problems i have with current rookie kpop groups

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Outro Song: Cat Waltz by MCND
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Name: Juice
Pronouns: He/Him
Ult of ults: MCND
Ults: Weki Meki, Kang Daniel, ITZY,
Semi Ults: ONF, Ladies' Code, Lucy, Hyolyn, IVE, (G)I-DLE, The Boyz, Twice, Loona, WJSN, NCT 127/Dream/U/WayV, Ateez, Billlie,
Regular stan: CIX, Blackpink, Red Velvet, ONEUS, Seventeen, Verivery, Cravity, Momoland, Astro, DKZ, Jo Yuri
Casual Stan: Sistar, iKON, Purple Kiss, Pentagon, Stray Kids, Chungha, P1Harmony, Lesserafim, Kep1er
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#kpop
00:00 Intro
01:00 Kep1er
03:10 Billlie
04:52 NMIXX
06:33 Tempest
07:31 IVE
08:41 Purple Kiss
09:26 Lesserafim
10:33 Outro

[@PlanetMinjae]

MCND MOOD OUT NOW kzbin.info/www/bejne/rITTnJmreJmHiZI

[@D04444]

While yes, prior to IVE’s debut Starship was already a known company- I don’t think they had a very big budget like the big4 do. They have MonstaX and Cosmic Girls, two mostly successful groups, but nothing „out of the ordinary“ successful like their Ex Company-Seniors SISTAR if you know what I mean. (Also Cravity but they’re still rookies) I feel like Starship wanted to play it on the safe side with IVE‘s debut, Yes they had two prior known members, but that doesn’t promise lasting success, and producing mini albums is expensive. After their company saw what a smash hit ELEVEN was, they might’ve wanted to test the waters with another single album to see if it would be successful too- because maybe ELEVEN could have just been a „one-hit-wonder“ (it wasn’t) But LOVE DIVE is still charting high after months of release (it was literally top 3 on Inkigayo like last week or something🤣) With that being said I understand why Starship was doing that- I don’t think it was out of laziness, now that they know of the lasting popularity that IVE has, and how much income they have brought their company i’m 90% sure their next official comeback will be a mini Album after seeing the Success of their 2 previous Releases. It would be very odd if it wasn’t

[@D04444]

Sorry if any grammar errors it’s 2 am And I’m German

[@cabbagejuice]

For ive i think starship is going the giving them a small amount of high quality songs to make sure ppl check out all of songs then get super curious for their first mini. rather than debuting with a mini where most ppl only listen to the title track. Im pretty sure its a marketing strategy to tease their music rather than lack of budget. Like holding back for a while just makes ppl go crazy when you finally release more songs. Being mysterious and reserved is a tactic thats been used quite a lot in kpop, it used to be idols told to have that image and now its transitioned into the amount of music. I hope that makes sense?? Its what bp, aespa, itzy and other groups do in their first year nowadays

[@lerikacosta3167]

Luckily all of their songs are good. If starshit announces another single album next cb im going to rip all my hair out,

[@cabbagejuice]

@@lerikacosta3167 but thats exactly what theyre banking on! they want ppl to rip out their hair waiting for more music for them, it creates tension with their fans that makes them more and more invested in the group. and once they finally announce a mini album people will be sooo excited that sales will increase exponentially. the gp will also be way more interested in tuning into the bsides if ive builds up their reputation first. so im pretty sure they will have a mini album for next comeback

[@notrealanymoretbh]

@@cabbagejuice you’re so smart!

[@lerikacosta3167]

@@cabbagejuice it's working

[@cabbagejuice]

@@lerikacosta3167 lollll 😂 im so sorry

[@Jenslick]

I just don’t know why companies feel the need to give a successful group a concept change. Like, if the group started to fall off, if the concept started to get stale, then fine, I can see it. BUT Billlie just got the most attention they’ve ever gotten. Don’t pull a Weeekly please…

[@yejiwannaweeb]

Yes but the industry is VERY competitive. Going viral like Billlie doesn't happen to everyone and behind a kpop group there is a company who wants or needs money. Companies don't create group for fun or for their passion in music and even if it's the case, ultimately they will have to make decisions for money. Some companies can go bankrupt because of the lack of popularity of their group and some idols don't even get paid because the company is or is getting poor. So, many groups and/or their companies become desperate and pull sometimes a Weeekly (I don't know for the case of Weeekly what actually happened though).

[@mmmtastyalidzie2435]

@@yejiwannaweeb weeekly was doing good then they did a full 360 from their youthful school kind of concept to a 100% girl crush…

[@eugenesarv]

Oh my god yasss Weeekly really dissapointed me with their drastic concept change- I mean I loved ven para but coming from weeekly ahh eh?!!? They were doing well with the cute concept...WHY DID THEY CHANGE IT

[@ainultasneem7536]

@@yejiwannaweeb I don't think you quite understood OP. Billlie atm has found their footing with their quirky concept and their virality is also a major plus. To change their concept just when they're starting to be reknowned for their image would be detrimental to their popularity and success. OP brought up Weeekly because they were well-known for their youthful peppy concept and have gone viral over After School, only to suddenly switch to girl crush and lose all the traction they received from fans and casual listeners that tuned in for their upbeat concept. It's one thing to test the waters if you're still unknown but it's another thing to essentially break your established image right after building it

[@yejiwannaweeb]

@@ainultasneem7536 I fully understand what you and OP mean. My point is sometimes, despite the success of their unique sound, companies need or want money fast so they go back to a "safe" mainstream concept instead of their previous original ones. I'm just giving a possible reason behind those crazy decisions.

[@evelynlilly2270]

My idea with IVE is that Starship is trying to Blackpink them. Releasing so little music that people eat it up everytime they do and making them seem like an ultra exclusive group by doing so

[@jfkwkfk8867]

I hope not :X

[@evelynlilly2270]

@@jfkwkfk8867 me too :( Just my suspicion unfortunately. Really hoping for a mini album for their next cb

[@sneha0094]

Exactly what I was thinking 🤔

[@hibimtb]

It’s a marketing strategy which isn’t owned by blackpink and yg but yes Ive does give off that vibe…although it’s best not to assume

[@SleepingLittleHedgehog]

@@hibimtb true but people use bp as example because they're group well-known to have only have a few song despite already debuting for 6 years

[@tomoonlight7517]

i feel like billlie has always been doing more "intense" covers, even in in pre-debut era. I honestly hope your predictions about them are wrong because they're a really refreshing group and their "theatric" concepts suit them really well.

[@nadiialenko2088]

imo their concept is just everything.. it also kinda has a melanie martinez vibe to it if that makes any sense haha, hopefully they don't change it because there hasn't been anything like this in kpop, and i hope they grow big

[@hattie5203]

in a video with Kiu, the hair stylist, tsuki did say they were going to try something new for their next comeback so... I really hope they don't pull a weeekly

[@nadiialenko2088]

@@hattie5203 oh no :(

[@jpegstockimage4232]

@@hattie5203 oh god

[@edvaedan9161]

@@hattie5203 I sure hope not. I see them as more of an Fx type group that stays out of the mainstream concepts.

