Power (1): Our Secret Failure...

Join us as we sit down with Nothing CEO, Carl Pei, as we talk about our first failed product, Power (1).
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[@800dbcloud]

you guys should remake the power (1) and fix all the issues with it and call it the power (1.5), that'd be really cool

[@oskarfriis6863]

It has some really cool features, although i think that the purpose/use case of the product should be more clear, so maybe it could just be a power bank with fast charging and wireless decharging. Or just a cable splitter, but the design is definetly very cool, although there is also a fine line to walk because the apple powerbank is similar.

[@sirosakurayari]

100% agree

[@ravi_s]

Realistically revisiting a scrapped project would seem more expensive than it was back then, but I too share the same sentiment

[@GhostofYouZ]

Lame name u give just add .5 lol

[@kabilan.s4880]

Don't remake just use strong cover from dropping damag

[@adrianchren4832]

Admit failure and express that to public is something, that make difference. You are special company in the world. Big up for this

[@Solarstarz1102]

But at the end it's nothing

[@Twentizz]

bro keep your mouth sweet and laughable 😮

[@full---movie]

I don't hear him saying anything bad about the Nothing Phone 2, and it has a ton of glaring issues.

[@leemoika7376]

Dude it's called marketing.

[@tahsin28]

Opposite to A's type c situation. A's products are the best but i don own any due to their arrogance n common-ness.

[@cgma9]

For a moment I thought that was a foldable nothing phone, but still the power bank idea looks great should give a thought in coming years.

[@obitwokenobi44]

same

[@Zzyberr]

Ik

[@prabalchowdhury7519]

sooo truee... that button looked so much like a camera

[@yourlocalidiot69420]

A foldable Nothing Phone would be really cool.

[@T3rf3x]

Wireless Charging can be seriously challenging to engineer. Apple and BMW have struggled here as well. Remember AirPower? Kudos to Carl and the team for giving it a go.

[@niralvassantilal5623]

BMW? Never heard of them doing wireless charging?

[@LevenZ69]

@@niralvassantilal5623 google?

[@brahmoone]

I have wireless charging in my Toyota and sort of useless and too slow

[@LevenZ69]

@@brahmoone bruh hes not talking about their cars, google wireless charger struggle

[@BLANKBLUEBLOODBOOK]

@@niralvassantilal5623 Wireless charger in their cars had some issues.

[@ChigzTech]

Admitting failure and keeping standards high, is what makes the Nothing brand special. Keep this up. Thanks for sharing this video.

[@mikes41720]

That analogy with driving in the car with the wrong GPS location and the sunk cost fallacy was really good. Carl is so grounded. I hope to get a NOTHING product someday.

[@james00783]

I think that analogy sucked. The more fitting analogy with the same scenario in mind would be : You want to go to your destination, you realize you have gone the wrong way. Would you go home or go to your destination trying to find the correct way? His decision was right but the analogy was still wrong.

[@bubblodetechmore5512]

@@james00783 there's no going home for a business - that'd be closing the company.

[@adilzoz9638]

Hey guys, During the times the Phone 2 came out, my feed was bombarded with it, but... I thought nothing of 'Nothing'. My phone usage history was all about flipping through iPhones and Samsungs and iPhones and Samsungs, so.... venturing into anything else but those, such as, 'Nothing' seemed like... well, nothing much. But man, was I wrong! The more I dove deep into the 'Nothing' universe, the more I felt like I was truly discovering... EVERYTHING. Got my hands on the Phone 2 and it felt like I had unlocked a secret realm. I love every aspects of it, no matter what others say- the quality, the experience, the looks, the 'everything'. Now, it's been a month, or even more(?) but every day feels like just the first day - as if I'm unwrapping a gift from the universe, as if I'm a little boy with a new car toy, as if I'm finally 'something' in this world of nothingness. So, here's to 'Nothing' - I've got nothing but love for you. Looking forward to saving up just enough, for more of Nothing products.📱 xoxo

[@String-ni2se]

What a poet.

