How To Stop Facebook DESTROYING Your Facebook Ads!

[@BenHeath]

Want me to MENTOR you to crush it with Facebook Ads? Go here: www.admasters365.com/start?el=YTLong-fbwreckingads0324-ment Want my agency to do it for you? Go here: heathmedia.co.uk/done-for-you/?el=YTLong-fbwreckingads0324-fbdfy

[@leadgenjay]

Great insights. To optimize, remember that A/B testing your ad visuals and copy can improve performance. A simple change in image or a more compelling call-to-action can increase your click-through rates.

[@ivanmahalel]

Thank you very much, Ben, you just saved me from a lot of stress -- by making clear this problem. You ROCK!

[@okhelosir]

Does anyone know how to turn specific optimizations off by default? Including text suggestions? Incredibly annoying to have to toggle multiple options every time I'm creating an ad.

[@M_Zain_]

These are the things that most people ignore. Thank you for explaining.

[@RebelMystic9]

Learned this the hard way, definitely wish I had this video a month ago! Still, thanks for the info 🤙🏽

[@BasilNadeem]

i left all these on. thank you so much for this video. really appreciate it

[@BenHeath]

Happy to help :)

[@Jocons]

Hi Ben, Facebook has been putting these terrible-looking Ai generated backgrounds on my catalogue ad even though I've turned off that option. It has completely destroyed the ROAS on what used to be quite a successful ad. I've been trying to contact them but they ignore me for like 5 days and then say its because of my wifi. I've seen these ads with the ai backgrounds on three different phones. Do you reckon there's any way to get compensation because surely using the background without my consent is illegal?

[@actinglikeamum1197]

Love the vids, I watch them all the time 😊 Just a quick one. You mentioned people being able to leave comments on ads. How do we view these? TIA!

[@BenHeath]

Thanks. Best place is Meta Business Suite :)

[@Racci_Jani]

Hello Ben, you have amazing videos! I wanted to ask you if you would know why is Meta Ads greying out my videos? I have all setting of my videos correct despite it shows greyish and sometimes even lower quality. Would you have any idea? Thank you!

[@BenHeath]

Thanks :) You might want to try turning off standard enhancements. That feature shouldn't have the effect you have described but that would be the first thing I'd test.

[@AUSTINLIVS]

What would you recommend if you’ve already ran an ad for awhile with these optimizations but want to turn some off? Edit the ad directly, or duplicate into a new ad set and then edit it?

[@BenHeath]

I'd duplicate and edit the new version :)

[@stardustvideo]

I hope meta will start removing the lol and angry emoji. Some people have nothing to do than trolling and add them to your ads

[@LuanaOnMaui]

Ugh. My FB screen looks nothing like what’s shown here.

[@Shiva.Sharma26]

Hi, We are looking to scale a specific category of our business. Would you recommend creating a separate TOF MOF BOF for it, or start putting ads in existing campaigns?

[@DjamelChikh-j1i]

If my ad is a video that already has music in it, should I turn off the music optimizaiton ? thanks

[@BenHeath]

Yes I would

[@schlepers]

I keep getting image errors all the time on the setup.... reel etc...

[@theLukeCatlett]

My clients ads keep stopping because of Facebooks inability to process payment. There is nothing wrong with the paym method and it seems to be an issue on FBs end. Any experience with this? A manual payment will occasionally go thru, but then it will still say "payment unsettled" for hours afterwards. Very frustrating

[@BenHeath]

Yeah we have run into this in the past. The easiest option is usually to just add another payment method.

[@akofena1on1]

I changed my card before I got it successful...if amount is not in your account check from your bank for them to credit it back

[@Mgggyyvu]

Hi Ben, a very helpful video, thanks! Quick question. I noticed that after 2 months, my campaign has dropped off (lower purchases, lower CTR, higher CPC). I tried changing my creative with no improvement. Would you recommend: 1) Starting a new campaign. 2) Pausing the existing one and resuming it after a week. 3) Leaving the existing campaign on with the hope it will pick up? Thanks!

[@BenHeath]

What most likely happened is that your new creative didn't land as you would have hoped. This happens often and I think the best solution is to keep testing new ads until you find new winners. Changing the campaign structure or turning it off and on is unlikely to make much of a difference

[@Henry-rg7uv]

Hi Ben! I'm running an ad set at $20/day. Because it's a small budget, would you still recommend to run 4 ads inside that ad set? Or because it's a smaller budget, I want to limit variables and have only 2 ads running for example. It's sales campaign, and I only run video ads

[@BenHeath]

I don't think running 4 ads is a mistake but with that budget I probably would reduce to 2.

[@Henry-rg7uv]

@@BenHeath Thank you so much for the reply!

[@SarahDigit.]

Thank you

[@Oluchi-rg9pv]

Thanks for this video But I couldn't run my Ads because of ads set errors 😢

[@yomiowolabi2015]

What's your take on TikTok ads Ben?

[@odotyoutub7304]

How do I contact you?

[@BenHeath]

Links are in the video description :)

[@YusufKingOBY]

While this is a good videos as usual. When you are handling plenty ad s at the same time, I will rather just move with the flow of Meta and look at result for some period. The result will guide me on how to adjust accordingly.

[@BenHeath]

It's an effort vs reward situation. It is extra effort to do this and you have to work out if it's worth it for you.

[@AbhishekYadav-vh9dh]

Great

[@mrpickle23]

hide or delete negative comments?

[@BenHeath]

Yep :)

[@bratfisch6400]

some ads do not look like in the preview, after they have gone through the "optimizer". often enough they look utterly disgusting and broken - meta's ai has no sense of taste. if you work with clients that are somewhat picky about the look of their ads, do not use this function at all.

[@BenHeath]

That's why its always good to check :)

[@bratfisch6400]

@@BenHeath you are right :) and thank you for bringing this topic up. it seems many people just use the optimization without a second thought, so it's good you explained it!