[@yoonjungie]

fearless is already very difficult to sing live. the song is in a low vocal range and low notes are actually harder to sing while dancing than high notes. you breathe heavily while you're dancing so forcing your vocals higher helps. what makes it worse is that lesserafim members' vocal ranges are much higher than the song so they have to strain to sing lower in their live stages. adding higher notes might actually help a bit? idk. and in response to 9:43, yunjin is a vocal powerhouse, chaewon was one of the best vocalists in izone (her voice is SO pretty), and the other members are good as well. they really deserve a song that shows off their vocals rather than one that forces them to sing in an uncomfortable range while still managing to sound unimpressive.

[@NatWarrior1]

Not only that but I'm pretty sure most of the members are sopranos aren't they? I'm not really a big vocal person but from what I can tell the range the song is in is actually pretty low...

[@jihyosmicrophone638]

True, chaewon's vocals was better than that

[@safasathar1019]

Yunjin is opera singer, she is allrounder. Le sserafim's debut was bop, their title track was so nice, its still charting well. Also their bsides are one of the best in 4th gen

[@youknowme8086]

@@safasathar1019 Yujin isn't an opera singer she SANG and opera song and there is a difference. (She is an amazing vocalist tho)

[@safasathar1019]

@@youknowme8086 she trained in opera, so what does that mean??

[@yeaboi564]

I usually don't vibe with rap verses forced in songs but Kep1er pretty much has to. Hikaru is an actual rapper. Not like most of the groups where weak vocalists are made to rap.

[@yejiwannaweeb]

I feel bad for Hilaru, especially this comeback where her rap and overall talent seem kinda wasted (no hate to the group). The girl doesn't look like she's enjoying the comeback. I may be the one who misunderstand but I felt more energy from her during Queendom 2, especially during the units dance competition.

[@frankieramsay6040]

@@yejiwannaweeb its probably just because she suits and enjoys more intense or girlcrushy concepts on stage

[@yejiwannaweeb]

@@frankieramsay6040 Their group is so diverse and not every member fits Up concept so I wouldn't be surprised if she isn't the only one feeling that way.

[@ainultasneem7536]

I agree but Juice has got a point, it would've been a step up if the producers could actually incorporate the rap sections into the song instead of ostracizing it and making it have a vastly different vibe from the original song

[@myrtleantioquia5838]

Agree with this. Wadada and Up raps actually sound organic because there's more than just that one token rap verse. Unlike a lot of kpop GG songs where it's obvious they had to insert one rap verse to meet the quota.

[@nyle8570]

Ive's debut year look like Blackpink's, 4 songs with 3/4 months between them and high succes. I think that Starship is trying to make a rookie monster more succesfull than any others and than dropping bombs after bombs with big releases.

[@vvll8980]

Yea mabye

[@bubblybubbles09]

Here's to hoping they dont actually go the black pink route

[@MarcelloACG]

@@bubblybubbles09 hope they don't do one comeback per year in the future XD

[@bubblybubbles09]

@@MarcelloACG hope the dont do 2 years in between comebacks, lol.

[@goodietwoshoes7238]

@@bubblybubbles09 i doubt they will, starship is doing it for marketing purposes they won't risk losing traction. at most they'll give "enough" for the fans and gp. as for yg... idk what's up with not giving bp comebacks honestly. would've understood if it was at least one cb per year. does yg wanna give them priority for individual promo? like to set as a base when they eventually transition as soloists? is this what the members want? so many questions for them tbh.

[@lol-vl3im]

for lesserafim’s case. I kind of agree on the high notes added when it comes to blue flame and a little but on sour grapes at the final chorus. But for fearless and the great mermaid? it won’t fit with the song itself as the vocals and instrumentals kind of stagnates even for the final choruses.

[@r.o.n.8915]

Blue flame actually has a few ad libs here and there, hard to hear in the studio version tho

[@Chaerishluvchae]

One thing I wish would change for newer groups/4th Gen in general is just, easing up on the choreography 😬 these are young idols and the difficult/non-stop moving dances can be so much on their bodies. It’s always cool to see a new innovative move, but let’s not have the whole song go crazy 😅 I also want to see them be more free when performing on stage and mixing things up sometimes 🤷🏻‍♀️

[@dowdydiva]

ITA - there's no room for them to groove or show individual personality. And only the most fit fans can copy the choreo.

[@BELIEVER78989]

4th generation of kpop is basically dance competition

[@honeybeemoo]

This is literally one of the reasons I haven't been able to be a fan of any 4th gen group(I mean, I'm not a k-popper anyway), even Purple Kiss. The girls have so much individuality when they cover less 'intense' songs and just chill(E.g- Their 'Adore U' cover), but I need to see that individuality in their own music. More precisely, in their title tracks. It feels like they haven't found that balance between doing the '4th gen thing' and showing their natural talent in all aspects. They do have some excellent B-sides though, 'Skip Skip', 'Hello', CWTA, 'Cursor' etc, just to name some of my favourites

[@z.6480]

Yeah, the choreographies are cool and all but I've noticed alot of repeated moves and it's hard to focus on the members since everyone's doing crazy moves but we don't get to see their vocals most of the time. In earlier 4th gen it wasn't bad or anything, I enjoyed their choreographies but as more time passed it became harder and harder, comparing to 3rd gen there's a huge difference.

[@pniccia3211]

Some 4th gen is mostly about dance and performance I get it but then the quality of the songs and the vocals ain't it. quality of the music > dance They are called singers after All This is just my opinion.

[@enhaworld]

tbh i enjoy the simplicity of le sserafim’s fearless and the fact that it’s so simplistic yet addictive isn’t bad at all and as for ive starship is probably just trying to draw us in as a marketing strategy

[@erajehyun]

Hear me out. I just want to rant. For me, I don't really have a problem on concept change especially if the group can pull it off. Being a kpop fan since 2nd gen era, I saw lots of group have different concept on their each comeback like SNSD, Kara, T-ara, 4minute, etc. I think the biggest problem here are the 3rd and 4th gen fans being accustomed of their idols sticking in one concept. I hope these 3rd and 4th gen fans will be more open minded because it is really good to see different concepts of the artists and be more experimental on their craft.

[@kunikuzushis]

As a 2nd gen stan myself, I agree. It was fun seeing them switch concepts often and pull it off to varying degrees.

[@jj4754]

Samee I’m an snsd fan and they never kept one concept but that was the fun part about it. Never knowing what they’re going to do next instead of it always being predictable

[@perry6503]

i dont think people have a problem with concept changes in general, but when a group has a concept that they really like that is unique i would understand why they wouldnt want the group to suddenly start making generic music

[@bubblybubbles09]

Its not really the changing of concepts, its more "here's a unique concept, we're changing it to girl crush because thats what everyone is doing 🙂" that's infuriating, but if its like red velvet concept changes then personally im all in

[@andreahl3494]

I followed SNSD too and there really was not a concept back then. Every comeback was a new era, a new set of costume, and a fresh concept. However, I do understand the frustration with concept changes. Back then, it's just the concept that changes. You still feel the individual "style" of the artist. With groups nowadays, they just do a 180 personality-wise and it jolts you in confusion. An example is Weekly. First, they were all really bright and cheery and all smiling. And then with Ven Para everyone put on death glares and all that. It's the same with older BG's too. There are a lot of concept changes that still feel "connected". Twice maintains their energy of unabashed femininity. Kep1er maintains this energetic and youthful vibe. RV maintains their exclusive and experimental vibe. BP has this edgy or punk vibe. Everglow maintains this sense of exploration and a bit of mysterious allure with each comeback. My problem with concept changes is when the members themselves change too quickly. Or maybe I just don't like girl crush that are too "in your face" and acting too tough.

