTT employees are happy 2) You and your family are happy 3) You keep us happy maintaining such amazing content, EVERY DAY! You guys deserve every penny in the growth you've achieved over so many years. Great job! And big THANK YOU! 🙂👍🏻

[@mrbkkt1]

This is the real answer.

[@HiddenRamza]

Finally a comment I can get agree with lol

[@Varengard]

This needs to be top comment.

[@daveangeloobico7028]

As Long as he dong shave his beard :p

[@maxileith]

4) Linus drop things

[@ismaeelahmed5624]

Linus: even cutting sponsors off for poor customer service Me: ahhhh that explains why I've never seen a razer sponsorship

[@EveryThing-mp6em]

kzbin.info/www/bejne/bYqypqCMd5Jpqc0 .

[@alzuu1]

lol

[@aleplay822]

don't click that link, he's just promoting his video.

[@shanemckeen1826]

the razer huntsman mini is amazing

[@rishirajsaikia1323]

Raid shadow legends ?

[@YAEteddy]

Don't know why, but the transparency, the adherence to ethics, and the thanking got me emotional. Damn you, Linus.

[@Trithis2077]

Personally, I'd actually love to get an idea of how much LMG _spends_ as well. You know, how much of the revenue is put towards employee paychecks, how much is put towards rent and maintenance, how much is set aside for big projects, etc. Data about how businesses operate has always been fascinating to me.

[@Wimmle]

Yeah agreed that would be very interesting, seeing a cost breakdown of a video including labour and equipment

[@Gobbbbb]

I'd like to know too, maybe in the same way he made this video, as a percentage rather than an actual number.

[@Trithis2077]

@@Gobbbbb That was my thinking. Obviously, I don't expect him to disclose how much he's paying his staff, but to get an idea of how their budgeting is done would be really neat.

[@BrickTamlandOfficial]

if he told everyone how much is paid to employees, they would probably go on strike when they found out who was the least paid.

[@alexmeakins]

You can easily look up representative values for all the relevant jobs, rent etc... in their area and estimate at least pay, rent and services. Probably wouldn't be too difficult to estimate their current assets and identify a reasonable deprecation period to estimate their expenditure on infrastructure per year. The rest is a lot more guess work.

[@MrDestroyerVEVO]

I don't care how much money Linus makes, because I know that it's well deserved. All these years watching this channel evolve into what it is now, I'm happy to see Linus where he is now. He made this video because he has balls to do it, and to show us that it's not as much money as we think and that we shouldn't count this channel as his net value - he's never going to sell it (and we all know we watch this channel because of him, his personality and his big heart). @Linus - keep up with good work, we love how you and your team entertain us. P.S. I miss those clumsy moments

[@Makeshift_Mulder]

He's this popular because he's the Blink182 of gaming. He's a big kid to actual kids. He knows that to the actual "pc masterrace" crowd he's a hack. His popularity for unboxing sponsored junk no one can afford right now during the pandemic is actually incredibly offensive if you're not an insulated child.

[@halo1339]

@@Makeshift_Mulder Cry more.

[@K-IA]

@@Makeshift_Mulder you must also be a kid then, otherwise why are you watching his channel and even commenting on it? And if you want him to review products that you can afford, I don't think we would be interested in watching instant noodles unboxing.

[@PapaJoJ]

@@Makeshift_Mulder offensive? I could care less. You shouldn't envy

[@MascletaTheFirst]

@@Makeshift_Mulder Define pc masterrace. Is jay pc masterrace? or steve? derbauer? It's tech tips. Not, I'm Linus, the god of gaming. Half the stuff on here is way to expensive but that's not the point. The point is entertainment and providing information about pc's and tech in a fun way. Would you want him to just show you spreadsheets of which new ssd is the fastest one this month, or something else incredibly boring and mundane?

[@omenren6223]

How much money linus tech tips make ? Me : So much that he has no fear to drop objects he knows he can buy it again Damn

[@aditjindal]

@@mralam3119 bot

[@james6925]

@@insane6646 will u keep quiet

[@RudrakshaChandel]

Savage

[@Uzzyxd]

Damn

[@Neblood]

if it were a mmrorpg, Linus would surely drop the best item.

[@craigwhittaker3537]

For all of you wondering, Assuming one view equals .005 cents and that the channel got 1,000,000,000 views in 2020 LTT Netted 24,230,769 dollars in 2020 (I got my number from knowing that ad sense accounts for 26% of their revenue)

[@zjweele13]

You should take a math class. If your assumption is correct your calculation is way way off

[@handlebyme]

1000 views is about 1-3 USD so 1-3million that and if 3 million USD is 27 percent so they make 3 to 11 million

[@maxi531]

@@handlebyme not really, some german youtubers disclose their earnings and they have a 8-11€ cpm which would be minimum 10$ cpm

[@handlebyme]

@@maxi531 yeah I know that but I am talking about rpm

[@trs5127]

I'm pretty sure these calculations are off. One of the reasons is because LTT is no longer the only channel under the LMG umbrella. The other reason is rpm. It wildly fluctuates depending on the region

[@yashwinning]

All this talk about "growth" and he never once mentions literally the most important growth on LTT in 2020, aka the Linus Beard??? Disappointing video.

[@octane613]

Linus genuinely became HOT when he started growing it.

[@KidGimmick]

I trust that beard.

[@KutWrite]

Haha!

[@RoomieOfficial]

Respect for the title change. When I saw the original title I thought it was a gangster move to actually tell people how much you earn, but then when it turned out you actually didn't say it the title felt misrepresenting. Anyway big ups for this video, interesting stuff!

[@jakelisowski7373]

Hello Roomie :D

[@xevilrabbit12]

Look who's here 😁

[@Axtecrosu]

well this is unexpected

[@YesHelloHi]

This is weird.

[@ib1x277]

huh, didnt know Roomie watches LTT

[@fuzzygenius]

The transparency keeps me coming back. What Linus has built is damn impressive, helpful, entertaining, and important!

[@elismart13]

Yes transparency yes..... "Reads 100% Clikcbait Title"

[@elismart13]

@TheGoat Thx so much.. For telling me something I already knew I've watched they're videos for almost 5 years now and about 65% since then I've seen but thus level of clickbait deserves a dislike I. My opinion who are you to say I can't don't reply there no point

[@-SP.]

