Making Billion Dollar Startups in Pakistan!! | Dil ki Baat 022

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Hey everyone, welcome back to another episode of Dil Ki Bat. Tonight, let’s talk about the journey of startups in Pakistan. I will explore the history, key players like Careem and Foodpanda, the government's Rs. 2 billion startup fund, and the 2020 startup boom. I will also delve into the challenges, crashes, misleading narratives, and why startups in Pakistan keep failing.
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#dilkibaat #muzamilhasan #startups #pakistan
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00:00 Introduction
01:25 Today's Episode Overview
01:40 History of Startups in Pakistan
02:25 Plan9
02:59 PlanX
03:16 NIC Pakistan
03:43 Lack of Success Stories
04:26 The One That Worked Out
04:42 Govt’s 2 Billion Rs. Startup Fund
05:44 Major Players: Careem, Foodpanda, Daraz, etc.
06:03 Pakistan’s 2020 Startup Boom
06:49 Reversal and Crash
07:35 Technical Definition of a Startup
09:06 Understanding Startup Costs and Scale
11:26 The Dotcom Bubble
13:17 Crash & Impact
16:59 Copycat Companies and More
17:31 Lack of Trained Investors
19:21 Rise in Investments: No Economic Sense?
21:23 Grocery Startups Crash
23:05 Sudden Traction for Startups
24:00 Careems Interesting Growth
26:55 Why Careem is a Good Example
28:55 FOMO: Everyone Wanted In
31:16 Free Money: Buyups, Disruptions, etc.
32:33 The Startup Model
36:04 Misleading Narratives
42:45 Examples: China, India, Indonesia
45:28 Analysis of Pakistan
47:03 Cutting the Delusions
47:48 Saith or Rent Seeker?
49:20 Summary & Concluding Thoughts
54:51 Solutions?

[@ayeshasajid1833]

Thank you so much for making this video and dumbing it down for people who are eager to learn but dont have the basic knowledge about terminology and all. I’m a doctor and i found this video very helpful in having a basic understanding regarding startups. Please keep making more videos like these. You’re doing great work Muzammil. May Allah increase you in knowledge and success. Ameen.

[@muhammadbinmehmood1615]

Muzzamil bhai we need more people like you in Pakistan

[@MushafMehdi1]

aap bano dusroo ka intizar karre ho

[@MianSherjil]

Why dont you invite manufacturers in your podcast who are actually adding value to Pakistan's economy ?

[@dherajsardar910]

Kyuki koi hai nahi😅😅

[@alihassaan3597]

Muzammil bhai you are on point on this analysis. I am a business graduate and started my startup back in 2017 when plan 9 and planx were there initial stages. I saw 300 startups failing where many factors which you already mentioned in this video. You were right that selection of right startup is and was a big problem. I have to move out from the industry forcefully in 2019 as I was not seeing any future because of lack of talent or groomed talent. No one accepted my idea including ceo’s of big companies. Just because I was tapping in there zone which they were trying to achieve which eventually leads my failure. The other thing which you didn’t mentioned in your video is our love for foreign startups or companies. People in pakistan don’t support local business at all they are very indusive to the fact that its foreign company which will provide good service. It is true in most of the cases because everyone in business community are hear to make money instead of providing good service and making money as a by product. This problem is in every business area whether its education, property or any upper level business. At last I just wanted to say that startups are not a solution unless you build your talent at that level.

[@reviewswalalarka]

Bro your research and speaking skills are 100%. You can easily be dhruv rathee of pakistan you just need good editors. I'm saying this because I want you to reach masses and become a top youtuber and face of Pakistan other than these vloggers. If you wanna stay underground that's your choice also.

[@MZain1]

Why be a Dhruv Rathee when he can be the first Muzamil Hasan of Pakistan ✌🏻

[@reviewswalalarka]

@@MZain1 first muzammil hasan kese muzammil hasan naam ka aik aur youtuber bhi h same niche main xd

[@BilalHussain-dx8fx]

@@reviewswalalarka wo bhi syed hi hai but harkatein uski yahoodion wali hain 😂

[@ahmedshahbaz5298]

If this is 100% then there is no talent in pakistan

[@Netpilation]

@@BilalHussain-dx8fx 😂 😂 true

[@zulfiqarkhan7859]

Just amazing, analysis, so many useful insights, many many thanks for this great piece

[@shehzaibirfan]

I think your analysis is accurate from economic perspective but in my opinion startups are an essential thing to solve peculiar problems of the society by providing disruptive solutions.

