Wow so many things to say... 1) This video was exactly what I needed. I'm gay and a martial artist. I also love makeup and I've always thought I had to choose one thing or another and never looked at seeing how they could work together as an option. 2) As I watched this video, I thought about whyyy it was I was drawn to your content and while I may not be your EXACT target audience, I can tell you probably mostly cater to people between 18-30. I'm 23 and I think you really appealed to me because you had personality that came off as genuine but not trying too hard. You provided ACTUAL value. Your editing wasn't obnoxious but well put together...and you used lingo that I resonated with. 3) Side note: You are absolutely stunning. Those cheekbones are EVERYTHING lol. Thanks for such a well put together video. Instantly subscribed!
@dafingaz5 жыл бұрын
Even though you are saying "girl," I'm listening. LOL....
@tyronemorris23135 жыл бұрын
Lol me to I was thinking the same thing, she's helping me out
@diegobernabe4 жыл бұрын
Even if she's saying "beautiful people", I'm listening. LOL...
@YogaBlissDance4 жыл бұрын
right she proves her point, she knows her main audience is women but as she says others will still follow you but it's helpful to niche your audience.
@diegobernabe4 жыл бұрын
Yoga Bliss Dance Indeed, but we’re just joking.
@ibrahimeskin92044 жыл бұрын
OMG I scrolled down and I was going to type this one too 😂
@MartinamigoniPsicologa3 жыл бұрын
"The more intricate your audience is, the better!" "What makes your business unique, is you!" THANKS SO MUCH, YOU ARE AWESOME!!
@LinzeyLiNO6 жыл бұрын
I have been watching your channel for the last few days and wow your content is rich with information! I love the way you present everything. Seeing another successful Black woman doing her thing encourages me. Keep bringing us content. New subscriber here! I see you at a million and more already! And yes please post that social media marketing video. I need help on that. I haven'tfully grasped how to do that. Could you also do a video on how to work efficiently on your niche.
@ErinOnDemand6 жыл бұрын
Aww so sweet. Thanks so much for subscribing! Glad you're getting a lot out of my content! I'll add that idea to my list xo E
@707tich4 жыл бұрын
PamperedKoils SAME!
@KINGRABEATS4 жыл бұрын
Thanks Sis..
@tianashern5 жыл бұрын
thank you so much, your videos on growing a youtube channel are one of the most helpful that ive seen!
@lytheprettygirl5 жыл бұрын
Tiana Shern right! They’ve helped me so much!! Your profile picture and banner is so cute btw! 💗💗
@semelisa76504 жыл бұрын
I am so glad to have come across your channel. Thanks for posting this video 👍🏾
@sandysteinbrook5 жыл бұрын
Excellent Video!!
@DIYGene4 жыл бұрын
Really great information! Thanks so much.
@Blackout2008ROE4 жыл бұрын
I’ve cultivated more valuable implementable info in watching just a few of your precise cut and dry yt video than I have going to high paid seminars , and masterclasses . I love what you are doing here , you are a true goddess , please continue to spread the greatness that you are 💚🌹
@Goddess222Love6 жыл бұрын
Consistency is key! Keep dropping them nuggets girl!!!
@HaylesConsultingCareerCoach4 жыл бұрын
The idea of layering audiences is genius Erin! I found that when I layered "early career professionals" on my career consulting brand I was able to better focus on creating great content!
@funfactmarkers4 жыл бұрын
Girl I love your voice and how you get to the point. This video was really clear. Subscribed!!
@WelcometoChickenlandia4 жыл бұрын
I'm here for this tea. LOL
@julissasalazar92504 жыл бұрын
my go-to channel for anything business related! love your content
@xenapaprika45552 жыл бұрын
Daaaaaang I love your voice. Brand voice, and actual voice. You captivate me, not bore me. I subbed so that I can keep learning from you! Keep up the great work!
@haroldbridges94055 жыл бұрын
She is so nice and thoughtful. “Maybe you started it and you weren’t really thi..... maybe you started it and didn’t really have that in mind “😂😂😂 I love how you caught yourself. I’m subscribing now !!
@oyinlicioustalks27775 жыл бұрын
She is
@oliviavsosa5 жыл бұрын
thank you so much for the tips!!! i’ve always been really confused on the whole target audience thing but throughout this video i realized that my videos are more catered to teen girls who want to be cute and aesthetic but at the same time are tomboys and want to express that
@DrLane3 жыл бұрын
Thanks Erin - awesome video, will definitely use these tips!
