How much to charge for a Sponsored Instagram Post? (the secret formula 🤫)

[@MillieAdrian]

Want to grow on KZbin or Improve Your Social Media Presence? Join The BSP Model™course bundle here ➡ itsmodernmillie.com/the-bsp-model-youtube

[@ALEXDEAM]

Would be also very helpful to know how to find those brands to work with on your own (except those influencer marketplaces). I know you did such video in the past. But it needs an update for 2024 for sure. Thanks for your work.

[@melissacunningham8942]

So helpful and a huge realization that I am WAY undercharging!!!!

[@charminglykoko]

I don't know about y'all, but I'm wholeheartedly ready to just say "Millie's way IS the standard" and move forward with that 😂 but really... also, yes please to the future videos on charging on other platforms! Especially youtube!

[@tokioteleiras]

This content is amazing, thank you! Liked and followed ❤️

[@Mv3Trader]

Paraphrasing: 'Your value is so much more than your follower count'. Exactly! This is why I think it's a good thing that there is no set standard across the board. Sure, it means the creator needs to do some work to understand what their value is and how to express that to brands with confidence. And of course there will be moments when you just need some income or experience where it makes sense to accept less than your value for a specific project. Each of us are bringing something unique to the table, so having a set standard could actually be damaging for creators as a whole, even though it would make things easier when starting out. I think this is a core problem with employment but that's another comment for another video. lol

[@MillieAdrian]

Wow this is such an interesting take that I hadn’t even thought of before! Thank you so much for sharing and commenting, because you’re totally right. The cool thing about NOT having a set standard is the ability to accept less when need or just flexibility overall! Maybe the standard can simply be “creators being open to talk to each other about their rates” so that if there are other creators with similar follower counts, engagement and industry, there’s more equality! Something that I’ve noticed when coaching over the past few years is that rates aren’t always “fair” when it comes to race unfortunately, so hopefully we can bring awareness to that❤️

[@GitanZuzan]

That's super helpful! I wanted to start working with influencers for a while now but had absolutely NO IDEA what would be a respectful offer to make. Thanks for the clarity!

[@squishyfluff]

Thank you Millie! I feel like the majority of content creators are afraid of talking about how much they charge for sponsorship or how much they get paid in general, we should definitely start opening the door to this topic!

[@MillieAdrian]

I agree! Just normalizing the conversation of it a bit more 🤗🤗

[@simple_naildesigns]

The information I’ve been waiting for! I haven’t had a paid partnership, but hope to change that.

[@JasmineBojorquez]

Love this! Thank you so much!

[@Katrina.Klebanov]

I have been trying to find that kind of info and there was nothing as good as this video! Millie, thank you!

[@GerelMatta]

Thank you ❤ I love it. I can’t wait to hear more about KZbin and TikTok.

[@joeythenomad]

Super helpful to some actually concrete numbers instead of "it depends"... would love to see a version for youtube sponsorships and tiktok posts too!

[@fredrikstangberg5472]

Loved this video! Very well described, needed this for my company that has grown faster than imagined!

[@victoriacooksey1574]

Your BSP Model course is amazing! I highly recommend it!❤

[@MillieAdrian]

Thank you so much Victoria 😁🧡🧡🧡🧡

[@EvelynArnold]

Thank you so much for breaking this gown so transparently. I really love your channel. Subscribed!

[@oghvze]

Thank you. I’m new so I’m literally doing this now, brand deals, UGC, etc

[@soozjardine5369]

Always, always, always so easy to understand and clear. Thanks Millie!

[@SyifaAdriana]

Thanks so much Millie! I am learning so much from your videos xx

[@davidthescottishvegan]

Another interesting and informative video from the amazing Millie. Yes, creators/influencers deserve to be paid for the content they create. Love 🥰 Millie's videos and love 💗 Millie.

[@MillieAdrian]

David!!! The real MVP!

[@edsensation]

Finally someone is talking about this. Please make this for KZbin as well. Teach creators how to set their rates for KZbin. Unless this can be used for YT as well.

[@cookinglivewithlala]

Wow, Millie. Just incredible value. I'm so grateful. I'll be referring to this video when I start getting sponsors this year. Thanks so much!

[@EmpoweredBliss]

This is really helpful! And filled with a lot of good info! Thank you🎉🎉

[@MillieAdrian]

Of course!!

[@JohnAdrian1]

Such a informative video! Very well put together too 👏

[@MillieAdrian]

Thanks so much!🥰

[@joelscottarnold]

Get out

[@ManageableLiving]

This is a fantastic way of looking at it, THANK YOU!!! I just had my first brand reach out to me for a KZbin collab - I hope the next video is KZbin rate guidance!