[@fahadkhalid3983]

90% business failure, I repeat 90% business failure is because improper management of CashFlows and working capital.

[@deserteagle8016]

no , they fail because of unscalable ideas..

[@muhammadasiffarooqi7672]

Loved your analysis. Your ability to present things in a concise way is really brilliant.

[@humaisshahid6800]

It's not that awful

[@AliHussain-sf9wb]

You should start a series of startups in which you should give a type of case studies ie dillKiBaat in which you should teach the reasons of downfall individually each startup

[@Health-Blitz]

We should not make startups. We should only focus on bringing Sharia Law in Pakistan. Even if our people make startups, the Army will take all the money and shares so it will be all for nothing.

[@Zecos]

@@Health-Blitzhow is sharia law even linked to startups? We can have both startups and sharia law if you want it so bad. Let those who want to improve the status of their country improve it smh

[@Health-Blitz]

@@Zecos why don't you understand that this is Islamic Republic of Pakistan. Afghanistan is already doing so much better and progressing now. we should learn from them and bring Sharia in Pakistan. Status is in the Hands of Allah

[@Zecos]

@@Health-Blitz Afghanistan is progressing? Lmao 😂😂 their gdp is 14 billion dollars and their per capita is 300 dollars. Progressing? Islam should never be the state law. We have minorities too. Islam is every individuals personal belief and should in no way affect economics and politics. The west only progressed when they separated church and state. The only progressive Muslim countries are the one whose state isn’t defined by Islam. Look at Turkey, UAE, Qatar etc

[@suahilbashir1945]

🙏

[@muhammadalilakyari2738]

You're right bro, i think Pakistan is the market where you need to be patient, smart and intelligent 🧠 before thinking to solve any problem through your startup. I think NayaPay is the big example ke woh launch huwa hai 2021 main and gradually woh scale karta ja raha hai Fintech Market main just because ke their administration is innovative and patient, jabke jaldi jaldi main kai bare players bhi chakna choor ho jaate hain Pakistan main.

[@muhammadtayyab2004]

I will produce Unicorn, insha Allah

[@UzairAshrafj]

My support is with you

[@saeedakhanzada]

In Sha Allah

[@junaidafzal393]

InshaAllah

[@shazilzia]

In Sha Allah

[@muhammad.s3182]

❤❤❤

[@harshittiwari7424]

Very informative video... thanks

[@abdulrehmanqaimkhani3353]

Very Well explained bro MashaAllah keep shining

[@Aniquekhan]

Same scenario happened with me. I am a freelancer and wanted to start my own company and for that I went to an incubation center at my university to allocate me some space where I can train few students and then start my services company as I have already been doing freelancing. The answer I got from the incubation center was that we don't want conventional software house and we don't allocate space for conventional software house and when I saw all the start-up there none of them had strong fundamentals and all they were doing was just somehow increase the evaluation.

[@user-lr2ie7tz6t]

I am looking to setup a conventional software house which will do many basic startups I already have funding for such Let me know if you are interested

[@Health-Blitz]

Money is not important. Only Dua, Ibaadat and Namaaz is important. We should not make startups. We should only focus on bringing Sharia Law in Pakistan.

[@user-lr2ie7tz6t]

@@Health-Blitz what kind of an imbecilellic reply is this ??

[@SohailKhan-wj5lt]

@@Health-Blitzwhy isn’t money important? May I ask?

[@Health-Blitz]

@@SohailKhan-wj5lt It is the Root of all Evil

[@Azhar-ThinkSoft]

Another great video. Your series "Dil Ki Baat" has literally won many hearts. Salute Man! Keep going!

[@tahaiftikhar6184]

One of the best videos to ever exist, i really believe this should be watched by everyone who's about to graduate, that's the youth who'll make the difference in the future and might be able to make a change in the long term if they truly understand the narrative.

