The truth about NURI sardines.

[@Urbansteader]

What am I even doing here. I don't even like deenz, but the quality of video, deep explanation, cadence, and "reading rainbow" background music. Goofy, quality, educational. A true gem in the sea of youtube, keep it up!

[@RC-qf3mp]

Careful, MC is a Deenz groomer. His videos are a gateway drug.

[@gibberfish]

> I don't even like deenz bru this channel made me try deenz for the first time and im now obsessed. what am i even doing here

[@NZKiwi87]

This! I’ve never eaten fish and never plan to but I love this channel, go figure 🤷‍♀️

[@housemana]

the most wild thing is to arrive at a conclusion that u don't like it. life too short to be a picky eater imo

[@ApathyBM]

I never thought my interests in canned fish and conspiracies would ever collide but here we are

[@FishareFriendsNotFood972]

His complete dedication and passion to canned fish inspires me to care more passionately about any of my hobbies. Thanks, man.

[@ApathyBM]

His omega 3 ratio must be insanely good

[@jqyhlmnp]

I wonder if you're welcome

[@WoodDoge]

Having been to the factory, I can tell you: both are the same. It supposedly comes down to where they are going. Pinhais is meant to be available in specialised stores mainly whereas Nuri can be bought in some supermarkets (especially in Austria) so it's all marketing placement, or so I was told. As for the number on the back, we've long thought it was the day of production but were told it is actually just the batch number. If the first mackerel of the year is canned in march, it'll still be 001/20**. Also, year on can is year of production and year on wrapping is "best before end of-" You should visit Pinhais someday!

[@evonne315]

The more you know!

[@GlennTillema]

It's like that with canned vegetables, too! My father in law worked at a factory that canned beans and he said the beans were sorted into "quality" and at each level of quality there were at least three or four companies getting their label slapped onto them.

[@Algrenion]

my boyfriend passing by me and saying "is it the sardine guy again?" and i'm like "yeah dude, what about it?"

[@Roy-G-Biv]

[@billquantrill4960]

Poor bastard.

[@teiomat5557]

This comment has me weak 🤣

[@jugo1944]

You should break up w him and watch sardine videos w me

[@i_commission_dspriscilla_a7486]

@@jugo1944weirdo

[@jamesdavidwyers9110]

I can’t even tell you how much joy this silly freakin sardine channel brings me.

[@foramejora]

Excellent to see you weighing in on this, MC. Definitely a topic that I've wondered about and kept me up late at night.

[@Khomebaker]

Sardines in a tomato sauce with lime juice and the inner part of lemon grass finely chopped and some Thai chili’s with rice is my favorite canned sardine dish. I had no idea this channel existed. Your enthusiasm has earned you a sub.

[@helikestowatch]

Gonna try this one

[@linoio]

I recently learned, that in Austria there are Nuri sardines in almost every supermarket for the equivalent of 4$.

[@DoomMistressS]

yeah right, was just wondering why those nuris are 9 bucks for him, they are everywhere here. i mean those are usually the most expensive ones still, others can go for 2ish bucks, and tbh, they have a similar quality. and then there are the ultra cheap ones without skin and bones for 1 buck, but who wants those. but im always wondering why more work equals cheaper product with them

[@thisisjustforu]

They were $4 at world market just a couple years ago before sardines got mainstream popular

[@zolozek3327]

Now they're 5.99 free shipping woth orders of 50 $ and over thats how i get them ​@@thisisjustforu

[@kharth55]

@@DoomMistressS The money is in the skin and bones. Can't get any spine action from boneless skinless

[@linoio]

@@thisisjustforu it’s not just the demand. The costs have increased as well. Even when I buy in bulk in Portugal, and it’s somewhat understandable. Inflation hits everyone.

[@jubbles]

"The premise of this video has gone out the window" gave me a chuckle lol.

[@geneard639]

Using the sardine olive oil to make some rich toast, yeah, yeah. Use a nice crusty bread, dress both sides with the oil, you can get about 4 slices, cut that fresh loaf of bread to half inch slices, coat both sides with olive oil, a dot or two of mozz or cream cheese, some fine minced sweet onion and shove it into a 350f oven as it heats up for like 8 minutes, no more than 10. After that? I typically eat it separate but I've used the sardines to make a dip and spread that on cut up bits of that toast. Sometimes? I get some cheap shrimp and make shrimp dip, and save the sardine olive oil for later to make toast for that.