[@lerikacosta3167]

True with IVE I don't have much problems with them, they have good music even their b-sides, but i swear if they release another single album im gonna rip all my hair out, im sick of single albums, we need mini or even full album next cb.

[@karinasnooodles_]

😭😭😭

[@_.ineesha]

its a single album again sobbing

[@arandom389]

Single album it is, as someone said in the comments Starship is Blackpinking them

[@lerikacosta3167]

@@arandom389 no i don't think it's blackpinking, they're doing what they did to sistar and boyfriend, single album for rookies years

[@Thil]

I think your Billlie theory will be partially right. With Ring x Ring they did kind of a horror teen crush mix, now they did experimental chaotically cute-esque or whatever you wanna call it, and Snowy Night was slightly more fresh and soft. I imagine they might do girl crush next comeback, but either change back to one of the prior concepts after, or do ANOTHER new concept. Think about it, the bsides have already all been so different in both the albums, they might just want to pull of many more concepts

[@yejiwannaweeb]

What's great about Billlie is that they are doing classic concepts but by mixing it in a new, weird and refreshing way. Their comeback was straight out a cute concept but made different enough. If they decide to make a girl crush concept, I hope it will be in the same vibes of their previous songs. If they manage to keep this vibe, it will be their brand and kpop group that succeed in making their own sound have better success in the future!

[@daphneea.5604]

They're having a single comeback this July in collab with Yong Joon Shin's new music projects. The ksites are saying it's gonna be summer-themed👀

[@yejiwannaweeb]

@@daphneea.5604 I swear, if it's another cute summer basic concept I will cry. Hopefully they keep their weird experimental quirky vibe! Just like Dreamcatcher made a summer comeback last year. The album was more soft but they kept their rock sound, especially in the title track BEcause.

[@daphneea.5604]

@@yejiwannaweeb I think it's only a single, like Snowy Night. As for a possible music change, I think it's ok to have a little confidence in their production team. They've had hiphop, ballad, jazzy songs to name a few and they were so undeniably Billlie. So let's wait with optimism😁

[@Vektorix28205]

I think the comparison of Billlie with LOONA post-"Butterfly" is pretty off-base. LOONA lost their entire creative team, and whether you like the direction that started with "So What" or not, the company had to do SOMETHING after Jaden Jeung and Monotree departed. As far as we know, Billlie has not lost any parts of their creative team, and their music has had variety since the start. I am not currently concerned that Billlie is about to go off in a disappointing direction, other than perhaps as part of their ongoing storytelling.

[@mikhael_tarigan]

With the debut of New Jeans, I really like the fresh air they are bringing into the K-Pop music with their chilled R&B-like songs. I appreciate this take much more than whatever the hell NMixx is doing with their music.

[@zonx.]

I do like nmixx's debut but I 100% agree with nwjns, I honestly cant get into ggs overly but w nwjns it feels so fresh, not even gonna deny I didnt like them overly at first (mainly a personal thing cause I know someone who looks like danielle 😭) but honestly im praying groups start doing it more like nwjns it would be so much fun

[@carebear1335]

I feel like Starship with IVE may be pulling one of those YG “we are taking so long bc we are perfecting every song we release for BP” kind of approaches… but rather than the case of BP, their songs are already more diverse in comparison (imo, still love BP). I’m personally fine with them taking more time if it means receiving music as high quality as we have been getting. Eleven and Love Dive are some of my favorite title tracks of the past year by far, so I’m excited at the prospect of getting songs that bring that kind of quality! I hope that’s the case at least, and that being said I really look forward to getting more music from them!

[@levitatingstan6526]

If you’re talking about rookie eras playing with fire was totally different from Boombayah and whistle + Stay exists💀 y’all love to pretend blackpink goes basic or mid on every single thing, it’s upsetting at this point

[@Theoneandonlybish]

You are caping do you even know blackpink debut song and 1st cb Totally different lmao

[@wendykpop]

For IVE, I think Starship is following Blackpink's strategy

[@PlanetMinjae]

Accidentally had a mini hater arc for the past 3 videos BUT my next one will be positive

[@sanascheesekimbap]

Planet minjae hates kpop confirmed

[@avv8347]

* sniffs privilege*

[@notrealanymoretbh]

You honestly never miss with ur videos~~

[@ryujinswig3253]

kinda enjoy these, it's fun seeing things you agree with then see your favorite groups and begin to lose it

[@vcy9355]

When are you doing a Livestream again?

[@haninaraisaarmetputri992]

for ive i think starship kinda already knew that the group will be a hit ( obviously 2 member of izone and one of them is the center) so yeah they just do single (but really amazing) that cheaper but still bring success

[@abcdefgh-rf4dh]

Nahhh their music is of best quality , so attractive , that seek people towards it's self , also agree with you but it's not cheap , for example , le sserafim also has two izone members but I've make more success 😮

[@haninaraisaarmetputri992]

Yeah their song is absolute banger but what i mean with cheaper is for the quantity, cmiiw single album need less budget than a mini or full album cause the amount of song produced are less. And i think the difference with le sserafim is wonyoung and yujin was still active (inkigayo mc, ad, etc) after izone d-word that keep the hype around them, but sakura and chaewon was inactive (again cmiww), btw thx for replying

[@_R3ICORE_]

I've is giving kinda blackpink vibes Y'all might hate blackpink but you can admit there agency is smart Blackpink has very less songs that's why there so popular it will be faster to stream that's why they get billions of views because they have very few songs plus alot of people are streaming while waiting impatiently I'm pretty sure there's alot of secrets starship has to make I've more popular plus the more popular I've gets just like blackpink the producers,everyone who will make I've's mv's they don't have to think more unique concept's because alot of fans will still support them no matter what song it is.

[@tinsang5721]

@@haninaraisaarmetputri992 but yujin and wonyoung gain a lot popularity in ive They doent sreally populer in izone

[@haninaraisaarmetputri992]

@@_R3ICORE_ yeah really agree, starship makes us crave for more i've song

[@jeremiahgoard2066]

They need raps in Kep1er I mean hikaru is a rapper and so is Dayeon so it makes sense

[@rachelkim7577]

i think starship is just trying to be more selective with the songs they put out w ive. There's almost always skips in minis and i think they're just going for a quality over quantity vibe.