[@core6702]

One of the most insightful videos I have ever seen in a long time. I feel like i learnT a lot coming out of this. I had a heard a lot of these things you mentioned but now I know the behind the curtain scenes of what really goes on. You are a great teacher Muzammil bhai . Dil se duaein aapkay liay and huge respect to you for providing this level of value for free.

[@ahmad.mubeen645]

Appreciate your thoughts on startups. Want more episodes on Startups. Thanks :)

[@muhammadabubakar9986]

Muzammil Bhai this show was really insightful, keep educating us like that!

[@spritualist6519]

TCS and infosys were one of the first startups from India founded in 70s and 80s.when the terms like startups and I.T. were not in fashion.

[@9Rehankhan19]

Startups are usually who have their own product. Infosys and TCS were service providers and they were successful because of the huge manpower available in india, which they exploited very well by paying peanuts to them.

[@zendon4010]

​@@9Rehankhan19those peanuts you talk are lakhs in salaries for employees plus they get an equity stake in the organization which in today's values will be 4x (four times) earnings in Pakistan . All employees in I.T. industry are crorepatis. 😂😅

[@zendon4010]

​@@9Rehankhan19Pakistan is trying to copy India and failed miserably 😂😅.

[@AhsanSiraj]

Brother can you please make a video about how indians startups are reached to billion dollars companies. How and what is biggest reason of there winning ratio in every business. Just look at tata ambani etc etc they are billion dollar companies now

[@bhadwamodi8294]

India's biggest advantage is their 1.44 billion population and growing middle class. Pakistan is a 3rd class country founded for corrupt Punjabi paindoo army, feudal lords and politician.

[@faizanbinnaeem2797]

Muzamil Bhai, could you please make a podcast on how to raise children who will positively impact and make our country proud?

[@faraz1062]

Very authentic analysis Muzamil ! Have experienced all this and share very same opinions. Love this one

[@deserteagle8016]

airlift was never a quick commerce company..they raised 85 mill pitching on ride-sharing sector..they just improvised into a quick commerce company in Covid ,,which was a good call..but it ended with end of Covid ,and they didn't had funds for transitioning back to ride-sharing..

[@hellolasercuts]

I was soo sad when Airlift Left it was my one stop shop even I bought mobiles, electronic etc. Bestest!!

[@yahyasiddiqui4868]

جزکاللہ مزّمل بھائی ۔

[@fahadbuildersrealestate7300]

Amazing podcast.You pin point the ground realities in a very logical way.

[@user-us4kd1xj1y]

Loved the podcast very healthy discussion and perspective.. pls keep it up!

[@muhammadsufyansafdar9407]

Please invite Aqib Gadit in your podcast. He is a successful founder with different ventures in PK.

[@vikasbhargava5653]

Start Ups are not the solution to Paxstani Economy. Woh toh "Cee-Pack - Thee Game Changer" hai. That is the solution. Bas waiting since the last 10-15 years ki abhi Cee-Pack The Game Changer aaya aur Paxstan mein Doodh Dhahi ki nadiyan bahengi. Vaise iss ki kab tak umeed karein hum? Sunn te hain ki bas ek baar Cee-Pack Thee Game Changer aa jaye aur game change ho jaaye toh Paxstan will be the richest and thee most pwarfool country on Earth.

[@JanGadgets]

Learnt much I have decided to launch my startup and knock to your vidio very informative and in sha Allah I will create a big brand I’ll hard push my self to make it unicorn thanks

[@Waleedkkhan594]

If a person like you had been our education minister, we would be ahead of many countries.

[@duraincassim7152]

Nahi banta qota system hai.merit per nahi milta

[@pod-Qasim]

Muzammil bhai, this dil ki baat analysis are outstanding. Your analysis are very convincing. Thank you and hats off to you Sir ❤

[@asifmanzurkhan2717]

This economic podcast on start-ups, hosted by Syed Muzamil Hasan Zaidi, is a stellar example of how complex subjects can be made accessible and engaging for a broad audience. The host's exceptional clarity, relatable content, deep expertise, and passionate delivery combine to create an outstanding educational experience. For anyone looking to understand the economic intricacies of the start-up world, this podcast is an absolute must-listen. Thank you, Syed Muzamil Hasan Zaidi, for your invaluable contributions and for making the world of start-ups a little less daunting for all of us.