[@senthamizhselvantamizh]

Carl on his way to overtake MKBHD & MWB

[@nathanhollow0]

That's way too ambitious lol

[@rionvalet]

​@@nathanhollow0 you'll never know after 5 years or in a decade. Maybe Nothing will be as level as the iPhone & Samsung soon.

[@rionvalet]

​@@nathanhollow0 you'll never know after 5 years or in a decade. Maybe Nothing will be as level as the iPhone & Samsung soon.

[@GabeBeyruti]

I have to say, you are right about admitting to failure and learning from your mistakes, on the other hand I would actually like to see that product out in the market. I do think people are in need of chargers all the time. Yeah it was hard at first to make it but you guys are on your second phone and second pair of headphones, oh and to mention your second company CMF with those amazing products as well. I think you guys can revist this and think deeply about it. Nothing team please keep up the amazing innovative work you guys do. Love the products.

[@BakaTheSussy]

I feel like this could be released under CMF

[@jmacku35]

I feel what he means about following goals and giving up. I remember the very experience that thought me that and I remember it just being a mind expanding moment that left to an idea that surpassed words

[@PalePaw-dr8cg]

Thank you for sharing the life step. This is a life lesson I have learned from you. PS. For sure, would love to hear about his personal life!

[@jefferrrson1x]

Thanks for continuing these videos my dude. Love it. Gonna get yall product sometime !

[@yadhier4188]

this is why nothing is one of my favorite brands rn, the transparency in both your videos and products make them so unique. never have I felt more included in a conversation we don't get to hear or even see often

[@viktorcapulet6708]

I appreciate how much he values the quality of his products. I love my Phone 2 the camera leaves a lot to be desired, but it's a solid phone. I just hope they keep these standards as they grow into a bigger company.

[@amansavant707]

Love nothing for genuinely looking back and thinking are we really adding value to this space

[@vuyisekga7015]

This is Beautiful as a Procurement student, I really learn quite in depth from you guys thank you for the insight and inspiration.

[@RobotSeaMonkey]

i really like the idea behind the Power(1), pls make it work in the near future🙏

[@Purson17]

Love the idea and looks of this charger, and im glad you wanted it to be perfect thus you didn't released it. It shows that the company cares about the consuments and don't want to make non-durable products. I've never seen this kind of videos in any other tech company, i think they are making some kind of bond with your clients and make them aware what is going on behind the scenes. Big thumb up from me.

[@thatskyphilosopher1936]

Wow. Carl Pei is such a chill and cool CEO. That power bank looks awesome too. We would love to see it come to fruition and get released for public consumption in the future.

[@binayakraut]

Beautiful video, eagerly waiting for the Phone 3!

[@topdop]

Thanks for sharing these insides. The issue with durability and transparent glue also affects my ear(1). After a good year, the housings have fallen apart from both sides. Still working, but broken. Would be interesting if this was a known problem at the time for all products…?

[@codewithhashir1206]

Yes, The same happened for both of my ear buds (ear 1). Didn't get cover for this on warranty as they said it is physical damage. Later I glued it with superGlue. I used a thin nail to apply glue on both ends. Luckily it didn't burn any internals and is working well.

[@luwks]

i think if you guys went at it again in 2023 it could be a bigger success than you think. me personally i would definitely buy it!

[@GhostofYouZ]

2023 is almost end lol

[@rf-bd6jy]

Did you watch the vid? The demand had nothing to do with the decision to axe it, it’s just not possible to make it

[@shashanksam]

​@@rf-bd6jyexactly, they clearly stated the technical limitations, we are still far from it

[@atarashii7053]

me too

[@saggyai7670]

the kirlia pokemon card was a nice touch 6:08 would be kinda cool to see more pokemon cards in the future videos in the background haha

[@isakoolsson]

I would definitely love to see a more in-depth video (documentary style) about Carl's personal life.

[@thekkaolli]

Man I would buy this is a absolute heartbeat, I have to admit I have too much invested in the apple ecosystem so I sadly can't move away from the apple ecosystem, but I have always followed your guys work for reference and inspiration, you guys are killing it. This is a definately product I am willing to change just to support you guys! Looks phenomenal!