[@plantsofk]

Wow you packed so much helpful information into this video! Thank you!

[@DOUGandNIKI]

Great Job! Are you going to do a video for Amazon Influencers doing product reviews?

[@jacquelinegomesnutrition]

I LOVE your videos and have been following you for some time now. For the BSP Model program - Do you personally participate in Slack?

[@carolin_chameleon]

Thanks so much for the video. I have a question: if the contract says 3 months organic usage rights, does it mean the reel can be reposted in those 3 months or can literally only be on the web/ instagram for 3 months? It doesn't make sense that it would be taken off instagram after 3 months, right? Because nobody does that?

[@mammaioparto_]

Thank you so much Millie this was the most helpful piece of content I have seen on the topic! Now I know where to start. Do you think we should ask for a little bit more at the beginning so there is room for negotiation? Thanks a lot

[@PlasticFreeAnnie]

This is so useful - thank you. Would consider doing video on blog collabs or packages when they are across multiple platforms?

[@calmpathcoach]

This is amazing. I'm newer to learning all this (I have one brand collab) but as you said, my expertise is 30 years in my niche, I don't have a lot of followers but I have good engagement. Do you have a video on learning about the all the Settings and Activity items in my IG? I hope to get what you teach here someday soon! Thank you for all you share!

[@JayneRibeiroB]

Thanks! I loved this video. Can I leave a video suggestion? I would love a video on how to make a media kit for content creators or a UGC portfolio.

[@TansZen]

And these kids say "WHO NEEDS MATH"...LOL!!! Thanks for sharing

[@MillieAdrian]

I need math 😂

[@TMVVisualMedia]

that was so good!!!! thanks for the video. There was so much value! also math is hard

[@MillieAdrian]

math IS hard🤣

[@amirhamza7610]

17:50 what you can do if they still use it just downloads that reel and use it?

[@NotThatOlivia]

pure value!!! TY

[@MillieAdrian]

Of course Olivia🥰

[@MarjorieMerida]

Thank you Millie! I literally just got my first brand email asking for my rate and delieverables. HOWEVER THEY ASKED FOR full editing / repurposing rights? so now not sure how i should charge? any suggestions?

[@Anonysus-z9y]

This video was very helpfull. With this formula i can charge 5$ with a paid post 😂 I guess i need to grow my account Can you talk about when a brand demand a post stays for x amount of time in the contract? I hope you cover that in the youtube/tiktok videos 😊

[@joyfuleatsnbeats]

Would love to know the full usage rights price as I’ve been asked for that several times

[@coffeewithchristian]

When is the KZbin one coming out!?

[@dimplesonmywhat9712]

Does anyone know (because I haven't seen Modern Millie responding) if you create content directly for the brand to use, and no posting is required, if the charges are more, less, or the same?

[@Lisaghoov]

Do these same figures/rates apply to KZbin as well?

[@MillieAdrian]

Not exactly, no. I’ll be making a separate video for KZbin rates since it’s different 😊

[@britnotspears7108]

I’d love to know how to decide what to charge for appearances that pay hourly.

[@jinisterx]

#excited 00:59

[@rebluming]

Loved this video!!!

[@helenkelly_London]

Thank you for your information !

[@jessieleebaker]

who made this thumbnail?

[@nanny22111]

Could please make a video on this topic for tiktok and youtube

[@MillieAdrian]

ABSOLUTELY

[@JehrDotson]

Thanks so much!

[@MillieAdrian]

Of course! 😁

[@KarenLhay]

Hi millie! I have “comapnies” that email me about collaboration. How do I know they’re real though? 😮

[@MillieAdrian]

Here's a "RED FLAGS to look for" video I made 🤗🤗 kzbin.info/www/bejne/q3e0ZaRupt92maMsi=XgHbuLoMInZWMnML

[@JakeTorres0206]

Great video..

[@Everything_with_Oge]

❤❤❤❤❤

[@eleganteventsspublicrelations]

💜💜💜

[@michaelherr5469]

❤

[@DoughboyGod]

🔥🔥🔥🔥👨‍🚀🔥🔥🔥🔥

[@SalmaZiko-og9bw]

❤❤❤❤❤❤❤

[@basia9291]

How much for 300k followers My maths sucks😭

[@MillieAdrian]

It depends on your engagement rate and Average Impact Level🤷🏽‍♀🤷🏽‍♀

[@anabellepp]

BESTVIDEO IN WEEKS. Thankss

[@heyitssindey]

Yay! Perfect time to see this 🤍 thanks millie! 😊

[@heidiharris_]

Thank youuuuuu soo much! 🩵🩵🩵

[@MichelleLewandowski]

This was so helpful, thanks so much for sharing 🤍