Install Google Tag Manager on WIX (and also GA4)

WIX is one of the most popular website builders that positions itself as “easy to use” and “allows you to build gorgeous websites”). Even though such builders take away a lot of flexibility from you (especially regarding SEO-or-Analytics-related modifications), their popularity is still solid.
In this video, I will show you:
how to install Google Tag Manager Google Analytics 4 on WIX
how to track pageviews (because the standard setup will not work)
Want to install Google Analytics 4 WITHOUT Google Tag Manager? Then watch this tutorial instead: • Install Google Analyti...
=== LINKS ===
Subscribe to our KZbin channel / @analyticsmania
📕 Free e-book: Getting Started with Google Analytics 4
www.analyticsm...
⭐⭐ Google Analytics 4 course ⭐⭐
www.analyticsm...
✭ WIX documentation: Connect custom domain
support.wix.co...
=== CONNECT WITH JULIUS & ANALYTICS MANIA ===
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Subscribe to our KZbin channel / @analyticsmania
#googleanalytics #googleanalytics4 #wix #googletagmanager

[@NMAlvi]

You have just prevented me from throwing my PC out the window. Thank you from the bottom of my heart.

[@quantumleapmarketing]

hhahaha

[@mianasif8468]

Hello Julius! Appreciate your efforts in providing such wonderful content. I want your attention to a problem in the playlist [Google Tag Manager Tutorials] these videos are not in a Learning Path Sequence. It would be much helpful if you arrange them in a sequence. Thanks

[@krisztinasiposnetamas775]

I appreciate a lot your GTM and GA4 Instructions for WIX site settings. WIX is very problematic, so every recommendation, conseil, video lesson is very helpful. Many thanks for it!

[@guybd26]

Great video - thank you very much! i have 2 questions: 1. why aren't you using the Wix GA4 integration instead of the GTM? 2. you said that the reason to track pageviews the way you do, is because Wix uses SPA. what if my Wix website has multiple URLs?

[@Internet4youGmbH]

there is a tutorial with the new Google Tag and GTM?

[@AnalyticsMania]

www.analyticsmania.com/post/install-google-analytics-4-on-wix/

[@adamphillipsppc]

Do you have any tips on how to extract the name + email from the form? This is specifically to set up enhanced conversions for Google Ads

[@aliwaliyyu2982]

Hi Julius. How can we setup enhanced conversion in Google Ads for Wix website? Thank you for your assistance

[@schleckel]

Hi Julius. Great tutorial as always. One thing though... When following your form submit setup I get an error with the custom javascript (form name). I played around and found this code to work: function functionName() { return "{{dlv - event_label}}".split("; ")[1]; } Thank you

[@leandraparks]

Thank you for the update.

[@Costinha1906]

Julius, for me visualize the pages on GTM/Google Ads do I need to do the same configuration you did in this video at GTM for Analytics? By the way, excellent content! Congrats for blow up our mind in a positive way! Thumbs up for sure!

[@hengkeatyam3700]

nice video, saves my times, thank you so much

[@JaceFincham-k2v]

Brilliant video! Thank you!

[@consuelaallen4372]

you the bomb :)...thank you so much

[@ariosaptomo28]

Hi.. After following all set up guide GTM and GA4, my GTM can't connect to the URL of my Wix website. Why is that?

[@lepontRL]

Hi, do you have a tutorial on how to set up Ecommerce events on Wix? I'd love to get purchase info to GA4, however I can't find how to do this on Wix

[@SayaliBodade]

can we just add data stream id and select page views because this is something very complicated

[@roastginger]

This seemed to work great... but since creating the custom event tag my GA4 debug stream is no longer showing any activity on my site... any idea why?

[@belalmedhat9847]

Hi Julius! Thanks for your awesome tutorials! I watched your ''Google Tag Manager Tutorial for Beginners (2023)'' video, in which you choose to continue with the option ''send a page view event when this config loads'' during the tag setup, but in this video you decided to disable it. Can you explain the difference. Thanks

[@AnalyticsMania]

Wix is a single-page application. That is the reason why.

[@baskoroismail2646]

Hello Julius! Nice video! I learn a lot! BTW, I want to ask. I already follow your instructions to set up GTM and GA. I've already have the page_view on DebugView Google Analytics but it's record two event (duplicate) for every page. What should I do?

[@whitehatlegend]

Thanks for this, Julius. Question: if I use that same lead generation event to fire google ads conversions, it should work fine, correct? It looks like it's working fine when I use preview event, however, I can't seem to get the debug view working in GA4.