@SmokeScreenVids4 жыл бұрын
Love the lunch analogy. Enjoyed this Erin!
@BobALMiGHTY4 жыл бұрын
I finally get it now!! THANK YOUUU!!!!!!!
@faithmomlife2 жыл бұрын
Rewatching this for the nth time! Talk about evergreen content. Much love to your channel!
@joselendaya4 жыл бұрын
Love this video... very informative. Thanks.
@ovasabiofficial3 жыл бұрын
This is amazing🙏
@Rokasleo4 жыл бұрын
I've read quite a few articles about target audience, but this video definitely stands out. I found that you delivered some unique and valuable points and also really good examples. Thanks for the video and for doing what you do :)
@mrsjcorley3 жыл бұрын
This is the most simple video I have seen on this, and it helped the most. Thank you!
@thespotlessone2 жыл бұрын
I appreciate you! For so long, I didn't realize I was doing that, "Anyone can watch it" approach, as a woman in Christ who wants to preach the Gospel, when in reality, I really do have a target audience! Women in Christ, and women who want to know more! With your advice and tips, you have helped so much! I am super excited and ready to really get into refining my audience and putting out quality content! Blessings to you!
@ParacleteKitchen4 жыл бұрын
Great content, thank you for sharing.
@latianablue40764 жыл бұрын
I rarely comment on KZbin, but this was excellent, and your personality comes across beautifully. Thank you so much!
@jia-t-channel3 жыл бұрын
Erin! I was lost in my biz cuz Ive been posting on IG and tiktok and had low engagement. And you gave me so much clarity and now I have a better idea how to improve my content and copy writing. Love this video! Really really appreciate it! ☺️☺️❤️❤️❤️❤️❤️❤️
@isiomaononye5 жыл бұрын
This is so helpful. I used to think that I would want my content to reach everyone but I’m learning that I already know the main focus for my target audience which is millennial women.
@livimarisol31544 жыл бұрын
I loveddd the doctor analogy! Anyone else a sucker for analogies to explain things? LOL
@TayReneeTips2 жыл бұрын
Every time I watch one of your videos I leave feeling better. Thanks for the tips.
@createthebalance3 жыл бұрын
You are amazing! I’m in business trying to rebrand and you just dropped GEMS!
@TanyaKatherine5 жыл бұрын
Glad I found this. I noticed that over the years I've been getting men commenting "sexy asf baby" on a body appreciation video and derogatory things on my videos, and that my reach is 90% male. It NEVER occurred to me, that I was trying to get females to watch my videos, to help other women and inspire them and not try to pick up disrespectful men who are being trashy. It occurs to me now that I have to change the way I project myself on camera so that these men do not want to watch my videos. I would LOVE to have the male gender on my channel, but its being overpowered with derogatory remarks by creepy-type men. Their comments make me feel uncomfortable when I am trying to help other women embrace their beauty, innocence and bodies. I was thinking of switching to a makeup/beauty channel, so that *Disrespectful* men would be grossed out and not click on the thumbnail. I welcome men who are neutral and coming to my channel to not say harassing things or sexualizing/objectifying my videos, but it gets very discouraging seeing that all my videos only attract men who objectify women when the entire point was to help women embrace their bodies and learn about sexuality, energy and loving their bodies.
@YogaBlissDance4 жыл бұрын
I think that is part of KZbin, you can block persistant folks but yeah think about and speak to the women you are wanting to work with or inspire. Talk as if you are talking to her specifcally.
@firefighterfit22854 жыл бұрын
Dope video! This was very helpful! I would pause the video, think of my audience, write it down, then I narrowed it down! Super excited!
@daucreates4 жыл бұрын
The doctor example! This is gold! Thanks for the video, subbed!
@darianarnold63474 жыл бұрын
Wow. This is the most proper explained video ever. Obsessed. Thank you!
@avelo8954 жыл бұрын
Brilliant. Lovely. Thank you.
@missy_inbloom3 жыл бұрын
you did good on explaining this and making sense of having a target audience but still having others want to see your content.
@Youngatheartvlogs4 жыл бұрын
I heart you Erin! You are the best motivator! 💛 thank you!
