Inside BIG NYC: One of the most Innovative Architecture firms!

Getting an inside look at how Bjarkle Ingels Group deals with visual communication, new technology, software, and AI.
Watch the other part of the interview over Show It Better:
• Bjarke Ingels Group, d...
Thanks to the team at BIG NYC for welcoming us and giving us the best tour! And also thank you Olly for making this all possible!
Which other architecture firm should we visit?
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Timestamps:
0:00 Questions?
0:22 Steven and I toured BIG NYC!
0:39 Who's Bjarkle Ingles Group?
1:03 We were so well received by the team
1:23 Important info!
1:39 BIG has a history of being an innovative firm
1:57 Visualization process as a part of the design process
2:44 Some software they use
3:09 How BIG thinks about ideas and communication
3:48 What about VR and AR?
4:53 New Software? How is it implemented in the office?
6:07 Tools need to be easy to incorporate into a larger workflow
6:46 Physical models everywhere! It's all about maquettes!
7:17 Artificial Intelligence. Is BIG already using it?
8:30 Some thoughts to consider about AI
9:45 What an incredible opportunity!
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[@ShowItBetter]

Man, oh man! I can't forget the sheer excitement that coursed through our veins when we got the news about visiting BIG! It was a thrill ride, and I'm stoked we got to share that experience. Gotta admit, we were a little jittery about everything, and it showed in some of our footage-kinda shaky, haha! But hey, we made it work, no doubt about it. You know what caught us off guard? The insane number of maquettes we saw at the BIG office. It was mind-blowing, dude!

[@LearnUpstairs]

I know!!! What an absolute crazy experience it was! We had less than an hour to prepare for everything, get all the questions prepared and camera gear packed. But we made it work! Next time we’ll make sure to turn on the internal stabilization of our cameras haha! Can’t wait for our next adventure man!

[@_Breakdown]

6:45 - - *model shop w 3D printers + maquettes* 2:44 - - *software - - Rhino - - Enscape - - Lumion - - some Vray*

[@mjalmeida7202]

I love this Serious Process! Well done!

[@daisiesndrawings]

Que demais!!!!!!! Muito orgulho Oli! O vídeo tá incrível demais ❤

[@LearnUpstairs]

Valeu demais Daisy!!! Obrigado pelo apoio!

[@anthonyamunategui8861]

Great job with the interview. Great cameras, great content. I love the way you structured the entire video. Great job thank you.

[@leandro7008]

Would definitely like to see more videos like this! Great questions and great answers!

[@muktarajibola4634]

You guys (by guys, I mean you and Steven) have improved your visuals and presentation skills so much, it's impressive. Anyone who does graphics in design knows that it takes a long time to get these skills and even longer to understand how to implement them. I admire your chemistry as a team, working together rather than acting as competitors against each other. Both of you are doing great work in growing the architecture knowledge landscape and I want to thank you.

[@LearnUpstairs]

Thank you so much for the kind comment! It means a lot to me, and I know it also does for Steven. We put our hearts and souls into making the best videos we can and creating a community around them. So really, I appreciate all your support!

[@Alyssa-tt9nc]

I had the pleasure to visit BIG offices at the same time you guys were filming this video. Thank you for the photo 💙. I’m a huge fan of your work, it was nice to see you in-person!!

[@Felix-ld3hn]

dude, people love this kinda content.... think about it.... who isn't curious about how BIG operates.. keep it up!

[@MrPetersean]

Thank you for the video. It's great to take a look further behind the scenes at BIG and how they approach the designs. :)

[@anaximandrosnow123]

Was really amazing watching this video and feel like i'm learning too just by watching, it feels really good... amazing job

[@kedardes]

Great video, great interview! It was really nice to see the offices and hear Daniel talk about the tools they use.

[@LearnUpstairs]

Glad you enjoyed it! Thanks for the feedback 🙏

[@yousifelgenaid9855]

It's a beautiful documentation of this big office The way of thinking How they generate the ideas and cares about the user and the user experience The way they work and collaborate is one of the most beautiful things 😍 the spirit of the team . This stuff really made me cry. this is my passion. They live the way I always wish for.

[@LearnUpstairs]

It was fantastic to be able to see this from up close! Quite inspiring! I’m so glad we got to document this and turn into a video, thanks for the feedback! 😁

[@jnnfrcyy____]

I’ve never been this fast to click a video

[@mrmerchant]

Me too

[@LearnUpstairs]

Thanks!! The video finally came out! Hope you guys like it

[@fernandomiliorini8168]

Me also! 😂😂😂

[@ayushpatil8331]

Same here

[@onathaninacio]

conheci esse canal quando tive um delírio de fazer arquitetura fui pro design e to adorando ver os vídeos atuais :0

[@mazenemad9892]

incredible video please do more studio tours like this !