[@dhruv0503]

I like how they are really transparent, just like their product's designs👍

[@prajwalchandak]

Wow .. really nice video and got to learn the behind the scene of product building. Would really loved to see this product in market. Its really unique in design. For case cover why can't you go with shock absorbing transparent silicon.

[@uberchurch8335]

This sounds amazing I would love to see a rerelease of the power(1)

[@trdartz]

Love how you guys aren't just making transparent products but also being transparent about your design thinking and showing us the processes behind such unique finished products.

[@KabirAdvani]

Would love to see them restart work on the Power (1). That looked amazing. Would buy it for sure.

[@happiekidonetwo2529]

I have alot of respect for the decision you make to see the company through... Nothing or everything

[@ajmrs]

Wow. I will NEVER forget this analogy and will really use it in my life. Wise words there.

[@isavv_]

I don't mind if it cracks when dropped as I will not carry it with me.. For the thermals issue I also wouldn't mind of an active fan as well! That's a great and beautiful product I would gladly buy to have on my desk!

[@ethanpan7163]

Wow, that's really something. I'm a uni. student rn and after watching this I really feels that staring a company and do things I want to do is not that far from normal ppl like us, even though I understand that you actually need experience before doing that just like Carl came from one plus. This video actually taught me a lesson on which direction I should move on. There's an old saying that you can learn more from a failure than a story of success cz people have different way of success but it's likely to make the same mistakes. Thanks a lot and looking for more content like this.

[@CosmicBratwurst]

I absolutely love your products! I really hope you succeed with all your endeavors!

[@GenZBro]

Carl IS just so chill person. Even though hes a CEO but he feels like just another youtuber SO FRIENDLY

[@beepboop4846]

I think the power (1) is a great idea that should be revisited in a year or two with a little less focus on the availability of simultaneous charging outputs, and more on the side of cooling. It really looks like it's nearly at that 90% mark, the last 10% looking like tech around power delivery efficiency needing to catch up to the vision. I'm sure there's a lot of other technical issues let alone the logic, but maybe modularizing it might be a good idea so that end users can decide what and how many options they have, it would definitely mean making the form factor line up a bit more with how things are looking on the market right now in terms of power banks, but in turn it might make it easier to develop a cooling solution that wouldn't break the design language.

[@klgadgettv]

Please just make this and I'll buy one, love you guys for being so genuine!

[@user-ei8op2jp4n]

I would love to see that product! I hope they revisit it one day

[@hankdu]

I appreciate the videos. Subbed.

[@vineethk1365]

Big fan of Carl pei 🎉❤

[@Dogs_friend]

Yes you won an I phone 15 pro not nothing

[@vineethk1365]

​@@Dogs_friendoops , I already have nothing😅

[@amir.rodz3]

This is one of the best Co./Tech Channels out there. Love the team, the vision of Carl and how everyone is just transparent about the journey… hey! I would probably buy it as a decor/prompt… Use it as a power bank, too, lol.

[@brendendas]

Love the fact that Carl spoke about presentation nervousness. Happens to the best of us.

[@alanjohnson450]

Oh wow! Ive really wanted a product like this but was unable to find one that could wireless charge, fast charge via a wall plug and was a portable powerbank. This video was pretty insiteful on the difficult of designing this product but please still make it!

[@nrahman975]

Maybe a alternate design language/child design language for all the of utility items (Power (1), charger, cables) from nothing would allow for flexibility for material choices for durability.

[@Rsonny]

that's cmf

[@DrKoneko]

I would totally buy a new version of this. I don't have the money to buy a phone or headphones but I could probably afford this and I really do wanna support you guys. Also, Charging with an AC power cord is genius. That's something I've never seen before but would love to have.

[@SixFingeredAmish]

This would've been more expensive than the headphones for sure.