@DwightthaDesigner4 жыл бұрын
Hey Erin I’m new to your channel. I’m a fashion designer who is starting a luxury street brand. I just want to say out of all the target audience video, I connected with this one so much easier. Thanks for the content. I’ll be watching more. I’m trying to get my audience together because I’m in the phase of production and marketing.
@ANONYMOUSBIKERUSA4 жыл бұрын
Polished, professional, articulate, and informative. outstanding Erin! Thank you!
@happycutebox3 жыл бұрын
Thank you so much for this, love the tips! X
@Destinyunshia3 жыл бұрын
I really love this thank you so much. Definitely going to subscribe 🙌🏾🤞🏾
@SheeTewCuteLenae3 жыл бұрын
Helped very much! Definitely put it into perspective.
@miamijewelsusa3 жыл бұрын
best video! Simple and down to earth ❤️
@truegarry66584 жыл бұрын
Thank for this video boom boom boom
@PairRecVideos4 жыл бұрын
Nice video Erin! Keep up the great work!
@Andromeda2976 Жыл бұрын
Thankyou for sharing. Lately I´ve seen more businesses rejecting customers pure only because they were not in their ideal target customer perspective. I had to leave a 1 star on Google Maps for a store and there were more people with me that did that. My message is just always to be kind to your customers, although they might not ´represent your business' , your product or service can be of great importance.
@Juliusgunn13 жыл бұрын
Would you please consider showing us how you do your intensive research? This is where I get stuck.
@solyana844 жыл бұрын
Clear, concise and to the point! Great video, Erin!!!
@vanessap44446 жыл бұрын
love how your videos are always so straight to the point 💞 would love to see more about your own experience like your career or the vision that made you become an entrepreneur if it's not too personal for you
@ErinOnDemand6 жыл бұрын
Vanessa P So glad you’re loving my content! That’s coming soon Vanessa!! Xo E
@TitilayoAbiwon4 жыл бұрын
Oh my gosh! I just discovered your page and I am now up at 1am binge watching all your videos! Your Content is Amazing! I am finding literally everything I needed to hear right now!!
@TonyJeffers5 жыл бұрын
Very Helpful video Erin. I'm currently changing my channel into a business and these tools are very helpful thanks.
@reneeboley2 жыл бұрын
This was so helpful for what I need right now, thank you soo much. Btw, you are absolutely stunning.
@MoneyByMajella3 жыл бұрын
This is an awesome video!! You're a really great speaker! Thanks for sharing :)
@elegancewithfashion4062 жыл бұрын
Thank you Erin for you advise 😘
@HarisKari4 жыл бұрын
Erin you rock 😁🔥 Whenever you say "GIRL!!" I'm always like "BOY!!" 😅. I just can't tell you how much your content really helps. I can't thank you enough. 🙏🏽 Keep killing it 🤘🏽
@blaxicanafest4 жыл бұрын
OMG! As a Black/Female business owner, this info is SO SO helpful! Thank you! Also, just subscribed!
@adrianvivas49534 жыл бұрын
Hi from Argentina! very clever woman, very simple explanation, directly to the point! thank you!
@timaraburgess28585 жыл бұрын
I liked the video as soon as the video started cuz sis this is a look
@suburbanhomesteaderwy-az4 жыл бұрын
Thank you. I'm taking video creators course. You break it down. Great video. Thanks for the research clues. Of course I subscribed.
@josieannbernard6383 жыл бұрын
Thanks Erin for this video. It is sooooo helpful because though I know Who should be my Target Market, I still didn't consider all the other factors. All The Best to You.
@MarlaDawn4 жыл бұрын
So good!!! Thank you so much for sharing all of this! Found you from Tim Schmoyer's class!
@PropheticLifestyle3 жыл бұрын
Hello Erin. I watched your video today. Great presentation and info. Thanks.
@DrJasonPickel2 жыл бұрын
Great video! Thanks for the info!
@lolegacyyy3 жыл бұрын
This was very helpful , thanks queen!