@Takeshima antivank HK lol Their views are probably up this year because they have been making more and more clickbait videos.

[@CED99]

@@peacekeepings1371 yeah sure - "how much money does LTT make?" answer 100%

[@TobiasJohansenMusic]

Underrated comment.

[@drewwalters1754]

I really like how honest Linus is. As much as people love to give him crap, he really is a great guy and the fact that he took the time to make this video purely for his integrity and our curiosity says a lot about the man.

[@SuperSaf]

Great breakdown. Appreciate the transparency 👍🏽

[@Samyaak08]

Ya big fan Bdw

[@dorucreo]

Not really...

[@15Stratos]

@@dorucreo I mean it wasn't like he was gonna tell us exactly how much they made.

[@VoidlessOfSpace]

deep fried mayo

[@MH-hs7ie]

@KC What bs you just wrote? Tell simply that you want food

[@hadenkriztenzen]

"You canmot buy a positive review at LTT. And in fact, you cannot buy a review at all." Man that's why I love this channel!

[@CinceTheDay]

@Syncreer it is, he has a point though:D of course if you give linus a rtx 3090 and a 8K screen he's gonna make a review. so the price for a review is that 3090 and the 8K screen from nvidias POV

[@theborg2638]

@@CinceTheDay Giving an automotive journalist the newest Ferrari for a test drive and then complaining that he can be bought when he writes an article about it is just an over simplified and misrepresenting point of view. It tells more about you than about the journalist. You are only jealous that nobody cares enough about your opinion to give you the same treatment. You poor soul.

[@CinceTheDay]

@@theborg2638 ...or somone who complains about over simplifying is over analyzing;)

[@user-fo1nk3pd1t]

@@Erowens98 Another way to look at it, is that Nvidia gets a way to market its new products. Linus (along with everyone else) was surprised by the performance and it generated demand. It's a win win situation

[@adamblyth9972]

@@Erowens98 I'm always surprised by the hate the tech youtubers get from the community. But I shouldn't be. Jealousy isn't surprising.

[@RandomGameplayVideos]

Needless to say, I said this before: I've been watching and following Linus since his days at NCIX, and dare I say I have watched at least 75% of his videos. And that includes LinusCatTips, ChannelSuperFun, TechLinked, TechQuickie and ShortCircuit. Not a big fan of CarpoolCritics (sorry James) but that's just me, I wish them luck with that. So looking back, I like to think I have been a dedicated LTT follower for what I think it's about 9-10 years now. To my shame, I never bought merch or subscribed to FloatPlane, mostly because I kept postponing buying anything due to shipping costs being too high (I live in Europe, UK). But watching this I think... I will just buy a water bottle and a couple of t-shirts the first moment I can afford it because to be fair they deserve it and seeing how much of a difference their lttstore makes to their survival, it's only fair I support them some other way than sharing or liking their videos. Thank you for existing... I remember when I built my first gaming computer, Linuse's videos were the ones that helped me build it and chose the parts for it. And this gaming laptop I have now for the past 3 years, only bought it due to an LTT review they did on it. So... yeah. I don't know. Linus is one of the few that I hope gets stinking rich and I don't mind it one second, he's genuine good to this staff, honest and provides a lot for this community. Yet again, thank you.

[@gerRule]

*Nerd*

[@TheToeKnee216]

@@gerRule Troll

[@gerRule]

TheToeKnee216 white knight

[@RandomGameplayVideos]

@@devnol $15 to transport a tshirt just isn't worth it. Sure, we can argue about it all day. "Buy more stuff, so it makes it worth paying transport." Or "Move to Canada, get a job, a rent, buy a tshirt with free shipping then go back in Europe."- I mean whatever argument you have, some people just can't afford buying stuff then paying that same value in shipping, be that from LTT, Bitwit or Jayz2cents

[@Lalit-yw2tb]

Plus he treats his employees like his friends, like Jake, James, Alex etc all make jokes to his face and he doesn't care. Plus also the time Taren editted a photo of his family of three kids when Linus talked about "pulling out", man, it must be good working there at LMG.

[@abhishikthvutukuri]

I feel how much ever he might earn, let it even be a million dollars a month, he genuinely deserves it 100% because of the amount of hard work & patience he has put in for LMG

[@ibra48]

I wasn't going to take a stab at this, but now I'm intrigued, and thanks to those three points at the end, I'm also feeling a bit challenged. So, even though this doesn't really matter, I'm still going to try and make an educated guess, despite the fact that I'm not the best versed in this so my estimate might end up way off. Sorry Linus.. So, by referring to Social Blade, we can try and estimate the number of views across all LMG's channels for this year. Social Blade forecasts 1.25 billion views for this channel alone this year, but given what we've seen in the video, the channel did 831.3 million views as of the 15th of September (there were 108 days left in this year), so I think Social Blade's forecast is a bit off (that might be wrong given the fact that we're going into Holiday season where views might increase because people will likely have more time to watch stuff on KZbin), but in any case, if it stayed linear (with no increase in the average daily viewership till the end of the year), then, extrapolated linearly, it should do 1.188 billion views this year. Let's round up and call it 1.2 billion (Social Blade was off by 4.16%, not bad). Adding up the views from all channels and correcting for that 4.16% difference, we arrive at a total of around 1.56 billion views annually. A quick search on Google shows that it's common for channels to make anywhere between 2,000 to 5,000 USD (tech channels are apparently on the lower end of that range) per 1,000,000 video views (not to be confused with ad views). Now, LMG's channels are watched worldwide (probably with the majority in Tier 1 & Tier 2 countries) and their videos are typically long (around 10 mins). Accounting for the RPM boost that chats and KZbin Premium gives, I think saying they make around 3.0k USD per 1,000,000 views from KZbin alone isn't completely out of whack. So, given that KZbin Adsense contributes 26% to their revenue, we can make a rough estimation of LMG's yearly revenue. 3,000 / 1,000,000 = 0.003 USD per 1 video view. 1,560,000,000 * 0.003 = 4,680,000 USD from KZbin Adsense alone. 4,680,000 / 0.26 = 18,000,000 USD in yearly revenue. Assuming my estimates were somehow within 10% of the actual number (given the rough nature of these calculations), we get a range of 16.2 to 19.8 million USD annually. Personally, I've got a hunch it's closer to the 17 million USD mark. TLDR: Roughly around 18,000,000 USD in yearly revenue.