[@LearnUpstairs]

Oh yes! Hopefully a lot more to coms! Thanks for the feedback

[@VRDivision]

Great video guys, defintly watching ShowItBetter's next! Cheers!

[@LearnUpstairs]

Thanks for all the support!!

[@ChadracAGBODJOGBE]

Incredible video . Thank you for sharing

[@goncalopulquerio8732]

INCRIVEL!! Por favor mais conteúdo deste! Obrigado Oliver

[@LearnUpstairs]

Valeu pelo feedback!! Pode deixar que vamos trabalhar pra produzir mais conteúdos assim

[@DaphneZen]

QUE VIDEO MARAVILHOSO!! Tô encantada. Vou AMAR ver vocês visitando escritórios pelo mundo 🤍🤍🤍

[@LearnUpstairs]

Obrigado por todo apoio, Daph!!! ❤️❤️❤️ Imagina só? Vai ser incrível mesmo

[@giovannat1102]

Ahhhhhhhh o tão aguardado video!! 🎉❤

[@LearnUpstairs]

Simmm!!! Finalmente saiu!

[@zakariaalmamari5545]

Amazing.. It is my dream to visit BIG or to be part of this wonderful team😍

[@MelosAzemi]

Incredible video like always 👏

[@LearnUpstairs]

Thanks, Melos!!

[@fabian2684]

Damn, thank you man for this video!!

[@KevinCoviella]

Great video. Thank you.

[@maxmedina4243]

Amazing video guys!

[@RigSMP100]

Great job on the tour in the interview. Let me know if you have done interviews of large scale, adaptive, reuse projects, and commercial real estate firms?

[@Miroscila]

Amei muito!!! Você é demais Oliver!

[@LearnUpstairs]

Muito muito obrigado carol!! 🙌🙌

[@U-summer.f.w.s]

Your presentation is good, BIG is the leader in the industry👍👍

[@iagoazevedo5598]

I loooved, u should visit anothers firms!!!

[@janhenriqueuszkurat9084]

Que vídeo incrível! 🚀🤩

[@LearnUpstairs]

Valeu manito! ❤️❤️

[@igordantax]

God! This was such a great thing to watch! You guys, and BIG, are awesome!

[@LearnUpstairs]

Thanks a lot!!! We we so excited to finally share this with you all. Appreciate the support!

[@omotaraibiloyetwentyninete6279]

i have been watching your collaborative portfolio videos with "show it better", watching his videos and also watching your videos hand in hand these past few weeks and for some otherwordly reason it's just clicking for me that you're the guy from the collaborative videos🤣🤣🤣🤣....my brain never made the connection fast enough

[@SaraivaVideos]

Capricharam nas perguntas! 👌👌

[@LearnUpstairs]

Valeu mestre!!! Foi um desafio saber o que perguntar

[@thaethirilynn172]

I notice something unique about all your videos. Apart from their great quality and content, the background music is totally soothing and not distractive unlike many other videos from other channels. I want you to keep using such kind of background music in your future videos as well.😊

[@LearnUpstairs]

Wow, thank you for noticing that! I too think that most videos have loud musics over voices, so I usually spend extra time on trying to fine tuning all volumes. Thanks for the kind feedback 😁

[@dreamertom]

I totally agree! Good job

[@Cookie_OS]

What do you think of the Apple vision pro?

[@raphaelahoffmann8217]

Que vídeo incrível!! Muito inspirador! 👏🏼👏🏼👏🏼

[@LearnUpstairs]

Valeu Rapha!!! 🙌🙌❤️

[@arthursoares486]

It's amazing bro, that video open my mind. Thank's so much!

[@LearnUpstairs]

Glad to hear that, Arthur! Thanks for the feedback!

[@renevandeneijnde2373]

It might be interesting to look into StyleGAN it is machine learning and helps the designer in an inspirational way, but still has to be rationalized by the architect. Also the designer first hand selects images so is still very much in control

[@victortrying]

Oliver, quando teremos um escritório desses chamado Upstairs?

[@LearnUpstairs]

Boa pergunta! haha ainda tem muito a se fazer por aqui, mas quem sabe um dia!