[@robert9016]

Are you single?

[@cyrc9837]

living deliciously, i gotta try this sometime

[@Sixsoul]

To answer your question about what makes an especially good can of dines, i find its when they pack em extra to the brim with whatever liquid it's sitting in so that there is zero oxidation at all and so it tastes fresher. Whenever i pop open a can and it squirts out a lot more than usual I get excited cause it's likely a good can

[@maggs131]

Squirting is a good sign in most things 😘

[@Sixsoul]

@@maggs131 at least when it comes to fishy things 🐟

[@GbengaOguntuase]

@@Sixsoul ba dum tiss

[@gurken5325]

A bad day eating sardines is still better than a good day at work

[@housemana]

not trying to gas u up here - this is your best work yet and went it went from just being another video into a deep blue experience. at the heart of it you really touched on such a slept on question, of "what really makes this special?". wrapped in a warm blanket of humor and, at points, pure glee and satisfaction, of being in the moment, enraptured in the simple joy of a slamming supper. tied up swiftly with a little of that MC signature whiplash at the end. thank u for sharing, what a treat

[@Flazlorky]

"What are we even doing here" is my girlfriend and I's favorite toast before a shot

[@RC-qf3mp]

Yeah, i know, that’s what i say when I’m with your girlfriend too. 😮

[@raccoonhatcity7627]

AI girlfriends do say crazy stuff.

[@guinea_horn]

​@@RC-qf3mpsame man. Cracks us up every time. His girlfriend is pretty great

[@Flazlorky]

im gettin dog piled

[@CannedFishFiles]

Cheers to you and Girlfriend!

[@ripztubig4457]

I'm a simple man, I see canned fish files, I click like.

[@chriswilliams7812]

It's The Loop Digga...

[@uberfresco]

I'm not really a seafood person but seeing your passion for the deenz has me hyped up to want to try them

[@Alexander_Evans]

They are great. You may develop an addiction though. It's just too easy to satisfy your cravings for savory protein with an easy to open tin of sardines. It's like fast food. Meaty, oily, fast and convenient. Healthier than a Bic Mac? Who cares. Eat tinned fish.

[@dundun8640]

I got a serious concussion in 2018 and for some reason i started craving fish. canned fish. i never liked any type of sea food. When i feel sick, i watch these videos.

[@mushroomsamba82]

Brain injuries cause all sorts of weird problems. My grandfather had a heart attack and started speaking German in the hospital (we're English speaking americans lol)

[@PhatChin]

Fish in general is good brain food. Maybe it was your body telling you that you were lacking.

[@bennylevine387]

When I retired from boxing (at my level it's more like you just stop boxing), I soon after started feeling the effects and that's when my unhinged canned fish fixation began. I went from ten cans a year to at least 350.

[@FloopyNupers]

What the actual

[@jugo1944]

Someone knocked some fricken sense into you it sounds like

[@MikeN-cs8qe]

I like to imagine that little Moog groove playing in the background is his stomach turning its ballcap backwards and preparing to digest some deens.🤣

[@Rubysoho4244]

Babe wake up! New canned fish guy dropped!!

[@crybabychrononaut]

😂😂

[@Rubysoho4244]

Bro I legit woke her up and now reddit is overwhelmingly telling her to divorce me

[@TheBoycejr08]

An entire channel dedicated to canned fish. I've found my happy place

[@ihadaface]

This is 1000% a case of a packing facility packing those naked cans in bulk, and then throwing different wraps on them and selling them as different products. A lot of places that process canned fruits and veggies do the same thing. They'll be canning peas or whatever, and have several separate packaging lines for name brand, and then various similar off-brands. It almost seems like the best strategy is to aim for the lowest priced variation a packaging plant is producing (as far as natural products)

[@dinosaurandnapkin]

"I'm just gonna call them CP now." Conservas Pinhais: "Please don't." ☠️🚨🚔

[@chrissabo2258]

😂

[@demonrosario5398]

I'm going to head to the market get a lot of cp

[@Saif-zf9vb]

Please explain

[@JS-bf9dw]

​@@Saif-zf9vbChild P*rn💀

[@BornIn1500]

@@Saif-zf9vb KZbin either wouldn't allow an explanation or, if they did, you'd probably be put on a list.

[@josephdavid3081]

I agree about pilchards. They're good but my go-to are the KO brislings.