[@kryptonictech9077]

Under rated comment, love it dude. I think you have it for the numbers

[@prpl_ketchup]

Factor in that they are paying ~25 people's wages and have significant capital expenses, and that seems fairly reasonable.

[@joaquinrp7784]

I could have never guessed it was that much. I was guessing maybe half of that. Very interesting

[@saltymel0n537]

we should get this to top comment, also if you can could you try a different source of their income? i know youtube can range drastically for ad revenue for different channels so it might not be completly accurate, and i think it would be interesting to see how different the estimates are if they come from different sources

[@hotzone6077]

I reckon his revenue is going to be 1/3 of that and his pulling conservatively $1000 per million views instead of the $3000 and his revenue would be $6 million? If his revenue was indeed $18 million he'll be rocking some serious hardware and forking out a lot more on equipment. $6 million / .30 of actual profit before tax = $2 million before tax and by what he was saying he can indeed earn another million for his "family" by the end 2021 if he keeps on growing his company. $6 million to $7 million in revenue growth by the end of 2021. Linus did do a pretty good job of telling approximately of what his company mates in a given year so good on him for that!

[@JustinY.]

Ok now we need to know the amount of money LTT sets aside for dropped products

[@Hustlery]

Yes

[@RichiPete]

Jesus Christ, just post the most generic shit you can in the comments and get a million likes. Congrats I guess

[@jaykay5369]

It's cool, DBrand covers the cost of droppages, to use their hilarious links :)

[@besserwisser4055]

20%

[@WhOaMiy_]

@@RichiPete first of all how is that generic. Second of all his an og in youtube comment sections. With zero videos himself he still has a ton of subscribers just from his comments. And third, it's a literal number on a screen, I don't think he cares that much about it himself, he just comments stuff.

[@amarjutla2703]

If linus made 10$ for everything he’s dropped he would make Jeff Bezos look poor

[@jesseanderson182]

That would mean Linus would have to drop 16 things every second. From the moment he was born.

[@niteblayd4960]

@@jesseanderson182 Well, sounds about right.

[@thefungusamongus3958]

Actually, if Linus could drop things at a rate of 10 things per second (the theoretical limit for someone his age, I could go much faster since I workout) and did so all day every day, he would be making roughly 100$ per second. In a day, that's $8640000 . In a week, that's $60480000 . In a 30 day month, that's $259200000 . In a year, that's $3153600000 . Jeff Bezos's current net worth is $175300000000. Therefore, if Linus dropped things at that rate for every day (now ~ 80 yrs), he would make a total of $145065600000 If Jeff Bezos's net worth remains the same he will have much more money than Linus, making Linus look poor. Hence, your comment is wrong and you should delete it immediately, to avoid humiliation. Thank you for coming to my T.E.D. talk. If you want to learn more about math (I have a P-H-D in mathematics) please DM me. I know it's sometimes hard to think about the actual math behind your comment before commenting, but I urge you to consider it before spreading lies.

[@stevenr3544]

@@thefungusamongus3958 lmao

[@Hyperion62]

Just ran the math, he would have to drop about 16 items per second since he was born for that to be the case. So you might be right. edit: damn someone beat me to it.

[@jimbarino2]

I thought it was just the beard, but seeing the cuts of "old" linus I realized that he has been hitting the weights as well...

[@KutWrite]

I'll guess he has people to do that for him. :D

[@maxegloff3001]

no look at his arms.. hes still a stickman lol

[@LeumazDnazor]

@@maxegloff3001 rude

[@in_the_pines]

More of a "dad bod" aproach. I say this only bc I sport the same ; )

[@SonyFoLife]

Glad that KZbin premium pays y'all more than AdSense per view. That alone is why I keep premium vs just using an adblocker

[@trevorus]

Same here. No ads, plus music, plus helping the channels I watch is all good. I don't love Big Brother Alphabet that much, but it's worth it.

[@JamesYoungAH]

RippyTheRazer hm, good point, pretty cool.

[@NettanJuni]

I'm actually really considering getting premium despite my low income and have been ever since Linus told us that a premium viewer gives more than someone who watches all the ads, which is what I do now.

[@adrien5814]

@@NettanJuni tbh I think buying something on their store will cost you less and pay them more than youtube premium

[@Rustam2704]

KZbin Premium for family is affordable

[@kryten1826]

Well we know he doesn't spend any of that money on haircuts.

[@cobalt7781]

Kryten r/rareinsults

[@Knebebelmeyer]

and not for some decent boots^^....

[@owneddiagonal]

If we all would wear sandals, the same over 10 years, we would also be CEOs

[@Jay-gf4pt]

loool cracked me up

[@No1TypeC]

Well you look at Trump and supposedly that guy spends 70 thousand dollars on his hair so...

[@aknzortuk4027]

I love this transparency.

[@atreyobhattacharjee382]

*sniffles*... Man, it feels like just yesterday yall crammed a dozen staff members into a single house, and had a server bathroom... Way to go guys, and good luck for the future!!

[@christopherroth86]

I miss that house!

[@ThisIsTaco1]

With a sick whole room water cooling setup, that did a worse job than a simple AC unit

[@MrAlphaGamez]

man i miss that house, whole room watercooling xD

[@Lambda_Ovine]

Do you remember when they were doing case reviews on a somewhere at NCIX?

[@doglover33246]

in a year or two linus finna be droppin his own designer brand. Mans finna drop 50bands for a jacket like notin lmao

[@Pfunkpoet]

“Because we just nice people and care about the work we do” every Canadian ever

[@pashapanther2]

LTT Total 2020 Income: $15M to $30 Million - This is the gross income estimate (Doesn't include the costs) Calculation: $4-$8 AdSense CPM 1B views in 2020 -> AdSense Revenue: $4M to $8M (This is 26% of their revenue) $4M / 0.26 = ~$15M $8M / 0.26 = ~$30M Edit: Mentioning that estimate is just the gross income and not the net income

[@Nothinglessthenbest]

Thanks for the math!