@abongilesibhoko5395 жыл бұрын
I just subscribed. Love you Eric from South Africa
@brostonmash95564 жыл бұрын
Great info. Thank you
@drsadvocate48872 жыл бұрын
Thank you for sharing. As a business consultant making a difference for medical professionals, I needed ideas on how to get more to join my free network. Love your videos 😘
@leychacesomniavive62974 жыл бұрын
Loveeeee the information you share , and how you share it! New subscriber 🤞🏾
@Nintynineplus5 жыл бұрын
Girl! I was one of them struggling with this topic! Thank you soooooo much with your silly self! You are so funny! I appreciate you and that you shared this vital information with awesome delivery. 😋
@FancyLongLegs6 жыл бұрын
Great video! I love how you broke it down and simplified it. I would love to see a video from you about rebranding.
@ErinOnDemand6 жыл бұрын
Thanks girl! Oooh that's a good one! Adding to my list. xo E
@perssonofsweden4 жыл бұрын
Great tips, thank you Erin!
@LailabulaBekele5 жыл бұрын
Thank u, this is SO HELPFUL as I write my book and build my brand!!!
@Danisimonecouture3 жыл бұрын
That was perfect! Thank you!
@jaechanda75 жыл бұрын
I’ve watched many of your videos and just heard that you’re a Detroit native! That’s so exciting and encouraging!
@WelcometoChickenlandia4 жыл бұрын
Starting to feel guilty about my kids' lunch LOL. But really, this info is GOLD!
@Erikthetravelguy4 жыл бұрын
I love this video. Thank you. In addition to insightful information, you delivered it perfectly (in my humble opinion) and that you held your tea cup the whole time. Brava!
@88dolphingirl885 жыл бұрын
Yes social media marketing will be amazing
@georgimichaels75564 жыл бұрын
Erin, thank you so much! I really needed this! Take care, Georgi 🇵🇬
@NyokaWill4 жыл бұрын
My fav youtuber ! 💋 I love you
@kerenstarotvision57804 жыл бұрын
Totally trying to figure out my target market. Started my youtube this summer to reach out but really don't understand my target market as I'm looking to help people that are having a hard time, to get over their hump and recognize their value 💥
@karenb95175 жыл бұрын
Thank you so much for your videos! You are taking some of the fear out bringing my idea to life. You are the best!!
@Music_StoryOfMyLife3 жыл бұрын
Giiiiiirl... Where we going though? Looking good. Thank you for all the awesome work you do, been watching and sharing your content for a while now. Grateful.
@foreverrcocochenel3 жыл бұрын
Very necessary. Thank you for this video Erin. A good topic I would like your POV/expertise on is tips for not being the face of your brand. After viewing this video it does feel like I need to see what companies that are doing that don’t have the owner at the forefront. I’m more so the “Stan Lee” of the franchise. I’ll pop out, but I’d like to keep it lowkey.
@keturahbunnii93364 жыл бұрын
What I failed to say in my last comment is that you are so practical. #gem
@chinemeremjoy63434 жыл бұрын
How I wish different entrepreneurs or young people from different continents can come across this channel.
@TechTravelBeyond3 жыл бұрын
Excellent video! It's what's worked for me so far, and your tips help me to further hone in on my target.
@the_seekers_project2 жыл бұрын
I have heard this before but this is the first time I am really feeling it! Thanks a lot
@KombuchaLiz4 жыл бұрын
This was extremely helpful and well put together thank you. I'm excited to see what other content you have.
@sewquita00014 жыл бұрын
I loved this, I've been struggling trying to find my audience as well. Extremely helpful 💖
@sabrinamurphy50842 жыл бұрын
This was very educational.
@rhymefestza51034 жыл бұрын
This is so great, needed to hear this. Thanks Erin 😊
@Zeey_M5 жыл бұрын
I literally have a pen and paper in front of me. This was very helpful thank you so much, I am a KZbinr from South African and I started my channel last year but was not feeling motivated at all. Thank you for helping me learn to work on my craft even with your other videos.
@empoweredbyempathy64054 жыл бұрын
Thank you this gave me the clarity I needed.
@dtv14903 жыл бұрын
Omg it’s so crazy that there is now a woman famous for making her kids lunch! I love your channel & can’t wait to gain these type of marketing skills
@travelandledger3 жыл бұрын
Girl you said assess your current audience and I legit went 😵💫 how have I not done that already??? 🤣😂 Thanks for the reminder!
@innermusemystic5 жыл бұрын
A target audience is SOO important. My products were for women like me, yet had not made that CLEAR so had older men commenting on my post and page. Had to delete the entire post and start over!!!