[@Lawman212]

A great background sound mix on this vid. Thanks for all the work.

[@calebmiller2826]

Not the CP bro 😭😭😭

[@Maityist]

😭😭😭 he needs to put out a correction 💢💢💢

[@DrTacoPHD665]

5:31 I love the phrase "every fish is different." It really makes me think about the food industry as a whole. Why are sardines giving me an existential question about the meat industry?

[@bossikblack3118]

This man has the content I need. Never subbed faster

[@joshuaspellslinger4102]

“I’d pay $9.50 for a can of Nuri’a” hahahaha I love it! I’m with you

[@jugo1944]

As someone who's lived in Portugal, these prices are crazy. Dines are a poverty food.

[@RC-qf3mp]

I’m surprised he didn’t start off with “Easy like Sunday morning” sung to “what are we even doing here?!”

[@cranbell99]

thanks for making me sing that. it's delightful.

[@JoJo-JoJo-JoJo]

@@cranbell99 Same 😂

[@floripaspbr]

I´ve decided to start eating sardines for breakfast now.

[@ApathyBM]

Canned fish is the optimal high protein replacement for the usual bacon, etc. One can and 2 soft boiled eggs is the perfect way to wake up

[@ehtikhet]

The fact that the premise immediately goes out the window like someone ripping a bong in the middle of telling you a story as soon as our man eats some canned fish is fucking fantastic! 😂

[@Herculesbiggercousin]

Came for the education and stayed for the full destruction of those two cans of sardines. You put em down like I would at 2am standing in my kitchen lmao

[@Burttsyburtt]

Every time I watch these videos I am just amazed someone enjoys canned fish so much

[@Christopher-b1p]

Yesterday, I had breakfast with a salad, mid csn of sardines from Wild Planet, and bread. I sopped up the olive oil with the bread, and then had bread and butter. It was very satisfying.

[@BurritoBandito140]

Why is the production quality of a canned fish review video so good? You earned a new sub just for the quality you bring to something so mundane.

[@MichaelG1986]

Sardines on a croissant, eaten on the street. The man is my hero.

[@crackersphdinwumbology2831]

When it comes to ameliorating the long-term consequences of neural damages, the recommendation of all my doctors has been fish! So, I've been going out of my way to add new fish to my diet. Matthew got me hooked on King Oscar's as a recommendation for a daily driver, and I've since gotten into more high-brow canned fish. Nuris have been a favorite. Good to know the box doesn't change anything, I'll save money and avoid the online orders for pinhais. My grades are getting better, and I'm more likely to remember things. I've been on canned fish for almost two years, now.

[@kharth55]

Thanks for the video Matthew. I always enjoy seeing the little notification that you uploaded another video. I always wanted to try Nuri ever since I saw some video about them.

[@shroomzzz]

Matthew, speaking for your viewing public...please dont ever lose the glasses strap. I'm serious.

[@travishanes8485]

The most underrated channel on youtube.

[@dropout3914]

This is my first time seeing a video by you. And I gotta say, I appreciate your love for canned fish! Makes me want to start reviewing things I like too. Haha

[@RomanVarl]

The domestic-brand can was bought domestically and re-sold online by 3rd party at higher price

[@bryanmillsBMfM]

Sardines are hands down the best addiction to get yourself into. Talk about adding serious quality years to your life with all those omega 3's!

[@Arbormurr]

I’m such a brand snob, I’d likely still get the CP’s, even though they’re the same. I need to grow tf up.

[@mikesnipe360]

what is the name of the song starting at 10:59? I know its reading rainbow but mixed with what?? I need it.

[@jttrow4880]

The domestic sardines have a sales tax of 23%, which adds $1.00 to the cost before it leaves Portugal. That cost is further increased as it goes through the export supply chain.

[@new_friends_]

oh my god I'm so hungry now. The croissant/deanz creation sounds like the kind of thing where a halo pops up around it and angels sing

[@krunkle5136]

I guess I just get a can of fish from a place I can walk to instead of an online retailer, I guess.

[@3choblast3r4]

I have no idea why I watched a random dude try sardines in different packages from the same brand .. but did .. did homie just eat the spine/bone? It's the one thing I can't stand in any fish,

[@mentalitydesignvideo]

I lived in Portugal and never seen either brand in any of the stores.