[@yoru2804]

I think starship ent are looking/composing songs that are really good to the listeners ears just like what the 4 songs are. maybe perhaps they want it quality > quantity

[@Ari-to3qm]

I actually really enjoy kep1er's rap verses, I feel like their vibe switches keep their title tracks interesting, which is the same reason why I enjoyed o.o a lot I think. also memeM is the only purple kiss song I have saved to my playlist 😅

[@CA-wh3yf]

as a plory, it hurts listening to people discrediting Purple Kiss only for one song. They have brought bop after bop. Worked so hard to actully be part of their tracks. Come one! there is even pretty psycho is you don´t like memem.

[@caedwinred2103]

what got me into kep1er was hikaru rapping misfits by nct u. i don't want to see her stop rapping, given less lines, or worse, just adlibs. maybe change the structure of the song, but don't let the rappers not showcase their ability.

[@yeaboi564]

The raps in Up! were pretty good imo.

[@Sonia1474]

@@msf8750 lets not start hating for no reason now

[@AkashiXX549]

Honestly the most successful girl groups of these past few years did the 2 singles strategy: IVE, Stayc and Aespa. I feel like it's a marketing strategy to tease people for when they release mini albums.

[@sarah_looking_for_an_answer]

But staycs 2nd single album had 3 new songs + 1 remix which is technically a mini album in my opinion

[@DianaMartinez-fl1pj]

I think that IVE coming back with single albums has worked with them pretty well, since their main focus is to promote their title tracks. Just think about other groups like Twice, for example, their title tracks were their main focus for a very long time and you could tell they didn't put too much efford and budget into their bsides at first, and not many people listened to them in comparison to their title tracks (it's a whole different story now tho), so to avoid that, I think that they don't think it's necessary when most people are just going to focus on the title track anyway. Just my pov, but I would like more music from them too

[@moonlight_orange]

Billlie definitely will undergo a concept change but it will still have a billlie touch --experimental w/ quirkyness because they have a lore. And I personally think if you know the lore, you wouldn't mind having a concept change because they definitely make you feel in that part of the story. They just have to make it appealing to the general public.

[@chrislee3601]

Did weeekly have lore?

[@goldyd144]

Billie, Pixy, and Alexa have excellent lore that incorporates their songs really well into it all! 👌🏾

[@moonlight_orange]

@@chrislee3601 I'm not familiar with weeekly though, only with their tag me song so I didn't brought them up. But upon searching, they do have.

[@moonlight_orange]

@@goldyd144 What. Even alexa has a lore????????

[@goldyd144]

@@moonlight_orange Yep! Her concept is that she's an AI/Android (debuted before Aespa and their concepts are very different), and she woken up and is in danger. There's way more to it than this! And I'm holding off because you should really check it out! More is in her teasers, and in her concept Bible for "Do or Die". Her company is also a big production studio for MVs in the Kpop industry. The music label is new, and she's their first artist.

[@gaeulinxx7573]

Love Dive(IVE) era and memeM(Purple Kiss) era they really caught my attention and because of that Ireh and Gaeul stole the show and became my new ultimate bias..yeah I'm a bit agree about memeM is underwhelming because girl crush concept for me it very2 risky, mediocore and age like spoiled milk..Pretty Psycho should be title track

[@snow1999]

Lol but Gaeul was barely in the video...

[@gaeulinxx7573]

@@snow1999 I know that... but when she appeared in MV and their lyric line to me it still give impact and mesmerising.

[@jorrdan.]

pretty psycho is kinda girl crush too just not in the same way, it's more elegant than "badass"

[@gaeulinxx7573]

@@jorrdan. + dark concept

[@Diirectiooner1D]

tempest has really great bsides

[@tatouhyoubi7593]

for me i just want ive to get a mini album like 5 to 6 songs can be good cuz they are talented also i am so sad when i heard le sserafim's album and didn't hear a high note from yunjin or chaewon cuz chaewon is such a good vocalist and yunjin is a freaking opera singer soooo hoping for more high notes next comeback

[@itsnara3290]

I feel like Lesserafim will showcase thier vocals on each coming new comebacks, at least that's what I noticed with HYBE's strategy used in TXT and ENHYPEN. I noticed how these two grp had quite a good improvement since their debut and thought that it might be HYBE's strategy to first show the small step which then increases to bigger step? Hope you understand what I'm trying to say. Eng isn't my language.

[@_lady_melz]

Not me liking all of Tempest’s bsides lol. But I get what you were saying though. I think they were going for a more sentimental kind of debut album, since a lot of the members had to wait a long time for a debut. Also since they were writing their own songs, you can see that the lyrics to their songs are really sweet and have a lot of sentimental meaning. But I am also very biased, so I get why other people may not like it lol. I also think the choreography for three of their bsides really elevated the songs themselves for me. Their choreo is just so good and they are all really good performers Also I agree with the opinion on Purple Kiss. I just liked everything about Zombie era so much and Memem just seems bland in comparison.

[@yamzmaam]

i 100% agree with you about tempest

[@donyt4926]

WHY DO PEOPLE HATE MEMEM SO MUCH. LIKE I’M GENUINELY CURIOUS I DON’T UNDERSTAND WHY. To me it slaps, and it’s just a normal badass song and concept. WHAT IS THE PROBLEM 😭 I literally love that song

[@dcrvln264]

I'm pretty sure the Ive thing is just as you said, Starship is like "eh do we even need to record more songs? We sold a million copies with 2 single albums with 2 songs so yeah...

[@episode40]

That's kinda sad that u only dropped Purple Kiss cause of memeM when it's not even a bad song. They also promoted their bside 'Pretty Psycho' along with memeM and Pretty Psycho was actually titled as the best bside of 2022 so imo you dropped them way too early 🤷‍♀️

[@vivianlight-]

I personally didn't particularly care for memeM as a title track but the EP was really solid so I wasn't that bothered. Pretty Psycho has a video which is actually very aligned with the concept so it's good that they enlightened it. And I really like Cursor and Joah, but also the others. So... It's a case where the b-sides balanced it all.

[@xunvenile]

Yeah joah and cursor are really good! But they have a new comeback so let's hope!! I feel bad for purple kiss :( they're so talented but it seems like they loose attention

[@everglowup]

Not me worrying about Billlie doing a concept change too...I hope and pray they don't.

[@lovelylix2472]

ive just debuted😭 and just had their first comeback. I hope they get a mini next comeback.