[@shrawins]

10:05 you are correct figuratively but, buying instances from cloud service providers such as AWS or gcs for a 100 people and a 100 million people is vastly different. It's a given that the latter will cost a lot lot more.

[@muzamilahmed3127]

He's not talking only about AWS cost. There are other costs involved as well. You don't have to create another app/website to serve another 10M people. You also don't need to hire 1000 more employees to serve next 10M people. And if you only talk about cloud service, it cost grows linearly in most cases (e.g. if you're spending $10,000 for 1M people, for 10M people, the cost will be $100,000). But as I said earlier, this is only cloud cost. Other costs will not grow linearly. Let's take example of an EdTech startup vs Education SME.. If I want to teach 1000 students, I've to record the lecture once. I'll have to pay to the teacher only once (or some commission base for every sale). If I want to scale to 1M students, I don't have to record the lectures again (this cost will be reduced). I'll only have to pay for the cloud services (if I'm using any).. BUT If I want to teach 1000 students using offline physical method. For every 100 students, I've to hire 1 teacher. So, for 1000 students, I'll hire 10 teachers. Now If I want to grow to 1M students, I've to hire 10,000 teachers (which will cost a lot more). Also considering other factors like place rent, utility bills and other operational cost.

[@accountingdean5152]

You have provided useful information but please provide relevant sources while quoting facts especially about foreign market’s situation.

[@wideside.]

Pls bring more videos on this topic it's a request..

[@user-tm2cx6ly2e]

Such a great knowledge 👍 keep it up, bro

[@Zeno_334]

A honest blogger would inform people that any business is a start up, including a new shop or roadside stall. Again, any new business literally means a start up. It is not some esoteric business restricted to the highly educated, connected elite.

[@mujimax007]

You have done a great job explaining the fundamentals and the investor mind-set.

[@ibrahim.allahwala]

PITB, under plan 9, is doing some great work, but we, as Pakistanis, are still in the initial phase of a startup. We need to put in a lot more effort promoting the right startups.

[@hafizahtashamulhassan8658]

Excellent way to explain the problem and solution.

[@sajidchughti]

Consumerism and Production both must b in Balance where Production must b on top, So we will b able to enjoy Consumerism.

[@BasitAli-ct6mn]

very informative and insightful!

[@abid4ss]

Very nicely summed up.

[@Black-box1]

was SADApay succesful ???

[@coolpearl03]

Very well said muzzamil bhai 👏

[@BilalButt-fx1qk]

Well Explain Brother ❤

[@chursenation]

Gr8 analysis / thesis we need inputs and reality check to steer in right direction, with prays that it will be taken as a positive criticism

[@user-iq4fc1cz1f]

I'm x-Retailo employer and wanted to tell you that retailo in Riyad also has been closed

[@thewolfman8450]

After working closely with retailo and seeing many more startups in the ecosystem, the core problem is they arent ran as businesses for profit but rather increasing shareholder value. Which leads to a mindset that you can spend millions on experimental items that only generate profit at multi million dollar revenue values and you attempt to reach that point. Explosive growth and explosive crashes are common when business profit isnt the bottomline.

[@meerhumza10]

Muzammil Bhai your summary is exactly my thoughts for my small design business.

[@mujimax007]

I understand your analogy of growth just for the sake of growth in order to raise more capital and eventually sell out the business at even a higher value. But somewhere down the line someone has to take the brunt of the burnout or losses. I support growth at a certain level of profitability, even if the profit is just 1%. I do not support growth by making losses, instead grow healthy, meaning profitably. A time comes in a business when beyond a certain level of growth, growth is not necessary. Startups need to keep in mind the ROI and Volume of Profit. Beyond a certain level of growth, ROI may start declining while Volume of Profit may still be increasing. There are many other factors to be considered too, such as growth from a fear of a competitor growing who may phase you out and so on.

[@ammarnasir3997]

A very valuable insight with factual information presented to the concerned segment of people. In the the time when every person is rushing behind money and people are learning about these startups through sharktanks or other entertainment based programs such podcasts are very important to inform public about the bigger and real picture so that they can properly educate themselves .