[@rf-bd6jy]

How is that genius? Usb c only is the only way

[@aussiekai]

The honesty behind this company is just insane, I love it

[@drm42]

Haha I loved the "no ragrets, not even a single letter" reference 😁

[@GFourGadget]

It's just like Apple's AirPower, but has an even cooler design and more features. Just like AirPower, it failed even before it was released. Nice insight thou!

[@garylai1843]

Pretty cool

[@gastontwo]

Apple copycat 💀

[@roddymerritt]

I'd definitely be interested in a portable charger either Nothing or CMF

[@bits2646]

Love the insight !!

[@diegodtl9674]

Loved this video

[@aniketmahajan7663]

"Drop us a sub my job depends on it" was really funny. I think you're doing a wonderful job bringing these creative ideas with Carl. The videos and concepts are really thoughtful and it's visible that Carl enjoys them too. Also, subscribed!

[@isakoolsson]

Seems like a wireless charger

[@dannywinget]

I love the discussions of failure and the admittance of arrogance. Acknowledging this made me respect nothing even more.

[@sharvay]

now that you guys have the resources you can relaunch it after solving the issues, and including Qi2 wireless charging with magnets for the Phone 3, Ear 3 and it'll all look and work together beautifully

[@dula1020]

Really love to work in a company like this , if I ever got a chance

[@niveZz-]

same they seem to have a vision

[@Theguywithspectacles]

I can't get over the fact on how Perfect and precious the Ear 2 looks... It looks more like jewellery and sci-fy technology mixed, the precision cuttings and there is NO visible flaw, and no compromise has been done to the design, It's like the Steve Job's dad's Mindset of not attaching a Ply wood on the back of an expensive furniture made out of premium wood(I read about this from a Book named "Steve Jobs, The Man Who Thought Different"

[@kichuu1519]

Yes and not everyone gets how beautiful this device is.

[@goodgamecritic]

Salute with the creativity and innovations, the world needs guys like you!

[@ashiamamir]

that one looks beautiful! please make one!

[@joyangeles5137]

We learn, we grow, we have ambition. No regrets just learning from the feedbacks from the customer kudos to our handsom CEO Carl Pei👍🏻

[@sanjay8948]

I AM 16yrs OLD AND I'M FROM SOUTH INDIA AND I ABSOLUTLY LOVE AND SUPPORT YOUR PRODUCT . I HEARD THAT NONE OF OUR SOUTH INDIAN KZbinRS RECIEVED A UNIT FOR REVIEW WHY? 😕

[@AmitKumar-tc3nx]

Southern makes them they are not indian, Carl may also think

[@yuranival]

silicone dots in a Nothing typeface style along the edges of that Power (1) case should get you past most if not all drop tests, 'cause vertices and edges is where all things fall onto. If I were on the R&D/Product Design team, I'd totally try to work with this idea and save the beautiful Power (1) design. Also the only tech brand I'm subbed to on KZbin. I might be interested in various brands and their releases, but I don't give 2 shits about their brand channels, for all they do is advertise. You, guys, are doing an important job of showing behind the scenes, discussing important topics, inspiring through your own successes and (what's more important) failures, bridging the gap between Nothing the brand and its users by taking this appealing down-to-earth approach. Creativity+Honesty is the key. Thank you.

[@mysol2224]

@nothing I would definitely buy something like this if you guys ever decide to re make it again, this is an awesome idea, love every part of it.

[@Cyper_king13]

I want to say nothing phone 2 is bad

[@vineethk1365]

I'm also using phone 2, I have noticed many glitches while opening photos, Camera optimisation also have to be improved

[@user-fn4yc7sf1w]

Exactly 💯

[@robotsenergy]

Ah I was about to purchase one but couldn't take that risk until now. Is it worth it? Just a normal phone user

[@MutantBikers]

Glyf interface should be removed or one version should be without it.

[@user-mc9sl1sc3b]

If you don't like, you can get lost

[@Derekuuda]

I love these videos and this channel. Just give me a 24 hour stream of Carl working at his desk. 😆! But seriously keep the videos coming faster.

[@cjjb]

The part about the college presentation was great.