[@tarawalker7193]

Sardines on a croissant sounds like that's what's up!

[@ThePerezBoysSardineReviews]

The video got posted yesterday. I didn't know about it. I asked my wife, did Matt post anything ? She said no but low and behold you did. she wanted to watch a movie and not fall deep deep deep into a Matt Carlson fish Files night. I forgave her instantly once she asked for some fishwife flyby jing smoked salmon for an appetizer. The new videos, great man perfect timing, lighting, premise, great pace, love the national georgaphic fish swimming around with the seals clip. and that kewl music... nuri nuri nuri...(did u ever listen to the matt carlson fish files song i wrote...its a hit if i ever wrote one).

[@gregory4154]

I see a man, a super-man, and hero we deserve, not the one we ask for.

[@silverserpent420]

Another great deep deen dive!! Thank you good sir!

[@df446]

Recently in Spain I couldn't find any of the Spanish brands seen on your show. Not at the large supermarkets like Eroski anyway.

[@keithkm]

Maybe at El Corte Inglés.

[@waldog1079]

hey man i wanna get into canned fish but the whole room temperature fish throws me off. do you have any suggestions? like would frying them make it simpler or sandwiches or idk in tomato sauce? 😢

[@rapiddog1491]

I eat sardines right out of the can with a spoon.

[@YourWifesBoyfriend]

I use a fork.

[@WorstRivenNA]

The ending is quite profound I will now be contemplating the mystery of sardine flavor for days

[@richybooo7415]

Recent subscriber of the channel.. loving the content. Just a thought, for these taste test that are close to the same products, what if we introduce a palate cleanser in between e.g. pink pickled ginger from japan, maybe a dill pickled, some water after.. introduce some acidity to cut through the oil then cleanse. Perhaps it would help noticing the differences

[@theboringchannel2027]

Difference in taste is based on handling of the fish before its canned. Those that are properly iced will taste better than fish that might not have been cooled as quickly, which is all possible in the same load of fish.

[@rushmatic]

The Reading Rainbow theme hit me right in the heart! Love your channel dude!!!!

[@_swiggityswooty_2271]

I have never had a sardine in my life and I love this channel so much

[@columboscandela]

I bought four (2 OO/2 SOO) cans of Nuri at World Market. They were good, but not $6/can good. I will say, I do quite enjoy the spine crunch. It's very satisfying.

[@michaeldmckenzie]

I’m thinking this is not an uncommon thing. I worked 16 years in an egg processing plant. We made dried and liquid products. Everything in each production line was done exactly the same way but some products were labeled premium and others not.

[@roccofortura2468]

love your reviews, thank you.

[@BigBuckGetter]

You’re hilarious, your videos are awesome and informative. Your hair looks great too. 😆😆😆

[@deweyd8210]

I just side-by-sided with Pinhais’ Mabuti brand, too. Those are aimed at Asian export markets, and I really like them because they’re smaller, snack-sized tins: 90 grams/3.17 ounces. They are otherwise the same as the other labels.

[@outdoorloser4340]

This channel inspired me to start eating sardines everyday for my work lunch.

[@joeman1379]

Ever treat your cats to some sardines? haha great vid as always with the cool music.

[@NoPantsBaby]

The price has an reverse exponential relation to your experience of food.

[@leymirsanchez6200]

I know what I'm doing here. I'm getting hungry for some $3 a can Bela Sardines that are in my pantry. Thanks for the reminder to never over pay for Portuguese Sardines.

[@johndavolta3124]

I tried Bela last year. They had too many scales and super bitter.

[@Maxcom12]

"You and the night and the sardines." I love this channel so much. I've tried so much canned fish because of you, thank you.

[@Charles-ro1pw]

Love your videos almost as much as I love sardines. Thanks!

[@AzaleaBee]

I'm almost afraid to watch.. Nuri is my favorite especially the spicy... I hope watching this video doesn't change that...

[@AzaleaBee]

12:22 "Nuri all the way, Team Nuri!" ... whew.. .. but Dude, it hurt when you tore the paper package..

[@italoman9]

Love this guy’s love of sardines, and these vids. 👍😎🐟

[@tiitulitii]

You and sardines, alone, together! 🫠

[@ludovic4903]

Summary and Conclusion?