[@maxxyang3723]

that's a big mama

[@NautyEskimo]

He has like 20 + employees. Do you think they make nothing?

[@william_d]

That's a huge range lmao

[@TTGPetWussy]

NautyEskimo he never once said onlynlinus makes the money go back to school and learn to read he said LTT which is his media group

[@FrostyDeagz]

I've been a youtube premium member for years and was worried the ppl I'm subscribed to don't make as much as ads, I feel better now, thanks! Especially with the number of ads in the free youtube... I just couldn't do it

[@bigpod]

even back when everyone could do ads youtube premium was still called youtube red a view by some youtube red member was worth whole lot more(at least to small like mine with less then 50 subs) then maybe even few normal people

[@FrostyDeagz]

@@bigpod I was a red member back then too good to know

[@bigpod]

@@FrostyDeagz nice

[@animeandcoffee]

I'm just pointing out that while Linus did not give his salary, he's shown enough of his lifestyle to indicate that he does not take home nearly as much as someone that has worked as hard and struggled as much as he has would easily be entitled to. I've always trusted LTT as a source because at the end of the day I don't believe Linus or most of the main cast could be bought off. They hold very important jobs, but I genuinely believe they are just kids running around a toy store of their own making and no amount of money could take that from them.

[@getyerspn]

My thoughts exactly.. we've all seen the home ..the cars...the PC's ...the gadgets .. etc...he definitely doesn't pull too much 'cash' from the LTT company....I get the feeling he's more interested in growing the 'brand' which benefits his team as much as him.

[@ThatBeTheQuestion]

I 100% agree.

[@cr3atur321]

Yeah. He lives comfortably as he should, but seems to be spending the rest pretty responsibly.

[@STriderFIN77]

Linus is Amazingk wonderfull person, \o7

[@ChengHorn9]

That or he lives cheap now and invests his money elsewhere so he can retire comfortably, pay for his kids to go to school anywhere, etc.

[@dnaraneda]

It's weird, the more a channel grows, the less attached I feel to it, but looking at this level of transparency and the high quality videos that I get from LTT, I can't help but feel happy for you guys, thanks for years of amazing content.

[@YaYousef5]

What’s transparent about making a video titled “how much I make” then saying at the last part of it to make sure we watch all the ads that it’s none of our beeswax?

[@coffeecoder8162]

@@YaYousef5 The key part of the transparency being mentioned is due to the fact that people have regularly tried to claim that certain companies get preferential treatment due to linus being bias. Aka a sellout. This video was for people curious about his revenue stream that are interested in that type of data. He also used it to thank his floatplane viewers and the people who buy his merch. How much the company makes as a whole or Linus in particular is irrelevant, as long as they are making the content with the viewers in mind, and treating their employees well.

[@YaYousef5]

@@coffeecoder8162 I thought the video was about how much ltt makes. I thought that because that's the title of the video. No where in the video is there any mention of how much ltt makes. Therefore I claim that it's click bait. If the video is about the break down of ltt revenue streams, then title it that. The title is misleading and does not accurately portray the content of it.

[@Arby631]

yousefah yousefah just do the math on how much they make by Adsense times it by 4 and you have approximately how much money LTT earns a year. Also, bold you of you to claim clickbait when your last upload is titled “ I was literally a bird.” So you were a bird but you got... better?

[@blank.7253]

@@YaYousef5 dude its a fuckin KZbin video, you're not in court

[@manisekharreddysimhadri7404]

Before watching : how much does LTT make ? After watching : how much does LTT make.. ?

[@GarbanzoBeansFan]

exactly

[@magnusaspegren6369]

Just what i was thinking!

[@Sasoon2006]

I found out that all their sources of income add up to 100%...

[@q......]

@@SUBSCRIBERSWITHOUTVIDEOS-dj7vo There are some people that do, but no large channels do.

[@firstlast7994]

@@Sasoon2006 if you know how much they get from one source, then you can gfigure out the rest.

[@elijahhaga32]

Im so confused, how can 4.4 thousand people dislike this, they're just explaining how they make their money

[@madkip4991]

Bots probably, big channel automatically gets dislike on their new video even though its just published seconds ago. Idk

[@elijahhaga32]

@@madkip4991 That makes sense. I personally think that there are people that go through every youtube video they can find and dislike them.

[@Uzzyxd]

Linus dropping equipment takes up 69% of the revenue.

[@sharathkrishnan7403]

Underrated comment

[@waffles87]

nice

[@stubbyfps]

nice

[@chrisdotjpar3314]

POV: You're checking the comments to see if somebody did the math yet.

[@pizzapocket07]

i hate you people

[@shooternerd]

@@pizzapocket07 e

[@HuchickCSGO]

$20

[@bogdanb32]

I would guess that the revenue of the company for this year will be around 40 million dollars

[@Jem_Apple]

I’d guess it’s about 500mb

[@cocowyd7274]

But what they didn’t tell you is that they sell linus’s beard hairs for $1,000 each

[@bode897]

Idk if I see Linus without a beard it'll just be weird

[@motherurck7542]

@@bode897 funny how earlier it was weird when he didn't have a beard

[@ectube]

My estimate is 3,197,157$ year in revenue and probably just under 45% of his experience go to his workers.

[@jivewig]

Now when I see his older videos, I am really worried that I won't be able to see him without a beard in the future.

[@peewhocantbeaimed6954]

Only the neck beard hairs are $1,000. The remaining beard hairs are capped at $500.

[@bagszy9848]

Ok lads, let's whip out our calculators, it's salary hunting season.

[@mathiastwp]

If he was a Norwegian isted of a Canadian, we would have just been able to look it up.

[@benbaselet2026]

@@mathiastwp Or Finnish

[@Coldd333]

None of your beeswax - Speaking of beeswax, Honey! is the free...

[@dominator2117]

That was good that was really good

[@cheating_lemon]

yo that was really good, may be u can teach some to linus.

