How Facebook & Instagram targeting ACTUALLY works!

[@GoomusicLtd]

Was a podcast listener, then indiepro subscriber, and now a youtube follower! Great work Circa!

[@MokaiMusic]

This is the real information. There are a lot of musicians who need to hear this before spending anything on FB ads.

[@denissepena2424]

Seeing the content explained makes SO much sense. Target customer segmentation is pivotal.

[@Tomauton]

1I've been an Indie Pro member now for a couple months and have seen a massive increase in my online and physical following. Thanks so much

[@TarceaRenee]

Literally nobody else gives as many nuggets as you do in individual training videos. So many people try to "hold back"

[@DylanGalvinMusic]

Learning about this has helped relieve those business mysteries that give artists anxiety. Like my dad says, "Hope is not a plan". Thankfully, "carefully targeted ads containing your artistic content" is a plan. Here's to artists with a plan!

[@littlespiral]

Targeting is so easy to get wrong. I work with lots of clients who make these exact mistakes. Thanks for clearing this up - I now have a video to refer them to!

[@jessadams5693]

To anyone just jumping in here, I recommend just diving into messing around in Business Manager. Once you get your hands a little dirty all of this starts to click and it becomes second nature. It just seems like a lot upfront. Kepp going!

[@locustface]

Your targeting lesson in Indie Pro helped me have serious success with my Facebook video view campaign.

[@ajnovamusic]

The 'cold to warm' nuance is really insightful

[@KatieThompsonz]

Luckily, I already know this great info because I'm an Indiepro member! If you're going to be running ads you really need to know this info! Cheers!

[@ThomasERouch]

Clear and concise explanation of how the system works

[@badbar12345]

So much content so little time, you guys make it so easy to understand thanks!

[@ViaCJ]

Your camera quality is getting so gooood my dude

[@truability]

Like the breakdown on custom and lookalike audiences, excited to try some a/b ads and see the results!

[@denatalejp]

Love how you break all this information down. The first time I learned about Lookalike audiences my mind was blown. Knowledge = POWERRRRRR

[@TempleBeats]

So important to do market segmentation! As a producer I make different genres of music, I make different products and they aren't relevant to everybody, this is smart marketing, just sending the right messages to the right people :)

[@bowlerbears7936]

Another gem filled Tiny Tute from Circa. Learning so much, thank you.

[@grahammackinnon7872]

I’ve been telling everyone I know about indepreneur since I heard of it last year. This is game changing information.

[@KevinMacCash]

made things clear and opened me up to new ideas of how you can use this creatively. actually you know its kind of like a self discovery tool. through what you like and others do you can develop you creative product. hell you can just about do what ever you want.

[@musicmarketing]

So glad we can help!

[@MrRyanVanSlooten]

So crazy what the analytics can tell you. Great info, as always!

[@Splices]

I found your channel a few days ago and can't get enough!

[@musicmarketing]

Haha make sure to take breaks! Seriously though, thanks so much for subscribing andchecking out the content man, it means a lot to me and the rest of the team

[@dillonsternkopf3700]

The first time I ran a promoted post on Instagram I was incredibly intimidated, even after watching other videos on targeting. I’ll definitely be returning to this video the next time I’m running a Facebook/Instagram ad.

[@shyguymuzik9095]

Great insight about getting your music or product in front of the right audience.

[@JEllisJames]

yes, yes, YES!! Great piece of content - really helped me understand the differences between custom audiences and lookalike audiences

[@ColbyJeffers]

So articulate with this stuff! Thanks for helping provide clear language on how to think and talk about these concepts!

[@billycaldwell9403]

Thanks for the informative video. Just started with Indy pro. Really looking forward To getting my music out to a larger audience

[@ShantiLleone]

I have used FB ads before and just tried this or that and threw $20 at it. This is gona help me have a plan and begin to know what the heck to do. Can't wait to dive into the course

[@itsalesi]

Dude custom audiences are fucking amazing ! Combined with that and look alike audiences, i feel like I have the world at my fingertips ! All I have to do is make these audiences’ data more and more robust over time , and Bam ! I’ll have a fan finder at my fingertips always ! Thanks man!