[@paunamidatta9000]

Yeah when aespa debuted and have first comeback they didn't even have single album

[@anneyygg]

8:35 I have a theory that Starship might be doing the "exclusive" thing YG have been doing with their groups. everyone know YG's groups have quite a limited TV appearances and music releases. but, everytime they do release something it blew up and thus making the "exclusive" marketing strategy worked. and I believe Starship might wanted to go this route because of Eleven's success. if Eleven was moderately accepted, I think they would've released more music for Love Dive era. but, I hope I'm wrong. the long hiatus periods ain't fun

[@Thil]

With Nmixx I couldn't agree more. Compared to the other JYP debuts, Nmixx did arguably the worst, so I hope JYP takes notes and changes it up a little. Tank was a lot better than O.O, and if they came back with something more like Tank I would be happy to give them another try. Cause the girls seem really talented, but O.O is stopping me from getting into them

[@nanomata8796]

Freaky fishy fishy

[@valeriocherchi6880]

I honestly prefer O.O to Tank but everyone has an opinion. Personally I find Tank the worst I ever listen to my entire life 😂

[@TheDavinci888]

@@valeriocherchi6880 I agree

[@melekbasri1575]

Well, it was in very good position and still is among the first positions in the charts so... I think it's just the worst for you. For the most fo the people, they like nmixx

[@danigirii]

i would really prefer a back to back mv as a debut... since jype made nmixx's debut seemed to be the biggest they would ever pull then they should have followed through by giving people 2 title tracks

[@fakestrawberryflavor]

I think Fearless is super boring. No oomph, as mentioned. Still excited for the group tho, and their future. But I cannot listen to Fearless at all, just doesn't give me the energy I need.

[@gabs592]

i like blue flame, the great mermaid, and sour grapes much more then fearless

[@supermouse73]

the fandom consensus is that the bsides are generally more interesting. i think fearless does it’s job of being a chill catchy title track very well, but i definitely prefer blue flame 😭

[@YannisHalliwell]

I feel like starship is trying to do a watered down version of what yg is doing with blackpink . giving them few songs in order for the fans to be thirsty for new content. so far its all been bops but we all obviously want more music

[@I_bring_the_pain_like_]

I think IVE have all the potential to drop a mini album, but Starship just didn't want to debut them with one. Most of the groups debut with singles for a reason. I have a feeling that IVE will release an EP this year, so no worries

[@fariha8983]

I think starship is doing this to I’ve bc they will have to spend more money on music than the mv n stages. Almost all their other artists has at least one or two members who makes music for their own group which means spending less money other professionals. And also making it easier for the company to explore their group musical identity.

[@dharling97]

I really hope Starship aren't doing a YG. It's more than enough for us to have Blackpink, I do not need Ive to be having the same music managing! Also I loved Purple kiss Zombie, and now I'm just waiting, like where's that quality music I know they can make. I don't really have anything regarding Le Sserafirm yet, but that's very much going to depend on their debut. Like I loved most of their debut songs, and I like the artistic style they were going for, however I also think that if they were to continue with that style for their next album or debut, that it's going to be way to similar and therefore become boring. Like this is fine, and perhaps one or two songs in similar style throughout their future albums in the b-sides, in order to keep the simplicity and groovy music style alive, but that it. You can get to much of the good stuff.

[@Nameless_mixes]

My biggest issue with rookie groups (mainly girl groups) is how much a lot of their companies seem to be copying SME groups. Either: A. They keep switching concepts every era like Red Velvet or B. They try too hard to have a girl crush, space theme and lore like Aespa (wrapped up in experimental music). Weeekly and Billlie are great for cute and quirky concepts. They don’t need to change to songs like “Ven Para”. Which brings me to Purple Kiss. Why are they changing up so much? “Ponzana” was such a great debut and it was the perfect middle ground between the common girl crush concepts and the darker concepts that we see Dreamcatcher, Pixy, and Pink Fantasy thriving under. They should have just stuck with that. There are so few fourth gen groups out there like (G)I-DLE who can handle different concepts. Then you have TXT where musically, they can handle different concepts. Performance-wise… Y’all can watch Cheryl’s video lol And yeah, I think that experimental music is difficult to handle. I’d rather groups that I think are “boring” like Itzy, Lesserafim, and StayC (boring in terms of their music is enjoyable, but not something that’s groundbreaking to me) than NMIXX’s “O.O” or Kep1er’s “Wa Da Da”. I think that Starship is following what SME and YGE did with Blackpink and Aespa. Both groups started off with minimal discographies. What’s that do? It allows songs and videos to quickly rack up streams. Aespa didn’t have a full album until after a year. And Blackpink… we all know that they don’t have a discography. WHERE ARE THEY??? But yeah, this marketing tactic of having a more minimalist first year to build up a solid foundation and then expanding much more in the future is definitely common marketing strategy. And it’s proven to be effective. So, I can see Starship following Aespa’s lead and we’ll get a fuller album from IVE around their one year anniversary.

[@gamayun0991]

Which brings me to Purple Kiss. Why are they changing up so much? cause 1) they rbw artist so they change concept and styles a lot, mostly each comeback 2)"The color purple is also a mixture of several colors, making the name Purple Kiss mean to unite love through various musical styles " this official meaning of their group name

[@honeybeemoo]

@@gamayun0991 Personally, I don't have any problem with them changing their concept. Bringing Mamamoo here for a sec, but the older gg literally have not done the same/similar concept for more than 2 cbs in a row, and yet they always fit the concept and sound they release perfectly. I think this goes for Purple Kiss as well, but the thing is, unlike Mamamoo who found their 'own' sound since debut with jazz and retro, I've never felt like Purple Kiss's title tracks so far have been able to do that. It's like they haven't found that groove, that balance where they both somewhat fit in with other 4th gen groups and can show their individuality and uniqueness. Once they do(hopefully), I think they'll only get better from there on

[@ONLY1JAYJAY]

the “perfect image” is something i hate. they don’t even give idols positions cuz “They ARe aLl ROundeRs” which, no. they’re not. most 4th gen idols only dance, and talk rap.

[@gunwooks_planet]

and the thing is-- the companies put certain members in certain places anyway, like two members get the most lines, a member gets more center, the same members rap etc. so why not just give them positions in the first place??

[@ONLY1JAYJAY]

@@gunwooks_planet EXACTLY! why say no one is center when there is *clearly* a center

[@eurika297]

Have you heard Nmixx vocal line? and Aespa's live vocal ... Wonyoung from Ive kinda fall off in terms of vocals but a lot of 4th gen are ACTUAL vocalists

[@blandienlumeks934]

I feel like starship is acting like YG. Give the artiste the bare minimum because the know their fans would eat their shit. I wouldn't be surprised if they limited their comeback once a year.

[@TramNguyen-qw5hz]

i think the biggest reason why they succeed is because they got the public's attention with those 2 title tracks, their fans alone can not carry like that. maybe they rush the debut after izone disband so they have less songs than le sserafim

[@kryptoli6636]

BILLLIE Ring X Ring( dark and girl crush concept , Snowy Night( it gives me more cute and innocent conceot ,flipping a coin(hip-hop concept) ,anonymous in sign(Cute and innocent concept ) and Gingamingayo( quirky vibes ) are different concept but at the same time all their storyline concept has still a quirky- weird vibes concept because of their lore and don't have any problem If there change a concept because I do believe they're really born a versatile group and they remind me of RED VELVET that have a quirky vibes And I think theirs only the 4th gen so far has really a diverse Music style and concepts

[@coffeebean4356]

I think when it comes to IVE, they want to milk the ‘WANTING’ feeling of the group. They would want people to constantly check up on the group and look into them, so when they release one song it goes a lot of love. Or they are unsure of where to go for the next comeback since they got a lot of love for this one. That’s what I think!