[@mariamtanveer5104]

Excellent podcast sir.A good direction for students.

[@Zecos]

Hi can you make videos on how to start a startup? For teenager or people who have ideas but not the skills/resources to bring it to life? There are many videos on youtube but none that specifically talks about Pakistan. It would really help!

[@khateebjaved3490]

very well explained

[@Hazara26]

Looks like you researched and read the present and past history of start up and companies. So can you start anything to become successful?

[@mehrabkhan9187]

I am looking for app developer as co founder with me in new tech startup. Kindly drop comment if you want to connect

[@AhmadRaza-gc2uw]

Thank you for this master piece i learnt alot

[@salmanahmedkhan3979]

A very informative podcast

[@shunaidkhan9972]

Muzzamil... keep it up .. what an amazing podcast..

[@jetbllackwings]

been waiting for this episode

[@arsalancityy]

A start up, by Global standards, is a highly scale able business which doesn't need huge costs. Pakistan needs to rethink its governance model, it is highly unlikely that a start up can scale (it can launch but it wont work) with the current setup. Pakistan needs to restructure its governance structure. Whilst that structure worked in the past, it is now stuck in a debt trap. Until structural changes are implemented, it is unlikely that we will have startups

[@hassananwer9222]

Being a founding employee of million dollar cyber security. Startup technically does not help much in terms of economic growth but its the enablers of entrepreneurial mindse which leads to economic growth and stability.

[@quonxinquonyi8570]

Is Startup is just limited to business idea or is there technology transfer also takes place???….heard about a lot of hardware manufacturing startups in India Vietnam and Taiwan supported by intel,Qualcomm and nvidia….any such thing for pakistan??

[@asmarirfan307]

Great video ✨

[@mujimax007]

Limited consumer purchasing power and slow adoption of new technologies in certain segments have also been barriers, which is why so many startups left Pakistan.

[@ariddi8880]

1. Schools don't produce enough high-quality talent 2. Pakistan is behind in tech stacks, industry best practices 3. Not enough domestic consumer market due to cash-based economy. 4. Startups don't retain funds inside country, but stash it in Dubai, resulting in outward flow. Startups should retain cash inside country and reinvest by expanding business instead of buying plots. 5. Failed judicial system means lawless land where anyone can steal your product

[@monk.describe]

You said right about Startup thing on an economical level but we've seen many small start ups which are handled by a few people. they are earning healthy income and becoming a significant part of market's consumintion side. What would you say about that fact?

[@danishshakeel6140]

Better than my 30 mins business development lecture at university

[@candyman762]

Very well explained ❤

[@LighthouseDigitalPublishing]

Very well said

[@raaidmansoor2590]

Rightly said

[@hassanfaisal8505]

please make such a more videos. These vedios are very helpful.

[@baker_rcgn]

You are doing great for pakistan. I loved your serious analysis too much.

[@mehwishsarwar-l1h]

I really like your analysis and it is quite close to the reality however I do feel slightly cheated that I ( or we) who were thinking this all along were convinced otherwise by this narrative and you were helping them very strongly to build this narrative that startups will change the face of Pakistan. Do you feel that at some point were you convinced as well? ( Not just last mile businesses but overall)

[@Caddy804]

Part of the Solution is incubators should digitize local, provincial and Federal government services. Just an example if Election Commission and FBR are integrated for asset declarations why incubators are not doing this. Similarly NADRA if integrated across the board with govt services like Ehsas program and Baynazir income support fund same services integrated with cellular service, healthcare services this will save so much money for Pakistan that it will eliminate corruption from Pakistan. Digitize govt offices which will force people to digitize the economy and improve economic integration for people of Pakistan to consume digital infrastructure and ecosystem of apps

[@snkumarkumar1859]

Superficial and copied start ups usually fail because these are not created to solve a problem. Start ups which provide solution to problem or make processes efficient or more likely to succeed.

[@muhammadahmed1690]

Should’ve mentioned Transparent Hands that emerged from Plan 9 and is still up and running - very successful

[@AbdulRehman-qn4fj]

My theory is that if you build a hierarchy of needs.what is business,business is understanding the problem of human and solving them and if you create the hierarchy of problems of human needs you can see the opportunities.We are the level of physicological state whereas USA is on self-actualisation.