[@jamesk102]

A lot of value in these videos

[@ekayaniperforms]

Thank you Circa Very helpful

[@maxed_well]

Thank you. This is so helpful with understanding how to target audiences on Instagram.

[@etilec]

Interesting content, I'm really happy to have bought the Fan Finder Training !

[@musicmarketing]

Glad you're digging it Etienne!

[@MarcoMelloMusic]

Dope T-Shirt! :D And nice breakdown as per usual...

[@ValentineBennett]

Great information! Thank you 🤘🏼

[@tnekoli2]

Its scary how much I'm learning.

[@PapaDuck]

i absolutely love it

[@niallmckelvey-williams6721]

Yo please do a lookalike audience vid man ! Great content as always 🔥

[@ryfuller5801]

Killer info one again!

[@betterbreed901]

Now I’ve got the juice!💪🏾

[@thesuncollective1475]

So useful..I have a warm audience nice!

[@JonasSnitt]

Hello! Thank you very much for the very detailed info! I will release my singel the 26th February that has gain interest from two record labels and a radiopromotor. They all have the same kind of feedback: We love the music but there is right now not enough streams or data to analyse. So I will first run a Instagram marketing campaign with a video showing the album cover while the chorus is playing. My question is: My campaign will have a budget of 500 dollars, when do you recommend me to stop marketing the cold interested based audience and move to the " warm " custom based audience? Half way through the campaign to use the 250 dollars on custom based? I would be very thankful if you could tell me what you think! All the best from Sweden, Jonas Snitt

[@LANGSTONHUGHESIII]

been searchin the web for years for answers. I think I found a home to build my brand

[@blotterink]

love some tiny tutes!

[@spatialsoul6207]

Can you please stop coming up with genius marketing ideas to give a boost to your new YT channel? 😂😂😂 For real though, this is a game changer!

[@musicmarketing]

Haha okay we'll cool it!

[@marcusjayallen]

This is incredible content

[@musicmarketing]

Thanks, Marcus!

[@shaelangford3353]

The coolest part of FB Ads. No more blindly throwing your net out in the water hoping fish will happen to swim into it.

[@ReggySmoove]

Always droppin game

[@eamonotuathail1969]

Thank you

[@carlostapia2822]

Eeeek! This was so good

[@L.DOT.P.]

Circa is the greatest!

[@SongwriterReacts]

I want that shirt!

[@DaniYoungMusic]

Perfect shirt!!

[@musicmarketing]

I concur!

[@petermorris9334]

Facebook ads are awesome

[@hunchbackwhale]

Love it!

[@mjkeys2022]

Like the tee

[@waywardtransmissions8095]

so so good

[@isaelliott4531]

I really just want you guys to run my ads for me 😩😩🙌🏽🙌🏽🙌🏽🙌🏽😂👌🏽

[@TheiWrekTwins]

We're indiPRO members and this is not even a fraction of the information circa and the team has for the Independent Artist.

[@James-ij3xo]

🙏🏼

[@stanteacher943]

There's so many criteria , I'm so much more confused than before. I tried the "boost" thing and it was, meh. I really want to know how to reach more people with my music,

[@musicmarketing]

and check out the rest of the series. this is the 2nd or 3rd video in a series. without context, things can be confusing

[@Nofrnzclub]

We are tiny specks of dust in an eternal cycle.

[@musicmarketing]

Aint that the troof

[@krby7274]

I’m curious to how this “tiny toot” idea came about

[@musicmarketing]

Haha it started on Instagram! We called them Tiny Tutorials because, obviously, we only had 60 seconds to get em out

[@Jezro]

Your ad could be awesome, but if your targeting sucks it DON'T MATTA

[@willfromdse5748]

Noice