[@blueming712]

Totally agree with lesserafim take! Obviously not every song needs a vocal moment, but I really feel like they are kind of doing the least with two VERY capable vocalists that they have in chaewon and yunjin.

[@goldyd144]

I disagree a little with your opinion on Kep1er. The problem isn't the rap or even the amount of it (sometimes). I really like UP! and its unusual song structure and rap verses. I actually think the rappers sing too much, and we don't get to hear more vocals from more members in the group. The producers are getting better at distributing lines on b-sides, but I still feel like we don't hear enough vocals from members like Yujin, Yeseo, Mashiro, and Bahiyyih. This is also a problem that I have with "no position" groups. We, as the audience, can tell who the company is treating as a Main, Sub, and Regular Vocalist or rapper. You don't have to call Youngeun and Chaehyun Main Vocalists for us to know that they are. You don't have to call Xiaoting and Bahiyyih sub Vocalist and rappers for us to know that they are. You don't have to call Dayeon a lead vocalist and rapper for us to know that she is. This "no official positions" thing in Kpop, I feel, kind of leads fans on in a sense that it keeps them anticipating for things to switch up or change each comeback when they're not going to (at least not very much) in the end. The most I'm ever going to hear the above mentioned members sing is in the Karaoke segments they get on reality or variety shows, and that feels weird. In comparison, I will likely always hear the rappers also sing in a Kep1er song. And personally, I don't think any of the sub vocals in Kep1er are incapable or don't fit the lines the rappers get to sing. This all being said, I am not attacking anyone in Kep1er. Dayeon's chorus in UP! is actually my favorite part of the song. Please don't take this the wrong way, fellow Kep1ians 🙏🏽

[@ProphetMisfit09]

Have to agree. The funny thing is, the sub-vocalist Bahiyyih, is the second-best singer in the group, going off of technique. The gap is real close with her and Youngeun. Still, she's regulated to being the member who is nearly always at the bottom of every line distribution. Wake One really don't like that young girl.

[@goldyd144]

@@ProphetMisfit09 It's a real mismanagement issue with her and Mashiro imo. She mentioned recently that she hasn't tried singing in a higher tone like she did with her lines in UP! in their recording behind-the-scenes, but she of course nailed it. My main problem right now with UP is that I feel like it needs one more chorus, and Yeseo and Hiyyih would've been perfect for that. It's obvious that Hiyyih is capable of singing whatever the producers give her (and she even said she got compliments during her recording session). If the producers were willing to give her not even just more lines, but lines that actually challenge her, then she'd be growing at the same pace Youngeun is. I can't say that I'm hopeful for it, however. She's still getting a lot of hate, especially in Japan, so that could be a reason for the issues with W1 at the moment. I can also honestly say that I think Mnet didn't expect her to debut and don't know what to do with her, so they're not trying as much as they could be with her. I predict she'll take the Somi route after her individual debut in that after she gets a bit more vocal lessons and training in her, people will actually be shocked that she can sing when she's been able to sing the whole time.

[@notmyname3556]

No hate, but I think Dayeon been getting everything. And I barely heard and saw Yeseo there. She's switching with Hiyyih this time. If they have no fix position it means more chances for fair spotlight 'slots'.

[@goldyd144]

@@notmyname3556 I honestly really have a hard time talking about discourse on Dayeon, because any issues that the fandom or antis generally have with her aren't her fault, and it's hard for me personally to talk about it without feeling like I'm blaming her somehow indirectly. She has a very palatable singing and rapping voice, and it's easy to understand why producers like that. I find her to be a better rapper than she is a singer though, and would prefer to hear more rapping from her in Kep1er. I believe her and Chaehyun's voices were in the original versions of O.O.O too. My issues lie with producers and management when it comes to doing stuff like this. The problem with Kep1er is that it already feels like things aren't going to change, and they're only 5 months into their run as a group. As well, refer to the points explained in the previously mentioned "no positions" argument (the gist: there are positions. We know there are. It's misleading. Bahiyyih, Xiaoting, Mashiro, Yeseo, etc. aren't suddenly going to be Main Vocalist next comeback just because there's "no official positions" in the group). It's clear that after Kep1er, Dayeon's going to have a great career in Korea. It's just sad that international (primarily Western) fans are being pushed away from liking a genuinely talented and clearly kind person because of W1 allegedly favoring her, and Mnet doing so previously in GP999 (seriously weird move sending a team she wasn't on to her parent's house and making them write ketters to her in her childhood bedroom. Like, _super_ weird. Meanwhile, her team of primarily Chinese contestants had to pick sweet potatoes and sing for the elderly. Sorry this still bothers me. Wtf Mnet?!?!)

[@notmyname3556]

@@goldyd144 yeah, when they did that Christmas cover, I was surprised that Dayeon was there, since she supposedly the rapper, and I personally think Mashiro and Yujin vocal colour would fit just right for slow ballad like that. It's actually funny cause this thing happened to Chaehyun too. They announced her as the center, but she barely ever got the center position during Wadada era. Mashiro tho, I don't think W1 knows what to do with her. The only reason I didn't say much is because they're not even a year old group yet. They are still trying to find their sound and domain. But that's the bad thing about produce show debutees, they don't have luxury called time. If W1 won't pull themselves together soon, they're digging their own grave.

[@htesfaye9521]

personally when i watch le serrafim, i don't think idol. they definitely don't lack talent and visuals but a little along the lines of what you said, they don't have that 'sparkle' as of yet

[@gormaline1024]

Honestly really agree about purple kiss. They were my ult rookie group after zombie and then MeMe came out and I couldn't vibe with it at all. I think they're comeback is soon so let's pray its killer 🙏

[@sannahbouzeghoub3871]

All my opinion but TLDR for the IVE comment I think that starship is going in marketing steps - deal with the izone hype, establish IVE as a group, establish IVE as individuals, establish IVE as a sound. I think starship purposely made IVE have a lesser amount of music to test the hype. Yes lots of groups put out an ep or a mini when they debut but sonically/musically I would assume that's to show some versatility (maybe stick a ballad in there) and simultaneously show an acquired musical direction. With IVE it's a little different because of the huge hype surrounding izone and the post izone life. Starting with a single will test out general public reception to not only wonyoung and yujin being in a new group, but also the group as a whole brand (which didn't work too well since everyone was still majorly focused on W & Y and there's no way starship didn't see all the wonyoung & friends thing). A second single is smart since it worked out so well sonically for them and maintains responses like "we want more music" (see aespa) and now I feel the right time to release an ep. The second single could also be to reinforce musical direction (rather than show diversity) but also allows a further attempt to reinforce the whole group as a whole brand which was the aim that failed to be completed last time. I feel an debut ep release is right for them now because IVE as a group and a brand is now a mainstream accepted idea and will allow for the next goal to be completed: focus on the individuals. This is already being pushed through the endorsements but ofc IVE is established as an idol group therefore therefore we may be getting more things like more difficult vocal lines for Liz/Yujin (not sure on who's main vocal) more consistently or more dance break oriented songs with the dance line (idk who's in it sorry) and variety appearances. This creates the standard fan view of an established idol group - a very talented group with very talented and entertaining individuals (cue the crack edits). The last and longest step remains which is IVE's "sound". This, I believe, will occur in a slow inclusion of different genres with a gradually extending catalogue of music e.g. start with elegantly conceptualised music(?), continue with this, slowly infuse other song types (typically starts with a ballad then evolves), repeat but with a vastly different sound to test, when this commercially fails switch and repeat. This leads me to believe that unfortunately for Planet Minjae, their first mini album will be in a minimum of a year's time if starship think they do not have a signature sound.

