How to take your already SUCCESSFUL business to the Next Level

[@mule8352]

Ryan I think it may been my comment that you based this video off of. My only advice to anyone new to any business is to be careful about offering too many services. Make sure you have the skills and equipment to actually make money offering a service. As far as raising prices, don’t be afraid of it. You’ll never lose as many customers as you think and you automatically increase the profit. As always great advice. Looking forward to the next one.

[@CrossRootedForge]

There was a couple things I would tag on to this but I can only remeber one atm😅. In increasing prices, yes you do risk loosing clientele, but what is to gain may be more beneficial. We look at it this way in the farrier industry. If you raise your prices by 20%, but loose 20% of clientele you end up making about the exact same but with less work. This can allow you then to find often better and higher paying clientele or more family time, etc..

[@HuntingForYourLife]

exactly! I've also found that higher paying clientele are much easier to work with. The "cheap" customers tend to be the biggest ones to stare over your shoulder, micro manage, and constantly try to ask for extra free add-ons. I found this to be true in every place i worked growing up: The pool company, auto mechanics, ag services, and then into my own business.

[@CrossRootedForge]

@HuntingForYourLife ah yes, another is networking that you had mentioned with other vendors. In my scenario, I try and stay in touch with other local farriers who service the same area as I do. This allows us to speak in regards of many different ticket items such as good/bad clients, dangerous horses, who's writing hot checks, how to fix xyz, who's injured(like I have been for last 3.5 months) and help keep their clients satisfied till you're back on your feet, discuss prices and when everyone is making price increases so that we cut down on the "window shoppers". Doing very little things like this has brought me a lot of business from other farriers who moved out of an area or didn't have the availability to service those horses. Each industry has its own climate, but this is all true fairly well across the board with always those outliers that will try to undercut you or trash your work without seeing the before product, etc.

[@ZEROPHILOSOPHYS]

I love your channel and thank you for your videos. I was wondering what cameras you reccomend and drones and give us some detail on how you shoot your videos and if you have a camera man and all of that. What is your recording and editing software as well?