[@AmorMori]

I bet long Tweezers would just change your life in terms of eating utensils

[@cindyo6298]

His skin and hair though, like my cat after omega 3 supplements

[@deloreswilson1798]

I'm doing here to say, we love Matthew Carlson...and that's no fishtale ...🎩🤗👍❤️‼️

[@crazykenny1213]

Don't shoot me deeny frens, but Nuri's are just not worth $7-8 a can. No deenz are. Get yourself some Matiz, Porthos, Bela, etc. if you want deenz from the same area. Check your local foreign food stores and natural grocers until you find $4 cans.

[@jeffredfern3744]

I used to only like smoked fish out of tins, but this channel got me to try my first sardines - Nuri in Olive Oil - and they were delicious.

[@sunshinecoolwater9528]

I love watching your content, but the online sardine fan community has been absolutely cringy lately. Not you; just the people that take up to two hours to make a selfie of a tin of fish to post on the internet.

[@RC-qf3mp]

What’s cringe is the overuse of cringe, such that everything and everyone is cringe, which is a form of virtue-signaling, as if you yourself are not cringe but hypersensitive and attuned to the cringeworthiness of reality, and everybody else should show deference and respect to your cringe-radar. Maybe THAT’s what’s ‘cringe’. Hmm 🤔

[@twodragons27]

What dude? Are you okay? ​@@RC-qf3mp

[@z.w.7292]

It’s cool to have a hobby. Taking two hours to get a nice photo of something you’re passionate about is a lot cooler than watching reruns of The Office or looking at Reddit or whatever you think isn’t cringe.

[@Your-Least-Favorite-Stranger]

Social media ruins everything - it was never about the sardines for anyone but Matthew Carlson.

[@gabes3dvideos]

“Online sardine fan community” haha

[@haviland586]

A lot depends on how the fishermen handle them. How long did it take to get them on ice, how long it took to get them to the processor, did they bang them around or handle them gently

[@BL-zi9wb]

I’ve been on the cannery tour at Pinhais/Nuri. Recommend it if you’re ever in Portugal.

[@MrBjanders]

I'm gonna choose Nuris every time because I bought a giant variety pack of them on Amazon that brought the price down to like ~$5 a can. One of my best decisions ever. I still get down for the King Oscar bristlings for variety and value, but there's no question about the quality difference.

[@spyder2114]

Mathew, I haven't seen you review the nuri patê? Is it any good?

[@escargotomy]

Damn, 7 bucks?? I used to be able to get Nuri's in my old neighborhood (Newark, NJ) for 3 dollars a can just a few years ago. I can still find them in chinese grocery stores for $5 now, but who the hell is paying 7-9 bucks for sardines?

[@Alphacheesehunter]

Not gonna lie, been a fan of canned seafood since I was tiny. Your videos are deeply pleasing. You've turned me onto brands and information I never knew before. Gotta love it.

[@goodbadandme]

I'm really starting to think Matthew really friggen likes canned fish man

[@Your-Least-Favorite-Stranger]

Ridiculous, Matthew is a double cheeseburger from the local dive bar kinda guy.

[@pokemercenary6511]

lol, I thought the Reading Raindow theme was gonna play 😂

[@mushroomsamba82]

My favorite are the Brunswick S/B-less herring (sold as sardines, I know there's some confusion around this and I don't really understand it myself). Anyway, regardless of what you call them, they're really good and cheap. Maybe I'm a baby for getting them skinned and boned but I love the convenience and ease of shoveling them in without worrying about bones or odd textures.

[@DrewKratz]

"premise of the video has gone out the window" i'm dying

[@graphitepoo]

Anyone know the song playing in the background?

[@aelsi1337]

The biggest difference I think is actually the plastic wrapper on the Nuris. It might cost a bit more, so they only use those on the export cans to preserve the wrapper during shipping and handling

[@stormblessed2321]

My dude, a link to those chop sticks.

[@Katimashi]

I would also like a "The chopsticks I use" video.

[@radiopadilla]

I just got into eating the deens and Nuris have been my favorite so far.

[@danielcluley870]

Not sure if you've ever done Santo Amaro, but they are my favorite Pilchards currently. Pretty darn smokey/salty, but fits my personal taste.

[@travismilberger4906]

I’m convinced that this dude is making his own synth soundtrack.

[@clay2889]

11:11 Dude this part of the video was awesome. I felt oddly motivated and inspired

[@Lawman212]

Loved that anecdote about eat a sloppy deen sandwich on the sidewalk.