[@ellieisthebestgirl539]

I disagree with what u said about tempest they have amazing bsides and they are not the same bcs if u compare just a little bit and bad at love it's literally 2 different types of songs however I get why u think it can get boring and I am not gonna argue with that

[@leag6435]

Agree with you

[@alchemist1588]

I really dont mind the rap parts as long as they flow well with the song. I like the back to back rap in Kep1er's Up between Hikaru and Dayeon as it was spicy lol. Pixy has some great raps in their songs especially their new song Villain. Seeing as most recent kpop groups have a rapper position its only natural that they will incorporate raps into their title tracks and if they didnt they probably wouldnt get many lines. Its definetly better to have more well rounded idols though so that this doesnt happen as often.

[@byeol_binnie]

About IVE, I just feel like Starship is trying to play it safe as a start, they know they were a hit, and they tried to make sure the 2nd comeback was a hit, as well. I do think that their next comeback will probably be a Mini Album For NMIXX, I really like O.O tbf, and unlike most people I think Tank was by far worse than O.O, besides the bridge Tank is, personally, very annoying to listen to :') I don't mind them not doing SUCH EXPERIMENTAL songs, but in terms of personal likings O.O wasn't a miss! My issue with Kep1er, and sadly kind of controversial... personally their songs are very disappointing.. I did not expect the same concept as IZ*ONE, but coming from a Survival Show from the same channel, Kep1er is missing, comeback after comeback for me... WA DA DA was meh, and Up! is an okay song, but I've listened to it like 3 times right now.. I love the girls and I accompanied them during GP999 but their songs are not it for me :') I have a huge issue with Le Sserafim, the way HYBE presentend them felt WAY TOO Impersonal with their teasers. Whenever I watched content from them, it looked as if I'm watching models, and their songs just kinda followed the same path, they're not bad, but they don't have anything that feels remotely interesting. I was a really huge IZ*ONE stan and Chaewon was my ultimate bias, yet I can't get into the group and my interest for her sadly dropped.

[@solar8569]

When Ive promotes their songs, they perform them a lot. i think they preformed Eleven 21 times( but im not sure) it was around that but thats only on music shows. They preform them on weekly idol, their own variety show, music awards, whatever they are invited to etc. Then starship gives them this long break, then they come back the solution to this is to simply stop having them promote one song so much but i dont think starship wants to risk the views and trophies

[@aespain]

Talking about ive i think that if they had flopped in their debut or didnt get all the attention they have now, more music would have been out, but since they are very famous they can do like bp in their debut (no hate to any of the two groups i love them and see similarities). I wanted to say that their 4 songs are in my repeat playlist of spotify they are so gooooood

[@lerikacosta3167]

Im sick of streaming those 4 songs🥲 i swear if starshit releases another single album imma pull out all my hair, we deserve a mini album not going below 5 songs

[@aespain]

@@lerikacosta3167 HAHHAHAHA PLEASE is a necesity at this point😭😭😭 wjsn pulls always minialbums that are so good and they are in the same company so … come on…

[@Dinanysos]

I was very on board with everything until I heard the memem slander 😭 I was so happy with that comeback cos I wasn't really a big zombie fan and memem and the whole mini album gave me so much joy, that song is SO GOOD! The different tempos, swans "look in my eyes deep inside" part, the energy, its AMAZING! I really hope they don't go back to zombie vibes and keep that current style 😅

[@minji__cos]

I agree 😭

[@honeybeemoo]

I agree for most parts. 'Zombie' is way too...'light' a sound for a group like PK imo, even though they suit it. Personally, none of their title tracks are my huge favourites from them, but I do like 'Ponzona' better than the other two

[@pataoyang4563]

Pretty Psycho was my favorite from the mini album and should've been the TT, imo.

[@jaeminloml1308]

I personally think that IVE has so much potential to grow in the future. All of their songs so far, are bops. I hope they’ll come back soon with a full album!🙏🏻 We need more music!🙈

[@astonic_6558]

I wished purple kiss hadn't gone down the memem route 💔

[@mystify2737]

ive is such a good group all 4 of their songs are good i hope they could get a mini album next comeback. if they get another single album i’ll be a little disappointed

[@legallyyblonde]

im not really sure if this is correct but i read somewhere that sistar also had the same problem as ive: single albums. i hope we get a mini album or a full album even on their next comeback. also, wjsn have 1 full album in 6 years... starship is weird.

[@Pain-yx1ri]

purple kiss is amazing but i hope their next comeback will be better

[@mayajones3505]

I enjoyed tempest b-side songs they were right up my alley even tho I don’t enjoy slow tempo songs that much.

[@plutoschild134]

What’s funny about NMIXX is that I am a very casual listener to kpop so even if I heard stellar reviews about NMIXX I probably wasn’t going to to check them out, hearing about this polarizing song AND actually liking the song after a few listens I instantly became a stan to the group and I can’t wait for more music. I think the charisma the girls can perform even with such a weird song is super telling

[@Miipmiip]

SAME

[@Alien-bt4ck]

i think we dont have anything to worry about with billlie, mystic story has taken it's tike to craft this sound and look for billlie and while i understand the fear i think with the success of ggmgy i dont think they feel the need to switch it up. other than this summer single they are having next month. plus we've been getting lots of different covers from them even in predebut and after their debut.

[@lunarialoonatic]

When will companies learn that not all girl groups have to have a rapper. Gfriend didn’t had unnecessary raps in their songs. Hate that I just realized it before they disbanded tho 😭 Kep1er’s Up was so good but the short raps were unnecessary and cringe? Hikaru is lucky she’s a good rapper but they gave her the worst lines.

[@ramen6067]

I'm sorry sir, but I'll have to disagree with your point on Tempest cause Bad at Love is a underrated bop

[@dowdydiva]

I'm a big Find Me fan myself.

[@stantempest2769]

Biggest finde me and bat at love fan here Anyway stan tempest

[@daphneea.5604]

I believe Billlie has had a girl crush concept already tho? Along with ringxring, they also released a perf video of flipping a coin which, for me, is a girl crush concept tinged with hiphop. Concept change or not, I do feel confident that Billlie will add their own creative "Billlie" flavor to tried and worn concepts, judging by the music they've released so far. On that note, Billlie will be having a single this mid-July in a collab with producer Yoon Jong Shin. Ksites are calling it a "summer" bop👀

[@ssdeox]

I think Starship is only giving IVE a couple songs per comeback so that they can make more comebacks faster and make more money because let’s be honest…… companies basically only debut artists for money 😢

[@salmoncakes310]

is starship pulling a yg perhaps?