[@Boroda4Gaming]

Let's asume that your RPM is about 1.6-2 (dunno about rates on English speaking KZbin, but here IN MOTHER RUSSIA this would be pretty good), so with ~100m views per month (1.2b in one year holy fuqq) you're making about 160-200k USD per month with only KZbin Ads. With 26% share this mean ~600-800k USD per month with all the revenue sources? Is this even real? But this could be even higher cause I scale up my own analytics with your views and higher RPM so... GOOD JOB

[@moncery_na]

Holy shit

[@thejjdm1126]

But it means each person is only earning around 20-40k a month at most still good job but account for the people he pays

[@a_spire]

1. I dont think that's how ads work. Linus had a global audience and the rate at which KZbin pays depends on the location.. 2. Technically, he is running a business so to answer the question of how much he earns, you should include tax..

[@KARTHIKDEC19]

Dude it's for year

[@JL-yl8gd]

Salaries Taxes Insurance Rent/mortgage Utilities Cameras (maybe this should have been listed first). I’m sure there’s dozens more expenses I’ve forgotten they have to cover monthly It takes money to make money. While I doubt Linus is living pay check to pay check, I also doubt he’s helicopter shopping. He took a huge chance and it’s paying off for him. Proud of you Linus.

[@speddyfrog8719]

Missed an opportunity to call this “how many tips does Linus make?”

[@madhavbadhwar]

Nice

[@user-jn1kh8oe2d]

I did the math: On their floatplane page you can see that they have ~21.000 subscribers /// The floatplane subscribtion costs $5,00/month so in a year thats $60 21.000 times 60 = 1.260.000 So from their floatplane they have an annual revenue of *$1.260.000* 2:52 /// Floatplane is 6%, 16 times 6% is 96%, so 16 times 1.260.000 = *$20.160.000* is 96% of their revenue.

[@user-jn1kh8oe2d]

Hard work pays off

[@enzicoxe]

DAMN THATS SOME GOOD MATHSSSSSSSS however you could also do 1.260.000 : 6 and than do that x 100 to be more accurate

[@Verlisify]

$1.75M a month based off channel size and how that would relate to RPM and Sponsor Buys from the percentages.

[@x32i77]

😱😱😱

[@frankschannel1]

Half of that he pays in taxes. And he has a lot of staff. He is making good money absolutely, but he is not super rich.

[@jordan219]

Stephan Graham showed his yearly revenue from youtube and everything youtube related and he earned nearly 2 million a year. He's channel has only 2 million subscribers.(Different content thought so ad revenue might differ a lot)

[@backward9]

@@frankschannel1 oh he is. he just doesnt want to spend it yet. he's gonna be worth over $100 million before he retires

[@da.de.7915]

@@frankschannel1 in what world is half of that going to the tax man?, this are not profits, he has to pay is staff and what ever he takes home at the end he pays taxes on... not the other way arround

[@kittyrules]

After you factor in the things Linus drops LTT makes very little money

[@EveryThing-mp6em]

kzbin.info/www/bejne/bYqypqCMd5Jpqc0 .

[@brianbecking1]

@@EveryThing-mp6em XD very funny

[@thatkid912]

the fake replys tho, tryin to jump on Linus money

[@q......]

I wish people would stop with this, the dropping things for the most part is scripted. Not saying he has never dropped anything ever, but the vast majority is scripted. Pretty sure he accidentally dropped something, and saw a rise in user engagement and decided to run with it.

[@ectube]

My estimate is 3,197,157$ year in revenue and probably just under 45% of his experience go to his workers.

[@Lettrebox]

"Speaking of lunch" *grabs another water bottle aside from the one already on the table

[@nifty_live2180]

Possibly the best KZbin channel about. 1. Educational 2. Just all round great, I’ve been watching since 2013 and can honestly say I’ve never missed a video since

[@samueljordan5601]

My educated guess is that he makes a lot more than me and a lot less than Bill Gates

[@TechTroppy]

Accurate answer 😂

[@dumpsterdawg]

How much money does Linus Tech Tips make? Depends on how fast those printers are in the basement.

[@loganc6501]

Burrrr

[@noahluppe]

Printer goes brrrrrr

[@marcoschwanenberger3127]

That made me laugh out loud, really nice.

[@ChazzaPvP]

Plot twist: Linus was replaced by the deepfake linus so he makes $5 an hour by working at McDonald's

[@breestewy1]

Seeing that it would be 13 dollars an hour in Canada your off a little with your values

[@quasarsavage]

Lol us min wage is a joke at 7.25usd federal compared to Canada. Yes some states pay more but few at 15usd....

[@breestewy1]

@@quasarsavage im Australian so our minimum wage is better but things are more expensive here

[@jerry1460]

@@breestewy1 sometimes too much. Most industries are probably at $21 Aussie bucks or more, and there's still people on strike every single year...

[@vprw]

this is what i called optimised capitalism !

[@AshleyEvans26]

Crazy to say that I first saw you on NCIX over 10 years ago, and I didn’t know anything, after watching hundreds of hours of your videos since then, my knowledge and passion for computers has grown tremendously, thank you Linus and all of the family at LMG

[@jdubdoubleu]

Been watching his channels for years. I've learned absolutely nothing, but for some reason I really enjoy the videos.

[@benji3061]

He’s a billionaire. Source: bro trust me

[@martinlebl631]

Multimillionaire. Far cry from billions though. Still not bad for doing job most people would love as a hobby.

[@oarnaur]

@@martinlebl631 where did you get your source from.the only realizable source I can trust is “bro trust me”

[@martinlebl631]

@@oarnaur KZbin pays somewhere between $3 to $10 per thousand views. Linus said they are running at rate of about billion views for 2020, so that is $3,000,000.00 to $10,000,000.00 in KZbin revenue alone. Linus showed that KZbin brought 26% of revenues, so that means the total revenue is between $11,500,000.00 and $38,500,000.00. Even assuming very generous pay for the 30 employees, assuming he pays rather expensive rent, and other costs he isn't spending over $5,000,000.00, so the profit ends up in the $6,000,000.00 to $33,000,000.00 range depending on what KZbin actually pays, but tech content leans toward the higher end of the payscale. Scale down for previous years as they had less views then for what they earned before. So conservatively he is worth somewhere in eight figures, certainly not in nine or ten, but more than "mere" millionaires with just seven figures. Not counting the worth of the channel, since he could only realize that by selling it, which he said he won't do.

[@TheGamerNinjazX]

@@martinlebl631 he said FRACTIONS OF CENTS. Dollars per thousand is an insane stat my friend. You pulled that out of nowhere and inflates their/his 100s of times. On just ad revenue alone.