[@SpectrGamingg]

please bring this back!!!

[@limo1795]

With some tweaking it can come back, like adding fans (or just 1), to fix the overheating issues and adding rubber on the corners for fall protection, and that would fix the 2 main problems

[@dpalma9]

As always, awesome video. I love all the feedback you always make and all the stuff you show aswell. And for the Power (1), I understand Carl but... This thing has to happen. Maybe not a 3in1 device because all the things he said but a 2in1 with wired and wirresless charger with the Nothing design? YES, PLEASE!

[@successfulsamuel1]

Please we need this power 1 😫

[@crazyhawaiian40]

Yes that is the coolest looking charger I have ever seen. I would love one of these!! You guys should definately sell the first version as the Power 1 Paperweight!

[@Xchanofficial]

this guy Carl is so vocal on everything. this is what consumers need from a CEO who runs the company. He is a good speaker and a good listener too

[@youngflamemp3]

My love for this company just grows with these videos man

[@bbzango]

I like how humble the CEO of Nothing is. He talks sensibly and nicely always 😊

[@heliumsouls]

aesthetic side note - would be cool if that black bit was thinner in the middle of power 1, or even a LED.

[@vishwanathsharma73]

3:55 that was great line. That's why I appreciate you Carl pei

[@cars1dA]

Thank you for sharing this, the company looks so transparent to the customers ! I'm waiting for nothing phone 3 with IP68 and better pwm display.

[@mamarkg]

You should try to look into how powerbanks for hiking/outdoor activites are made (since it can handle extreme temperatures and weather)

[@ArmandoHurtado]

That was great, thanks for sharing! I can understand why many comments say they'd buy it regardless the performance issues; we should let it go, I 'm pretty sure they're working on bigger and better devices.

[@ghaithtaher8699]

I have nothing of nothing but i love u guys, keep on 💪🏼

[@megaziah]

I purchased the phone 2 the other day. I’m watching my doorstep everyday for it to arrive.

[@faridnurihsan7690]

Tgis video of th Nothing CEO is nothing but motivational video. Damn, you guys are dope!!!

[@chie88]

Carl procrastinating then blanking out on a presentation is so relatable on so many levels...

[@zaidfarooq03]

We need a sneak peek on what's cooking. Might be too early to say anything about phone 3. But definitely you could have something cooking about nothing OS. Need more of that beautiful os

[@i_am_lvcky]

Love the Nothing design aesthetic 🎉 and journey

[@likeifear2989]

please reconsider pruducing the power one, Im a big fun of Carl's Nothing products so I would like to see him diversify and conquer the tech industry. Impressed by the company designs and size of the power 1

[@richard25473]

Quick tip for 0:04 - secondary click desktop -> use stacks

[@mzmtb]

Maybe adding a rubber protection at the corners might help and keeping the transparent esthetic.

[@reduchimaki]

I thought this was a folding phone at first, but hope yall make one tho ✨✨yall r a great team and company frr 🙌🙌

[@imparkerburton]

Remake Power (1) !!

[@martu33127]

Gosh I'd love to buy this power bank! I was really looking for something exactly like this

[@flying0dragon769]

I would like to see this released

[@AVNGwebdev]

It is refreshing to see a company embracing failure. Thank you for the content

[@Realekjotsingh]

WE NEED THIS

[@rishabhisar]

I hope you still decide to take it to production at some point! It seems like a cool product to have

[@HEYPictures-legacy]

We need this refined!!!

[@JoBoy78]

It looks like a charging hub combined with a power bank. Having it on the desk plugged in as a hub to charge all your devices. Unplug it and you have a portable power bank. Understandable that it's not perfect to be released, having thermal and durability issues, but definitely a great product.

[@bryanm.6845]

I love videos like these. I really get to know more about the awesome tech they're doing coincided with their vision. Being transparent-- both the products and the company itself, I see. More power (pun intended) for Nothing! 🤟✨

[@harishhari0831]

Seeing this video on Nothing phone 2...carl, really you're cool