[@SnapJunkRemoval]

wow the single page load thing in wix really complicates things. I'm working on setting up google ad conversion tracking for one of my wix websites and can't seem to get it right, can you make a video on that? A few issues I'm having: I'm not sure how to test number swapping for tracking number through google ads (not callrail type) so if a customer goes to my website from google ads I can track the call as a conversion. also I have set up GTM tag properly to fire tag upon form submission event in wix in preview mode, but I don't think the conversion is communicating back to google ads somehow. Or, do you offer service where a can pay you to do this? if so what are your current rates? I think the only conversion in google ads I'm actually tracking right now properly is just the click to call from ad. Right now I'm pretty much just relying on landing page name and form name to know that I'm getting submissions from google ads, but I'd like the option to get conversion data to set up optimization for bids for conversions instead of just maximize clicks. Thanks in advance, you have wonderfully detailed videos.

[@djjustnoise]

What do you mean by * how to track pageviews (because the standard setup will not work) ? I have a standard setup and get all my page view data in the debug mode and in my reports.

[@AnalyticsMania]

What is standard setup? Built-in GA4 integration? I am not talking about that in this video. However, if you go with the GTM setup (out of the box), the pageview data might not be reliable as page titles might not always match page URLs. So a customization is needed. The rest is explained in the video.

[@djjustnoise]

@@AnalyticsMania By standard, I mean the GA4-Configuration in GTM. Maybe I just had luck with my website.

[@quelanisa]

I did this, but the debugging isn't possible because I have put a consent message for users, is it possible to still use GTM ? how to modify that

[@stylesosimple-mf6mh]

Hi buddy can you make a tutorial how to connect google tag manager with google search console for wix website ?

[@AnalyticsMania]

Sorry, no plans for that

[@stylesosimple-mf6mh]

Thanks for your reply, actually I didn't found any tutorial regarding this that's why came here.@@AnalyticsMania

[@SriranjiniS-r4d]

What if we have added GTM script directly on the WIX website code? In this case, I don't see such Custom Pageview event. Hope these additional set-up is not required. Please clarify. It's urgent. Currently, I have an issue. I could all my test submissions in real-time & debug view as well. But, no custom events tracking from the real users in the reporting section. What should I do now?

[@TommasoBaglioni-k7x]

You are a hero my friend

[@slyasassin]

I tried this method and I kept getting 3 page view events from the homepage (there's a subscribe to email pop-up that triggers one of them). With the updated GA Config tag (GA4 Config is now GA Tag), I ended up enabling "Page changes based on browser history events" option in Google Analytics and it seems to get rid of the multiples and bypasses the need to create an additional tag for page views. Is there something I'm missing here?

[@indigoqueen77]

I don't have pageview event on my wix site but historychange event, why is that?

[@creativefro4248]

hi @analytics mania i have followed the steps but around 12:16 i checked my analytics page and i can't see any debug events, despite scrolling through the wix page in debug mode. please help!

[@blqssshello]

Hi Julius thank you so much for your tutorials!!! I want to ask something though, I've installed the lead event using your tutorial, but the event is "generate_lead". I've tested it using debug mode, the tag was fired and it was recorded in Analytics. However a day after that someone submitted a form and it was not recorded in GA even after waiting for 48 hours. Any idea what went wrong? Thank you!

[@neelsdelange5828]

Help me find data streams @3:53 please?

[@fenexj]

thank you so much

[@BigJohnnyJ]

Hi. Before I saw your video I had already connected tag manager and GA4 through WIX. It's already recording data. Do I need to add a new property again in GA4 if it's already recording? Or do I modify the current property in GA4? I will say it's only recorded 3 out of 7 actual conversions so far.

[@stylesosimple-mf6mh]

Hi mate, do you know how to connect google search console with gtm for wix website. I can't find any solution on the internet.

[@olivierpaullietaert8968]

If I want to track form submissions like in the video but in my case GTM doesn't get the lead event are there any alternatives?

[@AnalyticsMania]

Maybe you can redirect people to a Thank you page and track those pageviews as conversions/submissions

[@jotarioz]

Not working anymore!

[@themak711]

I followed your instructions and for some reason it says i have 2 tags installed and i cannot figure out why. When I link my ga4 property as you do, it appears as a second tag when i preview the page. any idea why?

[@bonziasks]

I'm seeing the same thing. Trying to debug now

[@samuelthedude]

GOOGLE GA4 Configuration type tag does not exist as of 2/8/2024.

[@AnalyticsMania]

www.analyticsmania.com/post/install-google-analytics-4-on-wix/

[@cetineker2917]

3:27 A empresa AUTORIDADE SOCIAL é especialista em aumentar a visibilidade e o engajamento nas redes sociais. Ótimo trabalho!

[@anonymousduplicity9447]

11:40 mine has the word debug included and now I have 3 tags

[@anonymousduplicity9447]

It keeps connecting and disconnecting

[@anonymousduplicity9447]

Mine says waiting for debug events

[@anonymousduplicity9447]

Why is it saying I have two tags !!!

[@capitalASS]

I have never been able to get any tag to work on my WIX website. I have triple checked that I connected them right, I even tried to connect by adding the custom code instead of just using the ID. Tag assistant tool will connect but never finds any tags. The only possible solution I have been able to find is to turn off ad blockers which did not change anything. This has been driving me crazy all week, any advice would be extremely helpful thanks.