[@TheGamerNinjazX]

@@martinlebl631 edit, actually read your full comment. Spot on, that's what I get for not reading fully. I still do think that 3-10 dollar projection is a reach though unless you got a time stamp.

[@rizvanahmedrafsan]

The honest truth is that, he doesn't know how much money he makes. Nobody knows...

[@BenjaminWeeb]

It sounds like there are two figures. 1. the overall value of the company and 2. how much he pays himself in salary. I would expect he pays himself something like 250k a year or something.

[@rairaur2234]

@@BenjaminWeeb it doesn't really work that way for business owners. You usually make your salary pretty low, because, well, taxes. The thing is as an owner you can buy pretty much anything from cars to massage as business expenses. So yeah, for what it's worth his salary may be the lowest in the company.

[@tubesocks_jr5423]

​@@BenjaminWeeb So after some basic research and calculation here's what LTT Makes as a company as of 2020 (These numbers aren't perfect and are just a rough estimation) The Average RPM (Revenue Per Thousand Views) on KZbin is Roughly $3-$5. Taking the number of views showed that The LTT main channel has had in 2020 (826,000,000) So calculating that on the low end ($3 per thousand views) brings it roughly to $2.478M Since KZbin makes up 26% of their annual income we can multiply our final answer to get the final amount bringing us to a whopping $9.515M total annual income However, calculating it more on the high end of RPM ($5 per thousand views) we end up with a much different number So taking the 826M channel views in 2020, and finding the amount that's worth at a $5RPM brings us to $4.13M However, that's only 26% of their income so far so the total income will bring us to $15.859M So LTT as off October 2020 Has made between $9.515M to $15.859M Thank you for coming to my Ted Talk

[@yatharthsharma1108]

@@tubesocks_jr5423 NICE, it's a different story that I didn't understand it.

[@Shendue]

@@tubesocks_jr5423 You are not counting the money generated by the sponsors and the store. Especially the sponsor would be a large income.

[@CHEFPKR]

Love this. I've been watching you for years and seeing your business decisions blow my mind. I would love to one day just shadow you. I will make lunch.

[@TKMacsta]

simp.

[@muradmalik]

same here

[@tooforsixohwan]

smash like for lunch

[@WillemPruz]

make ur wife make lunch

[@chairwood]

wow I'm impressed by ur smart business decision of offering ltt lunch and proposing that you could shadow linus. pls let me shadow u so I can gain some of your business acumen. I will bring celery sticks and peanut butter.

[@lounislounis9082]

One of the best seg to a sponsor. Well done, well done

[@nicklagrassa7828]

Linus: "you are the 1% and you're the most powerful bloc" Bernie Sanders just got a chill down his spine EDIT: it is 4 in the goshdarn morning, you people need to go to bed. Black lives matter.

[@ReetinEntertainment]

@Johnny Mnemonic Bernie Sanders is one of the poorest senators in the USA. He didn't become a millionaire until he released a best-selling book. Also, the taxes he wants to implement would make his taxes go up. Also, it is silly that Bernie Sanders isn't the candidate right now.

[@patlefofort]

@Johnny Mnemonic If you raise taxes for all the country, where are the rich going to go? Leave America? This piece of pro status quo, pro-rich propaganda is getting tired, anybody with some brain cells can look at what's going on in other countries and realize that policies pushed by Bernie are already implemented in countries that fair better in almost every metrics. Also a little reminder that you just got fucked by the rich for trillions of $ during the pandemic, fully implementing corporate socialism.

[@patlefofort]

@Johnny Mnemonic Spouting out lies that you heard from your favourite propagandist isn't arguing.

[@YoosufMuneer]

@@ReetinEntertainment Bernie Sanders made his millions by selling his books through Amazon. The same Amazon with shitty working conditions Bernie complains about. He's a clown.

[@HydratedBeans]

Yoosuf Muneer you complain about feudalism yet you toil in the fields for your lord? 🧐🧐🧐

[@ricardonieblas2251]

Linus makes at least 3 dollars a day, I’m willing to bet that

[@Snowy042]

I'll bet you $3 that he makes at least $4 a day

[@MrPatateHead]

Wait wait... Is that USD or Canuckians? If USD he gets a 25% bonus thanks to the low loonie value!

[@Astr0B]

I’ll raise that to at least $100 a day

[@spaghettisauce445]

ill raise it to 2 bil a millisecond

[@angolin9352]

He makes at least tree fiddy per day.

[@danceman1436]

2:23 "We're just nice people and we care" He's Canadian, so it must be the truth

[@Mp57navy]

Sorry...

[@alexisrivera200xable]

Nah, he is just smart enough not to trade their editorial integrity for a bit of extra short term revenue. He Knows it would come at the cost of most of its future revenue as people lose trust and respect for the channel.

[@cord_uroyflint3138]

Almost caring as much as canceling over 40,000 “none essential” surgery’s to save money. 😅

[@Jmystro]

I don't see any Canadian bills on the table. Someone doesn't love Canada.

[@bobby5123]

Love the honesty from Linus and I love supporting his channel, seems like a genuine person and a great guy/boss for his employees

[@TechDove]

I've done the math. LTT makes just enough money to reimburse companies for the review samples Linus drops.

[@TheHammerGuy94]

10,000 dollar processor sure...

[@seanblah12]

Nobody makes that much money.

[@andymulholland6821]

I’m sure this has been suggested before, but I feel like we all NEED a 10 minute video of just well produced 30 second commercials for ltt store items.

[@AaryanPrakash]

"We're Just Nice People" ~Canadian Side of Linus

[@auturgicflosculator2183]

@ The fact that you'd share that information in public, with zero context, suggests to me that perhaps the contact that you made with them was less than completely polite and thoughtful. Maybe they didn't like your attitude. They don't have to work with everyone who proposes a deal.