[@abdullahbinwaheed7443]

Amazing! Amazing! Video... What a good analysis and a sensible yet simple explanation. Thank you for making this video. ***if you are looking the video watch it completely if you have time and completed your important task such as praying Namaz❤***

[@FaseehLall]

The last lines were harsh but we have to think about them, Thanks for your opinions.

[@lifehacks3277]

sir apne editor sa khahein k wo video mein ior achi achi animation add krein ta k log ior zada asani sa apki baat samj sakein,ior agr aap esa kr lete hein too apko es effort ka result bhi nazar ay ga

[@danishshakeel6140]

Such a talent

[@asghar3774]

wonderful video. much needed content. please make such kind of video ahead

[@awaisshab]

Thanks

[@unknownyt5560]

Well done 👍✅

[@user-fd5ev6ll9x]

Loved it 👍

[@mubashirahmad171]

Excellent explanation

[@why41marketing]

Muzammil jani, aap koi mind reader type admi lagte ho.... These are the things I talk to myself and some sensible people as well. You are exactly saying the right thing. Keep it up bro.... I have one service based idea, if someone wants to invest, please let me know. Only IT exports can be next big thing, because India tu apne startup echo-system me busy hota nazar araha he... This is golden opportunity for Pakistan to export IT, lekin ye fact he k real business marketing k logon ko hire kerna pare ga... sirf technical hone se kaam nahi chale ga.... I can talk on this topic for hours like Muzammil. Khuda k waste saare log samjho k Muzammil bhaee kia keh rahe hain. Buhat ala Bhaee cha gaye ho!

[@user-bg7if5wn1g]

I think your analysis is accurate because I have'nt seen any other analysis!😂😂😂

[@aikaampakistani5713]

always informative

[@yasirkhalid01]

Establishing backend in Pakistan and frontend of company abroad.... That's the fix. IT services export karo You need an account management, customer facing people abroad... They feed back to the backend what needs to be built. Product manager, marketing, sales bahar, CTO aur uska dept Pakistan mein Kya khayal hai?

[@AmirKhanlounge]

To my best of knowledge the key factor in failures of startups in Pakistan is timing like we need to educate the masses to grasps the full potential I’m sure the startups you’re discussing in video quarter of the nation don’t even heard their names and beside this internet penetration rate is lower than the global economies

[@LighthouseDigitalPublishing]

This year's trade deficit is usd 24 billion dollars ending june 30, 2o24

[@reviewdtime]

many people believe all economies grow and survive on number of transactions and their volumes ... on the other hand whatever reduces the number of transactions and their volume the growth and survival will become respectively difficult.

[@user-ku2qx2tc9z]

sir please one podcast for students future education fields

[@Health-Blitz]

Even if our people make startups, the Army will take all the money and shares so it will be all for nothing. We will face huge disappointment if we even try. So no point trying

[@muzamilahmed3127]

Hahaha. Airlift, Swvl, Dastageer, Patari are all taken by Army.. LOL Kuch soch kr bola karo Army is doing their own business. They have DHA, Fauji, Askari bank etc which is making a lot of money for them. They don't need startups.

[@Health-Blitz]

@@muzamilahmed3127 You don't know. Secretly the Army Forces the Startup Founder to give them Shares to their Company Registered in Cayman Islands or Dubai or Virgin Islands, or Singapore. You are very innocent

[@Health-Blitz]

@@muzamilahmed3127 Generals make the Founders give Shares to Genrals Family Members You must be from a Fauji Family which is why you are trying to cover this up

[@muzamilahmed3127]

@@Health-Blitz I'm not from a Fauji Family.. In fact I've done startup, incubated at NIC Islamabad, got top 10 in Momentum Tech conference from all over Pakistan, got top 25 in Startup cup pakistan. Raised investment for my startup. Did Breakeven. Neither I, any of my seniors, batch-mates nor any of juniors were forced by any Army Officer.. I don't know why you do this propaganda.. If you know any such startup, kindly share the proofs.

[@devabdee]

Great Analysis