[@nicolobp99]

la transcripción de los subtítulos en español a contar del 4:40 empiezan a ser en portugués

[@Jss08ii]

This is really helpful. Sometimes we closed our mind when thinking about those big architecture firms but it's good to know how it really works. Thanks you so much

[@LearnUpstairs]

Those were my exact thoughts after we finished the interview! We’re all on the same boat and trying to figure it out as we go. It’s just the scale of teams that may change a bit haha Thanks for the feedback!

[@doclacrosse39]

Amazing video and insight. Thanks for asking all the questions I wanted to know! It really seems like a dream firm to work in

[@LearnUpstairs]

Thanks man!! Appreciate the support 🙌❤️

[@doclacrosse39]

@@LearnUpstairs Not at all, you are doing amazing work and leading the way! Thanks a million for this

[@iterhaar701]

intetersting they dont use v-ray anymore. Can you make a new tutorial on how to make BIG diagrams with enscape?

[@MTheoOA]

Absolutely insane. The South American boys rules

[@LearnUpstairs]

🫡🫡🫡

[@deisealves3645]

❤❤

[@barisfreed6871]

were are going to make it

[@xmaersx]

У них очень красивая мастерская

[@cocteaud]

No mention of the work with the Saudi government on NEOM? Isn’t BIG the master architect for the proposed “octogonal city”?

[@justinguiab5604]

pls visit Junya ishigamis firm

[@LearnUpstairs]

Will add to the list! Thanks for the suggestion

[@tatedesmet]

I am studying at RCA in fall and focusing on smart spaces in commercial hospitality. The next three years will open many doors to technologists without the ID or architecture background.

[@UHStudio]

Of course there is a single program to solve all needs! It's Autocad ;) In reality these days is mostly Rhino/GH and then Rhino inside Revit. Also worth noting is that in addition to AI, the open source AEC world is evolving quite fast with Blender and associated tools like BlenderBIM, Homemaker, Tissue, IFC JS, and now IFC Git.

[@LearnUpstairs]

I wouldn’t be surprised if people at BIG used Autocad for a few things still! Haha Yes the combination of rhino/gh/revit (and I’d even add enscape here) is what seems to be their main tool set. Blender is going to take over 🙌

[@AD-Dom]

This explains the outrageous pricing model of enscape. As a freelancer the price doesn’t make sense. 🎉

[@LearnUpstairs]

I know… but that doesn’t differ too much from other engines, does it? Apart maybe from Twinmotion and D5 that are more accessible. Or even the open source Blender

[@AD-Dom]

@@LearnUpstairs If I ever want to go back to working for a single (BIGger) firm having that type of workflow in my repertoire is important. Previous iterations of Enscape were clunky, if not for the acquisition by chaos, this tool may have never made it. But you're right, there's other equally decent quick render options out there priced competitively enough.

[@_camuz]

Documentation automation is already a reality. You can automate project documentation in Revit through their own built-in tools, plus you can do it with Dynamo and other 3rd party tools from EvolveLab, to name a few. Apple’s Vision Pro, is gonna revolution not only the way we interact while visualizing the projects, but also how we build on-site by their developers ecosystem. AR is not new to the industry, we already have Hololens for instance, but the possibility for other tools to be interconnected will be something to look forward to. Plus with these kind of tools I see a future in which we don’t even need to document a project anymore. (Not more 2D shop drawings at least).

[@xxaos0]

How are apple vr googles a big deal? Its the same with an apple logo

[@LearnUpstairs]

I’m not sure it’s the same… it feels like apple has done right with AR instead of fully VR, you know? That enables a lot more! And I also feel that the collaboration part is going to be better handled with the Vision Pro, thus being significantly more interesting for architectural purposes. Still all ideas, but I’m eager to see how this plays out in the next few years

[@amyhogarten5038]

Visualization is not Architecture. It’s Architectural Illustration. Look it up kids. Learn to build buildings. “Starchitects” come and go every 5-7 years when the next fad rolls in.

[@bingl172]

More like the most exploitive firm with the most underpaid foreign employees.

[@awaris_arch]

Hello ！Hope you’re doing well. Great video🎉 How can we contact you please ?

[@LearnUpstairs]

Hey there! Either through Instagram or over my email that you can find in the video description.

[@_camuz]

Documentation automation is already a reality. You can automate project documentation in Revit through their own built-in tools, plus you can do it with Dynamo and other 3rd party tools from EvolveLab, to name a few. Apple’s Vision Pro, is gonna revolution not only the way we interact while visualizing the projects, but also how we build on-site by their developers ecosystem. AR is not new to the industry, we already have Hololens for instance, but the possibility for other tools to be interconnected will be something to look forward to. Plus with these kind of tools I see a future in which we don’t even need to document a project anymore. (Not more 2D shop drawings at least).