[@Kaiha]

I’m pulling this number completely out of thin air, but judging the house Linus lives in, the technology he are keeps in it, and the upgrades hes made to it. I’m willing to guess he takes home around 135k USD a year. From what I’ve learned about Linus after watching since 2015, is that at the end of the day, hes humble. He’s put ALOT more money into building his business than into his personal life. He cares more about his company, his employees, and the quality of his content than his own pay. Thank you for being such a good man, Linus. :)

[@KinglyValence]

LTT and these types of money breakdown videos is a big reason for me paying for KZbin Premium. Knowing I can contribute to all the channels I watch on KZbin without necessarily having to donate to each of the individually is really cool to me. But I've also bought LTT merch anyway ;)

[@uhhhhh262]

Thanks for supporting a great channel and keeping it accessible to those who can’t

[@sonicsplasher]

yt premium gang but not getting to access member streams is sad:(

[@3mar00ss6]

(; ‾ 3‾)♪

[@Husky4848]

6900 subscribers challenge narcissist

[@sajsunny6329]

@6900 subscribers challenge You're right. People are just making rich youtubers more rich.

[@MrCe4YT]

why people care so much how much LTT make money? If they are hapy doing what they are doin and they can make money of it, Power to them!

[@ShitKid1337]

BECAUSE IT'S PROVOCATIVE! KEEPS PEOPLE GOIN'!

[@metetuncay5165]

We care because we're curious.

[@INUID]

curiosity/inquisitiveness/nosiness ;)

[@Hobypyrocom]

noone actually cares, its just moralizing and inspiring for some people to know how much money they could make if they start making youtube videos...

[@brazgazz]

Because you want to know how the companies you follow make money 🤷‍♂️

[@TechOwnage]

this is like an annual stock/shareholders meeting with Linus presenting LMGs present state.

[@TheHOOfan1]

Except a publically traded company actually has to disclose what it makes

[@marcusdaniel6406]

More like “Stakeholders” than Stock/Holders.

[@peterw1534]

I was just going to type this comment. Glad I looked around 1st!

[@sudhanshugupta3969]

Lol

[@deliriumsd142]

I had to take you up on the challenge. I don't know your 2020 viewer numbers, but I do know that your 2022 viewer numbers were around 800m. Assuming your views were around 500m at $11 cpm (views is probably higher, CPM is probably lower) that'd put you at about $5.5m in YT revenue. Since that's ~26% of your annual revenue, the multiplier to get to your annual revenue is 3.846153846. That would put us at an annual revenue of about $21,153,846 but since this is an estimate, I'll say around $20m and probably between $18m and $22m. This doesn't include expenses and I'm estimating your expense ratio at roughly 80%. That puts your profitability at roughly $3.6m to $4.4m per year. That said, I wouldn't be surprised if your take home is between $500k to $1m. You don't seem like the greedy type (but I could be wrong, I only know you through your channel persona and I don't know you personally) but we'll split the difference and I'll estimate your take home income at $750k. That would leave the company with $3m in the bank. It also means you'd make about $2/subscriber/year which I don't think is an unreasonable estimate, either (total subs at the time was 11.8m).

[@mRibbons]

Honestly, I'm just glad I got to see you grow, dude. You've probably been through a lot of ups and a lot of downs. I can't even imagine. But you've taught me so much and brought in a bunch of people that I honestly enjoy watching. So... yeah. Thanks and keep up the good work... and don't forget your roots.

[@dolphin4337]

Man, I remember watching some weird dude on the NCIX channel back when I was in middle school trying to fix my first computer by myself. All I can say is Linus has deserved everything and has worked his ass off. Also props for making an awesome company that treats your people great....as an outsider I can really tell how much he cares and it is really inspiring.

[@tejpy]

Everybody: Linus makes video: How much money does Linus make? Everybody: ? Linus: It's none of your beesewax!

[@jamfriday]

And now he’s going to get more money by just saying ‘none of your beesewax’!

[@saturdaysun7699]

SIKE!

[@thecodingchicken]

I loved when he said it, but it's true. None of our beesewax.

[@Shawshank_nn]

beeswax*

[@saturdaysun7699]

@@thecodingchicken I felt offended cause I didn't care in the first place, it never crossed my mind how much LTT made, but HE OFFERED! He's the one who made a video with the click bait title. I would have appreciated if he said from minute one "well I won't say", but noooo I had to sit through a whole video just to be told it's none of my beeswax. I didn't care in the first place! The video was on my recommended so I clicked it

[@pikaJrl]

~12 million per year

[@EgoRenovarem]

"mostly because were nice people" um, yeah, you're Canadian

[@stephenh.4476]

“His” Canadian? What?

[@brokemono]

your canadian

[@rotarucristi2351]

My Canadian

[@callumboothroyd3766]

You're*

[@enb3810]

What about my Canadian? You mean 'you're'?

[@Kaelig]

As a Shopify employee, it makes me incredibly proud when I see a creator I love use the product I help build. Thank you LMG for the great content, and for the transparency ♥️

[@proscriptus]

Thanks for your channel support. We appreciate it.

[@ceselb]

Dude, that was a well placed sponsored content right there. Exactly the right audience for effective word of mouth. Kudos!

[@noeyeet]

But do you shop from lttstore.com ??

[@Kaelig]

@@noeyeet I'll make sure to do so if I ever need another beautiful vessel to drink from 😅

[@dustinmalik2913]

Same here! Love the content and awesome to see Shopify sponsor a video :)

[@Nightenstaff]

Just from this video alone, I can come to some pretty standard conclusions. The way he holds the money, the way it's spread on the desk, even the cleanliness of it all -- it's quite obvious how LTT makes money... he prints it.

[@mamba101]

He launders it

[@ProbeGT2]

good eye sherlock! But the money on the table is US dollars and he's in canada soooooooo, even the money is clickbait.

[@DisneysBlam2]

i like this comment

[@TaliwhakerRotmg]

Thanks for the transparency. Great standard you're setting here!

[@AFKBIN]

I feel bad for that girl named "Sarah Butt" hopefully she had a great childhood

[@ganeshram2437]

Butt is a South Asian name. Dunno if she is South Asian

[@Walterrinho]

She looks very beautiful I bet it just enhanced her image

[@harshgupta1999]

She was on the carpool critics podcast with James Riley and David, I think the aliens and tenet ones,it was fun

[@Jaem6658]

😂😂😂😂😂😂

[@JJJT-]

@@ganeshram2437 Butt is also a German Name

[@Gtx-ij9ff]

Don't let this distract you from the fact that we finally got cave update in Minecraft

[@amogh.r.r]

Excuse me BUT...WHAT?