[@sourlilacs]

i think starship only gives ive single comebacks bc they need ive to be the "perfect grp" without any filler tracks. they need songs that people will love wholly bc ive is just the likeable grp rn. i think starship is just afraid to take that step to put out a mini album in case that ive will lose that full likeability from the public by ppl trashing on their bsides etc. so they stay on the safe side and put out 2 great songs every time. this was so long but u get my point lol

[@r.o.n.8915]

Billlie's supernatural/horror movie concept is too good and fits them too well to drop. It's working for them too well. Billlie is under Mystic , a subsidiary under SM so i have faith that they're directing team is smart enough not to make an abrupt concept change

[@Tarikkb]

My theory is that starship is following a similar marketing yg did with blackpink , they’re gonna lengthen their comeback time with singles or mini albums so the demand for the group will be higher so they can profit off of it more , cuz we all saw that it worked with bp

[@TL-qe5rm]

I just hope Starship won’t use YG Blackpink strategy as an example for Ive‘s handeling.

[@jennielawrence8809]

No one does experimental music like SM does , at least they make it sound good , JYP just went on copying what literally SM is known for " unique bops" but it was an epic fail obviously, NMIXX is being done dirty they deserve way better than being a group that copies anothers , they deserve to have their own identity instead of being a group with no originality.

[@SeasonalShiba]

For Lesserafim, I agree. Yunjin has been trained classically and has sung in opera styles before. She's an amazing vocalist! So I think Hybe should take advantage of that and showcase lesserafim's talent.

[@pollyanafonseca]

I’ve been staning a lot of groups from Starship for a long time and my pov about IVE’s situation is that they were “testing” the public reception. With less songs you can creat curiosity and people will be so hyped for their first mini album. I personally think that releasing less songs it’s now a part of stragedy of most of the companies. SM did the same with aespa, for example. But I think in the next comeback we’re gonna have more songs for the girls, Starship’s artists always release a lot os music hahaha

[@eleutheriasaouli3650]

I think what starship does with IVE is a correct stragedy. They have 2 bop songs which will give them popularity... similar to Blackpink. If they had a ton of songs - which most likely be medium -, it would be a bit disappointing... I don't stan them so that makes me look forward for more

[@giseIIes]

i’m confused as to why we’re acting like billlie didn’t debut with a dark concept. it wouldn’t be crazy for them to go back to that.

[@STANSAT10N]

Starship got a new CEO and I'm sure something changed within the company. WJSN getting a special single after a 1+ year hiatus is very disappointing too.

[@yejiwannaweeb]

My problem with rap in kpop isn't the existence of the rap itself, but that it's not even a real rap. They are often just talking/singing fast on a random fast beat. Like, even the vocal line can often do it with a bit of practice. Sometimes it's so bad I'm like just sing it girl lmao it won't change a thing. But I fully understand actual good rapping is not for everyone and not available for every company or it just the good rapper trainees didn't fit with the line up of the debuting group or some others reasons.

[@gunwooks_planet]

thats because a lot of companies just give rap parts to the members they think are weak vocalists. and the weird thing is, some of those vocalists arent even that bad at singing 🤧🤧

[@yejiwannaweeb]

@@gunwooks_planet For real some idols were done dirty by their company

[@honeybeemoo]

Do you have some kpop rappers you like or think are decent? (Just curious)

[@yejiwannaweeb]

@@honeybeemoo The only two who comes in my mind live is Soyeon from G-Idle and Dami from Dreamcatcher

[@ThisYoongiZ]

For Tempest I actually really liked all the songs BUT bad news lol I mean its a good song and i'll still listen to it sometimes but there's something off about it but i don't know what it is lmao 😭

[@ld_rey]

The way I said "LACK OF MUSIC LIKE MY GIRLS BLACKPINK😍💅✨" ON IVE and got it right was sad

[@abc_jv_xyz]

2:21 Singing a chorus does not make someone a "good" or "fantastic" vocalist though? Tzuyu and Sana sing some choruses in Twice songs and they're not strong vocalists.

[@beautiful_manday4698]

But dayeon isn't strong vocalist tho. She is just same level with Tzuyu and Sana. Why you drag others?

[@beautiful_manday4698]

Having a chrous means they can handle it.

[@abc_jv_xyz]

@@beautiful_manday4698 When did I imply that she's better than them?

[@beautiful_manday4698]

@@abc_jv_xyz you don't even need to mention Tzuyu and Sana in here💀 They aren't strong vocalist ofc they aren't main vocalist but they are over-average singers

[@abc_jv_xyz]

@@beautiful_manday4698 Over-average? Do you mean Above-Average? If yes, they're definitely not Above-Average in any criteria.

[@aliceinbooklander]

ive was probably following 4th gen groups who debuted in 2020 onwards where they're releasing single instead of mini. Like 5N and STAYC were some of the examples who debuted and then comeback with singles but released mini on their second comeback so they're probably will be releasing mini after this

[@shanr3338]

loona's concept change was due to the departure of their previous creative director due to the difference of creative direction between the director and the company. I don't think the same issue will happen for Billie.

[@rin-zn6dp]

I think for Ive they just want to build more hype so they'll sell more for their very first mini album

[@NoopyP]

This video was super interesting! I think I can agree on Kep1er and even more Tempest, but I actually enjoyed memeM but didn't like Pretty Psycho lol anyway my interest in Purki hasn't gone down. Also happy 18K! Only 2K until that face reveal lol you should try to get a pic with Go Won for it ;D

[@iamcute7487]

i hope billlie would continue the crazy, confusing theme because i love what they've been putting out and since tzuki literally blew off and is being invited in variety shows

[@armyblinkforever7273]

I think a possible with Ive is that Starship is currently focusing on MONSTA X because they’re contract expires this year and they’re unsure if the members are going to renew them or not, and although Ive is popular MONSTA X has been a huge moneymaker for Starship is the past couple of years, so I think they’re focusing more on sucking the most popularity they can out of MONSTA X right now

[@kingarmish]

Well I always go with Quality over Quantity, that's why i Stan BlackPink. Same thing I'm gonna say about IVE, IVE is my favorite gen4 gg and for me the songs they already released was the best from any other 4th gen gg. Saying this i also want to listen more from them but again to pursue my wish on cost of not so good music from them ain't worth anything. So I'm good with the direction IVE having right now.

[@fina7429]

You got that point. I agree..

[@osen9881]

And I still can't accept the fact that people hates the memeM album, that was my favorite of them, memeM is my least fav title track, but the bsides are steps higher than Into Violet and Hide and Seek

[@SeasonalShiba]

For IVE, it shouldn't be overlooked that they had a comeback only two months after their debut. I believe that they simply did a standard single album debut without any conspiracy strategy of any kind. And riding on their success and fame, they tried to comeback quickly and that coincidentally resulted in another single album. I don't think they are intentionally only making single albums, but those are just my thoughts!

[@SeasonalShiba]

I meant 4 months, and I also acknowledge stayc has had a consistent 4 month comeback schedule with more music, but even they for the first two releases they had only had 1 song more than IVE at that time. So I think it's just, normal rookie things lol