[@Melonese]

Wait when was that confirmed?

[@EveryThing-mp6em]

kzbin.info/www/bejne/bYqypqCMd5Jpqc0 .

[@Aqmarboy]

@@Melonese Minecraft official account at Twitter

[@Jayvinnfr]

Yes I’m so glad but it didn’t look too extensive

[@peterbattle5702]

All I care is that you pay the employees with families enough to support them well.

[@larryspiller15]

On Wan show linus said one of his goals at LTT was that all employees would be able to own a home off of what they make at LTT and that he was very happy because pretty much everyone except luke had homes at that point. Luke was still renting but now he has bought a house. Many LTT members drive Tesla's and bmw's aswell so I'd assume they are paid quite well. Sure new employees might not of purchased a home at this point but as long as theres a possible path to do so I'd say thats awesome. Also they are based out of Vancouver which has extremely expensive housing so to own a home takes some serious money.

[@garywatersjr8959]

In all fairness, his employees should all be well compensated. Most of the jobs performed are what is known as "skilled positions". Meaning that most would have an educational background in their respective field. Most skilled positions have higher pay rates. Now, in America at least, this doesn't always translate well and we see a lot of underpaid skilled workers. I believe that should be changed as to encourage people to seek higher education as a means to better there fiscal life's. With the caveat that they actually enjoy their chosen career.

[@theredviking29]

@@bigmatth23 in the vancouver area a 1300 square foot house would be around 1 million

[@corey7419]

As a long time viewer, and owner of a decent business myself. Congrats on all of your success! It's been a true pleasure to watch your organization grow and I'll continue to consume your content while thinking happy thoughts of the $$$ you're raking in! Keep up the good work in providing a valuable service to your audience while reaping the rewards!

[@pavelshiklomanov7499]

Most of these comments are on the same wavelength: LMG makes enough to cover all the expensive things Linus drops. Edit: We need an up-to-date compilation video of all the things Linus has dropped.

[@StaelTek]

It's already out there

[@skywalkerstudios1]

I did the calculations on the actual amount LMG makes per year as an estimate and got $7,692,300. I based it off the 26% KZbin Adsense and as Linus said they were on track for 1 billion views. At a very reasonable price of $2 per 1000 video views, this equals to $2M, and as per the pie chart, this is 26% of total income. You then divide the $2M by 26 which gives you 1% ($76,923). Then multiply this by 100 which gives you the total income for Linus Media Group is $7,692,300. Please note this is just an estimation and they have a huge amount of expenses such as staff salaries, multiple RED Cameras, the studio, sets and a huge amount of other equipment.

[@hmmmexistentialawareness3639]

I used $3 per thousand views as 26% and got 11.5M

[@hmmmexistentialawareness3639]

KZbin add revenues vary... Depending on the kind of channel

[@ThirstysURL]

That's how much he gets robbed every year because he stated in the video he hasn't made a million yet, lol.

[@kolecava]

6 Ursas now too 😂

[@KamiltheCamel]

That stuff can vary a lot. So they probably making somewhere from like 5mil to 15 mil.

[@thinskin]

I see others saying about how long they've been watching. All I remember is that I started watching in the old house where the kitchen and balcony were sets used frequently, archive HDDs were kept in a WC and where WAN Show never worked lol. I don't think I want to know how many years that's actually been... Still loving the content and great to see some fun and transparency focused vids again. I would really like to see some updated studio tours and be fully introduced to some of the new faces on camera though! Without you guys I'd have had a much harder time getting into tech. Thank you all. :)

[@DanieleGiorgino]

They actually kept their server on top of a toilet. Crazy how much LMG has grown.

[@thoryan946]

@@DanieleGiorgino I remember when Linus was unboxing motherboards in the NCIX parking lot. Pretty crazy to think how many years have gone by.

[@gunfightrr_]

Remember when the Oil cooled PC was like, such a crazy project

[@trayner]

Or the first wan shows filmed in his garage

[@thinskin]

@@gunfightrr_ Simpler times, that was so cool. Also, I miss LTT Luke lol

[@nightshift95]

Would love for an update to see how things have changed again

[@akaffe]

Can we just appreciate that the segue to Shopify's sponsored segment is the smoothest sponsor segue LTT has ever done?

[@YesHelloHi]

Yes.

[@ian9outof10]

Yes, and I'm livid. The more jarring the better for sponsor spots, they make me laugh.

[@Sharan_s12]

I didn't even realize it was sponsored segments before reading this comment

[@If_Only_I_Knew_Why]

From all of the info you've presented, and considering the amount of employees you have, I can safely infer that you make AT LEAST $3.

[@MysticalApple]

lets not get ahead of ourselves now

[@Angel_EU34]

Technically accurate

[@MichaelPfuji]

$3? Nah, my educated guess says at least $4

[@micahluthi7712]

Stonks!

[@huricanethreeonesix]

lol, seems a bit low. I'd go for around tree fiddy.

[@PapaSeBakkie]

I’ve always admired how ethical LTT has been as a whole since the very beginning

[@micahluthi7712]

Awesome in it? Really cool to see how one family with enough drive and overcome the corporate and governmental obstacles! They're taking the well deserved dub, I'll agree with ya 😊

[@evm7368]

@Takeshima antivank HK that's not entirely their fault though, since youtube favors daily uploaders and clickbaity content. They make some great videos, and they also make some not so great videos, but that's true of every channel, and the fact that they're doing it everyday is also a feat in and of itself.

[@kly8105]

@@evm7368 its not really clickbait tou, seems he just made it to stop people from asking which was getting annoying, or at least i assume that since i don't go into the LTT forums.

[@jon12345306]

You deserve all the success that you've achieved. You worked your ass off with your staff from day 1. From the outside looking in you're not just a boss but a friend when you need to be to your staff. You genuinely care, that's why your staff and fans will always be here.

[@paulleggett9735]

Makes money like he makes love. Fast, with lots of people and whilst wearing sandals.

[@ZaneDalton]

Paul Leggett 💀

[@MaazAltaf]

Lmao

[@r-ea]

They had us in the first half not gonna lie

[@WillisKeeper]

Now how do I get this picture out of my brain...

[@addy5066]

lol. thats a good one.😂